Vietnam Football Social Network

CoreTech Team’s OAP Final ReportToan Tran, Tuan Du,

Chau Nguyen, Duong Bui

Agenda

• Start-up Idea• Value Propositions• Hypothesis• Survey Form• Survey Results• Conclusions

Start-up Idea

Vietnam Football Social Network (VFSN):• Connects football fans and share the

passion• Helps them making friends, having fun, and

betting legally

Value Propositions

• Live-Scores, Football Match Live Streaming• Sharing and Commenting on the Live

Streaming Match with Friends• Sharing Video Clip, Pictures, Status on

Personal Page• Betting in each Match Using SMS• Famous Clubs History, Football Coach &

Player Star Information, Excellent Goal Clips

Hypothesis

• Customers want to have a Football Social Network in Vietnam (FSN)

• Customers want to play/share/comment games/video clip/pictures/status on their pages

• Customers want to have a legal betting service in FSN

• They are willing to pay for SMS Betting • 60% of football fans want to use FSN • Football clubs want to have a social page where

they connect to their fans in a real-time manner.

Survey Form

• Question 1: Do you want to have a Football Social Network? (YES or NO)

• Question 2: Do you want to have legal betting service in this social network? (YES or NO)

• Question 3: What is the maximum price per SMS for one betting? …..VND/SMS

Survey Form

• Question 4: Do you think we need some games in our Social Network? (YES or NO)

• Question 5: What kind of the games that you want to play in our Social Network?

• Question 6: Do you think we need News, Football History, Football Club History, Player Star, Famous Coach, Excellent Goals…? (YES or NO)

Survey Form

• Question 7: Except money, do you want to have other awards like offline events, match ticket…………? (YES or NO)

• Question 8: Please give some your suggestions about our Social Network? ………………………………………………..

• Question 9: Your full name and your age? ……………….

Survey Results

Question 1 Question 2 Question 4 Question 6 Question 70

10

20

30

40

50

60

# YES# NO

Survey Results

1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 47 49 51 53 55 57 59 61 630

20000

40000

60000

80000

100000

120000

Price

Price

Survey Results

050

0010

000

1500

020

000

2500

030

000

3500

040

000

4500

050

000

5500

060

000

6500

070

000

7500

080

000

8500

090

000

9500

0

1000

00More

0

5

10

15

20

25

30

35

0.00%

20.00%

40.00%

60.00%

80.00%

100.00%

120.00%

Price Distribution

FrequencyCumulative %

Bin

Freq

uenc

y

Survey Results

Series1

05

101520253035

Chart Title

Age

Conclusions

• Almost potential customers want to have a Football Social Network with our value propositions

• 70% customer agreed with Price/SMS <= 5000 (VND)