ONE - DAY NATIONAL CONFERENCE

ON

KNOWLEDGE AND INNOVATION FOR SUSTAINABLEGROWTH

CALL FOR PAPERS

Conference DateSunday, April 29, 2018

Organized ByIILM Lucknow

ABOUTIILM LUCKNOW

• IILM Academy of Higher Learning, Lucknow was established inthe year 2004 under the aegis of the Ram Krishan & SonsCharitable Trust, Lodhi Road, New Delhi. This Trust is runningvarious management institutions with the acronym IILM indifferent parts of the country with campuses in Lucknow, NewDelhi, Gurgaon, Greater Noida, and Jaipur. The LucknowCampus of the institute offers two years full time PostGraduate Diploma in Management (PGDM), which is approvedby the AICTE, Ministry of HRD, Govt. of India and MBAProgramme, affiliated to Dr. APJ Abdul Kalam TechnicalUniversity, Lucknow.

ABOUTLUCKNOW

• Lucknow, the capital of Uttar Pradesh, is popularly knownas the ‘the city of Nawabs’. Literature, cuisine, performingarts and ‘tehzeeb’ put Lucknow a cut above the rest –and the world acknowledges it. Among the chiefattractions of Lucknow are magnificent monuments likeImambara, Rumi Darwaza, Kaiserbagh Heritage Zone,Residency and Dilkusha Gardens. Chikan embroidery andzardozi have established Lucknow as a global fashionhub. Kebabs, Biryani and Lucknow-ki-chaat are few lip-smacking delicacies that beckon visitors to Lucknowagain and again. Even after tremendous modernization,Lucknow has managed to retain its age-old charm andglory.

ABOUT THECONFERENCE

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“Innovation is not merely about making money or technologicalleadership. It’s about ethics, sustainability and well-being”. The greatestchallenge in the coming years will be to safeguard the Earth’s climateand environment, and to promote increased sustainability in economicand social development. The potential conflict between developmentand preservation can be tackled through the stimulus for innovation, thecorrect use of new technologies and knowledge.The aim of this conference is to provide an interdisciplinary forum forprofessionals, academicians, researchers, entrepreneurs, regulators andadministrators to discuss and promote dissemination of information,results, innovations and improvisations in the broad areas of knowledge,growth and sustainability. Industries, academic institutions, regulatorybodies, Government agencies and other stakeholders are invited topresent papers, research articles, working papers, cases, models andexperiments in this National Conference on Knowledge and Innovationfor Sustainable Growth.All stakeholders are welcome to participate in this conference andpresent their work.Additionally, they are also welcome to attend the conference, as anactive members of the audience, and benefit from the stimulatingpresentations and discussions.

• IMPORTANT DATESAbstract SubmissionDeadline April 11, 2018 

Abstract AcceptanceConfirmationWithin One Week of AbstractSubmission

Full Paper SubmissionDeadlineApril 25, 2018

Early Registration Deadline

April 20, 2018

Accounting, Finance &Investments

Economics, Strategy &International Business

Marketing, Sales,Social Media Marketing

& Branding

OrganizationalBehaviour & Human

Resources

Others

Financial Crisis Economic Reforms Societal Marketing Green HRM Life Skills Innovation

Financial Infrastructure Green Economics Green Marketing &Innovations

Building HighPerformanceOrganizations

Innovations in Logisticsand Supply Chain

Green Finance Growth and OutputInnovations

MarketingInfrastructure

Diversity at Workplace Balancing GovernmentInitiatives

Empirical Accounting Core Competence andStrategic Innovations

Innovative MarketingCommunications

Innovative HR BrandingStrategies

Lean Six Sigma

Financial Inclusion Business Models &Structures

Innovative Approachesto ConsumerPsychology

Innovative Practices inHuman Resource

Management

Quality Sustainability

Financial Econometrics Fiscal Problems of 21st Century

Service Innovation Innovation in TalentManagement Practices

Intellectual Propertyand KnowledgeManagement

Financial Globalization& Sustainable Finance

Lessons from GlobalFinancial Crisis

Product & CorporateBranding

Creating HighPerformanceWorkplaces

Entrepreneurship

Behavioural Finance Economics of Ideas Startup Marketing Emotional Intelligence Big Data Analysis

Accounting Standards& RegulatoryCompliance

Stabilization Policiesand Expectations

Marketing approachesfor the Bottom of the

Pyramid

Balanced Score Card Supply Chain Analysis

Activity Based Costing(ABC)

Innovations &Technology

Digitization Sustainable Leadership Design Thinking

SUBMISSIONGUIDELINES: •

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Call for Papers Abstract and Papers should be submitted by E- mail to iilmconference@iilmlko.

ac.in with “IILM Conference Paper 2018” in the subject line mentioning the subtheme and the track. Abstracts must include a clear indication of the purpose of research, research

methodology, major findings & implications. All submissions will be reviewed. The authors must ensure adherence to the following guidelines for submitting

full length paper.

Cover Page: A cover page shall mention the title of paper, sub theme,name of author/s and their affiliation.

Abstract: 250-500 words Key words: Maximum 4 words Maximum length: 4000 words excluding title/ cover page and references. Font: Times New Roman, Font Size 12 pt. with 1.5 line spacing and

single column with 1” margin on all sides. Tables & Figures: All tables and figures should be serially numbered and

properly labeled. References: References must be given at the end of the paper in APA

style. Submissions to be made in MS Word (.doc or .docx format only) All accepted papers will be published in the online journal bearing ISSN number.(* Full Papers will be reviewed before publication) 

Papers in AbsentiaPapers in Absentia will also beaccepted, but the Abstract, Full

Paper and the PPT must be sentby the author as per specified

dates.

Best Paper Award CategoryEvaluation done by the reviewcommittee based on the full

paper and presentation

CONFERENCE REGISTRATION CHARGES Category Registration AmountAuthor Students 500 Research Scholars 1000 Academicians 1500 Industry Professionals 2000 Non-Author (Audience) Students 400 Research Scholars 750 Academicians 1250 Industry Professionals 1500* Co-Author – 800/- per co-author

Early Bird Discount: 10% (for registrations done on or before April 20, 2018 only)•

IILM Alumni Discount: 10%•

For On-Site Registration: Rs 500 will be charged extra on each of the above-mentioned categories•

Payment Mode: Cash or Demand Draft in favour of “IILM Academy of Higher Learning, Lucknow” or through IMPS/NEFT•

Bank: Oriental Bank of Commerce, Vivek Khand, Gomtinagar, Lucknow. Bank Account Number: 06872151003193. IFSC Code: ORBC0100687•

CONFERENCE COMMITTEE

Organizing Committee

Conference Convener Conference Co- Convener

Dr. Jyotishree Pandey Ms. Shruti Mitra

Organizing Secretary Joint Organizing Secretary

Ms. Supriya Agrawal Ms. Fatima Aliza

Advisory Committee

Chief Patron Patron Conference Chair

Major General B D Wadhwa,Director General

Dr. Naela Jamal Rushdi, CFPCM

DirectorDr. Sheetal Sharma

Dean

Members Mr. Sachin Srivastava Mr. Azharuddin Mohammad Mr. Tauseef Irfan

Dr. Vibhuti Gupta Ms. Richa Gulani Ms. Manali Ghosh

CONFERENCE ADDRESS

Conference Address Contact Information

IILM Academy of Higher Learning,1, Viraj Khand, Near Hahnemann Chauraha,

Gomtinagar, Lucknow - 226010

Dr. Jyotishree Pandey 7007198175Ms. Shruti Mitra 8004037332Ms. Supriya Agrawal 8005180600Ms. Fatima Aliza 9140491254

Website: www.iilmlko.ac.in

Email: iilmconference@iilmlko.ac.in