TFO Canada’s Flagship Publication

Ninth Edition2010

33.7 million consumers

Who and where they are

Provinces

Growth

Immigration Country of Origin

Language

How much they spend

Sales by Province

Sales Change

Sales by Sector

What they buy

Per Household

Retail Sales

Wholesale Sales

Trade Environment

GDPServices

Goods

4.9

3

2.6

2.5

0.9

-0.3

-0.4

-5.4

-6 -4 -2 0 2 4 6

Food

Health and personal care

Household operations, furnishings and equipment

Alcoholic beverages and tobacco products

Recreation, education and reading

Shelter

Clothing and footwear

Transportation

CPI change 2008-2009 (%)

Cost of living

Imports

Products and Services

ImportsSource Countries

GAIN in sales to Canada 2008-2009 ($ millions) 2008 2009 % change Burkina Faso 0 13 9424 Botswana 13 29 120 Côte-D'Ivoire 133 224 68 Guyana 225 300 33 Ecuador 177 234 32 Ethiopia 13 17 32 Bangladesh 649 808 25 Bolivia 77 91 18 Peru 2455 2879 17 Colombia 639 734 15 Dominican Republic 130 148 14 Haiti 19 22 13 Kenya 15 17 11 Vietnam 954 1054 10 Cambodia 268 289 8 Guatemala 265 267 1 Namibia 246 248 1 Sudan 68 68 0

DECLINE in sales to Canada 2008-2009 ($ millions) Pakistan 246 243 -1 Sri Lanka 120 116 -3 Brazil 2685 2578 -4 Chile 1794 1731 -4 Lebanon 16 16 -5 El Salvador 69 65 -6 Thailand 2474 2298 -7 Indonesia 1079 1009 -7 Trinidad and Tobago 341 315 -8 Honduras 152 139 -8 India 2202 2003 -9 Philippines 823 736 -11 Nepal 15 13 -14 Egypt 139 114 -18 Nicaragua 99 79 -20 Ghana 34 27 -20 Malaysia 2926 2313 -21 South Africa 845 632 -25 Cuba 895 500 -44 Nigeria 924 458 -50 Jamaica 328 165 -50

Other TopicsBusiness StructuresIntellectual Property Rights

Marketing Strategies

Finding and Dealing with BuyersQuality

Style

Trends

PackagingLabelling

Pricing

Distribution

TIPS!!!

Standards

(2008) >1 million people in

Saskatchewan

(2008) 1/5 of population are

allophones

For the First Time in Canada

(2008) 4 million seniors

(2008) Same-sex married

couples counted in census

(2010) Foreign-born

population highest

ever

(2010) Visible

minority population

highest ever

AdviceInformation

Contact