notebook technology sales marketing
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B Y M A RC O T O R R E S I I I , E L I Z A B E T H S O S A , J O H NWA VA D A , & N I C H O L E W A L L S
M G MT 30 5 1 00 3B 0 3
A U G U S T 1 , 2 0 1 0
Advances in Notebook Technology and
Their Effect on the Field of CorporateSales & Marketing
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Sales & Marketing Overview
y Social Process y Management Process
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In other words:
The RIGHT PRODUCT in the RIGHT PLACE at the
RIGHTTIME for the RIGHT PRICE!
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Sales
4
y Shares same goals as
marketing
y Involves sales of goods or
services to other
businesses
y Representatives are the
face of their company
with corporate clients
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But What About theUse of Notebooks in
the Sales &
Marketing Field?
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Future Notebook Features
y Two-way communication in sleep mode
This allows for constant contact with clients and employees
alike
y Wireless Internet communications
With the advancement of PDAs such as Blackberry/iPhone,
wireless notebooks are coming
y Notebooks ability to make us a 1 Device world
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How Marketers will use Notebooks
y Email marketing
Using email marketing puts you in direct contact with
millions of people at a touch of a button.
y Competitor information
The ability to cut and paste information on competitors in
the news, on the run is essential.
y Digital Marketing Campaigns
Digital marketing can be used by any company. Being aboxed concept, even the smallest of business will benefit
from it.
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Future Developments
y Portable & Lightweight
y Faster Speeds
y Smart Storage
y Longer Life while Saving Energy
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Hardware
y Organic Displays
y Less Hardware
y Device Optimization
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Software
y Stepping up Security Measures
y Voice-recognition Systems
y Webcam-based Retina Scanners
y Improving Management Systems
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Arguments
y Changing Natural Business Practice
y Higher Expenses/Maintenance
y Additional Training
y Losing Control of Employees
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Impact
y Time Saving
y Better Communication
y Accurate Numbers
y Increased Productivity
y Clientele Retention/Attraction
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46%
19%
35%
Growth
Technology Capital Labor
y In 2008 technological progress contributed 46% to the
economy growth (O, Sheffrin, & Perez, 2009).
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Conclusion
y Advances in Notebook technology will change the face of
business
y Corporate Sales & Marketing will benefit greatly
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References
Allbusiness.com, . (2010). The Way forward for business technology. Retrieved from
http://www.allbusiness.com/electronics/computer-equipment-
desktopcomputers/14808682-1.html
Edwards, John. 2007. Laptops of the Future Promises.
http://www.cio.com/article/156550/Laptops_of_the_Future_Promise_Sleek_Designs_S
marter_Storage?page=2&taxonomyId=3048
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Fromlaptop.com, . (2008). From Laptop to . Retrieved from
http://www.fromlaptop.com/5-arguments-for-choosing-a-laptop-over-a-desktop-pc.html
MarketingTeacher.com (2010). What is Marketing? Retrieved on July 29, 2010 from
http://www.marketingteacher.com/lesson-store/lesson-what-is-marketing.html
OSullivan, A., Sheffrin, S., & Perez, S. (2009). Economics. Saddle river, NJ: Prentice Hall.
Retrieved on July 29, 2010
http://www.hardwareinsight.com/greatest-laptops-from-year- 1983-to-2020
Wikipedia (2010, July 16). Sales, retrieved on July 29, 2010 from
http://en.wikipedia.org/wiki/Sales
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Fine