on focus (1)
TRANSCRIPT
Steve Jobs needs no introduction. His life will always be aninspiration for the entrepreneurs. We at Think201 collectedfew of his quotes that keeps us motivating and inspiring inour journey of pursuing excellence.
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ON FOCUS
People think focus means saying yesto the thing you have got to focuson. But that’s not what it means atall. It means saying no to the hundredother good ideas that there are. Youhave to pick carefully. I’m actually asproud of the things we haven’t doneas the things I have done. Innovationis saying no to 1,000 things.
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ON TIME MANAGEMENT
Your time is limited, so don’t waste it livingsomeone else’s life. Don’t be trapped by dogma —which is living with the results of other people’sthinking. Don’t let the noise of others’ opinionsdrown out your own inner voice and most important,have the courage to follow your heart and intuition.They somehow already know what you truly wantto become. Everything else is secondary.
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ON CONNECTING THEDOTS
You can’t connect the dots lookingforward; you can only connect themlooking backwards. So you have totrust that the dots will somehowconnect in your future. You have totrust in something — your gut, destiny,life, karma, whatever. This approachhas never let me down, and it hasmade all the difference in my life.
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ON CREATIVITY
Creativity is just connecting things.When you ask creative people howthey did something, they feel a littleguilty because they didn't really do it,they just saw something. It seemedobvious to them after a while. That'sbecause they were able to connectexperiences they've had and synthesizenew things
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ON SIMPLICITYThat's been one of my mantras -focus and simplicity. Simple can beharder than complex: You have to workhard to get your thinking clean tomake it simple. But it's worth it in theend because once you get there, youcan move mountains.
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ON FAILUREI didn't see it then, but it turned out thatgetting fired from Apple was the best thingthat could have ever happened to me. Theheaviness of being successful was replacedby the lightness of being a beginner again,less sure about everything. It freed me toenter one of the most creative periods ofmy life.
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ON BUSINESS
My model for business is The Beatles. They werefour guys who kept each other’s kind of negativetendencies in check. They balanced each other andthe total was greater than the sum of the parts.That’s how I see business: great things in businessare never done by one person; they’re done by ateam of people.
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Be a yardstick of quality. Somepeople aren't used to an environmentwhere excellence is expected.
ON EXCELLENCE
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When you're a carpenter making abeautiful chest of drawers, you're notgoing to use a piece of plywood onthe back, even though it faces thewall and nobody will ever see it. You'llknow it's there, so you're going to usea beautiful piece of wood on the back.t
ON PERFECTION
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Your work is going to fill a large part of your life,and the only way to be truly satisfied is to do whatyou believe is great work. And the only way to dogreat work is to love what you do. If you haven'tfound it yet, keep looking. Don't settle. As with allmatters of the heart, you'll know when you find it.
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ON WORK
The problem with the Internet start-up craze isn’t thattoo many people are starting companies; it’s that toomany people aren’t sticking with it. That’s somewhatunderstandable, because there are many moments thatare filled with despair and agony, when you have to firepeople and cancel things and deal with very difficultsituations. That’s when you find out who you are andwhat your values are.
ON TENACITY
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And no, we don't know where it willlead. We just know there's somethingmuch bigger than any of us here.
ON FUTURE
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Technology is nothing. What's important is that you have a faith inpeople, that they're basically good and smart, and if you give themtools, they'll do wonderful things with them.
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ON CHOOSING RIGHT PEOPLE