Offshore Tele MarketingOffshore Tele MarketingCall Biz CenterCall Biz Center

By : Muhammad R. JavedBy : Muhammad R. JavedKarun Gurung Karun Gurung

What is Tele Marketing?What is Tele Marketing?– Marketing while using a Marketing while using a Telecommunication medium.Telecommunication medium.

What is Offshore Tele Marketing?What is Offshore Tele Marketing?– Marketing initiated from Offshore Sites using Marketing initiated from Offshore Sites using

specialized Telecommunication medium.specialized Telecommunication medium.

What is specialized medium?What is specialized medium?– Special tools or equipments used for offshore Special tools or equipments used for offshore

telemarketing in order to reduce telemarketing in order to reduce Telecommunication costs.Telecommunication costs.

Types of Tele Marketing.Types of Tele Marketing.

Inbound Marketing /Outbound Inbound Marketing /Outbound MarketingMarketing

Inbound Tele MarketingInbound Tele Marketing Receives Inbound calls in the result of Receives Inbound calls in the result of

different marketing campaigns different marketing campaigns mentioning toll free number for mentioning toll free number for consumers to call back.consumers to call back.

Outbound Tele MarketingOutbound Tele Marketing

Dials out numbers for the customers Dials out numbers for the customers provided in the listprovided in the list

Requirements for an Outbound Requirements for an Outbound Call Center Call Center

Physical LocationPhysical LocationVOIP Equipment for Telecommunication VOIP Equipment for Telecommunication setupsetup

IT equipmentIT equipmentProper Product And Customer Service Proper Product And Customer Service Training Training

Physical Location And SetupPhysical Location And Setup

Physical Location can be chosen by Physical Location can be chosen by contacting local real estate dealerscontacting local real estate dealers

But must meet the these But must meet the these requirements:-requirements:-

Availability of DSL or High Speed Availability of DSL or High Speed InternetInternet

Availability of phone linesAvailability of phone lines

Physical Location And Setup (cont)Physical Location And Setup (cont)

Should not have any kind of Should not have any kind of electricity outage in that areaelectricity outage in that area

Location must be easily accessible by Location must be easily accessible by using public transport using public transport

Which Country Should Be Which Country Should Be Chosen For Setup? Chosen For Setup?

We Will Choose City of Lahore We Will Choose City of Lahore (Heart of (Heart of

Pakistan and City of Colleges)Pakistan and City of Colleges), Pakistan, Pakistan

WHY?WHY?

Because Cheap LaborBecause Cheap Labor

Availability of Quality and Talented Availability of Quality and Talented agentsagents

Tax Exempted For Call Centers Until Tax Exempted For Call Centers Until 20202020

Rules and Regulations For Tele- Rules and Regulations For Tele- MarketingMarketing

Do Not Call List (DNC)Do Not Call List (DNC)– We need to buy DNC scrubbed Leads (List of We need to buy DNC scrubbed Leads (List of

Phone Numbers).Phone Numbers).

Do Not Call StatesDo Not Call States– There are Eight states in DNC list called Do Not There are Eight states in DNC list called Do Not

Call States means it is illegal to call as a Call States means it is illegal to call as a telemarketer in order to promote the product telemarketer in order to promote the product in those States.in those States.

Rules and Regulations For Tele Rules and Regulations For Tele Marketing (Cont)Marketing (Cont)

Do not Call on Public Holidays and Do not Call on Public Holidays and Sunday'sSunday's

Do Not Call before 9:00 AM and after Do Not Call before 9:00 AM and after 6:00 PM6:00 PM

How We Are Going To Work?How We Are Going To Work?

1.1. Need an affiliation from any Need an affiliation from any Authorized Retailer (OE Retailer) so Authorized Retailer (OE Retailer) so that we can generate sales and get that we can generate sales and get paid commissionspaid commissions

2.2. Need to know the target based Need to know the target based commission structure from that commission structure from that Retailer that being offered to call Retailer that being offered to call centerscenters

How We Are Going To Work? How We Are Going To Work? (Cont)(Cont)

3.3. We will be provided with Login ID We will be provided with Login ID and Password to enter customers and Password to enter customers data online and schedule an data online and schedule an installation date at customers installation date at customers convenience.convenience.

4.4. Then installations will be taken Then installations will be taken place and activated on the place and activated on the scheduled datesscheduled dates

How We Are Going To Work? How We Are Going To Work? (Cont)(Cont)

5.5.We will be paid bi-weekly on the We will be paid bi-weekly on the number of installations done during a number of installations done during a specific period of time. specific period of time.

Initial Expenditures…Initial Expenditures…Sr. NoSr. No DescriptionDescription AmountAmount

11 Physical Location (Rent & Physical Location (Rent & Deposit)Deposit)

$3000+$850$3000+$850

=$3850=$3850

22 Computers And Office Furniture Computers And Office Furniture CostCost

$8000$8000

33 Telecommunication Setup & Telecommunication Setup & LeadsLeads

$5000+$2500$5000+$2500

=$7500=$7500

44 Initial Funds to Run SetupInitial Funds to Run Setup $10000$10000

Grand TotalGrand Total $29350$29350

Initial Monthly Expenses…Initial Monthly Expenses…Sr. NoSr. No DescriptionDescription AmountAmount11 Rent for LocationRent for Location $850$850

22 Estimated Utilities Bills Estimated Utilities Bills (Electric+Phones+Internet)(Electric+Phones+Internet)

$2500$2500

33 Telecommunication Charges+ LeadsTelecommunication Charges+ Leads $1500$1500

44 Salaries And Commissions for 20 Salaries And Commissions for 20 Agents+ Trainer and 2 supervisorsAgents+ Trainer and 2 supervisors

$4000+$500+$4000+$500+

$600=$5100$600=$5100

55 Miscellaneous Expense (For Agents Miscellaneous Expense (For Agents And Supervisors Incentives & Other And Supervisors Incentives & Other Misc)Misc)

$1500$1500

Grand Total Per Month ExpensesGrand Total Per Month Expenses $11450$11450

Flow chart for Offshore Flow chart for Offshore TelemarkettingTelemarketting

Retailor for out sourcing

Contact through a retailor Get our own Retailor ship

Flowchart for Offshore Flowchart for Offshore TelemarketingTelemarketing

Offshore Telemarketing

Requirements

Location

Telecom Equipments

Training

Call Center Flow ChartCall Center Flow Chart

Products or goods to be sold

Retailer

CEO

Supervisor

agent

agent

agent

Customer Customer

customer

customer

Total Per Month RevenueTotal Per Month Revenue

20 agents can generate 6 average 20 agents can generate 6 average sales per daysales per day

In 26 Working days average sales In 26 Working days average sales can be 150can be 150

Each sale has average commission Each sale has average commission $160 $160

So average Revenue Per Month will So average Revenue Per Month will be $24000 means $12450 Net Profitbe $24000 means $12450 Net Profit

Need to Make More Money?Need to Make More Money?

By Encouraging our Agents and By Encouraging our Agents and Supervisors by Offering them Instant Supervisors by Offering them Instant Gifts or Monthly Based Performance Gifts or Monthly Based Performance IncentivesIncentives

We can Increase $100 commission We can Increase $100 commission per sale as well….per sale as well….

How Can We Do That?How Can We Do That?

By having our own Retailer ship We By having our own Retailer ship We can save more Moneycan save more Money

Little Bit More Investment..Little Bit More Investment..

Approximately $5000 More can help Approximately $5000 More can help to make $260 per sale Instead of to make $260 per sale Instead of $160 per sale$160 per sale

Means $39000 each monthMeans $39000 each month

Net Profit $27550 Net..Net Profit $27550 Net..

How Can We Become a How Can We Become a Retailer?Retailer?

Just Need a Physical commercial location Just Need a Physical commercial location Within United StatesWithin United States

Sales Tax Permit Issued By the Local State Sales Tax Permit Issued By the Local State GovernmentGovernment

A Valid U.S Bank Account for Direct A Valid U.S Bank Account for Direct DepositsDeposits

Must have at least Business Liability Must have at least Business Liability InsuranceInsurance

Takes about 6 to 10 weeks to get approved Takes about 6 to 10 weeks to get approved

Risk?Risk?

No risk is involvedNo risk is involved

Just there is a charge back period of Just there is a charge back period of 6 months for each sale6 months for each sale

Possibility is just less than 5%Possibility is just less than 5%

THANK YOUTHANK YOU

QUESTIONS?QUESTIONS?