nuxeo webinar: getting started with your dam application
TRANSCRIPT
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The Nuxeo Platform
Getting Started with Your DAM Application
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Nuxeo Vision Dramatically improve how content-based applications are built, managed and deployed, making our customers more agile, innovative, and successful. Next generation, enterprise ready platform for building traditional and cutting-edge applications. Powerful application development environment, modular architecture, SaaS-based tools, and premium support. Super scalable deployments, supporting the smallest and larges uses, spanning the globe.
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Notable CustomersNotable Customers
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Business-Oriented Document Repository
Intelligence Platform High-Volume Archiving
Cloud Document Sharing Highly Secure Collaboration
Regulated Collaboration
iSight, Datamail, GoBalto, ThompsonReuters, Bank of
France
Core Use CasesDigital Asset Management
(DAM)
Video Distribution Platform Central Assets Repository
Brand Management Collaboration Platform
Ads Distribution Platform
JCDecaux, Verizon, GSD&M, CapitalOne
Workflow & Case Management
Law Production Payable Approval Forensic Analysis
Fraud Investigation
SolutionStar, Prime Minister Office, FICO
Advanced Content Repository
Mobile Content Distribution Product Information Management
Master Data Management Developer Builds Distribution Service
Boeing, FICO, ElectronicArts, DoD, US Navy, SolutionStar
Core Use Cases
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Nuxeo Platform
�14
Content Repository: Access Control, Rich Content Model, Audit, Query, File Storage
Business Logic
Data Presentation
Conversion KitWorkflow
Engine
Authentication & Identity
Management
Extensible Back Office
Optional add-ons, extensions, integrations, and feature sets (20+)
REST API
CMIS
Client SDKs: Java
JavaScript
Python iOS
Android
WebDAV
Nuxeo Drive (multi-device file sync)
The Nuxeo Platform
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AGENDA 1. What is a digital asset? 2. Current challenges 3. The Nuxeo Platform 4. How to start a DAM project 5. Your first Nuxeo project 6. Q&A
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Defining an Asset What is a digital asset?
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Content is a Business Asset
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Media and digital content spans your entire organization • No longer just Marketing dept. or Creative teams
Who uses Digital Assets now? • Insurance Companies
• Claims Departments
• Financial Firms
• Video & Film Industry
Any kind of content that you use daily in your
organization is an asset!
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Digital Assets: What are They?
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“Anything tangible or intangible that is capable of being
owned or controlled to produce value…”
• Textual content
• Images
• Rich media
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Current Challenges Why organizations require a Digital Asset Management (DAM) solution
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End User Pain Points
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Often we hear: “they are only assets if you can find them!”
• What assets do we own?
• How can we effectively locate & collaborate? • Mixed file formats, unable to preview
• Lack of user permissions
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Sound Familiar?
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Industry reports state that, 71% of organizations have problems providing other colleagues within the organization access to assets which reduces collaboration between departments.
Can you send us a screen
shot from our home page?
Does anyone know what file share has the video clips ?
The email bounced because the
attachments are to large, put them in a
drop box for me please!! ASAP…
Source: https://www.marketingtechblog.com/business-case-for-dam/
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Users Find Other Means
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Industry Statistic
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84% of businesses report that finding assets is the
biggest challenge they have when working with digital assets! Sources: http://www.mindmatrix.net/sales-enablement-software/asset-management/
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Why the platform approach How does Nuxeo manage assets?
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Connected Access
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• By 2016, 1.6 BILLION smart devices will be sold
• 66% of the workforce will use smart devices for their work
• Delivery, ingestion, management, and control
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Cloud
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• Private / Public / Hybrid
• Multi-tenancy • App level
• Container Level
• Automation
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The Platform Approach
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Your Digital Asset Management strategy needs to be an integral component of your broader content management strategy.
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The Nuxeo Platform
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• Flexible
• Extensible
• Scalable
• Secure
• Open Source
• Compliant with
Industry Standards
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Repository
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Single Repository
• Media content
• Documents
• Custom content models
For an inclusive, connected
way of managing assets across the
enterprise
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Nuxeo Technology
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1. Provides immediate, easily
attainable benefits
2. Encourages, excites & rewards
developers who want to do more
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Getting Started What’s needed?
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Nuxeo DAM Functional Overview
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• Mac OS
• Windows
• Linux
Nuxeo DAM requires no specific install steps.
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Nuxeo DAM Automation
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• Approve assets on mobile devices
• Track & Audit history
• Manage a multi-tiered process based on your business rules
• Ensure consistency across your organization
automate
process
import
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Planning Tips
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• Do your research
• Understand metadata
• Have basic knowledge of the tools
• Perform a collection assessment
• Identify your stakeholders
• Mobile
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Resources Download the Platform: http://www.nuxeo.com/downloads/ Review the Documentation http://doc.nuxeo.com/pages/viewpage.action?pageId=3866704 (or doc.nuxeo.com and search)
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Platform SaaS http://doc.nuxeo.com/display/NXDOC/Platform+as+a+Service http://doc.nuxeo.com/display/NXDOC/Essential+Nuxeo+Platform+Terminology
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Thank You! Bob Canaway Chief Marketing Officer Nuxeo @bobcanaway Leonard Brazzano Sr. Director, Product Marketing Nuxeo