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Students: Irinoiu Anda Lupu Andra Section B, Group 1736 Bucharest 2012 The Academy of Economic Studies Faculty of Marketing

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The Academy of Economic Studies Faculty of Marketing

Students: Irinoiu Anda Lupu Andra Section B, Group 1736 Bucharest 2012

TABLE OF CONTENTChapter 1 The History of Beiersdorf Company Chapter 2 Nivea Brand Chapter 3 Nivea Baby 3.1 Nivea Baby Nutri Sensitive 3.2 Nivea Baby Nutri Sensitive Milk 3.2.1 Characteristics 3.2.2 How to use Webography

We love them and we would do anything for them, they are our babies, and their smile is priceless. Although we want to see them happy all the time, many babies suffer from dry skin, which is manifested by an increased sensitivity, irritation, redness and even skin infections.

The solution for these problems is Nivea Baby!

3. Nivea BabyThe NIVEA Baby product range has been on the market since 1972. NIVEA Baby formulas with natural minerals, were developed in cooperation with pediatricians and dermatologists.

NIVEA Baby is maintaing a Number 1 value position in skins protection just because understands the needs of babies.

Nivea Baby Nutri Sensitive

NIVEA Baby Nutri Sensitive products were specifically designed for dry and sensitive skin of babies, in collaboration with dermatologists and pediatricians. This range contains three certified organic ingredients -shea butter; - omega 6; - chamomile.

Nivea Baby Nutri Sensitive MilkSpecially formulated for sensitive and dry skin, it intensively nourishes with natural Omega-6 lipids and shea butter to protect against irritations and improve the skins condition.

Characteristics-free of parabens; -free of alcohol and colorants; -especially skin friendly ingredients; -developed in cooperation with dermatologists and pediatricians; -skin compatibility clinically / dermatological approved; -hypoallergenic, reduces the risk of allergies.

How to useApply NIVEA Baby Nutri Milk to moisturize the whole body (e.g. after bathing) or for a relaxing body massage. There is nothing more comforting to a baby than his mothers touch. A good massage instantly calms your little one, giving him a peaceful good nights sleep.

Webographyhttp://www.beiersdorf.com/ http://www.nivea.com/ http://www.ingrijireintensiva.ro/ http://popsop.com/ http://www.marketingpower.com/ http://www.youtube.com/ http://www.iqads.ro/ http://www.esupermommy.com/ http://www.caraeclesiblings.info/

Thank you very much for your attention! We hope you have enjoyed our presentation!