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www.nmkelectronics.com SHURE TURNS 85 NMK SAYS THANK YOU NMK @ PALME 2010

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NMK E-magazine is back in June!

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Page 1: NMK Electronics - June Issue

www.nmkelectronics.com

SHURE TURNS 85

NMK SAYS THANK YOU

NMK @ PALME 2010

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Editor’s Note

Hi guys,

The PALME show has ended with a burst of excitement or should i say ash. The news was quite unfortunate but nothing could be done. However last month was a good one as NMK had its own private event to say thank you to all its clients throughout the year. I hope everyone enjoyed their time at emirates towers. I’ll see you all on our next event!

[email protected] Richie Lozada Hiranandani

Page 4: NMK Electronics - June Issue

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Loca

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sNMK @ Happy Hour Party 2010

NMK recently had a private event at the Godolphin Ballroom which was intended for all our frequent customers and clients. It was our way of saying thank you and showasing some new products within the year. Mr. Freddy Sicko (SHURE) also visited us from Germany to give a breif insight on the company and the new products coming out.

There was a wonderful buffet and open bar which I’m sure everyone en-joyed and the night ended with a great performance by Sol electic which were the same group that played during the Timeout Nightlife Awards.

Page 5: NMK Electronics - June Issue

5Global News

New: PG27/PG27USB Multipurpose and PG42/PG42USB Vocal Microphone, X2u XLR-to-USB Signal Adapter

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Sound, like a Pro.

Europe, Middle East, Africa:Shure Europe GmbH, Wannenäckerstr. 28, 74078 Heilbronn, GermanyPhone: 49-7131-7214-0 Fax: 49-7131-7214-14 Email: [email protected] United States, Canada, Latin America, Caribbean:Shure Incorporated, Phone: 1-847-600-2000 US Fax: 1-847-600-1212 Int‘l Fax: 1-847-600-6446 Asia, Pacific:Shure Asia Limited, Phone: 852-2893-4290 Fax: 852-2893-4055

www.shure.com

PG48 PG58 PG57 PG81 PG52 PG56

PG Series Microphones, the entry point to profes-

sional Shure quality, ruggedness and sound, offer a

wide range of microphone and connectivity options for

rehearsing, gigging and home recording. Now, with the

new Shure X2u XLR-to-USB Signal Adapter, you can

connect your PG Series microphone to your Mac or PC.

Offering easy, zero-latency Plug and Play functionality,

the X2u connects to all PG Series microphones inclu-

ding the new PG27 and PG42 condenser microphones.

Interesting in PC recording only? Shure also offers

PG27 and PG42 models with integrated USB

connectivity.

Shure - Legendary Performance for over 80 years.

This area for DC logo and contact information

www.shure.com

Nicolas Kyvernitis Electronics Ent. Ltd.P.O. Box 3191, Sharjah, United Arab EmiratesTelephone: +971-4-2665244, Telefax:+971-4-2626682Email:[email protected]:nmkelectronics.com

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NMK @ PALME 2010

PALME 2010 was quite different this year with a major disruption from a volcano that nobody can even pronounce. However we saw alot of people coming from nearby countires such as Bahrain, Qatar and Oman. It was also a good place to meet up with old and existing customers. We displayed some new products such as the RANE Sixty Eight as well as the polytune from TC Electronics. We were also quite fortunate to get a booth near a performance area with girls dancing which allowed us to get some traffic on our booth. There was also the cafeteria nearby so people were passing by to check out our booth. Overall the exhibition was alright and nothing much can be done about the ash so we hope to see you next year.

Page 7: NMK Electronics - June Issue

7Local News

Drama Productions have purchased the Sound Devices 302. They will be using it for several audio and video projects in their studio which is based in Sharjah.

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The TTM 57SL integrates the best of Rane hardware with Serato Scratch LIVE software, allowing you to fully

control Scratch LIVE without touching your laptop!

SCRATCH LIVE CONTROL SURFACE

Control Scratch LIVE without taking your hands o� the mixer. Navigate through your library, load tracks, hit cues, loop and control e�ects via the integrated control surface.

Foot-switch connection for hands-free looping, sampling and e�ects.

HARDWARE FEATURES

• Internal universal power supply

• 4 line / phono inputs• EQ kills on low, mid & high• Dual headphone outputs:

1/4” and 1⁄8” jacks• Rane’s famous “FlexFX”

e�ects loop system, in addition to built-in e�ects

• RCA, TRS and XLR outputs, each with dedicated level controls

EXTERNAL AUDIO INTERFACEUse the TTM 57SL as a high-quality USB audio interface for your favorite Mac or PC software – USB 1.1 with 8 channels of streaming 16-bit / 44.1 kHz audio and on-board DSP processing.

MAGNETIC FADERSRane’s legendary patented magnetic faders are the fastest, most accurate, and longest-lasting on the planet.The TTM 57SL uses the same faders and performance-oriented layout that made the TTM 56 famous.

EFFECTS24-bit effects using Rane and Serato’s award winning studio and live sound software technologies gives you professional studio-quality sound.

ADVANCED RECORDING CAPABILITIES

Record your mix directly to hard drive. Choose between one single mixed output, or channel 1 and 2 post-fader separately. Perfect for editing after the mix – a mixtape DJ’s dream!

FUTURE PROOFThe features and functional-ity of your mixer will improve with each new Scratch LIVE software release – and all Scratch LIVE updates are free!

Nicolas Kyvernitis Electronics Ent. Ltd.P.O. Box 3191, Sharjah, United Arab EmiratesTelephone: +971-4-2665244, Telefax:+971-4-2626682Email:[email protected]:nmkelectronics.com

djmag_fullpage.indd 1 11/23/2009 4:38:58 PM

Page 9: NMK Electronics - June Issue

9Local News

NMK @ Shelter Breakdance Work-shops

DJ Lobito continues to support NMK @ the shelter as he does breakdance workshops while he spins the records for the b-boys. I hope that there will be more events like this on Fridays where people can come and chill out with-out worrying about time or a schedule. Hopefully NMK will also be doing an event soon for DJs but this is still in the pipeline. As usual I will update you guys but please let me know if you would like to see more DJ stuff in the e-mag or any events with regards to DJing as that would be great feedback for what NMK would like to do for the scene.

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> Touch Sensor Jog Wheels : High resolution, touch-sensitive jog wheels enable the user to DJ like in analog mode when scratching or mixing;> Multi Channel Audio System : Typhoon comes with high quality sound for monitoring, master output and a separate microphone input.> Compact and Light : Completely travel friendly, the unit is perfect for users on-the-go. A simple USB cable and bundled software will have the user spinning wherever they please.

Vestax : Typhoon

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INTRODUCTIONSpin is an all-in-one bundle of digital DJ hardware and software, offering total control to mix, scratch, and play music as a DJ would right at your fingertips.The included software, djay seamlessly integrates with your iTunes library and trans-forms your Mac into a full-blown DJ system.Whether for the beginner or seasoned pros alike, plug Spin into your Mac and you be-come a DJ.

OVERVIEWDeveloped by Vestax, a company dedicated in professional DJ Gear for over 25 years, brings you a simple solution for all DJs from beginner to pro. Start DJing today with Spin and experience what it’s like to create your own mix for podcasts, slide shows, house parties and on to bigger venues. Whether you’re at home or perform-ing live, allow Spin and included software, djay to mix any playlist automatically with seamless, professional transitions.

Control and cue-up your tracks with the touch sensor platters from scratching to pitch bend. Allow the faders to control volume and for track transition from one to another with the cross fader. Find all necessary features on the Spin, allowing you to become the DJ.

Vestax : Spin

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DJs from 20years ago wouldn’t have believed you if you had told them that in the future, DJs show up to venues with portable computers and controllers. The media DJs play today may vary from what it once was, and the gear may have advanced over the years, yet the turntable still remains as a necessity for many. Why? Because the turntable remains as the only interface that allows DJs to play and control music with the simplest, but diverse maneuver. The amount of data analog turntables and vi-nyl feed to the DJ is massive and far more complicated than it is considered. The vibra-tion to the finger tips, width an feel of the ditches is a few and it’s impossible to digitally simulate such factors. Vestax knows the importance of the turntable, and continues to produce quality interfaces, which will connect the DJs sensibility with music.

■Direct Drive DC Motor UPGRATED! The PDX-3000mk2’s direct drive DC motor has powerful torque of maximum 4.7CN/cm, and reaches a constant speed rate within 0.5 seconds from pushing the start/stop button. An extremely precise regulator is re-quired to accurately control such a motor, and with the PDX-3000 it is digitally (32bit CPU) controlled with a digital servo. This servo keeps the motor rotating no matter how heavily the pitch is changed, reverse button is pushed or the platter is pulled back. ■New high-precision platter UPGRATED!

With an advanced digital servo in combination, Vestax has cast a new mold to optimize the balance between the platter weight and rotary inertia moment. This en-ables the DJ to perform with higher stability and accuracy. Having the surface been lowered, DJs have more control over vinyl, along with carefully designed sides for pre-cise pitch adjustment. ■ Digital Torque Simulator The digital servo firmware is the brain of the control circuitry. Over the past 10 years it has advanced in order to provide better analog simulation of torque control to DJs. Two control modes can be selected for the DJs preference. Performance mode maintains the stabilized speed and rapid acceleration/deceleration, while MIX mode enables to control precise rpm with the slightest STRONG BODY MATERIAL The ultra strong high pressure foamed ABS plastic that constructs the body is advanced in durability, strong against feed back and is highly resistant to impact. ■ AIR SUSPENSION INSULATOR  UPGRATED! The insulators (the feet) are filled with rubber for absorbing shock, and have airspace inside for bet-ter low frequency feedback absorbent • ULTRA PITCHThe Ultra Pitch Fader controls the pitch range by +/-50%. Combined with the fine pitch fader, a total pitch control of +/-60 % is possible.• REVERSE MODEThe classic feature Vestax introduced to the world.

Vestax : PDX-3000 mkII

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13Local News

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SHURE comes out with new SE’s

Available Mid-2010The choice for discriminating professionals and audiophiles, the SE535 utilizes Triple High-Definition MicroDrivers for incredibly spacious sound with rich bass. Evolved from personal monitor technology road-tested by pro musicians and fine-tuned by Shure engineers, SE535 earphones deliver an unparalleled listening experience allowing you to hear the details of your music like never before.Featuring Triple High-Definition MicroDrivers, the SE535 utilizes dedicated tweeter and dual woofers to deliver spacious sound with rich bass. A detachable cable with wire-form fit enables easy replacement, both extending the life of your investment and pro-viding a secure, comfortable fit. Sound Isolating sleeves in multiple sizes provide up to 37 dB of isolation, and a wide assortment of accessories offer premium customization.The SE535 Sound Isolating Earphones feature:• Spacious Sound with Rich Bass• Sound Isolating Design• Speaker Type: Triple High-Definition MicroDrivers• 2-Year Limited Warranty• Included Premium Fit Kit• Available in clear or metallic bronze

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Arriving Mid-2010Designed for the demanding audio specifications of live performance, the SE425 is engineered to provide reference quality audio. Hear all the details of your music with Dual High-Definition MicroDrivers that deliver an incredibly accurate and balanced listening experience.Featuring Dual High-Definition MicroDrivers, the SE425 uses a dedicated tweeter and woofer for an accurate and balanced sound. Detachable cable with formable wire enables easy replacement and secure, comfortable fit. Sound Isolating sleeves in mul-tiple sizes provide up to 37 dB of isolation.The SE425 Sound Isolating Earphones feature:• Accurate and Balanced Sound• Sound Isolating Design• Speaker Type: Dual High-Definition MicroDrivers• 2-Year Limited Warranty• Included Fit Kit• Available in clear or metallic silver

Global News

Combines the professional audio performance and sound isolation of the SE115 Earphones, with an inline microphone and one-button control. The in-tegrated control allows users to answer or end calls and perform additional functionality on compat-ible music-enabled phones. Sound isolating sleeves in multiple sizes block outside noise and provide a secure, comfortable fit.

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NILES, IL, April 28, 2010— Used by the likes of Elvis Presley, Martin Luther King Jr., and every U.S. President since Lyndon Johnson, Shure Incorporated has enjoyed an 85-year history as an industry leader and the premium choice in professional audio. Today, the Company offers an award-winning product portfolio that puts professional-grade au-dio products into the hands of performers, system designers, and content creators at all levels of experience and in a wide variety of applications.

“We’re honored that our customers and channel partners have helped us to achieve 85 years of success in the professional audio industry,” said Sandy LaMantia, President and CEO of Shure Incorporated. “The Company’s history of success is a tribute to our founder, S.N. Shure. His dedication to quality and service is evident in every Shure product and every Shure Associate.”With a steady stream of new products, Shure has maintained its unparalleled commit-ment to innovation. The recently-introduced Beta 27 Supercardioid Condenser Mi-crophone and KSM313 and KSM353 Ribbon Microphones deliver studio sound quality while living up to the rigors of live performance. For recordists who need to connect professional-caliber microphones to the USB port on their computers, the PG27USB and PG42USB Condenser Microphones offer “Plug and Play” simplicity with built-in zero la-tency headphone monitoring and monitor mix control.

The new Shure PSM®900 Personal Monitor System sets a new standard for sound qual-ity, RF performance, and ease of use. The PSM900’s awesome performance is en-hanced by the new SE425 and SE535 Sound Isolating™ Earphones, whose state of the art speaker technology and innovative detachable cable design provide stunning clarity and improved fit and comfort. The SRH Professional Headphones have garnered rave reviews from sound engineers and audiophiles alike, praising their audio accu-racy and user-friendly design.

SHURE turns 85

©2010 Shure Incorporated 27A13709 (Rev. 1) Printed in U.S.A. N108

Wired Microphones

BETA 27

BETA 27Supercardioid Condenser MicrophoneMicrophone électrostatique supercardioïdeSupernieren-KondensatormikrofonMicrofono supercardioide a condensatoreMicrófono de condensador de supercardioideスーパーカーディオイドコンデンサ型マイクロホン

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Coming SoonNicolas Kyvernitis Electronics Ent. Ltd.P.O. Box 3191, Sharjah, United Arab EmiratesTelephone: +971-4-2665244, Telefax:+971-4-2626682Email:[email protected]:nmkelectronics.com

Europe, Middle East, Africa:Shure Europe GmbH, Wannenäckerstr. 28, 74078 Heilbronn, GermanyPhone: 49-7131-7214-0 Fax: 49-7131-7214-14 Email: [email protected] United States, Canada, Latin America, Caribbean:Shure Incorporated, Phone: 1-847-600-2000 US Fax: 1-847-600-1212 Int‘l Fax: 1-847-600-6446 Asia, Pacific:Shure Asia Limited, Phone: 852-2893-4290 Fax: 852-2893-4055

www.shure.com

For more than 80 years Shure rugged, professional audio products have been defined by a legacy of legendary performance. This passion for audio excellence also drives Shure Professional Headphones. These headphones live by a simple rule: What goes in must come out. Designed to withstand the rigors of everyday use, they are an excellent choice for music professionals and music obsessives − for recording, monitoring, DJing and personal listening.

This area for DC logo and contact information

www.shure.com

SRH240 SRH440

The SRH750DJ Professional DJ Headphones feature 50 mm neodymium dynamic drivers tuned to deliver high-output bass with extended highs, perfect for meeting the demands of live professional DJ mixing.

PROFESSIONAL SOUNDFROM EAR TO EAR.

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18 Global News

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PolyTune™ for iPhone®

The PolyTune™ iPhone app is a 1:1 port of the award-winning PolyTune™ pedal tuner, and it offers the exact same tuning technology and amazing features as the pedal version.

In short, guitar tuning has been revolutionized at a stroke - or strum - with PolyTune™, the world’s first polyphonic guitar tuner. This cutting-edge technology revolutionizes tuning and accomplishes what has been deemed impossible until now: tuning all strings simultaneously - it’s as simple as: Strum. Tune. Rock!

Where the PolyTune™ pedal is the perfect live solution, the iPhone version ensures per-fect and swift tuning whenever you’re off-stage - and with the iPhone’s built-in micro-phone, polyphonic tuning is now available for acoustic instruments, too!

It couldn’t be done - until we did itThe magic lies in a never before seen approach to tuning aimed at speed, accuracy and ease of use. With PolyTune™ for iPhone, you simply strum all strings on your guitar or bass at once, and it immediately tells you which strings to tune, allowing you to get in tune fast, and back to doing what you love the most: playing.

Fever PitchEqually effective for guitar and bass, PolyTune™ for iPhone is extremely flexible as well. The reference pitch can be set to your preference and ranges from 435Hz to 445Hz. This guarantees you’ll be able to play along with anyone, with any instrument and in any situation.Drop it like it’s hotIf you are a guitarist that likes to play at a different pitch than standard, this is the per-fect tool, allowing for dropped tunings from E-flat all the way down to B. Whatever your pitch or tuning, PolyTune™ for iPhone is a sure-fire way to be spot-on, with an ac-curacy of just plus/minus 0.5 cent.

Chromatic championBesides the Polyphonic tuner, PolyTune™ for iPhone has a chromatic tuner that can hang with the best current tuning technology out there, but we are never satisfied with the current norm and added some features to make this tuner’s chromatic section stand out from the crowd. PolyTune App Screens Tuning modesLet’s start with the two separate chromatic tuning modes, which cater to your individ-ual preferences and needs. Needle mode is for those who are used to the classic view on a tuner. If you want a little more real-time information, we have included stream-mode, which measures even the slightest pitch variation and instantly feeds the info back to you via a rotating motion on the display.

Tuning MagnetKey to both these great chromatic modes is an ultra-fast and precise response, which is achieved by the use of the unique tuner magnet feature. This slows down the needle once you get close to the desired pitch, making it much easier to get the job done quickly.

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21Coming Soon

MonoPolyWhether you want to use the polyphonic tuner to get in tune, or prefer to go the chro-matic route, this pedal has you covered. PolyTune™ for iPhone features ‘MonoPoly’, a unique patent-pending technology that recognizes whether you play one or more strings and instantly switches to the appropriate tuning mode. How to make a stomp box PolyTune™ from the PolyTune™ iPhone AppTuning as it should bePolyTune™ for iPhone was our chance to build the ultimate tuning tool from the ground up and finally get rid of some of the current tuner drawbacks that guitarists run into time and time again. Tuners have been around for some 30 odd years and we felt it was high time they got in tune with today’s guitarists.

We can’t make tuning fun. But we can sure make it a whole lot easier.We want to do our part for the guitar community and truly innovate the life of guitar-ists. And with PolyTune™ for iPhone’s extraordinary features and cutting-edge technol-ogy, we feel we have accomplished just that. We are passionate guitarists ourselves and we work every single day to make all our lives easier and more rocking. We did it for multi-effects with G-Force, G-Major2, Nova System and G-System, we did it for stomp boxes with the Nova series, and now PolyTuneTM is here to give tuning a much needed kick in the A440!

PolyTune™ for iPhone works with the original iPhone, iPhone 3G, iPhone 3Gs, iPod touch and iPad.

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22 Local News

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Page 24: NMK Electronics - June Issue

24 What’s New

Reverb 6000 and Mastering 6000 offers the same core struc-ture, features and hardware configurations, and therefore the following is valid for both products.

The heart of Reverb 6000 and Mastering 6000 is the Mainframe 6000 housing all pro-cessing, physical input/output and connections for external control. The main control surface is the TC Icon remote-head and CPU, which easily connect via Ethernet to the Mainframe. The TC Icon remote are also available as software editors for both Mac and PC. Multiple Mainframes and TC Icons/Editors can be integrated into a network.

Mainframe 6000 houses an extremely sophisticated and flexible processor structure, utilizing the leading DSP architecture.

One mainframe hosts up to four audio processors, referred to as “Engines”. Each En-gine can be loaded with any of the processing algorithms available in the Library banks.

All four processors have equal DSP-power and are supported with a large amount of external RAM. Therefore any Engine can be loaded with a variety of different algo-rithms from Reverbs and effects to Dynamics and EQ.

All four Engines handle up to 8 input and 8 output channels each, depending on the loaded algorithm type. This enables to create a wealth of configurations: e.g. four stereo-reverbs; or two stereo-reverbs and a 5.1 reverb; or have a full 5.1 mastering setup with EQ, dynamics and format-conversion in one mainframe – the number of combinations are endless.MKII Upgrade ProgramOwners of the original System 6000 will have the opportunity to upgrade their System 6000 frame to full MKII specifications.

MKII Upgrade Program

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Page 26: NMK Electronics - June Issue

26 Artists

www.nmkelectronics.com

sound&stage.indd 1 9/1/2009 5:18:25 PM

www.nmkelectronics.com

sound&stage.indd 1 9/1/2009 5:18:25 PMdjmag.indd 1 10/29/2009 12:26:37 PM

Tim Hassell came by the showroom to collect his prize which is the new PG42 mic from SHURE. This was the prize for the Dubai Timeout Night Awards which happened recently. Tom is really happy with the mic and has even told me he’s been experimenting with the mic with his new al-bum coming out soon. Check out more at www.timhassall.com

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www.nmkelectronics.com

sound&stage.indd 1 9/1/2009 5:18:25 PM

www.nmkelectronics.com

sound&stage.indd 1 9/1/2009 5:18:25 PMdjmag.indd 1 10/29/2009 12:26:37 PM

Page 28: NMK Electronics - June Issue

28 Artists

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ALSO AVAILABLE Saffi re PRO 24Saffi re PRO 24 gives you similar i/o and the same class-leading audio

performance as its DSP brother. However, without DSP-powered

dynamics, reverb and VRM, it’s even more affordable.

Saffi re PRO 24 DSPIts 11pm, you’re at the most crucial stage of your track - the mix.

The baby next door has just stopped crying, the city slicker is

checking his stock portfolio and downstairs are dancing towards

bed. But you’re just getting started. Unfortunately you’ve been

told, wind your monitors down to whispering level, or wrap up the

session. We all know you can’t mix on headphones - or can you?

Imagine if you could use your headphones to hear your mix as you

would in the studio. Imagine you could model an ideal control room,

choose between 10 pairs of industry standard monitors, and select

from different listening positions. Imagine being able to reference

your mix on hi-fi , radio, television or computer speakers, all through

your headphones.

The Saffi re PRO 24 DSP comes with ‘VRM’ (Virtual Reference

Monitoring) - a Focusrite technology that models different rooms,

monitors and listening positions. VRM transforms headphones into

listening environments that are essential for mixing. With VRM you

can mix anywhere... and did we mention you also get an industry-

leading 16 in 8 out Focusrite Firewire Interface?

Find out more at www.focusrite.com/Saffi rePRO24DSP

Page 30: NMK Electronics - June Issue

Contact Details

General EnquiriesTelephone: +971-4-2665244Telefax : +971-4-2626682Email : [email protected]

Sales SupportRandy [email protected]

Romeo Dela [email protected]

Donnie [email protected]

Randy [email protected]

Shajahan [email protected]

MarketingRichie [email protected]

Order ProcessingIda [email protected]

LogisticsServando “Toto” [email protected]

ServiceShaju [email protected]

AccountsRoy [email protected]

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Distributors of Professional Audio Equipment

www.nmkelectronics.com