odor neutralizing technology

∙ Perfume your world ∙

odor neutralizing technology

TABLE OF CONTENTS

❖ MARKET OVERVIEW

❖ NEW TECHNOLOGY

❖ TESTING

❖ CONCLUSION

2

MALODOR NEUTRALIZER

The dynamics of are about to change as the focus becomes more about removing malodors than masking odors, however

perfuming will still remain an important feature.

MARKET OVERVIEW

- 3 -Source: Mintel Market Sizes 2020

MARKET OVERVIEW

MALODOR NEUTRALIZERproduct categories

Laundry Care: neutralizes malodors like fecal, perspiration, urine, smoke

Cleaners: neutralizes malodors like fecal, kitchen, urine, ammonia, pet odors, mercapto sulfur

Wipes: neutralizes malodors like fecal, kitchen, urine, ammonia, pet odors, mercapto sulfur

Pet Products: neutralizes malodors like fecal, urine, pet odors

HOUSEHOLD

- 4 -

MARKET OVERVIEW

Diffusers: neutralizes malodors like smoke, ammonia, kitchen

Sprays: neutralizes malodors like smoke, ammonia, kitchen, pet odors

Aerosals: neutralizes malodors like smoke, ammonia, kitchen, pet odors

- 5 -

HOME FRAGRANCE

MALODOR NEUTRALIZERproduct categories

MARKET OVERVIEW

ODOR NEUTRALIZINGmarket products

Counter Culture -

Probiotic Air +

Fabric Refresh

Breaks down bad odors

Live Clean -

Dish Soap

Formulated to neutralize odors

Home Exclusive -

Friddge Fresh

Neutralize bad odors in the fridge

- 6 -

Febreze - In Wash

Odor Eliminator

Eliminates odors instead of masking

them

Citrus Magic - Natural Air

Freshening Odor Eliminator

Destroys foul odors on contact

Attitude -

Baby Leaves Science

Purifies the air by eliminating odor and pollutants

ZEP - Spoke Odor

Eliminator

Long-lastingodor control

The Grommet - Odor

Neutralizing Reed Diffuser

An oil, flame and mess-free way to absorb unwanted smells

WHAT IS ?

▪ An odor neutralizer technology

▪ Neutralizes malodors in the air, on skin and on other supports (fabric, furniture, etc…)

▪ Leaves a fresh, clean and delicate fragrance (when combined with specific fragrance)

▪ Easy to use

NEW TECHNOLOGY

*Zinc ricinoleate is the zinc salt of ricinoleic acid, a major fatty acid found in castor seed oil obtained from the seeds of the Ricinus communis plant.

made with zinc ricinoleate*

- 7 -

Absorbzio is an extremely effective neutralizer/malodor absorber based on zinc ricinoleate and activated by chelating agents. It traps and absorbs malodor molecules, making them imperceptible to the odor receptors in our nose.

These complexes are capable of binding odor-forming nucleophilicmolecules by re-complexation.

It neutralizes malodors!

It is a truly effective solution as a chemical reaction is created between Absorbzio technology and the malodor molecules.

The malodor should always stay neutralized.

La crème de la crème!

The results are optimal when Absorbzio technology is associated with a technical fragrance. These fragrances are designed specifically to work in synergy with Absorbzio technology

to intensify the chemical reaction, leaving behind a pleasant scent.

HOW WORKS?

NEW TECHNOLOGY

- 8 -

NEW TECHNOLOGY

- 9 -

SULFER CONTAINING MOLECULES

Felinine – Cat Urine

Allicin - Garlic

3-Mercapto-3-methylbutan-1-ol

(MMB)

Hydrogen sulfide –Rotten Eggs

NITROGEN CONTAINING MOLECULES

Ammonia - Urine

Indole - Fecal Skatole - Fecal

Cadaverine – Rotting FleshPutrescine – Rotting Flesh

Nicotine – Tobacco

Ozone – Earth’s Atmosphere

Isovaleric Acid - Sweat

OTHER MOLECULES

Acetaldehyde –Tobacco Smoke

TARGETED MALODORS WITH

NEW TECHNOLOGY

BATHROOM

GARBAGE

SWEAT

HAIR COLORS

- 10 -

applications

INDUSTRIAL PET CARE

Industrial Cleaners

Sanitary Products

Filter Systems

Air Fresheners

HOUSEHOLD

Laundry Products

Cleaners

Car Interiors

Air Fresheners

Urine Remover Sprays

Shampoos

Cage Cleaners

Cat Litter Fillers

TESTING 1

METHODOLOGYAIR FRESHENER

PREPARATION:

TEST 1

ABSORBZIO EFFICACY

• 0.5g of malodor in a soaked fabric put in a test chamber

• The test chamber stayed closed during 50min

• 1 Spray of Sozio air freshener / 1 Spray of fragrance free benchmark on the top of the soaked fabric

• The test chamber stayed closed during 10min with the blend (soaked malodor fabric + Sozio air freshener or Market product)

• Sensory evaluations were performed with & without treatment

➢ Scale from 0 to 10, 10 being the strongest malodor intensity and 0 being the least

➢ n= Panelist number, 10 expert panel

Sozio air freshener fragrance free application

• 2% Absorbzio

- 11 -

TESTING 1

AIR FRESHENERPerformance in comparison with competitor

A B S O R B Z I O E F F I C A C Y

10min after odor neutralizer spray - expert panel (n=10)

➢ Absorbzio technology is working against different types of malodors.

- 12 -

0

1

2

3

4

5

6

7

8

9

10

Cat Urine Ammonia Kitchen Bathroom Skunk Cigarette

MalodorBenchmark (Fragrance Free With Cyclodextrine)Sozio's Air Freshener (Absorbzio Fragrance Free)

Inte

nsit

y P

erc

eiv

ed o

f M

alo

dor

TESTING 2

METHODOLOGYAIR FRESHENER

PREPARATION:

TEST 2

SCENTED ABSORBZIO EFFICACY

• 0.5g of malodor in a soaked fabric put in a test chamber

• The test chamber stayed closed during 50min

• 1 Spray of Sozio air freshener / 1 Spray of scented aerosol benchmark on the top of the soaked fabric

• The test chamber stayed closed during 10min with the blend (soaked malodor fabric + Sozio air freshener or Market product)

• Sensory evaluations were performed with & without treatment

➢ Scale from 0 to 10, 10 being the strongest malodor intensity and 0 being the least

➢ n= Panelist number, 10 expert panel

Sozio air freshener scented application

• 3% Fragrance containing Absorbzio

- 13 -

- 14 -

TESTING 2


0

1

2

3

4

5

6

7

8

9

10


MalodorSozio's Bamboo Waters FragranceBenchmark (Cyclodextrine + Fragrance)Sozio's Air Freshener (Absorbzio Bamboo Waters)

S C E N T E D A B S O R B Z I O E F F I C A C Y


Fragrance

tested

BAMBOO WATERS

Fruity, Fresh, Floral, Green

Inte

nsit

y P

erc

eiv

ed o

f M

alo

dor

- 15 -

TESTING 2


0

1

2

3

4

5

6

7

8

9

10


Malodor

Sozio's Cotton Clouds Fragrance

Benchmark (Cyclodextrine + Fragrance)

Sozio's Air Freshener (Absorbzio Cotton Clouds)


Fragrance

tested

COTTON CLOUDS

Floral, Fresh

Inte

nsit

y P

erc

eiv

ed o

f M

alo

dor


- 16 -

TESTING 2


0

1

2

3

4

5

6

7

8

9

10


Malodor

Sozio's Morning Air Fragrance

Benchmark (Cyclodextrine + Fragrance)

Sozio's Air Freshener (Absorbzio Morning Air)


Fragrance

tested

MORNING AIR

Fruity, Floral,Green

Inte

nsit

y P

erc

eiv

ed o

f M

alo

dor


❖ Outperforms benchmark in all tested malodors

❖ Strong performance

❖ Lower intensity of malodor perceived when

using Absorbzio

❖ Synergy between Absorbzio and fragrance

→ improves efficacy and performance

testing conclusions

CONCLUSION

- 17 -

benefits & properties

CONCLUSION

- 18 -

❖ Works against different types of malodors

❖ Wide ranges of pH: 3-12

❖ Heat stability: up to 176°F/80°C

❖ Customizable scents: compatible with various fragrances

❖ Compatible with hydro and lipo-bases

❖ Numerous applications: air freshener, spray, personal care, wipes, pet care, paint, coatings…

CONCLUSION

- 19 -

Applications

Recommended

Dosage:

Absorbzio

Recommended

Dosage:

Scented Absorbzio

Pet care products 0.5-2% 0.8-1.5%

Household and disinfecting products 0.5-2% 0.3-0.5%

Air fresheners 0.5-2% 0.5-5%

Laundry detergents 0.5-2% 0.5-1%

Fabric softeners 0.5-2% 0.5-1%

NameScented Absorbzio

Reference

Scented Absorbzio

W/S ReferenceOlfactive Family

ABSORBZIO WOODLAND MIST SOM001369 SOM001370 Green Woody

ABSORBZIO BAMBOO WATERS SOM001371 SOM001372 Green Floral

ABSORBZIO SALTED DRIFTWOOD SOM001373 SOM001374 Woody Marine

ABSORBZIO LILAC PETALS SOM001375 SOM001376 Floral Green

ABSORBZIO STAR JASMINE SOM001377 SOM001378 Floral Citrus

ABSORBZIO COTTON CLOUDS SOM001379 SOM001380 Floral Fresh

ABSORBZIO SPRING BLOOM SOM001381 SOM001382 Floral Woody

ABSORBZIO ISLAND BLISS SOM001383 SOM001384 Fruity Tropical

ABSORBZIO WILDBERRY BREEZE SOM001385 SOM001386 Fruity Floral

ABSORBZIO SUNKISSED LINEN SOM001387 SOM001388 Fresh Floral

ABSORBZIO APPLE SPICE SOM001389 SOM001390 Fruity Spicy

ABSORBZIO MORNING AIR SOM001638 SOM001639 Fresh Floral

COLLECTION

- 20 -

Latin & North America

Sozio Inc

51 Ethel Road West Piscataway, NJ 08854 USAPhone: (+1) 732 572 5600Fax: (+1) 732 572 0944

AsiaJ&E Sozio Asia Ltd

Unit C6, 15/F, TML TowerNo.3 Hoi Shing Road - Tsuen Wan,

N.T. Hong Kong

Phone: (852) 2111 0842

Fax: (852) 2111 0942

Europe, Africa and Middle East

Sozio SAS

6, Rue Barbès - CS8005092532 Levallois-Paris cedex - France

Phone: +33 (0) 1 81 93 00 60Fax: + 33 (0) 1 81 93 00 98

∙ Perfume your world ∙

www.jesozio.com

odor neutralizing technology

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