norman lewis\'s presentation at ecomm 2008
TRANSCRIPT
![Page 1: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/1.jpg)
ME to the power of US Dr Norman Lewis
Chief Strategy OfficerWireless Grids Corporation
Ecomm08, Mountain View 12-14 March 2008
us
![Page 2: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/2.jpg)
![Page 3: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/3.jpg)
Devices everywhere but not connected
![Page 4: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/4.jpg)
![Page 5: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/5.jpg)
![Page 6: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/6.jpg)
![Page 7: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/7.jpg)
![Page 8: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/8.jpg)
There is another reason to think about this:
GENERATIONAL IMPULSE
![Page 9: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/9.jpg)
![Page 10: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/10.jpg)
![Page 11: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/11.jpg)
Self conscious aspiration to express oneself serves as the main driver of the engagement with digital technology for young people
![Page 12: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/12.jpg)
Self-expression as a state of being
Young people are facing not so much a problem of communication but that of self-expression
![Page 13: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/13.jpg)
Communication is modifying
![Page 14: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/14.jpg)
the communication of contentis becoming less significant than the
network of communication
![Page 15: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/15.jpg)
Future is about control, not owning devices
![Page 16: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/16.jpg)
![Page 17: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/17.jpg)
me to the power of us
![Page 18: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/18.jpg)
![Page 19: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/19.jpg)
![Page 20: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/20.jpg)
![Page 21: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/21.jpg)
![Page 22: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/22.jpg)
![Page 23: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/23.jpg)
![Page 24: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/24.jpg)
![Page 25: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/25.jpg)
![Page 26: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/26.jpg)
![Page 28: Norman Lewis\'s presentation at eComm 2008](https://reader033.vdocuments.mx/reader033/viewer/2022042714/5554fd24b4c905c35e8b472d/html5/thumbnails/28.jpg)
An eComm 2008 presentation –http://eCommMedia.com for more