nutrition in pharmacynodakpharmacy.net/docs/convention2014/1nutridynnutrition... · 2014-04-01 ·...
TRANSCRIPT
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Nutrition in Pharmacy
Baylor Rice, R.Ph., FIACPSouth River Compounding Pharmacy &
Wellness Center
Why are you here?
y To learn something new?y To make more money?y To grow professionally?y To grow personally?y To fill a need within your community?y To obtain CE?y To see your friends?
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How to get started?
y Commit some timey Find a premier supplement company to partner withy Educate yourself/staff{ Read/Research/Seminars/Webinars
y Dedicate some floor spacey Signagey Bag stuffersy Talk to your patients
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COMPLEMENTS
Step 14
Complements
y Co-Q 10 (statins)y Therapeutic Multi-Vitamin (everyone)y Clean Therapeutic Fish Oil (everyone…especially
pregnant patients, ADHD, depression, anxiety, etc)y Methylation Complex (cardiovascular disease, BCP’s,
anti-depressants, anti-anxiety)y High dose Probiotics (antibiotics, GI patients)y DGL/Aloe/L-Glutamine (PPI’s, GI patients)
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EVERYDAY ESSENTIALS
Step 26
Everyday Essentials
y Therapeutic MultiVitamin/mineraly Omega 3 Essential Fatty Acidsy Calcium/Magnesiumy Vitamin C
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DISEASE STATES/ SPECIFIC ISSUES
Step 3
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Disease States/ Specific Issues
y Joint Health: Glucosmine/Chondroitin/Type II Chicken Cartilage/MSM
y Inflammation: RIAA, THIAA, curcumin, ginger, medical foods
y Stress/Anxiety: L-Theanine, B-Complexy Adrenal: glandular, ginseng, ashwaghanda, Rhodiolay Thyroid: zinc, selenium, iodiney Allergies: perilla seed extract, quercetin/NAC/nettley Sleep: casein tryptic hydrosylate, melatonin, 5-HTPy Weight loss: medical foods
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Financial Benefit
y Co-Q 10 $50y Therapeutic Multi $35y Clean Fish Oil $40y Methylation Complex $35y High dose probiotic $40y GI formulation $45{ Average $41/supplement
y 50% marginsy Sell 10/day=$205 profit 25/day $512.50 profit{ 20 days/month of 25/day=$10,250
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Other Reasons
y Patients want ity Patients need ity Professional satisfactiony Personal satisfactiony Increased professional environmenty Employee satisfactiony Personal changey Healthier employees
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Importance of Supplement Quality
y GMP Certified
y Registered with the FDA
y 3rd Party Analysis
y Testing
{Dissolution
{Disintegration
{Mass Spectroscopy
{Liquid Chromatography
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Importance of a Premier Supplement Line
y Quality supplementsy Educationy Staff trainingy Continuing Educationy Handouts and patient literaturey Samples/trial bottlesy Return policy
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Evidence Based Medicine Please14
Parachute use to prevent death and major trauma related to gravitational challenge: systematic review of randomized controlled trials. (Smith et al 2003 BMJ journal)
Resources
yHerbal GramyNatural StandardyAlternative Medicine Reviewy Institute of Functional MedicineyAmerican Botanical CouncilyHandbook of Drug Nutrient
Interactions
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How did I get started?16
South River Compounding Pharmacy & Wellness Center
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y “Compounding only” pharmacyy Specialize in Natural Medicine { Vitamins/minerals{ Herbals{ Homeopathics{ Natural skin/beauty care products
y Personalized Consultations (R.Ph., Pharm D, NP, Nutritionist)
y Disease State Managementy Testing: saliva, urine, hair, stool, neurotransmitter,etc.y Wellness Screenings…..and more!
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CONSULTING
Step 442
Consultation Topics43
y Start simple{ BHRT{ Basic Nutritionals{ Main Compounding Segments
y Areas of your interesty Adrenalsy Thyroidy Sports Nutritiony Weight Lossy Chronic Disease
Consultation Coordination44
y Schedule appointment{ Give/send paperwork
y Reminder call/email 3 days prior{ Labs?
y Have files ready and a daily schedule printedy Greet patient{ Verify labs and all of paperwork is completed
y Let consultant know patient is presenty Meet consultant and patient at register to schedule
the f/up when consult is over
The Initial Consultation45
y Patient Goalsy Review of patient history/informationy Review of systemsy Review of symptomsy Review of disease statesy Review labsy Coordination of labs with sxs/dz/goalsy Develop plan/protocol---reviewy Gather supplements/informationy Fax prescriber any Rx recommendations
Balance
Promotes the Negative Expression Of Genetic Individuality(Genetic Polymorphisms)
What Are Patients Reading?
y Suzanne Somers “The Sexy Years”y David Brownstein, M.D. “The Miracle of Natural Hormones”
y John Lee, M.D. “What Your Doctor May Not Tell You About Menopause”
y Christiane Northrup, M.D. “The Wisdom of Menopause”y Eugene Shippen, M.D. “The Testosterone Syndrome”y Aubrey Hill, M.D. “The Testosterone Solution”y Richard & Mari Lee Shames “Thyroid Power”y James Wilson, “Adrenal Fatigue”y Dr. John Mulhall, “Saving Your Sex Life”y C. Norman Shealy, M.D., Ph.D., “DHEA, The Youth and Health Hormone”
y Barbara Wexler, MPH., “Vitamin D”y Bob Cooley, “The Genius of Flexibility”
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The Follow-Up Consultation
y How is the patient doing overall?y Review previous goals{ Better/worse/unchanged
y New/Updated Goals{ New symptoms
y Review any new labsy Coordination of labs with sxs/dz/goalsy Develop plan/protocol---reviewy Gather supplements/informationy Fax prescriber any Rx recommendations/changes
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Communication with Prescribers49
y Fax prescriber any Rx recommendationsy Fax/Mail practitioner report of findings and
protocoly Send thank you notes for referals
Marketing a Consultation Practice50
y Communication with prescribers{ Not just MD’s: LCSW, NP, PA, DO, DPM, DVM, NP, DC,
LcAc, RN
y Referral script padsy Thank you notes to practitioners and patientsy Print adsy TV commercialsy Radioy Self referral in office!!y Seminarsy Email, social media
Staffing Needs51
y Consultanty Patient Care Coordinatory Marketing Coordinator/Public Relations Coordinatory Sales Associate(s)y Inventory/Sales Floor Managery Book keepery Office Manager
How Do I Get Started?52
y What interests you?y Study/Ready Attend Seminars/Attend Webinarsy Schedule an Appointmenty YOU CAN DO IT!y It is okay to get back with the patient if you do not
have all of the answersy Don’t forget to charge for your time! You are worth it.y Remember to partner with a top notch Supplement
Company
Review YOUR GOALS
y Increased revenue{ Consult fees{ Supplement sales{ Testing Kits{ Prescriptions{ Workshops
y Increased personal satisfactiony Increased professionalismy More time with your familyy More time for yourselfy Remember to practice what you preach!
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DISCUSSION
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Questions?