online communities for patients and proffesionals. the experience of sanitas
DESCRIPTION
Presentation used in the event Doctors 2.0 & You, May 23-24th, Paris. It is about Sanitas experience in online communities for patients and proffesionals, the use of health management tools, remote monitoring, and premium services for customers.TRANSCRIPT
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SANITAS RESPONDE 2.0
Pedro Díaz Yuste
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Sanitas Responde 2.0• Sanitas is the leading health insurance company in Spain
(subsidiary of the BUPA Group)• Sanitas Responde: Online community for patients and
professionals (doctors & nurses)• Dialogues around chronic diseases and healthy habits• Health Management Tools for specific diseases• Freemium model: Open to everybody, Premium services
only for Sanitas customers
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Focus on the person
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Including Health Management Tools
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Remote monitoring for diabetics
Sanitas HospitalesDoctors
Sanitas Responde Health Coaches
Sanitas Customer (patient)
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Multichannel role for professionals
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Premium services for customers