Short Term Jobs Website

Opportunity Analysis Project (OAP)

Surv

eys

For employees: http://www.surveymonkey.com/

s/GPBHJ5F - 41 completed surveys

-

For recruiters: http://www.surveymonkey.com/

s/G6XHQPY - 27 completed surveys

-

Quest

ions

for

em

plo

yees

1. You are: man/woman, age

2.Location 3. Are you employed at the moment?

4. Would you consider a website specialized

for short term jobs interesting to use?

5. You would consider a short term job for

the following reasons:

6. What are the services you could provide

for a short time job?

7. What would be your expected income for

such services? 8. How much time are you willing to allocate

for such a job? 9. Do you consider that at the moment

there are viable alternatives of platforms or

other ways to find employees for short term

jobs? 10. What are the problems you envision in

the implementation of an online website for

short term jobs?

Quest

ions

for

recr

uit

ers

1. Where are you located?

2. In your personal or professional activity

(company) do you feel the need of delegating

certain activities to third parties (persons) that

can be employed for a short or very short time ?

3. Which are the types of activities that you would

be willing to delegate a short time job for?

4. How often would you require a supplementary

short term help in your activity ?

5. How much would you be willing to pay for such

a supplementary short term help?

6. How would you prefer to pay for such services?

7. Would you be interested in using an online

website for short term jobs ?

8. What are the problems you envision in the

implementation of an online website for short

term jobs?9. Do you consider that at the moment there are

viable alternatives to find employees for short

term jobs? Please exemplify.

Structure

Production4%

Finance and Accounting13%

Foreign Languages13%

Customer Service6%

Management and consultancy9%

Event planning2%

Arts and arhitecture9%

Logistics13%

Training and education4%

Pharmacy2%

IT11%

PR, Marketing13%

Tourism2%

 Would

you c

onsi

der

a w

ebsi

te

speci

alize

d f

or

short

term

jobs

inte

rest

ing

to u

se?

Individuals

Companies

Motivation of interest

Additional income

Shortage of funds

A noble cause

To gain experience

Other

How much time are you willing

to allocate for such a job?

Concl

usi

on

- 63% of the public surveyed, who already

have a job, are not satisfied with their current

income; - the demand for short

time jobs is dispersed

among age ranges and

professional background;

- schedule flexibility is a

very important feature;

Offered vs.

required activities

Tutoring

Consultancy

Logistics

IT

Finance and accounting

Customer Service

Arts and design

Translations

PR and Marketing

Cleaning

Babysitting

Customer service

Marketing

Logistics

Auto

Tourism

Translation

What alternatives

are there?

Survey results:

Normal job sites focused more on long

term jobs

College internships presented through

universities

Temporary recruitment agencies

Known people/relatives

General announcements in media

(newspaper, internet)

Market Size Analysis

a) Job announcements

- No. Companies on the market = 653,418

- Internet access in Romania (http

://europa.eu/rapid/press-releaseSTAT-11-188en.htm ) = 47%

= 307,106 companies- Users having used the internet in the last 12 months for

ordering goods or services (

http://europa.eu/rapid/press-releaseSTAT-11-188en.htm ) =

13% = 39,923 companies

- Interested in our product (survey) = 59% = 23,555

companies - Average pay for hour = 8 EUR

- Average no. of hours required = 6.61 hours/month

- Job announcement comission = 20%

Total demand market = 20% * 6.61 * 8 * 23,555 =

249117,68 EUR/month * 12 = 2.989.412,16 EUR/year

b) Ads for major companies

Ads = 10.000 EUR/month = 120.000 EUR/year

Total market 3,109,412 EUR/year

Short term job announcements  2012- No of average active long term jobs requests

at any time : 12.000 – 14.000/ web portal 

- No of average active part time and project

based active job requests : 4.800 / web

portal 

- Price per job posting: 6,61* 8 *20% =

aprox 10 EURTotal transactions on the Market in 2012

= 10 EUR x 4.800 job announcements =

48.000 EUR/month = 576.000 EURO/year

Oth

er

mark

et

fact

s -

2012

Oth

er m

arke

t

facts - 2

012

Maximum monthly unique users on job portals

= 1.700.000 visits/month. 

Average market ratio (part time or project

based) / total job announcements = 25% (

www.ejobs.ro ) 

Monthly unique visitors for part time or project

based jobs = 425.000 visits/month

No of weekly applications for jobs (http://

www.uups.ro/83525/goana-dupa-joburi-peste-1-

300-de-cv-uri-noi-inregistrate-zilnic-pe-site-urile-

de-recrutare.html

) : 160,000/week (100,000 in the first 2 days of

the week, 40.000 on weekends), out of which

25% are for part time or project based jobs =

40.000 applications/ week = 160.000

applications per month

Face-to-face interviews with customers

Proble

ms id

entifi

ed

by cu

stom

ers

We have discovered 5 major concerns

in our face-t-face discussions

1. Shortage of offers – companies

would not be interested in such a

product

2. An adequate database is very

difficult to build

3. The lack of trust in the short term

employees – “I would not know that

the person is reliable and do not

have time to evaluate his work as I

need the job done the following

day!”

4. How do we get paid?

5. What are the costs?

* No of interviews : 14

Proble

ms id

entifi

ed

by cu

stom

ers

We have discovered 3

major concerns inour

face-t-face discussions

What

we d

id

1. Shortage of offers: - both individuals and companies

can post job offers;- 59% of the companies we

surveyed said they would use

our product;- Each company would need in

average 6.61 hours/month;

- 2,548,265 working hours could

be covered by short term

workers

31%

50%

19%

1 - 2 hours/month5 - 10 hours/month> 10 hours/month

What

we d

id

2. Bulding a database- anyone can post job offers

and apply for these offers

for free as long as they

have an account;- A self-built database of

people with different abilities, who are willing

to offer different services

What

we d

id

3. Lack of trustCompanies can: - do their own recruitment based on our

feedback and rating system: Every job-

seeking individual will be evaluated on a 1-

10 scale by his former employers, taking

into consideration criteria like expertise in

the desired area, punctuality,

responsibility, customers abilities where

needed, etc;- Trust our staff’s recommendations: for

highly specialized or urgent tasks, we can

assume the recruiting and training process

and get the job done with low costs and

little effort.

What

we d

id

4. Get paid4. Most of the potential customers did not yet

have an authorization to pay the income taxes,

as they were not accustomed to working as a

authorized physical person, but as an employee

(for which such documents were not needed), or

did not have such documents at all because

they did not work in any form (employee,

authorized person) before (eg. High school,

college students). For this we have established a

Help Center for the users regarding the required

authorizations and documents related to income

taxes, health safety regulations, as well as a

Guideline Manual with all the necessary steps 

What

we d

id

5. Costs5. We have also simplified and carefully

explained the costs related to each transaction

so that all the users will be aware of all the

related costs and focus more on finding the right

partner and getting the job done.

Oth

er co

nce

rns

Lack of information about this project. The site will

have a FAQ list with all the common questions and

answers.

Having considered that this is a site for short term

jobs the recruitment process should be quick and the

site should be frequently updated . Our main focus is

on building a simple, efficient experience, yet having

all the main information required by the users

The site should have a strong presence on the

internet or media. The site has a marketing strategy

for the internet and other media (newspaper, event,

etc.)

Poor offer of short term jobs. Our market research

has demonstrated that there is a demand for such

services and that a specialized website could be an

interesting service

Payment method if it is a job done at a long distance

from the employer. The payment can be done by

bank transfer or online transaction, therefore the

physical distance between the parties should not

represent a problem

Thank you !