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News Release L
BASF presents extensive portfolio of feed ingredients at the International Poultry Exposition Exhibit will introduce Novasil™ Plus anti-caking agent
FLORHAM PARK, NJ, January 21, 2013 -- BASF will feature its broad
portfolio of innovative feed ingredients at the International Poultry Exposition
(IPE), Jan. 29-31 at the Georgia World Congress Center in Atlanta, Georgia.
The event draws more than 4,000 attendees from the poultry industry with a
focus on technological developments and issues.
Novasil™ Plus anti-caking agent for feed products – BASF booth 1557
exhibit will feature NovasilTM Plus feed additive and anti-caking agent, which
is now available to the animal nutrition market in North America.
“This highly tested product significantly improves the flow properties of feed,”
said Ludger Roedder, Head of BASF’s Animal Nutrition North America,
“Novasil Plus can help our customers to significantly improve the poultry feed
process.”
Novasil Plus is calcium bentonite clay, rich in montmorillonite. It can be used
in livestock and poultry rations, feed specialties and individual ingredients.
The BASF exhibit will also feature Natuphos®, a feed enzyme (phytase) for
improving phosphate utilization; Natugrain® TS, an NSP-enzyme for
enhanced cereal utilization; and, Luprosil®, an organic acid for preservation
and Lucantin®, the pigments for egg yolk and broiler skin.
For more information contact:
Laura Partynski
BASF Corporation
Tel: (973) 245-7838
E-mail: [email protected]
BASF Corporation 100 Park Avenue Florham Park, New Jersey 07932 www.basf.us
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In addition, BASF experts will be on hand to discuss SET – BASF’s initiative
for applied sustainability. The SET program can help customers and industry
stakeholders identify important sustainability issues and provide measurement
and guidance on using resources more efficiently.
About Animal Nutrition BASF is a global leader in sustainable animal nutrition, offering vitamins, carotenoids, enzymes, organic acids, and specialties for all types of feed. Its products are mainly fed to ruminants, poultry, pigs, farmed fish, and companion animals. Innovative products (such as Natugrain
® TS), modern technologies (including white
biotechnology), and SET, BASF’s initiative for applied sustainability, pave the way for making animal nutrition not only more efficient and cost-effective, but also more sustainable. BASF’s expert teams help the nutrition industry analyze and systematically improve the efficiency and sustainability of products and make verifiable value propositions to the entire value chain up to and including consumers. For more information, visit www.animal-nutrition.basf.com and www.set.basf.com. BASF - The Chemical Company BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 16,000 employees in North America, and had sales of $20 billion in 2011. For more information about BASF’s North American operations, visit www.basf.us. BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. We combine economic success, social responsibility and environmental protection. Through science and innovation we enable our customers in almost all industries to meet the current and future needs of society. Our products and system solutions contribute to conserving resources, ensuring healthy food and nutrition and helping to improve the quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future. BASF posted sales of about €73.5 billion in 2011 and had more than 111,000 employees as of the end of the year. Further information on BASF is available on the Internet at www.basf.com. Registered trademarks are property of BASF SE and BASF Corporation.