OdysseyPP16494/09/2011(028771)

Glenmarie Properties Launches High-End Bungalows

DRB-HICOM & POTENZAto Produce Sports Car Locally

Vol. 05 Jan 2011 / Safar 1432H

DRB-HICOM Seals Deal with

Volkswagen

28 First DRB-HICOM Karting Championship Series

29 Challenge for ACM Dealers to Boost Sales

30 A Peek into the Real Values of Training

32 DRB-HICOM Berhad’s Annual Hari Raya Open House

33 Majlis Hari Raya Aidilfitri at Wisma DRB-HICOM

34 Hari Raya Event a Great Success; Give Away Surprise on Hari Raya

35 DRB-HICOM Group Gave Out Alms Amounting to RM3.46 million; Visit to Rumah Al-Iklhas; Jelmaan Syawal

36 Prime Minister at Pekan’s Majlis Mesra Ramadhan; Reaching Out to Special Children

Travel & Leisure

37 Phoenix Rises

Corporate Responsibility

17 DRB-HICOM Sponsors RM30,000 for The Star-Newspaper-in-Education (NiE) Programme

22 Royal Pahang Kart Prix 2010

24 Program Sahabat Korporat Tabung Haji; Majlis Rayuan Hari Pahlawan 2010

25 Do it Right with e-Waste; Recycling Efforts Benefit the Less Fortunate

General News

18 DRB-HICOM Nature Trail 2010 – Representatives from the Media and DRB-HICOM Group Go on a Road Trip to Taman Negara

26 Special Guest at the DRB-HICOM Automotive Complex

27 DRB-HICOM’s Board of Directors Visits ICAM

Contents

Cover Story

2 DRB-HICOM Berhad and Volkswagen AG Seal the Deal to Produce Volkswagen Vehicles in Malaysia

Feature Story

9 Glenmarie Properties Aims to be the Preferred Developer of Property Buyers

Business News

4 DRB-HICOM & Potenza to Produce Sports Car Locally

5 DRB-HICOM Berhad’s 20th AGM

6 Alam Flora Expands Services to Kelantan and Terengganu

Products & Services

8 Nifty Alto 1.0L Comes to Town

12 Glenmarie Properties Launches High-End Bungalows

14 Glenpark Shop Office Snapped Up

15 Service at Your Doorstep with Premier Mobile Inspection

16 Malaysia Brotherhood Ride 2010 – Testing the MODENAS Electric Motorcycles Up Gunung Jerai

Odyssey5th volumeJANUARY 11

pg2

This issue features the historic collaboration between DRB-HICOM and Volkswagen (VW) to assemble completely knock down VW vehicles at DRB-HICOM Automotive Complex for the Malaysian and eventually, the ASEAN market. The Collaboration and License Agreement was signed by representatives of both companies in the presence of the Prime Minister, YAB Dato’ Sri Mohd Najib bin Tun Abdul Razak. Both parties are looking to starting production in the fourth quarter of this year ending 31 March 2012, with the assembly of the Passat sedan.

Meanwhile, Glenmarie Properties has been surging ahead launching its various projects in phases. The latest are the Glenmarie Gardens and GlenPark Shops Office where almost all the units were sold within minutes of the launch. There’s also an interview with the CEO of Glenmarie Properties Sdn Bhd, Encik Mohd Radzman Othman who is keen in taking Glenmarie Properties to greater heights to make it the preferred choice of property buyers. Strategies have been formulated and action plans set in motion to realise the goal.

At the Group’s 20th AGM two of its directors, YBhg Tan Sri Marzuki bin Mohd Noor and YBhg Dato’ Sri Haji Mohd Khamil Jamil were re-elected and YBhg Datuk Haji Abdul Rahman Mohd Ramli was reappointment as a director. Some of the other stories featured in this issue are the Royal Pahang Kart Prix 2010, a trip to Taman Negara for 80 media members, Hari Raya get-togethers, a visit by former Prime Minister, YABhg Tun Dr. Mahathir Mohamad to the DRB-HICOM Automotive Complex, our Chairman, YBhg Dato’ Syed Mohamad Syed Murtaza’s first visit to the International College of Automotive in Pekan and the launch of the new Suzuki Alto 1.0L.

Have a pleasant read.

From theEditor’s Desk

Editorial Team

Editorial BoardPatron

YBhg Dato’ Sri Haji Mohd Khamil Jamil

Editorial TeamYang Latiffa Ahmad Kamily

Zurinah SarwanChelvi Kathirgamatamby

Zarina Mohd Nordin

PhotographerMohd Muzamir Nordin

Ahmad Hafidz Muhamad Aidal

ContributorsCorporate Communications Division

DRB-HICOM Divisions and Group of Companies

PublisherMPH Group Magazine (M)

Sdn Bhd (5048-A)Lot 1, 1st Floor, Bangunan TH

No. 5, Jalan Bersatu, Section 13/446200 Petaling Jaya, Selangor.

Tel: (603) 7960 7334Fax: (603) 7960 3278

PrinterMPH Group Printing (M)

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Taman Sungei Besi Industrial Park57100 Kuala Lumpur, Malaysia.

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Email: sales@mphprinting.com.my

We welcome your contributions and suggestions. Drop us an email/ contact us. We would like to hear from you!

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COVER Story2

On 21 December 2010, DRB-HICOM Berhad (DRB-HICOM) signed an exclusive Collaboration and License Agreement

with Volkswagen AG (VWAG) and Volkswagen Group Malaysia Sdn Bhd (VGM) to assemble completely knocked down (CKD) Volkswagen vehicles at DRB-HICOM’s Automotive Complex in Pekan, Pahang, for the Malaysian and subsequently, the ASEAN market. The Collaboration and License Agreement was signed by DRB-HICOM’s Group Managing Director, YBhg Dato’ Sri Haji Mohd Khamil Jamil and Volkswagen China’s Executive Vice President for Sales

and Marketing, Mr. Soh Wei Ming, in the presence of the Prime Minister, YAB Dato’ Sri Mohd Najib bin Tun Abdul Razak at the Kuala Lumpur Convention Centre.

This Agreement is effected following a Memorandum of Understanding signed by both parties in August 2010 to study the feasibility of the local production of Volkswagen (VW) passenger cars in Malaysia. Today’s Collaboration License Agreement would see DRB-HICOM’s involvement in the entire production of VW vehicles for the local market and subsequently, the export market; this includes the procurement of CKD assembling kits, manufacturing and supply of components and the assembly of vehicles.

Both parties are looking at starting production in the fourth quarter of 2011 with the assembly of the Passat. The assembly of VW vehicles in Malaysia will be in accordance with VWAG’s specifications and by virtue of the Collaboration Agreement, VWAG will transfer the know-how necessary for the assembly, testing and quality assurance of the said CKD models. In his speech at the signing ceremony, Prime Minister YAB Dato’ Sri Mohd Najib said that the entry of renowned auto players such as VW is an indication of the growing confidence in the country’s economy and investor friendly policies. He hoped that

the union between DRB-HICOM and VWAG would create enough fervour within the local automotive industry to push it to greater heights, in line with the Government’s vision of making the country an automotive hub for the region. YBhg Dato' Sri Haji Mohd Khamil Jamil said that DRB-HICOM and VW will embark on an aggressive localisation programme to achieve 40 per cent local content. This is to support the Government's localisation programme, under the National Automotive Policy. He said both parties will identify qualified local vendors not only to supply parts and components for the local assembly but also to look into the global supply to VW operations worldwide. DRB-HICOM is the only player in Malaysia with a fully integrated automotive business which encompasses manufacturing of components, the importation and assembly of vehicles to distribution and after-sales activities. The Group is also equipped with two pre-delivery inspection centres for custom clearance, forwarding, accessorisation and to cater for the Group’s logistics requirements.

DRB-HICOM Berhad and Volkswagen AG Seal the Deal to Produce Volkswagen Vehicles in Malaysia

Forging ties... DRB-HICOM’s Group Chief Financial Officer, YBhg Dato’ Lukman Ibrahim exchanging momentos with Senior Vice President, Volkswagen Group Manufacturing Overseas, Dr. Christof Spathelf, witnessed by the YAB Prime Minister (centre), DRB-HICOM’s Chairman, YBhg Dato’ Syed Mohamad Syed Murtaza (extreme left) and the member of the VWAG Management Board, Mr. Christian Klingler (extreme right)

One for the album... (from left) DRB-HICOM’s Group Chief Financial Officer, YBhg Dato’ Lukman Ibrahim, Senior Vice President, Volkswagen Group Manufacturing Overseas, Dr. Christof Spathelf, the Minister of International Trade & Industry, YB Dato’ Sri Mustapha Mohamed, DRB-HICOM’s Chairman, YBhg Dato’ Syed Mohamad Syed Murtaza, the YAB Prime Minister, member of the VWAG Management Board, Mr. Christian Klingler and DRB-HICOM’s Group Managing Director, YBhg Dato’ Sri Haji Mohd Khamil Jamil

“The Group has about 25 years of experience in the automotive industry. We have the facility, the people and a proven track record for such collaboration,” said YBhg Dato’ Sri Haji Mohd Khamil Jamil in his welcoming address at the signing ceremony.

The Group distributes and assembles prime foreign marques such as Audi, Mercedes-Benz, Honda, Suzuki, Mitsubishi, Isuzu, Mahindra as well as local marques such as Proton, HICOM Perkasa and MODENAS.

It also manufactures a wide range of auto components supplying to the national cars as well as the Group’s automotive assembly plants in Pekan and Pegoh. DRB-HICOM is currently the largest automotive player in volume sales, capturing up to 18 per cent local market share. YBhg Dato’ Sri Haji Mohd Khamil Jamil said he is confident that the entry of VW,

Europe’s biggest vehicle manufacturer and its technology into Pekan, would help spur its transformation into a vibrant and self-sustaining regional automotive hub, as envisioned under the East Coast Economic Region initiative.

“We are looking forward to an exciting future with VW and we foresee a mutually beneficial and successful partnership, especially in promoting and augmenting the national automotive industry,” said YBhg Dato’ Sri Haji Mohd Khamil Jamil.

COVER Story 3

DRB-HICOM’s Chairman, YBhg Dato’ Syed Mohamad Syed Murtaza presenting a painting of the DRB-HICOM Automotive Complex in Pekan, Pahang, to the YAB Prime Minister

DRB-HICOM Berhad (DRB-HICOM) on 1 September 2010 entered into a joint venture agreement with the UK-

based Potenza Sports Cars Ltd (PSC) to manufacture a new line of eco-friendly and affordable sports cars in Malaysia for the domestic and Asia Pacific market.

This joint venture followed a feasibility study by both parties which began after the signing of a Memorandum of Understanding in April this year, to look at the possibility of manufacturing sports cars in Malaysia.

The joint venture agreement was signed by DRB-HICOM’s Group Managing Director, YBhg Dato’ Sri Haji Mohd Khamil Jamil and PSC’s Chairman, Mr. Frank Turner.

A joint venture company will be set up for this purpose and this company will become the exclusive importer, manufacturer and distributor of the Potenza sports cars, including the electric and the hybrid

variants for the domestic market and the Asia Pacific Region.

The new company will also export the CKD kits and components manufactured in Malaysia to PSC, for the assembly of the models in the UK plant to cater for the European market and other countries.

“The CBU units will be manufactured in the DRB-HICOM Automotive Complex in Pekan by its subsidiary HICOM Automotive Manufacturers Malaysia Sdn Bhd. We expect production to begin by 2012,” said YBhg Dato’ Sri Haji Mohd Khamil Jamil.

He added that the joint venture agreement would also eventually lead to the development of a new range of technologically advanced and sophisticated sports cars models manufactured locally. “For DRB-HICOM, this is a giant step towards realising our vision of designing and developing our own brands of vehicles in co-operation with our global partners.”

During the signing ceremony, Mr. Frank Turner said that the agreement with DRB-HICOM will enable the expertise and resources of both partners to develop an outstanding range of sports cars not only for the growing Asia Pacific market but the rest of the world. “One of the strengths of the partnership embodied in the JV which became apparent during our negotiations was that we shared the same vision and values and this bodes well for our future together.”

The Director of Trade and Investment at the British High Commission in Kuala Lumpur, Mr. Trevor Lewis, who was also present during the signing, said: “Pooling the resources of DRB-HICOM and Potenza Sports Cars to jointly develop, manufacture and market high performance, eco-friendly sports cars in Asia Pacific and the rest of the world, is a major step forward for both companies.”

Mr. Lewis added that Malaysia is an excellent choice for Potenza Sports Cars to address the Asia Pacific market together with an outstanding partner, DRB-HICOM.

DRB-HICOM & Potenza to Produce Sports Car Locally

Mr. Frank Turner (left) and YBhg Dato’ Sri Haji Mohd Khamil Jamil (right) exchanging documents witnessed by Mr. Trevor Lewis (extreme left) and YBhg Dato’ Lukman Ibrahim (extreme right)

BUSINESS News4

DRB-HICOM’s 20th Annual General Meeting (AGM), held on 15 September 2010 at Holiday Inn Kuala Lumpur

Glenmarie, saw the re-election of two of its directors YBhg Tan Sri Marzuki Mohd Noor and YBhg Dato’ Sri Haji Mohd Khamil Jamil, as well as the re-appointment of YBhg Datuk Haji Abdul Rahman Mohd Ramli.

The AGM, which was attended by 692 shareholders and 715 proxies, also received and adopted the Audited Financial Statements and approved the declaration of a final gross dividend of 2.5 sen per share less taxation of 25 per cent.

Also approved was the proposed shareholders’ mandate for recurrent related party transactions of a revenue or trading nature and the appointment of Messrs Ernst & Young as auditors.

DRB-HICOM Berhad’s 20th AGM

Shareholders listening during the AGM

YBhg Dato’ Sri Haji Mohd Khamil Jamil addressing the members of the press

Shareholders registering at the registration counters

BUSINESS News 5

Since 1997, Alam Flora Sdn Bhd (Alam Flora) has been providing its solid waste management services on interim basis (yearly contract) for various local

authorities in Selangor, Kuala Lumpur, Putrajaya and Pahang. In November 2010, another positive move has been made to extend its service coverage to Terengganu and later to Kelantan. A team from Alam Flora has been sent to Terengganu to conduct due diligence to takeover the services from various local authorities there. The exercise involved conducting surveys on the number of personnel and relevant assets to be transferred to Alam Flora as well as planning for setting up operations offices and vehicles depots. The next move after Terengganu will be Kelantan.

Alam Flora Expands Services to Kelantan and Terengganu

Alam Flora compactor displaying the toll-free number

BUSINESS News6

Alam Flora is committed to providing an effective and efficient waste management service in the areas it operates in

In a recent meeting on 21 January 2011, which was conducted at Holiday Inn Kuala Lumpur Glenmarie, chaired by SUK Terengganu YBhg Dato’ Haji Wan Ahamad bin Wan Muda and attended by all Terengganu YDPs, Alam Flora has proposed 1 April 2011 as the official date for taking over the services. In support, YBhg Dato’ Dr. Nazri Yahaya, Director General of Solid Waste Management Department who also attended the meeting said, the privatisation

is at its final phase and will be implemented within this year.

With such optimism, Alam Flora CEO Tuan Haji Mohd Zain Hassan called upon all his staff and fellow subcontractors to be prepared to take on the challenges of taking over services in Terengganu and Kelantan as well as the eventual privatisation of solid waste management from the Federal Government.

Alam Flora staff weighing recyclable boxes

Alam Flora workers collecting household waste

BUSINESS News 7

Suzuki Malaysia Automobile Sdn Bhd introduced a new CBU model with the unveiling of the Alto 1.0L. The new Alto 1.0L is a sub compact model designed

with style, comfort, and performance in mind. This amazing ride combines a sporty and youthful design, great performance and has eco-friendly features.

“We have also noticed a potential growth for the non-national brands in the sub compact model category as there is a surge of interest by consumers for a distinctive yet convenient urban drive.

“Consumers are also placing an emphasis on products that are eco-friendly and economical as criteria for purchase. We are certain that the Alto will emerge as an additional choice and add a breath of fresh air for the Malaysian consumers,” said YBhg Dato’ Sri Haji Mohd Khamil Jamil, Chairman of Suzuki Malaysia Automobile Sdn Bhd.

Despite the global economic downturn in the Financial Year 2009/2010 Suzuki Malaysia achieved a rise of 13 per cent in sales, compared to Financial Year 2008/2009.

“The promising performance was due to the tremendous market response to the locally-assembled Suzuki Swift 1.5L and the three CBU models such as the Swift Sport, Grand Vitara 4x2 and the SX4 Sport Crossover.

“Suzuki Malaysia is confident that the performance for this financial year will be elevated even higher with the introduction of Alto 1.0L into the sub compact category. We are targeting to achieve an average of 150 units a month and subsequently a total of 1,200 units by the end of this financial year,” added YBhg Dato’ Sri Haji Mohd Khamil Jamil.

Powered by the newly developed K10B engine, this model is equipped with a three-cylinder configuration that makes the engine light and compact which keeps the friction low with minimal emission while giving enhancement in fuel consumption. The new Alto comes in a standard five-speed manual and four-speed automatic transmission which allows for a maximum output performance of 67/6,000 hp/rpm and maximum torque of 90/3,400 N-m/rpm.

The Alto 1.0L comes with the MacPherson strut suspension; a large, sturdy suspension frame that is complemented by high rigidity in the strut mounting areas for superior handling.

A stabiliser is directly attached to the struts for superior handling and ride comfort. The rear suspension adopts Suzuki’s proprietary three-link rigid axle design that incorporates total refinements for great performance in a sub compact vehicle. Furthermore, the new Alto 1.0L has a minimum turning radius of just 4.5km, making it easy to slip into tight parking spaces.

The Suzuki Alto 1.0L has won several international accolades for its green features — Most Fuel Efficient Car in Global Green Marathon 2009 in New Zealand and 2nd Most Environmentally Friendly Car in the World by Verlehrsclub Germany in 2009. The car comes in vibrant colour palates — Fortune Rose Pearl Metallic (inspired by roses), Paradise Blue Pearl Metallic (inspired by the sea), Desert Brown Metallic (inspired by the land) and Healing Green Pearl Metallic (inspired by forests). These shades were carefully selected to radiate Suzuki’s Way of Life especially for the young and the young at heart.

The Alto 1.0L is available in three varieties: Manual (GA) at RM44,888.00, Automatic (GLX) at RM49,999.00 and Automatic (GXS) at RM54,888.00 (on the road without insurance).

Nifty Alto 1.0L Comes to Town

The eye catching Alto

BUSINESS News8

G lenmarie Properties’ Chief Executive Officer Encik Mohd Radzman Othman is a man with a mission. He is all fired up about taking

Glenmarie Properties Sdn Bhd (GPSB) to greater heights and eventually becoming the preferred developer of property buyers. “Among the major factors that influence these buyers are the reputation of the developer, its track record and the quality of its products. We have a good brand name, Glenmarie, and most discerning property owners know that the brand name Glenmarie is synonym with high end residential development such as Glenmarie Court and Glenmarie Residences.

“It is only logical that we use that name to boost the organisation to greater heights and standard of excellence,” he said. The restructuring and name change of HICOM

Properties to Glenmarie Properties Sdn Bhd as well as the appointment of key management team members were aimed at achieving that goal — to be the most desirable and respected brand in the residential, commercial and industrial development industry.

In a move towards achieving the goal, strategies have been formulated and action plans set in motion to overcome some of the challenges which include creating the ‘Glenmarie Experience’, the competitive market environment and staff turnover.

“We are creating premium brand awareness by identifying customer touch points for pre-sales, sales and after-sales. Customer satisfaction is crucial which is why we believe in providing the personal touch right from pre-sales to after-sales. This

“Glenmarie Experience” will indirectly help to create a strong following among our buyers by ‘word-of-mouth’,” he said.

GPSB has also implemented structured and continuous training programmes in all areas in the organisation such as product planning to develop employee efficiency at workplace, Encik Mohd Radzman Othman added.

To stay competitive, GPSB has been introducing innovative features into its property. “There is a strong demand for residential properties — bungalows, semi-Ds and link houses as well as condos and apartments — as buyers become more discerning. The designs are very contemporary in keeping with the latest trends and we provide amenities such as top-of-the-range/state-of-the-art fittings and furnishing. For landed properties,

Glenmarie Properties Aims to be the Preferred

Developer of Property Buyers

Encik Mohd Radzman Othman, Glenmarie Properties’ Chief

Executive Officer

FEATURE Story 9

we are providing bigger build-up areas as well as and landscaped gardens. Security considerations are also taken into account which explains why most of our residential properties are equipped with security features,” he said. GPSB is also developing medium range priced properties to cater to the mass market; these will be in Proton City, HICOM Pegoh and Glenmarie Johor.

GPSB has started launching its various projects in phases. “Seven projects — residential, office and shoplots — all freehold, are slated to be launched in phases over the next two to three years,” he added.

Its latest project Glenmarie Gardens (Phase 1), a low-density, freehold development, was launched in November 2010. Phase 1 comprising 14 units is expected to be completed by 2012. Glenmarie Gardens sits on a prime location in Shah Alam and there will be a total of 70 units of two and two-

and-a-half storey bungalows on a land area of 26 acres which has a gross development value of RM384 million.

The gross built-up area of the bungalow ranges from 5,910 sq ft to 8,033 sq ft. The success of Glenpark 1 where 17 units of shop-offices were sold within a few days of its launch in October 2010, is an indication that GPSB is on the right track. Also in the pipeline for launch next year is Glenpark 2 where 384 units of two and two-and-a-half storey link houses, 218 units of low medium apartments and 18 units of low cost shops will be built in phases on 70 acres of free hold land.

Other projects include a mix development comprising high and low rise office blocks, condominium and shoplots in Taman Wahyu; Garden Villas at Glenmarie, a low density development with 28 units of superlink homes, Glenmarie Johor (mix development of residential, commercial,

institutional and leisure) in Johor, HICOM Pegoh Park in Melaka, PUSPAKOM Inspection Centre in Shah Alam, the office and condominium developments at Jalan Tun Razak and ICAM in Pekan, Pahang. The proposed development of the ICAM university village and the campus will be done in phases. Phase 1-1 for the completion of Block 1 and related infrastructure facilities to house the students will be ready by March 2011 while the remaining phases for the completion of the overall university village will be based on ICAM’s student intake schedule. Work on the development of the university’s main campus is in the design stage, added Encik Mohd Radzman.

Environment-friendly features such as the Bio-Ecological Drainage System (Bioecods), will be featured in this campus. Bioecods is designed to control both water quantity and quality, and is an alternative to storm water management practice. It is an environmentally-friendly system based on “Control-at-Source” concepts.

HICOM Pegoh Park, comprising an industrial, commercial and residential mix, is on a freehold land of 729 acres. Residential homes comprising bungalows, semi-detached, link houses and apartments are part of this integrated development.

Meanwhile, in the hospitality sector, Rebak Island Resort, a five-star 82 room resort in

Artist impression of the Glenmarie Gardens bungalow

Glenmarie Gardens, which was launched in November 2010

FEATURE Story10

Langkawi, is drawing an increasing number of foreign visitors, while the Holiday Inn Kuala Lumpur Glenmarie which overlooks two 18-hole golf courses, continues to attract businessmen.

Encik Mohd Radzman added that Lake Kenyir Resort and Spa in Terengganu is undergoing an extensive facelift and refurbishment as part of the re-branding exercise. There are several challenges in this resort, Encik Mohd Radzman said.

The resort is 15-years-old and in need of a facelift, “We have plans to promote the resort more aggressively in the international market

as well as locally through its website and trade shows,” he said. Lake Kenyir Resort and Spa sits on a 60-acre site surrounded by the

world’s oldest tropical rainforest, an aspect that appeals to nature lovers. “The emphasis is on eco-tourism — jungle trekking, kayaking and fishing among others — activities in an unspoilt, idyllic environment away from the city centre,” he said.

The Verge, a six storey shopping complex in Serangoon Road in Singapore which was revamped as an entertainment-lifestyle mall is attracting a better mix of tenants and its occupancy rate is about 90 per cent, he said. “We are in this business for the long run and with the various mechanisms in place, we can readily meet the challenges ahead,” said Encik Mohd Radzman.

FEATURE Story 11

“We have a good brand name,

Glenmarie, that is generally accepted

as one of the leading players in the

property development industry.”

Artist impression of the Glenmarie Gardens bungalow

Landscape view of Glenmarie Gardens

PRODUCT & SERVICES12

Glenmarie Properties Launches High-End Bungalows

Glenmarie Gardens Living Room

Encik David Mizan from Veritas Architects Encik Naqqash Omar from Designworks

Glenmarie Properties Sdn Bhd (GPSB) launched Phase 1 of its high-end bungalows of Glenmarie Gardens on 26 November

2010. This exclusive development features 70 luxurious bungalow units, and is divided into two phases: Phase 1, featuring 14 bungalow units with six different designs were open for sale whilst the remaining 56 units is due to be launched in the first quarter of 2011. The launch of Phase 1 took place at the Grand Ballroom of Holiday Inn Kuala Lumpur Glenmarie on a serene Friday evening, with a limited number of guests invited to this auspicious event.

Scale models of Glenmarie Gardens’ bungalow units were on display for potential buyers to view at the ballroom

which was decorated with a Balinese theme. Invitees came as early as 7.00pm, and were served drinks and refreshments in cocktail style. Master of Ceremony, Joanne De Rozario began the event by inviting Encik Mohd Radzman Othman, Chief Executive Officer of GPSB to deliver his opening speech which was followed by short video presentation on Glenmarie Gardens. Veteran jazz singer, Salamiah Hassan belted out a mixture of slow tunes and fast tracks throughout the evening while the sales team of GPSB provided the guests with information on the features and specifications of the bungalows.

Earlier that same day, a press conference on the launch of Glenmarie Gardens was held at St Andrews Room, Holiday Inn Kuala Lumpur Glenmarie where Encik Mohd Radzman Othman, who presided the press conference gave an overview perspective of Glenmarie Gardens’ development project. Mr. David Mizan of Veritas Architects Sdn Bhd and Encik Naqqaash Omar of Designworks Sdn Bhd, the architects of the project, spoke on the designs and the overall concept of Glenmarie Gardens’ bungalows while Mr. Richard Merrick of GDSS Sdn Bhd spoke on the security aspects of the Glenmarie Gardens.

PRODUCT & SERVICES 13

At the press conference.. (from left) Encik Khaled Mahmoud, Senior Manager, Marketing & Corporate Communication, GPSB, Encik Mohd Radzman Othman, Chief Executive Officer, GPSB and Puan Raja Azahatuluyun Raja Jaafar, Senior Sales Manager, GPSB

The Glenmarie Properties sales team providing information on Glenmarie Gardens to the guests

W ithin minutes of the launching the Glenpark Shop Office recently, 11 of the 17 units of shop office to be built on 0.61 acres of freehold land in Seksyen U1, Shah Alam, were snapped up. Five

more units were sold within the week with one remaining for sale. Developed by Horsedale Development Berhad, the 17 units of shop office sits next to the 100 units of double-storey houses in the residential area of Glenpark, within the TTDI Jaya vicinity.

The Glenpark shop office is due for completion in October 2013. The build-up area for the shop office starts at 2,780 sq ft for the intermediate units and goes up to 8,467 sq ft for the corner lot unit. Price ranges from RM938,888.00 for the intermediate units to RM2,888,888.00 for the corner lot units.

The launch was held at the Sales Gallery of Glenmarie Properties Sdn Bhd (Glenmarie Properties), Wisma DRB-HICOM on the 15 October 2010 where potential buyers were given detailed explanations on the specifications of the Glenpark shop-lots by the sales ambassadors.

The sales ambassador (left) explaining on the Glenpark Shop Office to potential buyers

Guest registration

Glenpark Shop Office Snapped Up

The Glenpark Shop Office

PRODUCT & SERVICES14

Inspection of both passenger and commercial vehicles can now be conducted at customers’ location of choice, thanks to PUSPAKOM’s Premier Mobile Inspection

(PMI) services.

PUSPAKOM’s Chief Executive Officer Encik Hisham Othman said that although PMI has been around for sometime, the general public was not aware that PMI also provided inspections for passenger vehicles as well.

“We appreciate the city people’s busy lifestyle which is why we have made it convenient for them. Inspections can be carried out at a location convenient to the customer be it at home or the office. The inspection is personalised, meaning we go to them, rather than they come to us,” he said.

PMI is currently available in the Klang Valley, Penang and Johor Bahru. However, the service will be extended to other major town centres if there is a demand for it.

PUSPAKOM inspections are mandatory for imported vehicles and renewal of road taxes which have expired for more than a

year (B2 – Special Inspection) and transfer of ownerships when selling vehicles (B5). Inspection fees are subjected to the fees gazetted by the Road Transport Department. However, a service charge will be imposed as PMI is an additional service initiative.

PUSPAKOM is the sole operator for computerised vehicle inspection in the

country. It was established in 1994 and currently has more than 70 branches nationwide conducting inspections using the latest technology.

Encik Hisham sees great potential in PMI as the consumer trend these days shows that they are willing to pay for additional services, as long as they are convenient and saves them time. “Apart from personalised service, it is also time-saving and efficient as inspection reports will be produced immediately after the inspection.

“While individual car owners will enjoy greater convenience as the service is made available at their door step, franchise holders and car dealers will enjoy better productivity and more efficient and effective business operations as the service allows for better planning.”

Customers can call PUSPAKOM’s toll free number 1-800-88-6927. Appointments will be set and the vehicle examiners will be dispatched to the customers’ specified locations.

Service at Your Doorstep with Premier Mobile Inspection

Be assured your vehicle is safety-regulated and roadworthy

PMI services are available in the Klang Valley, Penang and Johor Bahru

PRODUCT & SERVICES 15

E leven foreign motoring media members including those who write for blogs, were given a week’s tour of Malaysia. These journalists’ visit to Malaysia was made possible by the Malaysia Brotherhood Ride 2010, a program under the Mega Familiarisation

Programme jointly organised by Tourism Malaysia and WTR magazine. The group of journalists visited the paddy fields in Sekinchan, Pulau Pangkor, Mount Jerai, Cameron Highlands and Fraser’s Hill.

On the way to the Sepang circuit for the MotoGP race on 10 October 2010, the journalists got together with the MODENAS convoy at the R&R South Dengkil, before departing for the

circuit. On 14 October 2010, the foreign journalists visited the MODENAS factory in Gurun, Kedah, where Marketing Manager Encik Amir Abu Bakar briefed them on the operations of the company. R&D Manager Encik Ahmad Sabandi also spoke on the development of MODENAS’s latest product, the MODENAS CTric, Malaysia’s first electric motorcycle.

Later, the group was given the opportunity to ride up to Gunung Jerai using the MODENAS CTric. The participants were impressed with the performance of the electric bikes.

The evening ended on a high note at the mountain top where guests were treated to a BBQ dinner.

Malaysia Brotherhood Ride 2010 Testing the MODENAS Electric

Motorcycles Up Gunung Jerai

Riders at the peak of Gunung Jerai

MODENAS bagusss ...

Briefing on MODENAS’s operations and the latest product

PRODUCT & SERVICES16

In-line with its Corporate Responsibility (CR) efforts, under the community initiatives, DRB-HICOM participated in The Star-Newspaper-in-Education (NiE) Programme by adopting 20 selected schools in the Klang Valley, Pahang

and Kedah to provide the weekly NiE pullout. NiE is a pullout that appears every Wednesday with the paper. Articles in it include interactive Grammar and Literature for both the primary and secondary school children.

A mock-up cheque presentation was held on 26 October 2010 at The Star Publications (Malaysia) Berhad at Menara Star, Petaling Jaya. YBhg Dato’ Lukman Ibrahim, Group Chief Financial Officer, DRB-HICOM Berhad, handed over the RM30,000 mock-up cheque to Ms. June Wong Har Leng, Managing Editor, The Star Publication. Also present were Madam Carol Chan Choy Lin, Head, Corporate Secretarial and Encik Hamdan Ahammu, the then Head of Corporate Communications from DRB-HICOM Berhad. The DRB-HICOM team was later taken on a tour of The Star office.

YBhg Dato’ Lukman Ibrahim and his team were given a tour of The Star office by its Managing Editor, Ms. June Wong Har Leng

Ms. June Wong Har Leng, Managing Editor, receiving the mock cheque from YBhg Dato’ Lukman Ibrahim

DRB-HICOM Sponsors RM30,000 for The Star-Newspaper-in-Education (NiE) Programme

CORPORATE Responsibility 17

DRB-HICOMNature Trail 2010

Representatives from the Media and DRB-HICOM Group Go on a Road Trip to Taman Negara

18 GENERAL News

Participants of the DRB-HICOM Nature Trail 2010

About 80 business and news journalists, photographers as well as representatives from the various divisions of DRB-HICOM Group went on a

3D/2N road trip to Taman Negara recently.

This trip, organised by the DRB-HICOM Group, provided a perfect platform for media members to get to know more about the Group and the management team and CEOs of subsidiary and member companies.

DRB-HICOM's Group Managing Director, YBhg Dato’ Sri Haji Mohd Khamil Jamil and Group Chief Financial Officer, YBhg Dato’ Lukman Ibrahim, were among the

40 representatives from the DRB-HICOM Group who took part in the outing.

Using various makes of four wheel drive vehicles distributed by the Group — Audi Q5 and Q7, Isuzu DMax, Mahindra Scorpio, Suzuki Grand Vitara, Honda CRV and Mitsubishi Pajero Sports and Triton — the group began their journey from Glenmarie Golf & Country Club in the wee hours of the morning before taking a break at Temerloh Rest House where they were treated to an authentic local cuisine which included the famous Ikan Patin. The convoy then headed off to the off-road track at Kampung Mat Daling to test the 4WD vehicles and stopped at

the Nusa Camp for a tea break before pushing off to Taman Negara.

Over the three days, they joined in the fun and activities such as night jungle walk, jungle trekking, rapid shooting, a visit to Batiq Tribe, an Orang Asli settlement within Taman Negara and a jungle-themed party featuring nature-based musical contest.

A press conference held on the last day, gave members of the Media the opportunity to learn about the Group, its operations and business direction. DRB-HICOM’s Management Team and CEOs were present to answer all press queries.

Briefing by a Taman Negara guide before heading off for the jungle trekkingThe Canopy Walk

GENERAL News 19

The Batiq tribe were very happy receiving the contributions from DRB-HICOM Group

All prepared for a very wet ride

Off for Rapid Shooting

Dam, a Batiq tribe member demonstrating how to start a fire without match sticks

The shy Batiq kids eagerly waiting for their goodies

Enjoying nature...

The Scorpion.. One of the many living creatures in Taman NegaraThe Scorpion.. One of the many living creatures in Taman Negara

20 GENERAL News

YBhg Dato’ Sri Haji Mohd Khamil Jamil at the press conference

2nd Prize Winner 3rd Prize Winner

The Management Team of DRB-HICOM Group

Photographers and cameramen

at the press conference

GENERAL News 21

The winning team for the

nature-based music contest

22 CORPORATE Responsibility

The Royal Pahang Kart Prix 2010 was held in conjunction with the birthday celebration of KDYTM Tengku Abdullah

Al-Haj Ibni Sultan Haji Ahmad Shah Al-Musta’in Billah, Tengku Mahkota Pahang. The event held on 24 and 25 July 2010 at the Taman Tasik Sultan Abu Bakar Circuit in Pekan, was organised by Pekan District Council and sponsored by DRB-HICOM Berhad. The Royal Pahang Kart Prix 2010 was also incorporated with the ROTAX MAX Challenge (Malaysian Series) Round 4 and ROTAX ASIA Zone Challenge Round 3. The length of the track is 950 metres.

A total of 91 local and foreigner drivers from countries such as Singapore, Indonesia, India, Macau and Japan took part in the race which was divided into five categories — Micromax (under 12 years old), Junior (12-15 years old), Senior (over 15 years old), Master (over 40 years old) and DD2 (over 15 years old with 2 speed gearbox for the kart engine).

The race was flagged off by KDYTM Tengku Mahkota Pahang. Also present were YH Dato’ Haji Abdul Basit b. Mohd Shah, the Pekan District Officer cum Organising Committee Chairman, YBhg Dato’ Lukman Ibrahim, Group Chief Financial Officer, DRB-HICOM Berhad and members of the Management Committee and CEOs from the DRB-HICOM Group.

Royal Pahang Kart Prix 2010

KDYTM Tengku Mahkota Pahang checking out the go kart

CORPORATE Responsibility 23

The small racers standing proud on the podium with KDYTM Tengku Mahkota Pahang (centre) and all the VVIPs

Winners of the Royal Pahang Kart Prix 2010 Category: Micromax (under 12 years)1. PERDANA PUTRA MINANG - Indonesia2. PRESLEY MARTONO - Indonesia3. RORY JAMES ELLIOT - Singapore

Category: Junior (12-15 years)1. DANIEL WOODROOF - Malaysia2. AKASH NEIL NANDY - Malaysia3. CALVIN SEIBL - Malaysia

Category: Senior (over 15 years)1. MOHAMAD AFIQ IKHWAN - Malaysia2. JOHAN BIN ADZMI - Malaysia3. SILVANO CHRISTIAN - Indonesia

Category: Master (over 40 years)1. GUY ERMER - Singapore2. STEVEN CHEAH - Malaysia3. GARY KOH - Singapore

Category: DD2 (over 15 years) 1. SITI SHAHKIRAH SHAHARUL - Malaysia2. KELVIN CHOO KANG WOEI - Malaysia3. FREDDY NUMAN LAWAN - Malaysia

24 CORPORATE Responsibility

F or the 3rd successive year, DRB-HICOM sponsored the Program Sahabat Korporat Tabung Haji 1431H organised by Lembaga Tabung Haji (TH).

The programme, held in September 2010, was aimed at providing opportunities for corporate organisations to contribute towards the welfare of haj pilgrims.

This year, DRB-HICOM again contributed a total of 500 units of luggage bags costing a total of RM150,000.00 to the pilgrims following positive feedbacks last year.

TH held a ceremony for all its 34 sponsors in its office in Kuala Lumpur. The event was officiated by YB Mejar Jeneral Dato’ Seri Haji Jamil Khir bin Haji Baharom, Minister in Prime Minister’s Department. DRB-HICOM was represented by YBhg Dato’ Lukman Ibrahim, the Group Chief Financial Officer.

DRB-HICOM participated in the Majlis Rayuan Hari Pahlawan by donating RM1 million through its subsidiary DRB-

HICOM Defence Technologies Sdn Bhd (DEFTECH), as a way of showing its gratitude to former militaries personnel for their services and sacrifices in maintaining peace in the country.

The event held in July 2010, was officially launched by YABhg Datin Paduka Seri Rosmah Mansor, the wife of the Prime Minister who is also the Patron of Rayuan Hari Pahlawan. Also present were YB Dato’ Seri Dr.. Ahmad Zahid Hamidi, Minister of Defence and YBhg Dato’ Lukman Ibrahim, Group Chief Financial Officer, DRB-HICOM Berhad.

Other organisations that contributed to the fund were Lembaga Tabung Angkatan Tentera (LTAT) RM1 million, Kumpulan Sapura RM1 million, Pakaian Saling Erti Sdn Bhd RM1 million, Zetro Engineering Sdn Bhd RM250,000.00 Affin Islamic Bank Berhad RM160,000.00 and Resort World Sdn Bhd RM100,000.00.

YABhg Datin Paduka Seri Rosmah Mansor (centre) receiving RM1 million mock cheque from YBhg Dato’ Lukman Ibrahim (right) and witnessed by YB Dato’ Seri Dr. Ahmad Zahid Hamidi (left)

YBhg Dato’ Lukman Ibrahim (extreme right) handing over the luggage bag to YB Mejar Jeneral Dato’ Seri Haji Jamil Khir Haji Baharom (2nd left), witnessed by YBhg Tan Sri Dato’ Sri Abi Musa Asa’ari Mohamed Nor, Chairman of TH (2nd right) and YBhg Datuk Ismee Ismail, Group Managing Director and Chief Executive Officer of TH (extreme left)

Program Sahabat Korporat Tabung Haji

Majlis Rayuan Hari Pahlawan 2010‘Rakyat Sejahtera Jasa Pahlawan Dikenang’

W hen it comes to disposing of e-waste, many Malaysian are still not aware of the hazards involved. It is not

uncommon to see discarded CPUs, broken mobile phones or old radios slumped on trash heaps or left by the roadside along with other garbage.

In-line with our corporate responsibility initiative to live and work in a more environmentally responsible manner, Uni.Asia General Insurance Berhad (Uni.Asia General) held a three day e-Waste Recycling Campaign at Menara Uni.Asia.

With Uni.Asia General staff giving their full support, we managed to collect RM919.60

by selling 52 monitors, 74 CPUs and 298kg of other e-waste.

To ensure the smooth running of the recycling campaign, a booth was set up from 5–7 July 2010 for staff, tenants and customers to drop off their e-waste items conveniently.

The campaign, a joint-effort with Alam Flora Sdn Bhd, was held to raise awareness on the necessity to act responsibly when disposing of used and unwanted electronic equipment. Encik Razi Sulaiman, President of the Uni.Asia General Sports Club said, “Many of us were not aware that by discarding e-waste indiscriminately, hazardous metals inside those electrical components seep into our

soil and rivers thereby contaminating the food and water.”

Old or unwanted computers, televisions, radios, VCD/DVD players, fax machines, copiers, mobile phones, batteries, adapters, chargers and other electronic items that contain lead and mercury among other toxic materials are considered e-waste. If not disposed in a proper manner, these materials are hazardous to our health and the environment.

Uni.Asia General’s e-Waste Recycling Campaign was a great success on many levels. Besides disposing of e-waste in a responsible manner, the campaign helped educate us on the benefits of recycling and helped generate cash donations that were channeled to the needy. We will probably initiate similar projects in the near future.

Uni.Asia General Insurance Berhad (Uni.Asia General) organised a community visit to Persatuan Kebajikan Warga Tua (dan Kanak-Kanak) Wilayah Persekutuan in Kepong to donate the proceeds of a three-day e-Waste

Recycling Campaign held at Menara Uni.Asia.

The campaign generated RM919.60 from the disposal of e-waste while generous staff, building tenants and customers came up with a cash donation of RM1,851.00. They also donated food, clothes and groceries. The association, managed by Mr. Vinodt, is home to eight old folks and 18 orphans. The association relies almost entirely on funds donated by the clothing manufacturing company owned by the association’s chairman, Mr. Nagaraju.

The association is unable to obtain government aid as the association has no charity status due to a legal clause that stipulates that children and senior citizens cannot be housed under the same roof.

Besides spending time with the residents and sharing a meal with them, Uni.Asia General also donated RM5,000.00 in cash and RM2,400.00 worth of household goods to help ease the association’s financial burden.

Encik Razi Sulaiman donated an old PC monitor in support of the e-Waste Recycling Campaign

Some of the management team of Uni.Asia General taking a picture with the residents of the charity home

Do it Right with e-Waste

Used and unwanted electrical items ready to be disposed

Recycling Efforts Benefit the Less Fortunate

CORPORATE Responsibility 25

Special Guest at the DRB-HICOM Automotive Complex

YBhg Tan Sri Syed Mokhtar Albukhary (left) showing YABhg Tun Dr. Mahathir Mohamad (sitting on the bike) how the MODENAS electric bike works

YABhg Tun Dr. Mahathir Mohamad was taken on a tour at the DRB-HICOM Automotive Complex in Pekan, Pahang

YBhg Dato' Lukman Ibrahim briefing YABhg Tun Dr. Mahathir Mohamad on the operations at the Suzuki Assembly Line

It was an exciting day for DRB-HICOM staff in Pekan when the former Prime Minister of Malaysia, YABhg Tun Dr. Mahathir Mohamad visited the

DRB-HICOM Automotive Complex on 19 August 2010. Also present were YBhg Tan Sri Syed Mokhtar Albukhary, DRB-HICOM’s biggest shareholder and the DRB-HICOM Management Team.

During the visit, YABhg Tun Dr. Mahathir Mohamad was briefed on the development of the DRB-HICOM Automotive Complex by YBhg Dato’ Lukman Ibrahim, Group Chief Financial Officer, DRB-HICOM Berhad.

YABhg Tun Dr. Mahathir Mohamad meeting the DRB-HICOM staff at Pekan

26 GENERAL News

The Chairman of the DRB-HICOM Group YBhg Dato’ Syed Mohamad bin Syed Murtaza made his first visit to

International College of Automotive (ICAM) in Pekan, Pahang on 9 October 2010.

Accompanying him were YBhg Dato’ Sri Haji Mohd Khamil Jamil, Group Managing

Director, DRB-HICOM Berhad and YBhg Datuk Haji Abdul Rahman Mohd Ramli, Independent Non-Executive Director, DRB-HICOM Berhad.

During the visit YBhg Dato’ Syed Mohamad bin Syed Murtaza presented Letters of Appointment to ICAM’s panel of Academic Advisors. YBhg Dato’ Solah

Mat Hassan was appointed as one of the Academic Advisors to ICAM.

The International College of Automotive (ICAM) is owned by HICOM University College Sdn Bhd (HUCSB), a wholly subsidiary of DRB-HICOM Berhad. ICAM was officially established on 2 April 2010, upon receiving approval from the Ministry of Higher Education.

The VIP visitors were welcomed by YBhg Dato’ Sri Haji Mohd Khamil Jamil after which they were briefed by YBhg Dato’ Lukman Ibrahim, Group Chief Financial Officer, DRB-HICOM Berhad on the activities of ICAM, including the students’ performance, the new intake and go-kart event. The guests were also shown the layout of the permanent location of the University Campus and University Village which will be completed in 2013. The campus sits on a 59-acre land and can accommodate 5000 students. YBhg Dato’ Syed Mohamad bin Syed Murtaza and the delegation were later taken on a tour of the campus. Later, YBhg Dato’ Sri Haji Mohd Khamil Jamil gave away notebooks to new students.

DRB-HICOM’s Board of Directors Visits ICAM

ICAM’s students demonstrating what they have learnt

Students at the computer lab

GENERAL News 27

28 GENERAL News

The winners... From left: Encik Mohd Nazmin bin Zulbakia (HICOM Power Team – 2nd winner), Encik Mohamed Farid bin Sa’adon (PUSPAKOM Team –Champion) and Encik Ridhwan Shah bin Shamsuddin (MODENAS Team – 3rd winner)

First DRB-HICOM Karting Championship Series

YBhg Dato’ Syed Mohamad bin Syed Murtaza flagging off the championship

The International College of Automotive (ICAM), a premier automotive and engineering college in the region, held its first DRB-HICOM Karting

Championship Series with the theme ‘Powered by MODENAS, Driven by ICAM’ in October 2010.

The championship was inaugurated by YBhg Dato’ Syed Mohamad Syed Murtaza, Chairman, DRB-HICOM Berhad, at the Taman Tasik Sultan Abu Bakar Karting Circuit in Pekan. Also present were other Board members including YBhg Dato’ Sri Haji Mohd Khamil Jamil, Group Managing Director, DRB-HICOM Berhad and the Management Team.

Thirteen teams, including the Royal Malaysian Police (PDRM) a non-subsidiary, took part in the Championship which saw 85 ICAM students playing different roles, as drivers, scrutinisers,

paddock and grid marshals, course marshals, lap scores and timekeepers.

Twelve companies under the DRB-HICOM Group sponsored the 12 teams in all five series of the championship. The sponsors were HICOM University College Sdn Bhd, HICOM Automotive Manufactures Malaysia Sdn Bhd, Edaran Otomobil Nasional Berhad, HICOM Power Sdn Bhd, Alam Flora Sdn Bhd, DRB-HICOM Auto Solutions Sdn Bhd, PUSPAKOM Sdn Bhd, Suzuki Malaysia Automobile Sdn Bhd, Glenmarie Properties Sdn Bhd, Isuzu HICOM Malaysia Sdn Bhd, Automotive Corporation Malaysia Sdn Bhd and DRB-HICOM Defence Technologies Sdn Bhd.

MODENAS is the technical partner and event advisor for the DRB-HICOM Karting Championship Series. For the series, the MODENAS CP 115 engines were mounted onto the Birel R30C-Y complete kart chassis for all the 13 teams.

Automotive Corporation Malaysia Sdn Bhd (ACM), at its 2010 Annual Dealers’ Conference held in October, threw a challenge to its

dealers to increase its sales by 7 per cent from 3,090 units to 3,300 units for the financial year 2010/2011.

To achieve this target, various action plans have been put in place such as more attractive incentive programs, sales challenges and campaigns as well as cash rebates — all aimed at motivating the dealers to boost sales volume and maintain ACM’s position as the No. 1 market leader in the light duty truck market.

About 40 participants comprising dealers, directors, managers and sales personnel attended the conference which was held

at First World Hotel, Genting Highlands.Apart from reviewing the previous year’s performances, participants has the opportunity to interact with one another, share views on future directions and business strategies.

ACM commended all the dealers for selling 3,090 unit for the financial year 09/10 compared with 2,900 units the previous financial year. Certificates of Appreciation were presented to the dealers for their contribution, commitment and loyalty to the company. Minufa Automobile Sdn Bhd took top position again as the Top Sales Dealer with 322 units, followed by Indah Utara Auto Sdn Bhd at 303 units and Universal Motor (Sabah) Sdn Bhd at 217 units. Other dealers who achieved their sales target were also rewarded with incentives and overseas trips.

Challenge forACM Dealers to Boost Sales

Building bridges during dinner

Dealers at the conference

To be the No. 1!

ACM top dealers being recognised and appreciated during the conference

GENERAL News 29

W hat is the first thing that comes to our minds when we are asked to attend a training programme?

Typically, we would think that there is something inadequate about us or that it presents an opportunity to improve our skills. Some of us may also view this as an opportunity to meet and network with others and in the process get updated on market information.

Below is a list of the real values of training. We may wish to reflect on whether these values are applicable in the training we have experienced in the past. It would also be beneficial if we look into the presence of these values in our future training and development programme.

ALIGNMENT •Training and development programmes based on proper needs analysis result in alignment of business requirement, operational needs, employees’ career development and employees’ aspiration. Programmes that have such alignment provide optimum benefits to the organisation as well as the participants.

DEVELOPMENT OF FUNCTIONAL •/ ORGANISATIONAL CAPABILITYTraining makes available development opportunity for participants to increase their knowledge and skills. This will

enhance employees’ efficiency and productivity which leads to enhancement of functional and organisational capability.

CAREER DEVELOPMENT•To the employees, the greater value of developmental programme is the opportunity for career development. As employees become more proficient in their current job and as they equip themselves with knowledge and skills

for future requirements, there is greater prospect for them to go up the career ladder.

MOTIVATION•Being selected to participate in training programme is a form of recognition by the employer and this generates a sense on inclusiveness to the employees. It becomes a source of employee motivation which drives the employees to give their best in whatever they do.

A Peek into the Real Values of Training

30 GENERAL News

TRUST•Trust is a recipe for engagement. When employees believe that the employer has trust in them by investing in their development programme, they manifest their emotional engagement through greater discretionary efforts.

ENSURING ORGANISATIONAL •SUCCESSOrganisations need to have continuous and effective training and development programmes to remain competitive and relevant. Heads of functions / business units must take ownership and aspire to deliver trained and trusted employees for organisations to move ahead. The economic success of an organisation is predicated by trained staff.

REFLECTING A CARING •EMPLOYERProviding development programmes indicates concerns by the employer on employees’ opportunity for growth. Such a caring employer image will go

a long way in attracting and retaining talents. It creates loyalty to the organisation.

SHARPENING LEADERSHIP •SKILLSManagers who continue to upgrade their leadership skills are effective leaders at personal, interpersonal and organisational levels. They move from being good leaders to great leaders.

ENGAGING• Learning on the job affects manager-employee engagement. This is especially so when open communication exists and managers act as coaches to employees. Employees’ engagement in such a manner leads to normative coaching culture which is very desirable and valuable to the organisation.

ENHANCING TEAMWORK•Training within teams or working groups is rated to be most valued in team

engagement. Having trained staff work in teams reduces workplace tension. Employees working on projects in pairs or in numbers as part of a development programme not only enhance teamwork but also increase the probability of success of the projects.

SENSE OF ACCOMPLISHMENT •AND RELEVANCEOther than a feeling of inclusiveness, employees exposed to developmental assignments on team projects experience a sense of accomplishment. This is further enhanced by the greater degree of confidence and relevance attained by the employees who participate in the training.

NETWORKING AND •INTERACTING OPPORTUNITYThe opportunity to network and interact with other participants provides a platform for other learning as well. Apart from getting acquainted with leaders and peers in the industry, participants develop interpersonal relationship skills and build up more confidence in themselves.

The list of tangibles and intangibles benefits listed above is not exhaustive. We may be able to add other values from our own experience or participation in other training and development programmes. So, the next time we are requested to attend training programme, look at the request positively. We have a lot to gain and so does the organisation.

GENERAL News 31

DRB-HICOM was joined by about 1,400 friends and clients to celebrate the festive month of Syawal at the

Grand Ballroom of the Istana Hotel Kuala Lumpur on 22 September 2010.

This occasion was graced by KDYTM Tengku Mahkota Pahang Tengku Abdullah Al-Haj Ibni Sultan Haji Ahmad Shah Al-Musta’in Billah, the Crown Prince of Pahang. The

guests also included 60 orphans from Rumah Anak Yatim Al-Barakh, who received goodies and duit raya.

All the guests were received by the Group Managing Director, YBhg Dato’ Sri Haji Mohd Khamil Jamil and his spouse YBhg Datin Sri Azian Abdul Talib as well as the Group Chief Financial Officer, YBhg Dato’ Lukman Ibrahim and his spouse YBhg Datin Nor’Azah Patoni.

DRB-HICOM Berhad’s Annual Hari Raya Open House

One for the album

YBhg Dato’ Sri Haji Mohd Khamil Jamil (right) receiving KDYTM Tengku Mahkota Pahang

Orphans from Rumah Anak Yatim Al-Barakh were smiling with their goody bags and duit raya

32 GENERAL News

Loads of fun and laughter. These words describe the Hari Raya Aidilfitri get-together organised by Kelab Sukan DRB-HICOM

held on 4 October 2010. More than 800 staff working at Wisma DRB-HICOM attended the event, Cik Farah Fauzana, a Hot FM Radio DJ cum celebrity was the emcee for the day.

It was a merry session with lots of food and entertainment. The buffet counters were overloaded with a variety of delicious food including nasi briyani, satay, fruits, ketupat, kuah kacang, roasted lamb and other delicacies and cookies. The food was sponsored by the various companies in the building.

Cik Farah Fauzana had the crowd in stitches as she entertained them. Winners of competitions and games, held throughout the session, were rewarded with duit raya.

Majlis Hari Raya Aidilfitri

at WismaDRB-HICOM

Laugh out loud.. Encik Iskandar Shah Sulaiman (extreme right), with other of Alam Flora staff were so happy when Cik Farah Fauzana came to their table for one of the games, “Jangan Lupa Lirik Raya”

Various types of delicious food to choose

Having fun with the bubbly host, Cik Farah Fauzana

GENERAL News 33

Automotive Corporation Malaysia Sdn Bhd (ACM) organised a special gathering to celebrate Hari Raya with a Majlis Ramah

Mesra Hari Raya 2010 held at the ACM office in Batu Caves on 1 October 2010.

It was a festive and joyous occasion, the success of which was largely due to the collaborative effort of all ACM staff in

organising the event in the spirit of gotong-royong. YBhg Dato’ Sri Haji Mohd Khamil Jamil, Group Managing Director, DRB-HICOM Berhad was among the 800 staff and guests who attended the event.

In keeping with the spirit of Aidilfitri, ACM Chief Executive Officer, Encik Amirudin Abd Kadir and his wife, Puan Siti Hardiah Haji Harun presented duit raya contributed

by ACM staff, to 40 people of Rumah Sinar Salam orphanage and also eight orphaned children of former ACM staff.

A competition for the most glamorous Hari Raya attire was also held with YBhg Dato’ Sri Haji Mohd Khamil Jamil as one of the judges. The two winners won a set of digital camera set each. The prizes were contributed by ACM’s senior management staff.

K L Airport Services Sdn Bhd in Penang International Airport, in collaboration with Cathay Pacific Airways, gave away kuih bahulu as

a gift to passengers waiting to board flight CX 692 on the first day of Hari Raya. KLAS’ Customer Service Agents, dressed in their finest baju kebaya and baju Melayu, distributed the pre-packed kuih bahulu to the passengers as they boarded the flight. The kuih bahulu was given as a token of appreciation to the passengers who were invited to the Cathay Pacific Airways Lounge at the airport for a Raya celebration get-together with the airline’s staff.

Give Away Surprise on Hari Raya Kuih Bahulu for Cathay Pacific Airways’ Passengers

Hari Raya Event a Great Success

ACM staffs all ready to welcome the guests

KLAS staffs are all dressed up in their Raya attire

34 GENERAL News

DR B - H I C O M brought cheer to the children of Rumah Anak Yatim

Dan Miskin Al-Munirah by providing them with new baju raya in conjunction with the Hari Raya Aidilfitri celebrations on 3 September 2010. Besides the baju raya, DRB-HICOM also contributed essential items such as rice, flour, stationeries, soaps, and other items to the children.

On 7 September 2010, just two days before Hari Raya Aidilfitri, we were standing at the entrance of Rumah Al-Ikhlas, an old folks home, when we saw

some helpers cleaning and changing the curtains in preparation of the celebration.

It was a touching moment for us as we could see that the residents were yearning to celebrate the Hari Raya Aidilfitri with their loved ones. We were warmly greeted by Puan Muji, the friendly caretaker of the home who invited us to chat with the inmates.

One of them, Puan Rokiah, said that during such festive occasions, she would eagerly wait for her loved ones to take her home although she knew it would not happen.

DRB-HICOM Group Gave Out Alms Amounting to RM3.46 million

Visit to Rumah Al-Ikhlas

Children of Rumah Anak Yatim Dan Miskin Al-Munirah with their Raya goodies

Jelmaan Syawal

DRB-HICOM together with its 14 subsidiaries once again gave out alms amounting to

RM3,463,896.45 for the financial year ended 31 March 2010 to Lembaga Zakat Selangor (LZS) in a simple ceremony held on 6 September 2010 in Shah Alam.

The mock-up cheque presentation and the akad was presented by YBhg Dato’ Sri Haji Mohd Khamil Jamil, Group Managing Director of DRB-HICOM to YAD Dato’ Setia Haji Mohamad Adzib Mohd Isa, Chairman of Majlis Agama Islam Selangor (MAIS). Also present were the Mufti of Selangor, YAD Dato’ Setia Abdul Wahid Mohd Tamyes and Senior Management members of LZS. “As part of our corporate responsibility,

DRB-HICOM and its group of companies have been paying alms to LZS since 2006 and we encourage our staff to do the same through deduction of their salary,” said YBhg Dato’ Sri Haji Mohd Khamil Jamil.

The 14 subsidiaries are EON Berhad, Alam Flora Sdn Bhd, Automotive Corporation Malaysia Sdn Bhd, PUSPAKOM Sdn Bhd, Glenmarie Properties Sdn Bhd, Proton City Development Corporation Sdn Bhd, Comtrac Sdn Bhd, Comtrac-Sabkar Development Sdn Bhd, HICOM Indungan Sdn Bhd, HICOM Facility Management Berhad, Suzuki Malaysia Automobile Sdn Bhd, HICOM-Teck See Manufacturing Malaysia Sdn Bhd, PHN Industry Sdn Bhd and HICOM Diecastings Sdn Bhd.

Puan Zurinah Sarwan, Assistant Manager, Corporate Communications Division, DRB-HICOM Berhad handing one of the goodies to Puan Muji

YAD Dato’ Setia Haji Mohamad Adzib Mohd Isa (front row-4th left), Encik Mohamed Izam Mohamed Yusof, Chief Executive Officer of LZS (front row-5th left), YBhg Dato’ Sri Haji Mohd Khamil Jamil (front row-3rd left) together with DRB-HICOM Management Team and CEOs

GENERAL News 35

It was a joyous occasion for the staff of DRB-HICOM in Pekan when Prime Minister YAB Dato’ Sri Mohd Najib bin Tun Abdul Razak attended the

Majlis Mesra Ramadhan. He was the guest-of-honour at the event held on 14 August 2010.

More than 1,500 staff of DRB-HICOM

Pekan and their family members attended the event during which duit raya and hampers were given to 200 single mothers and the elderly people of Bandar DiRaja Pekan.

YAB Dato’ Sri Mohd Najib informed the audience of Volkswagen’s intentions to assemble Complete Knock Down (CKD)

vehicle at the plant in Pekan by the end of the first quarter of next year.

‘Volkswagen also requested for incentives from the Malaysian Government to make the DRB-HICOM production plant here its export base for the ASEAN region. This need to be studied and approved by the Government,” the Prime Minister said.

The joint venture with Volkswagen would contribute to the success of the East Coast Economic Region’s development plan and boost the development of the local automotive industry, especially in Pekan.

Prime Minister at Pekan's Majlis Mesra Ramadhan

The YAB Prime Minister (right) handing over duit raya to the Pekan’s staff (left), witnessed by YBhg Dato’ Sri Haji Mohd Khamil Jamil, Group Managing Director, DRB-HICOM Berhad (centre)

The arrival of the Prime Minister

A follow-up visit to Pemulihan Dalam Komuniti (PDK) Titian Murni was held on 14 August 2010 by the members of the Management spouses led by YBhg Datin Sri Azian Abdul Talib. During the visit, YBhg Datin Sri Azian and the other ladies gave out hampers and duit raya to more than 40 children of PDK Titian Murni.

The entourage also mingled and interacted with the children and their parents. Azhar, one of the students in PDK Titian Murni read out a pantun to the ladies.

YBhg Datin Sri Azian Abdul Talib handing over the Raya goodies to one of the special children

Raya joy

Reaching Out toSpecial Children

36 GENERAL News

Guests can also walk across to the Holiday Inn Kuala Lumpur Glenmarie which offers an excellent mix of local and Asian cuisine including Japanese as well as Western à la carte favourites at its six restaurants and bars.

Holiday Inn Kuala Lumpur Glenmarie, located just beside the Glenmarie Golf & Country Club in Shah Alam, is set amidst 350 acres of lush tropical greenery. It overlooks the two 18-hole world-class golf course and is in close proximity to Malaysia’s largest theme park. Located just 30 minutes from Kuala Lumpur International Airport and 30 minutes from the heart of the capital city, Kuala Lumpur, the hotel offers 260 contemporary designed guestrooms, 11 pillarless meeting rooms, wireless internet, a Business Centre,

six restaurants and bar including the award winning Fu-Rin Japanese Restaurant, and recreational facilities such as swimming pools, tennis and squash courts and an award winning spa. With well equipped facilities and services, the hotel is ideal for corporate retreats and weekend getaways.

TRAVEL & LEISURE 37

Phoenix RisesLike the legendary bird that died

and arose fresh and young from the ashes, the Cenderawasih Restaurant at the Glenmarie Golf & Country Club, has

taken on a new image by changing its name to Phoenix Restaurant.

With the renaming of the restaurant, guests can now look forward to having a fully dedicated restaurant that serves authentic gastronomical Chinese delights. Apart from the monthly specials, Phoenix Restaurant which is managed by Holiday Inn Kuala Lumpur Glenmarie, has introduced two new set menus. The Express Set Menu is great for those on the go, allowing guests or diners to select food of their choice while the Premium Set Menu features an eight-course meal for those who prefer to have a sit-down authentic Chinese meal. Guests can also opt for à la carte favourites.

For those preferring a more private affair, there are separate private rooms at the restaurant. These rooms are also ideal for a get together with friends and family, for up to 12 people. The restaurant can seat up to 55 people at any one time.

The Phoenix Restaurant is located at the Glenmarie Golf & Country Club (Level 1), and is open for lunch from 12.00pm till 2.30pm and for dinner from 6.30pm till 10.30pm. For reservations, call +(603) 7809 9090

Holiday Inn Kuala Lumpur Glenmarie

Phoenix Restaurant

Glenmarie Golf & Country Club

DRB-HICOM Seals Deal with

Volkswagen

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