Olympus sneakerIntroduction to new brand, products & packaging

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Content

•• IntroductionIntroduction• Ideas• Brand• Product

•• PackagingPackaging• Ideas• Design

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INTRODUCTION

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Introduction - Ideas 4

Introduction - Ideas

Olympus mount Olympus’s Gods

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In Greek mythology, the Twelve Olympians were the principal deities of the Greek pantheon, residing atop a mythical Mount Olympus…

Introduction - Ideas

• MessageWith Olympus shoes, you rule the world like Gods

( Fashionable, stronger, comfortable, jealous)

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Introduction - Brand 7

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Introduction - Brand 8

Introduction - Product 9

Introduction - Product 10

• Mũi giày có miếng

đệm êm chân

• Thiết

kế

đẹp

mắt

• Dây

siêu

bền, ma sát

tốt, không

bị

tuột

• Vải sợi

cotton đặc

biệt

• Đế

giày

được

thiết

kế

đặc

biệt, giúp

tỏa nhiệt

và

masage

chân

Introduction - Product 11

PACKAGING

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Packaging - Ideas 13

The ideas came from the image of Olympus mountain. Moreover, shoes is always in a pair with two pieces, then I

decided to take the shape of two mountain for the packaging.

Packaging - Ideas 14

Packaging - Design 15

Packaging - Design 16

How to open

Packaging - Design 17

Packaging - Design 18

Packaging - Design 19

Packaging - Design 20

Packaging - Design 21

Packaging - Design 22

Packaging - Design 23

Paper bag

Packaging - Design 24

Packaging - Design 25

Packaging - Design 26

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Thank youThe end

Student : Nguyen Thi Lan UyenClass: M28CSupervisor: Mr Tài