onitsuka tiger workbook aw2011

ONITSUKA TIGER COLLECTION AUTUMN-WINTER 2011

BRAND HISTORY

The beginning of Onitsuka Tiger In 1949, Mr. Kihachiro Onitsukafounded Onitsuka Tiger, the forerunnerof ASICS today. Back then Mr.Onitsuka believed that through sporthe could help Japan recover from thedevastation of the Second World Warand re-inspire a new generation ofyouth to benefit the country’s futuresociety. Mr. Onitsuka passionately believedthat sport not only reinforced thephysical health, it also taught youngpeople to observe rules, discipline andmanners. Sport encouraged them todo their best, to understand theimportance of teamwork and to realizethe importance of sportsmanship andregular training. Since Onitsuka Tiger began back in1949, it has gone on to become aniconic, global ‘sports-fashion’ brandwith a unique Japanese sportsheritage. Today Onitsuka Tigerrepresents the forward-looking face ofmodern, metropolitan Japan. Inaddition to sneakers Onisuka Tigeralso offers a collection of apparel andaccessories all reflecting theinnovative, original spirit of theOnitsuka Tiger brand.

FOOTWEAR COLLECTION

4928Indigo/Seal Brown6010-12000

FASHION UNISEX

FABRE BL-S IND D1J1N

FABRE BL-S is based on a classicbasketball shoe from 1975, and ischaracterized by the innovative “slit-cut”outsole design, which was uniquelyregistered to Onitsuka Tiger in the 1970s.The three long cuts running the length ofthe outsole help improve lateral motion.The name FABRE is derived from theFAstBREak move in basketball, with BLstanding for “basketball” and S standingfor “short”, as it has a low-cut profile.

Price: CHF 180

Size: 4-13,14

Upper: textile

Sole: vulcanized outsole

4961

Indigo/Sequoia

6010-12001

ULTIMATE TRAINER DX IND D1G4N

ULTIMATE TRAINER DX is a moderninterpretation of the ULTIMATE 81, one ofthe most reconized running shoe styles ofOnitsuka Tiger. It has a stylish andsophisticated new silhouette created usinga special last. This makes the foot appearlonger and slimmer, while the outsole'sjagged tread gives it a striking profile.

Price: CHF 200

Size: 4-13,14

Upper: textile

Sole: EVA midsole, solid rubberoutsole

5005

Indigo/Winter White

6010-12002

MEXICO 66 DX IND D122N

MEXICO 66 DX is a modern interpretationof the MEXICO 66, Onitsuka Tiger’s mostrecognized style. It has a stylish andsophisticated new silhouette created usinga special last. This makes the foot appearlonger and slimmer, while the outsole’sjagged tread gives it a striking profile

Price: CHF 200

Size: 4-13,14

Upper: textile


6060Light Brown/Light Brown6010-12003

FASHION UNISEX

FABRE BL-L DX KB D1C0L

FABRE derives its name from theFAstBREak move in basketball andbecame a generic name for Onitsuka Tigerbasketball products. The high-topbasketball shoes FABRE-BL were releasedin 1974 and received extensive fame andnotoriety in the Japanese NBA MVP of1973, where the team wore them duringan NBA All Star tour.

Price: CHF 260

Size: 4-13,14

Upper: leather


9090

Black/Black

6010-12004

KOHAKU DX KB D1C2L

KOHAKU is a new model inspired by theclassic basketball shoe design. It has asimple clean finish and a casual look. Theshoe features a plain upper with a strikingtiger logo printed on the ankle. Theoutsole also includes a logo which makesthis shoe stand out from the rest.KOHAKU means amber in Japanese.

Price: CHF 280

Size: 4-13,14

Upper: leather


2828

Brown/Brown

6010-12005

MEXICO MIDRUNNER DX KB D1D2L

MEXICO MIDRUNNER DX is inspired by theMEXICO MIDRUNNER, Onitsuka Tiger’smost recognized style. It has a stylish andsophisticated new silhouette created usinga special last. This makes the foot appearlonger and slimmer, while the outsole’sjagged tread gives it a striking profile.

Price: CHF 300

Size: 4-13,14

Upper: leather


4242Blue Print/Blue Print6010-12006

1111Gargoyle/Gargoyle6010-12007

FASHION UNISEX

SUNOTORE GT-X D043Y

First released in 1983, the Sunotorecombined elements from previous models(an upper from the Sunotore SL and anoutsole from the Onick Sunotore JL) tomake this high performance snowshoe. Tocope with the Japanese winter, the upperwas made from GORE-TEX, a warm,breathable and waterproof material andthe outsole used a special compoundrubber, which remained flexible at lowtemperatures in order to reduce slipping.

Price: CHF 260

Size: 6,7,8,9,10,11,12,13

Upper: synthetic


7373

Black/Black

6010-12008

2828

Coffee Bean/Coffee Bean

6010-12009

1111

Gargoyle/High Rise

6010-12010

ULTIMATE TRAINER DX LE D100L


Price: CHF 200

Size: 4-13,14

Upper: leather


0404Inca Gold/Inca Gold6010-12011

1147Gargoyle/Gargoyle6010-12012

9023Pirate Black/Pirate Black6010-12013

FASHION UNISEX

KOHAKU D1C1L

KOHAKU is a new model inspired by theclassic basketball shoe design. It has asimple clean finish and a casual look. Theshoe features a plain upper with a strikingtiger logo printed on the ankle. Theoutsole also includes a logo which makesthis shoe stand out from the rest.KOHAKU means amber in Japanese.

Price: CHF 200

Size: 4-13,14

Upper: leather


9999

Birch/Birch

6010-12014

9090

Black/Black

6010-12015

2929

Coffee Bean/Coffee Bean

6010-12016

MEXICO 66 DRESS LE D1E0L

MEXICO 66 DRESS is a dressed upinterpretation of the Mexico 66, OnitsukaTiger's most recognized style. The specialstitch down construction gives this modelthe chic look characteristic of a leatherdress shoe, and distinguishes it from theMEXICO 66. The intricate eyelet area andthin rounded laces add to thissophisticated look.

Price: CHF 200

Size: 4-13

Upper: leather


6129

Java/Coffee Bean

6010-12017

9099

Moonless Night/Caviar

6010-12018

MEXICO MIDRUNNER DX SU D1D0L


Price: CHF 200

Size: 4-13,14

Upper: leather


0142White/Daphne6010-12019

2899Java/Winter White6010-12020

2504Wine/Yellow6010-12021

9023Black/Formula One6010-12022

FASHION UNISEX

CALIFORNIA 78 OG LE VIN D1H3L

The CALIFORNIA takes its name from thebirth country of jogging: California. It wasthe first mesh type shoe and one of themasterpieces of the Onitsuka Tiger joggingshoe collection worn during the joggingboom of the 1980s. As jogging in theevening became very popular the shoewas fitted with a unique feature – areflector on the heel. The new CALIFORNIA78 retains the overall design elements ofthe original shoe with additional specialdetails.

Price: CHF 180

Size: 4-13,14

Upper: leather


8490

Green/Black

6010-12023

9011

Black/Glacier Grey

6010-12024

CALIFORNIA 78 OG NYL VIN D110N

The CALIFORNIA takes its name from thebirth country of jogging: California. It wasthe first mesh type shoe and one of themasterpieces of the Onitsuka Tiger joggingshoe collection worn during the joggingboom of the 1980s. As jogging in theevening became very popular the shoewas fitted with a unique feature – areflector on the heel. The new CALIFORNIA78 retains the overall design elements ofthe original shoe with additional specialdetails.

Price: CHF 160

Size: 4-13,14

Upper: nylon


3058Orange/Navy6010-12025

3304Purple/Yellow6010-12026

9023Black/Formula One6010-12027

FASHION UNISEX

FABRE BL-L VIN D1B4L


Price: CHF 180

Size: 4-13,14

Upper: leather


2929Java/Carafe6010-12028

9090Black/Pirate Black6010-12029

1111Bungee Cord/Walnut6010-12030

FASHION / SPORT UNISEX

WASEN D1E1L

WASEN is a cross between a sportybasketball shoe and a casual deck shoe.The moccasin stitch detail on the toe areaand raised leather ridge on the heel addthe casual dimension, while the simpleoutsole is inspired by the basketball shoe.By folding down the ankle area, it can beworn as a low-top style for a playful touch.

Price: CHF 170

Size: 4-13,14

Upper: leather


1311

Wild Dove/Castelrock

6010-12031

0223

Crème Brulee/Jester Red

6010-12032

8628

Lead Grey/Chestnut

6010-12033

SUNOTORE D1K0N

With a name that literally means “snowtraining”, the first SUNOTORE shoe madeits debut when it was worn by theJapanese delegation at the SapporoWinter Games in 1972. Since then,several functional versions of the designhave been released. Inspired by a versionlaunched in 1983, this particular shoecombines several elements from previousSUNOTORE models.

Price: CHF 200

Size: 4-13,14

Upper: nylon


0250

Winter White/Medieval Blue

6010-12034

9042

Black/Daphne

6010-12035

MEXICO 66 DX LE D012L


Price: CHF 180

Size: 4-13,14

Upper: leather


2828

Black Coffee/Pinecone

6010-12036

1111

Steeple Grey/Paloma

6010-12037

MEXICO 66 DX SU D1G2L


Price: CHF 180

Size: 4-13,14

Upper: leather


1111Castle Rock/Steeple Grey6010-12038

0123Winter White/Daphne6010-12039

6105Chocolate Brown/Cuban Sand6010-12040


MEXICO MIDRUNNER DX LE D1D1L


Price: CHF 200

Size: 4-13,14

Upper: leather


0113

White/Glacier Grey

6010-12041

0190

White/Black

6010-12042

MEXICO 66 DX NYL D013N


Price: CHF 160

Size: 4-13,14

Upper: nylon


0181

White/Ponderosa Pine

6010-12043

2912

Coffee/Sesame

6010-12044

MEXICO MIDRUNNER LE D1G1N

This is a special shoe in Onitsuka Tiger’shistory as it was not originally found in anycatalogues from the time of Tokyo 64. Thismid-cut version was discovered in thearchives of ASICS Research andDevelopment Department in Kobe. Themid-cut feature was intended to supportthe ankle and was used as a training shoefor the Long Jump, High Jump, Triple Jumpand Pole Vaulting events

Price: CHF 180

Size: 4-13,14

Upper: leather


0501

Crème Brulee/White

6010-12045

5001

Eclipse/White

6010-12046

1101

Gargoyle/White

6010-12047

MEXICO 66 CV D118N

Introduced in 1966, these were the firstshoes with the famous Tiger Stripes. Theywere worn at the Mexico Olympic Games in1968.

Price: CHF 140

Size: 4-13,14

Upper: textile


1101Steeple Grey/White6010-12048

5023Crown Blue/Tango Red6010-12049

0284Light Grey/Amazon6010-12050


MEXICO 66 SU D1F2L


Price: CHF 160

Size: 4-13,14

Upper: leather


9090

Black/Black

6010-12051

6160

Coffe Bean/Birch

6010-12052

5050

Medieval Blue/Medieval Blue

6010-12053

MEXICO 66 SU D1F3L


Price: CHF 160

Size: 4-13,14

Upper: leather


5004

Eclipse/Old Gold

6010-12054

0114

White/Pirate Black

6010-12055

0261

Peyote/Demitasse

6010-12056

1116

Lunar Rock/Castle Rock

6010-12057

9014

Black/Dusty Olive

6010-12058

0111

White/Castle Rock

6010-12059

MEXICO 66 D1F1L


Price: CHF 160

Size: 4-13,14

Upper: leather


2861Seal Brown/Toffee6010-12060

9002Black/Sesame6010-12061


MEXICO 66 D1F1L


Price: CHF 160

Size: 4-13,14

Upper: leather


0101

White/White

5505-1820

0146

White/Blue

6010-6193

0190

White/Black

5504-2808

0490

Yellow/Black

5503-9817

2871

Dark Brown/Ecru

5504-2806

9001

Black/White

5503-9816

MEXICO 66 HL202

Introduced in 1966, these were the firstshoes with the famous Tiger Stripes. Theywere worn at the Mexico Olympic Games in1968

Price: CHF 160

Size: 4-13,14

Upper: leather


9001Black/White6010-12062

4201Snorkel Blue/White6010-12063

8401Fern Green/White6010-12064


FABRE BL-L OG D1B3L


Price: CHF 160

Size: 4-13,14

Upper: leather


5001

Blue Print/White

6010-12065

3301

Dark Purple/White

6010-12066

8601

Olive Night/White

6010-12067

2801

Java/White

6010-12068

1601

Castle Rock/White

6010-12069

FABRE BL-S OG D103L


Price: CHF 140

Size: 4-13,14

Upper: leather


0101White/White6010-12070

9090Black/Black6010-12071


FABRE BL-S LE D102L


Price: CHF 140

Size: 4-13,14

Upper: leather


5011

Paloma/Black Iris

6010-12072

1113

Cobblestone/Walnut

6010-12073

ULTIMATE TRAINER DX DM D101N


Price: CHF 160

Size: 4-13,14

Upper: textile


9002

Pirate Black/Winter White

6010-12074

1105

Gargoyle/Mojave Desert

6010-12075

ULTIMATE 81 LE D1H1Y

Originally released in 1981, the ULTIMATE81 is one of the models of Onitsuka Tigerthat represent the 80’s style runningshoes. It focuses on stability andlightness. The main feature of the shoe isthe cush-hole, the three vent holes put onthe midsole of the heel area whichenabled greater shock absorption.

Price: CHF 160

Size: 4-13,14

Upper: synthetic


4949

Blue Print/Eclipse

6010-12076

6125

Pinecone/Cappuccino

6010-12077

1101

Castle Rock/White

6010-12078

ULTIMATE 81 SU D1H2Y


Price: CHF 160

Size: 4-13,14

Upper: synthetic


2501Burgundy/White6010-12079

1173Grey/Charcoal6010-12080

1301Fog/White6010-12081

9009Black/Red Orange6010-12082


ULTIMATE 81 HN201


Price: CHF 140

Size: 4-13,14

Upper: nylon



0101White/White6010-12301

FASHION WOMEN

EMPEROR W D1C9L

EMPEROR W is based on the EMPERORgolf shoe range developed by OnitsukaTiger in the 1970s. It has a roundedsilhouette for a feminine look. The upperis made from several pieces for addedreinforcement, and features perforationsfor a casual look. The wedge sole makesfor a sportier image and improvescushioning and stability, while the slit-cutoutsole improves grip.

Price: CHF 300

Size: 4,5,6,7,8

Upper: leather



9393Silver/Silver6010-12303

FASHION / SPORT WOMEN

YUKINOWA SN D1D8N

YUKINOWA is a women’s sneaker bootinspired by the SUNOTORE snowshoe,which was developed for the Japaneseracing ski team in 1972. It has anextended boot shaft with an attractive furlining. The laces can be tied at the front orback for a distinctive and sporty look,while the shiny material on the upper andthe metal logo add an elegant touch.YUKINOWA means snow crystal pattern inJapanese.

Price: CHF 200

Size: 5H-12

Upper: nylon


2819

Dark Brown/Pink

6010-12304

YUKINOWA MH D1D9N

YUKINOWA is a women’s sneaker bootinspired by the SUNOTORE snowshoe,which was developed for the Japaneseracing ski team in 1972. It has anextended boot shaft with an attractive furlining. The laces can be tied at the front orback for a distinctive and sporty look,while the shiny material on the upper andthe metal logo add an elegant touch.YUKINOWA means snow crystal pattern inJapanese.

Price: CHF 200

Size: 5H-12

Upper: nylon


0193White/Metallic Silver6010-12305

4201Medieval Blue/White6010-12306

9001Black/White6010-12307

1105Vapor/Beige6010-12308


SNOWHEAVEN 72 HN582

The SNOW HEAVEN was developed for thestaff of the Japanese racing ski team aspart of the successful SUNOTOREsnowshoe. Although originally released in1983, it is named SNOW HEAVEN 72 tocommemorate the successful SapporoWinter Olympics. The key styling feature ofthe SNOW HEAVEN 72 is the extendedboot section. This enables the wearer toturn down the boots in different ways toreveal snow motif prints & details.

Price: CHF 200

Size: 5H-12

Upper: nylon


0124

White/Magenta

6010-12309

1141

High Rise/Bonnie Blue

6010-12310

9009

Black/Orange

6010-12311

MEXICO 66 DX NYL D1N6N

MEXICO 66 DX is a modern interpretationof the MEXICO 66, Onitsuka Tiger’s mostrecognized style. It has a stylish andsophisticated new silhouette created usinga special last. This makes the foot appearlonger and slimmer, while the outsole’sjagged tread gives it a striking profile.

Price: CHF 160

Size: 5H-12

Upper: nylon


8686

Beech/Beech

6010-12312

3333

Potent Purple/Potent Purple

6010-12313

1111

Smoked Pearl/Smoked Pearl

6010-12314

MEXICO MIDRUNNER SU D0D5L

This is a special shoe in Onitsuka Tiger’shistory as it was not originally found in anycatalogues from the time of Tokyo 64. Thismid-cut version was discovered in thearchives of ASICS Research andDevelopment Department in Kobe. Themid-cut feature was intended to supportthe ankle and was used as a training shoefor the Long Jump, High Jump, Triple Jumpand Pole Vaulting events.

Price: CHF 160

Size: 5H-12

Upper: leather


9033Black/Purple6010-12315

0120White/Quartz Pink6010-12316

1301High Rise/White6010-12317


MEXICO 66 HL474


Price: CHF 160

Size: 5H-12

Upper: leather


0193White / Metallic Silver6010-12500

4201Medieval Blue / White6010-12501

9001Black / White6010-12502

KIDS

SNOW HEAVEN 72 PS C0A1N

The SNOW HEAVEN was developed for thestaff of the Japanese racing ski team aspart of the successful SUNOTOREsnowshoe. Although originally released in1983, it is named SNOW HEAVEN 72 tocommemorate the successful SapporoWinter Olympics. The key styling feature ofthe SNOW HEAVEN 72 is the extendedboot section. This enables the wearer toturn down the boots in different ways toreveal snow motif prints & details.

Price: CHF 160

Size: K10, K11, K12, K13,1-4

Upper: textile


1116


6010-12503

9014

Black/Dusty Olive

6010-12504

MEXICO 66 BAJA PS C1B3L

Introduced in 1966, the Mexico 66 trainingshoes were the first shoes with thefamous stripes. They were worn at theMexico Olympic Games of 1968. Later ona new version was introduced; the MEXICO66 BAJA. This variation has two Velcrostraps across the forefoot.

Price: CHF 120

Size: K10, K11, K12, K13,1-4

Upper: leather


1116


6010-12510

9014

Black/Dusty Olive

6010-12511

0120

White/Quartz Pink

6010-12512

MEXICO 66 BAJA TS C1A2L

Introduced in 1966, the Mexico 66 trainingshoes were the first shoes with thefamous stripes. They were worn at theMexico Olympic Games of 1968. Later ona new version was introduced; the MEXICO66 BAJA. This variation has two Velcrostraps across the forefoot.

Price: CHF 70

Size: K4, K5, K6, K7, K8, K9

Upper: synthetic


2912Coffee/Sesame6010-12505

5099Medieval Blue/Whisper White6010-12506

KIDS

MEXICO MIDRUNNER BAJAPS

C1A0L

This is a special shoe in Onitsuka Tiger’shistory as it was not originally found in anycatalogues from the time of Tokyo 64. Thismid-cut version was discovered in thearchives of ASICS Research andDevelopment Department in Kobe. Themid-cut feature was intended to supportthe ankle and was used as a training shoefor the Long Jump, High Jump, Triple Jumpand Pole Vaulting events.

Price: CHF 120

Size: K10, K11, K12, K13,1-4

Upper: leather


5023

Crown Blue/Tango Red

6010-12507

0120

White/Magenta

6010-12508

9009

Black/Orange

6010-12509

MEXICO 66 PS C1C0L


Price: CHF 120

Size: K10, K11, K12, K13,1-4

Upper: leather


Name: Katrin RoschiPosition: Customer ServicePhone: 062 388 91 17Birthday: 4.11.1985Shoesize: US 6Favourite Model:Mexico Midrunner [email protected]

Name: Giuseppe NapoletanoPosition: Head of DivisionPhone: 062 388 91 12Birthday: 14.1.1964Shoesize: US 9Favourite Model:[email protected]

Name: Patrick GrafPosition: Product ManagerPhone: 062 388 91 29Birthday: 8.10.1974Shoesize: US 10Favourite Model:Mexico 66 Dress [email protected]

Name: Adrian LüchingerPosition: SalesPhone: 079 622 50 66Birthday: 28.2.1981Shoesize: US 9Favourite Model:California 78 OG LE [email protected]

ONITSUKA TIGER CREW

Showroom PlattformKörnerstrasse 11CH -8004 ZürichPhone: +41 (0)43 541 91 00Fax: +41 (0)43 541 91 01www.onitsukatiger.ch Montana Sport AGNeustrasse 50CH-4623 NeuendorfPhone: +41 (0)62 388 91 00Fax: +41 (0)62 388 91 01www.montanasport.ch

3_OT_FW_AW2008_Back.qxd 10-11-2007 09:54 Pagina 28

onitsuka tiger workbook aw2011

Documents

onitsuka tigerrepresents

kohaku dx

textile sole

dx ind d122n mexico

striking profile price

new model

leather sole

d1c0l fabre