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Name of presentation Initials-DDMMYY Security Level OEM approach - PackML Tetra Pak John Christiansen, Automation Manager

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Page 1: OEM approach - PackML - SESAM Worldsesam-world.com/_pdf/sesam-105/07-Tetra-Pak.pdfOEM approach - PackML Tetra Pak ... From PTC in France and wide spreading…. Name of presentation

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OEM approach - PackML

Tetra PakJohn Christiansen, Automation Manager

Page 2: OEM approach - PackML - SESAM Worldsesam-world.com/_pdf/sesam-105/07-Tetra-Pak.pdfOEM approach - PackML Tetra Pak ... From PTC in France and wide spreading…. Name of presentation

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Formål:

►Få et billede af interface standarden

►Tetra Paks interesse i en interface standard

►Største udfordringer

►Hvad siger software udviklerne til standarderne og tilhørende software moduler

►Uddannelse, træning, dialog med øvrige interessenter

Page 3: OEM approach - PackML - SESAM Worldsesam-world.com/_pdf/sesam-105/07-Tetra-Pak.pdfOEM approach - PackML Tetra Pak ... From PTC in France and wide spreading…. Name of presentation

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Agenda

►Tetra Pak – a few slides…..

►…towards ice cream market

►PackML / ISA TR88.00.02 in Tetra Pak

►Key players

►Human behaviour

►Key Learnings

►Q & A

Page 4: OEM approach - PackML - SESAM Worldsesam-world.com/_pdf/sesam-105/07-Tetra-Pak.pdfOEM approach - PackML Tetra Pak ... From PTC in France and wide spreading…. Name of presentation

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Tetra Pak Group

Processing SolutionsPackaging Solutions

Clusters

Market Companies

Beverage

Prepared Food

Ice Cream

Cheese

Dairy

Tetra Pak Two businesses - one team !

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Tetra Pak in summary, January 2013

Filling machine assembly plants 8

Packaging material and closure plants 42

Countries where Tetra Pak packages are available >170

R&D units 11

Technical training centres 16

Employees 23,425

Net sales mio € 11,155

CH/2013-03-19

Page 6: OEM approach - PackML - SESAM Worldsesam-world.com/_pdf/sesam-105/07-Tetra-Pak.pdfOEM approach - PackML Tetra Pak ... From PTC in France and wide spreading…. Name of presentation

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▲ 43 Tetra Pak market companies

▲ 72 Tetra Pak sales offices around the world

Local presence with global support

Page 7: OEM approach - PackML - SESAM Worldsesam-world.com/_pdf/sesam-105/07-Tetra-Pak.pdfOEM approach - PackML Tetra Pak ... From PTC in France and wide spreading…. Name of presentation

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Tetra Pak – Business Unit Ice Cream

Aarhus, Denmark

Shanghai, P.R. China

CUSTOMERS MARKET COMPANIES BUSINESS UNITS

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BUIC Technical Sales & Service Support

Conumables

Raw material tanks Tetra Hoyer Promix plantAgeing tanks

Tetra Hoyer DeepBlue CK Low temperature freezersTetra Hoyer Comet filling machines

Tetra Hoyer Frigus SF self contained freezers Tetra Hoyer Frigus KF continuous freezers Tetra Hoyer Addus FF fruit feeders

Tetra Hoyer Rollo RM moulding machinesTetra Hoyer Flowrap MW wrapping machinesTetra Hoyer Straightline C/F extrusion machinesTetra Hoyer Dino transfer system

Best-practice Ice cream solutions from Tetra Pak

Page 9: OEM approach - PackML - SESAM Worldsesam-world.com/_pdf/sesam-105/07-Tetra-Pak.pdfOEM approach - PackML Tetra Pak ... From PTC in France and wide spreading…. Name of presentation

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Asia Pacific30%

Australasia3%

Eastern Europe

7%Latin America

6%Middle East and Africa

5%

North America

27%

Western Europe

22%

Geographic consumption share Ice cream consumption 2012: 16.5 bill. litres

Source: Euromonitor 2012

Page 10: OEM approach - PackML - SESAM Worldsesam-world.com/_pdf/sesam-105/07-Tetra-Pak.pdfOEM approach - PackML Tetra Pak ... From PTC in France and wide spreading…. Name of presentation

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22%

14%

24%

40%

Unilever

Nestlé

Top 50

Other

Source: Euromonitor 2012

Ice Cream Company shares 2012 World market shares based on retail value (RSP)

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Allen Bradley

Other

Siemens

Automation Platform split 2009-2012 Ice Cream production lines out of Denmark

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Tetra PakPackML Status

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►Machines deliveredTetra Pak Group, 2012

1,971 processing units

505 packaging machines

1,721 distribution machines

CH/2013-03-19

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Tetra PlantMaster overview

Production Dispatching

ProductionReporting

Production Tracking

Production Analysis

Production Execution

Production Data collection

UserInterface

Process Control

Brandedprocessing units

Filling lines & logistics

Environment Report

Maintenance Viewer

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Proven technology world-wide

35

25 35

40

6045

15

15

45

20

~350 Tetra PlantMaster installations (2002 -2009)

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Packaging & Processing

Packaging: Major focus for future Automation Platform

Processing: Interest and awareness in general

Processing – Business Unit Ice Cream: Mainly implement on Rockwell based platform – pilot on Siemens

Nestlé requests – From PTC in France and wide spreading….

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Nestlé:

In his conclusion, Dr. Griffen stated that “We believe that standardization is imperative to improving our overall equipment effectiveness; PackML is our standard for packaging machine automation.

“We are fully committed to the PackML strategy, and we continue to support and develop this strategy through active participation in the OMAC Packaging Workgroup.

We are developing complimentary tools and specification for application as part of our PackML strategy, these include HMI specifications, communications standards and safety system integration – all of which are focused on improving the operability and maintainability of our packaging systems.”

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Hvad skal laves ?

► Egen dokumentation fra Equipment moduler og ned

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Genkendelig struktur

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Multiple platforms

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Key Learnings….

PackML Food Chain – who eats who ?

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Key Stakeholders

PackML players

OEMs

Consultants

End User

Technology

Providers

System Integrators

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Personadfærd – in 10 secs….

Page 26: OEM approach - PackML - SESAM Worldsesam-world.com/_pdf/sesam-105/07-Tetra-Pak.pdfOEM approach - PackML Tetra Pak ... From PTC in France and wide spreading…. Name of presentation

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DDominans ominans –– Motivation og frygtMotivation og frygt

Motivation

►Magt og autoritet

►Udfordringer

►Resultater

►Håndgribelige mål

Frygter

►At tabe

► Langsommelighed

►Blødsødenhed

►Afhængighed

D

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SStabilitet tabilitet -- TempoTempo

Motivation

► Tryghed

► Tid til forandringer

► Anerkendelse og service

► Sikkerhed i arbejdslivet

Frygter

► Usikkerhed

► Utryghed

► Mangel på struktur

S

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CComplianceompliance -- ReglerRegler

Motivation

► Faste arbejdsopgaver

► Logik og præcision

► Information og retningslinier

► Ekstra sikkerhed

► Afgrænset ansvar

Frygter

► Kritik

► Modstand

► Følelser og irrationelle handlinger

► Tab af indflydelse

C

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Hvordan kommunikerer D,I,S,C

D: Taler til, aktiv, udadvendt

Direkte, præcis, skarp, holder sig til emnet. Træder andre over tæerne. Bedre til at

skrive end tale. God, men på stående fod uklar, upræcist, kun lidt detaljer

I: Taler med, aktiv, udadvendt

Naturlig, inkluderer andre mennesker, deler, kan ikke vente med at fortælle, mere

pågående i ord end i handling, diskuterer meget, giver for mange oplysninger, for

langtrukken, skødesløs

S: Lytter, passiv, indadvendt

Meget lidt, meget stille. Direkte, men ikke nok. Foreslår, dårlig til at småsnakke, siger

ikke mere end der skal siges

C: Skriver, passiv, indadvendt

Lurer i kulissen. Spørger kun om det nødvendige, ingen småsnak, undgår at blande

sig med andre, holder sig på afstand for at undgå at blive involveret.

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PackML summary – according to our experience

End users will gain most…

OEM’s to consider platforms, migration strategy, support from technology providers, competetiveness, consultants….

System Integrators at very different level

Technology providers – excellent components –different level of support and listening capabilities.

Fantastic standard for future commitment.