newground magazine spring 2013 canada

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MOVING UP IN ACRES Three families take a leap of faith with major expansions. SPRING 2013 A grower-to-grower Arysta LifeScience publication for farm management professionals TECHNOLOGY ADVANCEMENTS HELP MANAGE RISK 18 DOUBLE-BARRELLED BURNDOWN 14 PRAIRIE GROWERS APPROVE EVEREST ® 2.0 DEBUT IN 2012 16 Advertising Supplement Chance to WIN an iPad! DETAILS ON PAGE 1

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Agriculture magazine - innovation and farm management

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Page 1: Newground Magazine Spring 2013 Canada

MOviNG Up iN aCReS Three families take a leap of faith with major expansions.

s p r i n g 2 0 1 3

a grower-to-grower arysta LifeScience publication for farm management professionals

2013: Managing ChangeWhere to go to fi nd good help?

What’s driving land values?What to think about wheat?

TeCHNOLOGy aDvaNCeMeNTS HeLp MaNaGe RiSK

18DOUBLe-BaRReLLeD BURNDOwN

14pRaiRie GROweRS appROve eveReST® 2.0 DeBUT iN 2012

16

Advertising Supplement

Chance toWIN an iPad!

DeTaiLS ON paGe 1

Page 2: Newground Magazine Spring 2013 Canada

N E W G R O U N D

C O V E R S T O R Y

2013: Managing Change

Farmers’ Roundtable: Moving up in acresThree innovative farming families recently expanded their operations: one to cut cost per acre; one to complete their dream ranch; one to support two families with full-time farming.

2013: Managing Change

Where to go to find good help?

2013: Managing Change

What’s driving land values?

2Three growers share their journeys to find qualified employees when labour is in short supply.

Factors differ by country and location, but the result is similar. Land values continue to climb.

Prairie growers approve Everest® 2.0 debut in 2012

16

Eastern Prairie growers talk about their first time using Everest 2.0 Herbicide last season.

Technology advancements help manage ag riskGenetics, equipment, new practices and new technology help lessen the impact of weather variables for today’s growers.

18

6 8

Chance to WIN an iPad!

www.NewGROUNDSURveyCaNaDa.Ca

Page 3: Newground Magazine Spring 2013 Canada

Readers are invited to reproduce the contents of this publication with an acknowledgement to read:Originally published in Newground byArysta LifeScience, Cary, NC.

The views expressed are not necessarily those of the publisher. Please send us questions or comments on anything you’ve read in Newground. We’d love to receive them. If you have a story idea, we’d like to receive that, too. You can email us at: [email protected].

Fax (403) 930-4901

Send a letter to:newgroundpo box 2170cary, nc 27512-2170

Executive AdvisorsCraig Brekkas Linda FrerichsHugh MacGillivrayRoyce SchulteKevin Staska

EditorMarilyn Cummins

Researchersand WritersMarilyn CumminsJohn DietzTrena Fox

Art Directionand DesignTracy Irving

Editorial Assistanceand Production Shannon AndersonErin ChristensenLaramy Gibson Lindsay KennedyMelissa Kolody Mark Near

always read and follow label directions. AMIGO, DEPLOY, the DEPLOY logo, EVEREST, the EVEREST logo, Newground, the Newground logo, NEXTSTEP, the NEXTSTEP logo, SELECT, and the SELECT logo are registered trademarks of Arysta LifeScience North America, LLC. INFERNO, the INFERNO logo, PRE-PARE and the Flush-after-fl ush slogan are trademarks of Arysta LifeScience North America, LLC. Arysta LifeScience and the Arysta LifeScience logo are registered trademarks of Arysta LifeScience Corporation. All other products mentioned herein are registered trademarks and trademarks of their respective companies. ©2013 Arysta LifeScience North America, LLC. ESTC-219

Printed in Canada

142013: Managing Change

What to think about wheat?

Double-barrelled burndown

The wheat industry is using facts to counterbalance books and diets that recommend “lose the wheat.”

New Inferno Duo is ready to turn weeds to toast this spring.

New Inferno™ WDG and Deploy® WDG Herbicidesnow availableChoice without compromising quality.

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Also in this issue:

From the editor:

Talk back; you could win an iPad!We have a favour to ask. We really want to know what you think of Newground® magazine. so we’d like you to go to www.newgroundsurveycanada.ca and answer a few short questions, including the topics you would like to read about in upcoming issues.

the incentive is two-fold – you have a say in what we write about, and you have a chance to win the ipad we will give away to a lucky survey respondent in a draw a few weeks from now. so please go online and give us your opinion today.

in our spring issue, we write about change – one of the few constants in farming. some innovative growers, like those in our Farmers’ roundtable, have managed change by expanding their acreage and operations. others tell us how they found creative ways to deal with the shortage of farm labour in their areas. industry experts share facts to help consumers understand the positive nutritional benefi ts of wheat in the face of books and diets that recommend they “lose the wheat.”

in news from arysta lifescience, we announce the launch of inferno™ duo herbicide for long-lasting, wide-spectrum weed control at burndown for clean fi elds this spring. in another story, several prairie

growers give high marks to new everest® 2.0 herbicide and its best-in-class crop safety with relentless control of fl ushing wild oats, green foxtail and more.

We hope you fi nd these stories helpful in managing your operation. tell us what you think in the Newground reader survey at www.newgroundsurveycanada.ca, and let’s keep the conversation going on twitter @newgroundag. thank you in advance!

Marilyn Cummins, editor, Newground magazine

Follow Arysta LifeScience Canada on Facebook.

Follow Newground on Twitter @NewgroundAg.

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Page 4: Newground Magazine Spring 2013 Canada

�� NewGROUND: Tell us about the transition your farm has gone through.

MAURER: I started farming in 1984 at Neudorf. When my wife and I were married in 1992, I sold out my operation to my brothers and came over to Grenfell to farm with Lauren and her parents. We started out farming 700 acres down here, and we’ve expanded just about every year since. In this past year, when numerous farms came up for sale, we were fortunate enough to be able to buy a couple. We’ve done close to a 40-percent increase going into 2013, from 9,000 acres to a little over 13,000 acres.

PETERSON: My wife and I bought our ranch in 1978. It was in the neighbourhood of 1,000 acres. Last year, a farmer who’s been my neighbour for 30 years decided to sell out. We sold some property that was not next to us, that we’d bought earlier, and turned that equity into acquiring this property. Some is leased and some is deeded, but it more than doubled the size of our operation. It’s a contiguous, beautiful farming ranch that we’ve dreamed about all our lifetime. It was a big decision, and a big bite, but it was a once-in-a-lifetime opportunity, so we needed to do it. Our headquarters unit will be around 11,000 acres, and I leased another 5,000.

RINGDAL: I’ve farmed in partnership with my brother Aaron, with support from our parents, since 1997. In 2005, we started farming full-time with about 3,000 acres. Since then we have grown our operation to over 17,000 acres.

�� NewGROUND: Did you start with a vision or a goal?

MAURER: We’ve always been in an expansion mode. We’ve felt that the farm had to continue growing. It’s a large jump for this year, but we didn’t expand for the previous two years. When the opportunities arose, we felt these expansions fit into our long-term vision and mission, as one farm was across the fence from some farmland that we had. The second farm

is about 18 miles south and was owned by a relative who is going to work for us at seeding and harvest. He’s young, very knowledgeable, and is going to be a big asset.

PETERSON: It started through a relationship. My son went through a very large acquisition two years ago. He purchased one portion of this large operation and leased another portion. My son primarily operated it. He and the owner developed a very good working relationship, and that’s what started the discussions. The discussions went from leasing to doing a purchase. We decided the opportunity was good enough for our family to acquire this, so that’s what we did.

RINGDAL: Our goal was to farm full-time in an operation that was financially sustainable. The acres we had in 2005 were not enough. We wanted to grow to a point that we could raise families without having to work off-farm.

�� NewGROUND: How did your resources match up with your vision and what you wanted to do?

MAURER: Our (operating) cost per acre was rather high, prior to this expansion, so this will bring our cost of equipment per acre down to a more reasonable level. We have a lot of ‘mud’ equipment due to extremely wet conditions the past few years. If we go back to anything that resembles normal years, we have enough equipment to handle that workload. We do need a little more manpower; that will be a big challenge. There’s going to be a logistics issue with one farm being a little farther away, but once we master that, I think it will help us on our existing operation. We have been getting processes and procedures in place to look after it. We worked closely on these acquisitions with AgMpower Services Ltd. to see how it affects our financial ratios, working capital, etc. Doing the ‘what-if’ scenarios gave us the big picture. Backswath Management Inc. also helped us with some of the financial planning. ��

FARMERS’ROUNDTABLE

�� Three innovative farming families recently expanded their operations: one to cut cost per acre; one to complete their dream ranch; one to support two families with full-time farming.

Moving up in acres2013: Managing Change

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Page 5: Newground Magazine Spring 2013 Canada

Ryan Maurer farms with his wife, Lauren, near Grenfell, Sask., an hour west of the Manitoba border, an hour east of Regina and about four hours north of Minot, N.D.

Clint Ringdal farms in partnership with his wife, Tanya, and his brother Aaron and his wife, Michelle, at Outlook, Sask., about an hour south of Saskatoon, on the northeast side of Lake Diefenbaker. Ringdal is pictured here with son Cade and daughter Belle.

Jim Peterson and his wife, Lorraine, operate their ranch near Buffalo, Mont., in the center of the state and west of Lewistown about 20 miles. The Petersons are pictured here with grandchildren Stone and Vivian James.

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Page 6: Newground Magazine Spring 2013 Canada

PETERSON: It was a big financial commitment. Realize, I’m 66 years old. My wife and I had to decide whether we wanted to take on this much additional responsibility. We were in good shape financially, thinking about retirement, and then this opportunity came along. For the long term, it felt like it was something we really needed to do. I’m optimistic about agriculture, long term. And, the fact that my son has his own operation 10 miles away made us a little more comfortable that we should do it.

RINGDAL: Aaron and I have diverse skills. He is mechanically inclined, and I like to focus on the business side of things. We had a similar goal in both wanting to farm full-time, and we were quite committed to putting in long hours to grow the business. The main resources we started with were time and energy. We hit a few good years that gave us some decent crops and good prices and we started to build some equity. We weren’t always able to buy land or equipment. We rented land and used smaller, older equipment, and then grew the farm from there.

�� NewGROUND: What options helped you put the package together?

MAURER: We sat down with Farm Credit Services. They know our farm, know our business and know our vision and mission. They could realize, too, that we had a decision to make. If normal moisture conditions returned, we had to reduce excess equipment or expand the farm to get our cost per acre down. It looked like the better choice was to expand the farm.

PETERSON: Understand that our first full year of operations is just beginning. We added another employee and we had to regroup. We probably added a little machinery, but not a lot. It’s allowed us to grow our cattle numbers some more, so we are feeling growing pains. Yes, I’ll admit I’m watching and being very careful, but I’m also excited about it. I’m excited to have this opportunity.

RINGDAL: On the financial side, we used whatever was available at first – whether it was cash advances through the Wheat Board, lines of credit with ag retailers or loans with the bank. We also leased some equipment and grain bins. We did whatever we had to do to get the ball rolling. But over time as our equity grew, we became more strategic in what financial tools we used, seeking the most efficient possible. We tried to invest in assets that gave us the best return or created the most opportunity. At first we rented land while investing in equipment. As our line of equipment grew, so did our grain storage capacity. After that we started purchasing land.

�� NewGROUND: What were the largest obstacles you needed to overcome?

MAURER: We had too much equipment for the land base. We didn’t want to have that many dollars per acre invested in machinery for the acres we had. Either we had to get rid of some costs, or we had to increase the land base!

PETERSON: I’m not sure I know the answers yet. We have a lot more acres to cover during haying, and we may be a tad bit short on machinery. We’re going to give it a shot and be prepared to lease or hire some contract labour if we have to. We decided to not spend any more money until we get through the first year.

RINGDAL: Our biggest obstacle was growing our equity to become a sustainable operation. In the long term, we needed a secure land base and strong-enough balance sheet to endure multiple poor years. We had to make sure our growth plans never carelessly exposed us to the financial risks of farming. We wanted to buy land, but to do so responsibly.

�� NewGROUND: What was the turning point in this transition?

MAURER: We’ve always had expansion in our plans, and we’ve always viewed expansion as an opportunity.

PETERSON: The turning point was doing the pro-forma cash flows. With my bank, we looked at it all and analyzed it six ways from Sunday to make sure we could make it work financially. I have a great relationship with Farm Credit Services. They were very helpful in analyzing this. The turning point was when we all got the comfort level that we could make this work.

RINGDAL: It wasn’t suddenly one day or one month. The windfalls from the good years allowed us to grow our equity. This happened when others in the area were looking to exit and the growth opportunities kept presenting themselves. We were also fortunate to have two neighbours join our team full time, which stabilized our labour situation and allowed us to continue growing.

�� NewGROUND: What has this done for the farm and for you?

MAURER: We’ll continue to explore opportunities, whether it be renting land, purchasing land or off-farm investment. Expansion doesn’t always have to be more acres. It might be in the form of identity-preserved crops or better marketing. As the farm grows, the human resources component changes. We spend less time on the tractor and more in management. We have four children. We’re not sure if any will farm or if they’ll all farm, but we want to be in a position that we can give them the opportunity to farm. That’s a challenge for us.

PETERSON: This is a once-in-a-lifetime opportunity. It has brought a whole new level of excitement and enthusiasm to our operation. I feel like we have a dream farm and ranch now. Do I have mixed feelings? Yes, of course. Do I have a little anxiety? Yes, but my excitement and the opportunity we have outweigh that. I believe it was the right thing to do.

RINGDAL: We now have confidence that we can farm in the future and that we can expect a stable income to raise our families. We have a secured land base to build from and have equity in place to seize opportunities that are the right fit for our farm. ❦

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Page 7: Newground Magazine Spring 2013 Canada

NEW EVEREST® 2.0.RELENTLESS ON WEEDS. SAFE ON WHEAT.

It’s rare to find a herbicide you can count

on for long-lasting stopping power

that’s also safe on wheat. The advanced

safener technology in EVEREST® 2.0 makes it super selective for

best-in-class crop safety. Safe on wheat, it’s also relentless on

weeds, giving you Flush-after-flush™ control of green foxtail,

wild oats and other resistant weeds. And a wide window for

application means you can apply at your earliest convenience.

RELENTLESS ON WEEDS

SAFEON WHEAT

WIDE WINDOWOF APPLICATION

TREAT MOREWITH LESS

INCREASED YIELD POTENTIAL

Always read and follow label directions. EVEREST and the EVEREST 2.0 logo are registered trademarks of Arysta LifeScience North America, LLC. “Flush after � ush” is a trademark of Arysta LifeScience North America, LLC. Arysta LifeScience and the Arysta LifeScience logo are registered trademarks of Arysta LifeScience Corporation. ©2013 Arysta LifeScience North America, LLC. ESTC-209

Follow us on Facebook.

Page 8: Newground Magazine Spring 2013 Canada

Three growers share their journeys to find qualified employees when labour is in short supply.

�� A shotgun approachWe have been functioning as a three-family farming unit for six years. My husband and I operate Fox Family Farm Ltd. near Gravelbourg, Sask.; and share labour, ideas and equipment with my parents and my brother and his wife.

Two years ago we had an opportunity to signifi cantly expand, and today we farm more than 12,000 acres between our three operations. As such, we now rely on employees to help with everything from seeding, spraying and harvest, to grain hauling in the winter.

We are fortunate. A close neighbour has retired from farming, but still wants to farm when we need him. He understands the equipment and the hours, and has other things to do when we are not busy.

Two years ago we hired a young Australian for seasonal help by placing a free ad on the classifi eds site Kijiji. Although he had limited farm experience, he made up for it with a great attitude and work ethic.

Last fall we decided we needed a full-time, permanent employee. Would we get lucky again?

Counselled by our peers that the best time to look for an employee was during the holiday season, we got our ads out before Christmas.

We advertised in our local papers – garnering conversation in the local coffee shop and a few prank phone calls. We posted on every free job website available – including kijiji.ca, canadajobshop.ca, monster.ca and AgCareers.com. We placed a classifi ed ad in the Western Producer. And, we hired a private agricultural employment fi rm (Agricultural Employment Alberta Ltd.), which matched potential employee skills with our needs.

It worked. We paid approximately $1,000 in advertising and recruiting fees. And, after a few months of fi ltering through phone calls and resumes from all over the world, we hired a young man from Ontario. He, by the way, answered the ad we posted on Kijiji.

– Trena Fox, farmer and Newground writer

Where to go to Find good help?��

Fox Family Farm Ltd. near Gravelbourg, Sask.

2013: Managing Change

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Page 9: Newground Magazine Spring 2013 Canada

�� Bring in the professionalsSince his father passed away suddenly five years ago, Mike Deobald of Stone Barn Farm, near Hodgeville, Sask., has relied on hired help. With more than 7,000 acres of crop land, a custom-spraying business, and a 300-head commercial cattle operation, he does not have a lot of time to dedicate to employee recruitment.

His solution was to hire a professional recruiting firm that specializes in overseas agricultural recruitment.

“The experience has been really good,” says Deobald. “I let them know what my expectations are, and they find potential candidates, screen them and make sure that they are a fit for my operation. I then do my own interview with the people that I am interested in.”

Over the past three years, Deobald has hired two men from Australia and one from Scotland through a firm called Cascade Recruitment. Each has stayed with him for one season.

“These guys have farm experience, are eager to learn and willing to work,” he says. “I have minimal training time.”

And, in addition to their wage, Deobald supplies them with a house to live in, a vehicle for local use and gives bonuses at seeding and harvest time.

“Farms in Canada are getting bigger, which means that more labour is required,” he says. “There are not enough people out there with the experience and work ethic needed.”

�� If you build it (and play fair), they will come

Monette Farms Ltd. is a 30,000-plus acre farm based at Neville, Sask. President Darrel Monette is no stranger to employee recruitment.

“My first experience with hiring an employee was when I answered a knock at my door,” explains Monette. “I hired him. He only lasted eight months. That is when I knew I had to find a new strategy.”

Through Labour Market Opinion, the Government of Canada agency with which you are required to apply in order to hire a foreign worker, Monette hired an employee from Mexico. There was no cost. But a significant amount of time was spent filling out the required documents.

The decision paid off in spades. He and his two sons have been an integral part of the Monette farming operation for four years.

“The ever-changing nature of farming is what keeps them engaged,” says Monette. “They know that no day will be the same, and each season brings new challenges. They do a wide variety of jobs from shop mechanics and welding to all areas of field work – whatever needs to be done.”

“The proximity of our farm to a major highway just outside of Swift Current, and the fact that we treat our employees

fairly, means that I no longer have to advertise. Word of mouth is all that I need,” he says. Today Monette’s core work force comprises four Mexican Mennonite men and two men who were raised in the area and have a passion for farming. His number of seasonal workers fluctuates each year.

“It really comes down to being a good employer. Giving them good equipment to work with, fair compensation and time off when they need it is what brings people to my door,” Monette says.

�� A recruitment professional’s perspective

Bruce Cook came to Canada in 2006 from the United Kingdom to farm with his father. With 20 years of education and work experience in agriculture from the U.K., and firsthand knowledge of farming in Canada, he quickly identified a business opportunity.

“We could see that there was a huge demand for agricultural employees in Canada. From my own experience, I had to bring quality staff in from abroad,” Cook says. “Farms are growing in size. Farmers need smart people to run their expensive machinery, and they struggle to find these people locally.”

Bruce partnered with Ruth Tutton, a 15-year veteran in employee recruitment, to create Move Over Recruitment (www.recruitmoveover.com). Together they have developed a system that matches quality people from the U.K., Ireland and Europe with farmers in Canada.

“It is a robust process,” says Tutton. “Only about 1 in 10 applicants is placed.”

“We also go to each potential employer to make sure that they are reputable and have a good operation that will fit with the employees we are attracting,” Cook says. “We will help mediate situations if they arise, and will find a new employee if the one we send is not suitable.”

The demand is huge. In their first year of business, Move Over Recruitment placed more than 90 people. They have relied on a “ripple effect” to get their name out in Canada. In the U.K. and Ireland, they advertise in every farm media available to try to accommodate the demand. They say they are looking to place more than 200 employees in Canada in 2013. ❦

The Deobald family of Stone Barn Farm near Hodgeville, Sask.

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Page 10: Newground Magazine Spring 2013 Canada

Land prices in both the Prairies and the Northern Great Plains are soaring into new territory, buoyed by prices for major commodities and low interest rates. Non-irrigated land in the Dakotas, for example, increased in value by 30 percent in both states from third-quarter 2011 to third-quarter 2012, according to the Federal Reserve Bank of Minneapolis.

Highly-placed ag economists on both sides of the border are cautiously optimistic that farmland values will hold or continue to rise in 2013. A February 2013 USDA report projects a 7.5-percent rise in the value of farm real estate across the country this year on the basis of expectations about commodity prices, interest rates and government programs.

Farmland values have increased steadily in recent years. For example, consider a $10,000 land investment in 2008. According to percentage increases in land values from the USDA National Agricultural Statistics Service, that same piece of land in 2012 was worth from $15,500 to $17,000 in Minnesota, North Dakota or South Dakota. In Nebraska? Double, to $20,000.

Farmland on the Canadian Prairies in the same period, according to the Farm Credit Canada “Farmland Values Report” released in October 2012, also did well for the

owners/investors. The value of a $10,000 land investment in 2008 increased to about $12,500 in Alberta, $13,500 in Manitoba and to $15,000 in Saskatchewan.

�� Low rates, strong crop prices buoy Prairie land values

Interest rates and crop receipts are the two things having the biggest impact on farmland values, according to Jean-Philippe Gervais, FCC’s chief agricultural economist.

Farm receipts are higher than ever, and interest rates are in an extended low trough that hasn’t been seen since the 1950s. Meanwhile, major Prairie crops are returning new highs in yield potential and actual yields.

“Despite the fact that land prices are quite high right now, when you compare that to per-acre wheat receipts, they are not far off the long-term average,” he says.

When it comes to the impact on rented land, Gervais says, “You will find exceptions, but the rental rates should not get too far from farmland prices. They should move together.”

It helps that the linkage of crop receipts and land values is on a positive trend.

Factors differ by country and location, but the result is similar. Land values continue to climb.

What’s driving land values? ��

2013: Managing Change

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Page 11: Newground Magazine Spring 2013 Canada

The Prairies are seeing a steady increase in acres planted to canola, corn and soybeans. Technology changes are enabling farmers to expand the acres planted to these high-value crops. At the same time, international markets for these commodities are expanding.

“Our sector offers a pretty good future,” Gervais says. “Markets are expanding for our commodities. There’s a growing demand for food, a higher demand for feed grain for meat. We can supply those. And with interest rates being so low, farmland is in high demand.”

While the impact of higher land values is mostly positive for sellers, it may be a different story for buyers. For a producer with lots of equity in the second half of his or her career, it may be easier to purchase land. For the young producer, prices are high, but there are more options than 10 or 15 years ago, Gervais says.

For example, lenders can support the ambitious entrepreneur more readily because the land is gaining value, the investor’s risk is low and the probable returns are high from good land management. Young producers can rent or lease acres to reach a certain scale, spreading the equipment investment and using good management to build up equity. Or, they can farm in a special sector or niche that doesn’t require as large a scale.

“Yes, farms are getting bigger. There’s no denying the census data, but there’s still room for smaller farms,” he says.

“It’s still by far a crop receipts and interest rates story,” says FCC’s chief economist. “Nobody knows for sure where interest rates and crop receipts will go, but, interest rates are likely to stay low for some time. It brings the focus on where crop receipts will be in the next few years.”

�� U.S. less heavily leveraged in recent years

The Federal Reserve Bank of Minneapolis reported in their “Third Quarter 2012 Agricultural Credit Conditions Survey” that “Continuing a trend of the past several years, average cash rents and land values for non-irrigated and irrigated cropland as well as ranchland in the district all showed dramatic increases from the past year. The largest increases were seen for non-irrigated farmland, which increased in value by 26 percent, while cash rents for it rose by 16 percent. Rental rates for North Dakota irrigated cropland were unchanged.”

The Dakotas saw the greatest gains in non-irrigated land value, according to survey respondents, with a 30-percent increase in each state, while South Dakota lenders reported the highest increase in non-irrigated cash rents, at nearly 20 percent.

“Particularly with interest rates remaining at historic lows while farm earnings are high, it shouldn’t be much of a surprise that land values are high,” says Cindy Nickerson, USDA Economic Research Service senior economist.

Rental rates, in general, are on a similar upward path with land value.

“Cropland rents may not react immediately to changes that affect farmland value,” she says. “There can be some stickiness when rental rates are locked in for a few years, which can happen when landlords and farm operators commit to multi-year rental arrangements.”

She brings a third factor to the discussion – ability to service the farm debt. Debt is okay if the farm is able to meet its obligations to repay the debt.

“What we don’t see is that farmers are heavily leveraged, on average, in recent years,” Nickerson says. “That’s good news.”

As of early 2013, Nickerson and colleagues foresee continuing support for farm incomes based on current demand for crops for food and for energy. If farm incomes and interest rates remain stable, farmland values can be expected to remain at or above their current levels. ❦

Left ro right: Jean-Philippe Gervais, FCC’s chief agricultural economist; Cindy Nickerson, USDA Economic Research Service senior economist.

“ With interest rates remaining at historic lows while farm earnings are high, it shouldn’t be much of a surprise that land values are high.” – cindy nickerson, usda

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Page 12: Newground Magazine Spring 2013 Canada

Wheat’s health benefits are plentiful, but largely unknown to consumers. Getting the word out is a way to counterbalance books and diets that recommend “lose the wheat.”

What to think about

Wheat?2013: Managing Change

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Page 13: Newground Magazine Spring 2013 Canada

Wheat scientists and advocates say a health certification for wheat, like the heart-healthy one for oats, could go a long way in educating consumers about the beneficial grain. In the meantime, a popular but controversial book has spawned what one wellness newsletter calls “wheatphobia,” and gluten-free diets and products seem to multiply daily, even though the percentage of people who truly can’t tolerate gluten is small.

What’s a consumer (or a wheat grower) to think?

Most consumers do not understand, or even know about, the protein, fibre, vitamin and mineral content in wheat, says Nancy Ames, cereal chemist and research scientist with Agriculture and Agri-Food Canada. Nor do they have knowledge of the amount of research that goes into creating new varieties.

“It is simply their choice in food products that drives the demand for wheat. Consumers want to increase their consumption of whole grains because they understand that whole grains are healthier,” says Judi Adams, president of the Wheat Foods Council. “This can be quantified by the number of new product launches we have seen worldwide. In 2000, there were only 164 new whole-grain products launched, compared to 2011 when 3,378 were launched. Not all of these launches were successful, but it shows you where consumers’ demands are.”

Ames says she feels that the wheat industry has not fully communicated the benefits of wheat to the consumer.

“Wheat is on the cusp of where oats were a few years ago, with respect to making consumers aware of the health benefits received from consuming the whole grains,” she says.

“Consumers know that they want a healthy diet,” explains Ames, “so when they see the heart-health certification for a product containing oats, they purchase it. They don’t necessarily understand that the beta-glucan contained in oats decreases heart disease. But, by purchasing oat products they drive the demand, and in turn, breeders breed for higher beta-glucan levels so that processors can achieve the heart-health certification.”

�� Nutritional benefits aboundUnlike oats, wheat does not currently have a health certification that could be marketed to consumers. But wheat is full of nutrition that is important in the human diet.

Ames explains that wheat contains significant amounts of insoluble and soluble fibres as well as vitamins, minerals and other bioactives. For example, the European Food Safety Authority recognizes arabinoxylan as a fibre component that helps lower glycaemic response after a meal. Wheat also contains lutein, a naturally occurring yellow pigment that is important for eye health. Phytosterols from wheat germ and betaine from wheat aleurone layers have been shown to improve risk factors associated with heart disease.

“We need to work with industry to both substantiate the evidence and communicate confirmed health benefits to the consumer,” she says. “Most breeders are aware of wheat’s nutritional characteristics, but the demand needs to come from the millers, bakers and consumers before breeders can focus on these traits. Equally important to nutrition-focused wheat breeding is the retention of the nutrient-rich bran layers during milling and food processing.”

There may also need to be a premium offered for health-focused wheat varieties so that farmers have an incentive to produce them even if they don’t yield as much as existing lines. Until then, wheat varietal research will likely remain focused on disease and insect resistance as well as yield improvement.

“Consumers need to be educated about how the nutritional properties of wheat can help meet their dietary and health needs. Until consumers drive demand, we are at a stalemate,” Ames concludes.

�� Demand grows for gluten-free foods

At the same time that the nutritional value of wheat is perhaps under-communicated, a best-selling book blames modern wheat for health problems and obesity, and hundreds of new “gluten-free” products line grocery store aisles to meet a growing demand of what some call a fad that extends beyond people diagnosed with true gluten-related health problems.

The National Association of Wheat Growers website states that “Only 1 percent of the population is gluten intolerant and about 6 percent is gluten sensitive. The other 93 percent can healthfully enjoy a wide variety of wheat foods.”

These statistics vary slightly depending on the source, but overall it is believed that the number of North Americans who suffer from the genetic disorder that causes celiac disease (gluten intolerance), as well as those who have the less severe (and hard-to-diagnose) condition of non-celiac gluten sensitivity, is low relative to the entire population.

The main course of treatment for both conditions is to remove gluten from one’s diet, according to the Center for Celiac Research & Treatment at Massachusetts General Hospital.

�� Lose the wheat, lose the weight?Advising everyone to cut out wheat and other whole grains is another thing all together.

As of mid-February 2013, spots No. 5 and No. 6 on The New York Times list of best-selling hardcover advice titles were held by the controversial 2011 book “Wheat Belly: Lose the Wheat, Lose the Weight, and Find Your Path Back to Health” and the new “Wheat Belly Cookbook,” ��

As of mid-February 2013, spots No. 5 and

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both written by Wisconsin cardiologist Dr. William Davis and published by Rodale Press.

In his book “Wheat Belly,” Davis says that while “modern commercial wheat production has been intent on delivering features such as increased yield, decreased production costs and large-scale production of a consistent commodity,” few questions were asked about “whether these features are compatible with human health.” He says, “I submit that, somewhere along the way during wheat’s history, perhaps 5,000 years ago but more likely 50 years ago, wheat changed.”

He expresses concern about the changes in wheat because “small changes in wheat protein structure can spell the difference between a devastating immune response to wheat protein versus no immune response at all.” And, he links wheat consumption to the increase in autoimmune diseases and obesity in North America.

On his blog (www.wheatbellyblog.com) and on talk shows, Davis describes health cases in which he says patients are completely cured of conditions such as skin rashes, diabetes, colitis, joint pain, insomnia, dementia and brain damage. His solution to these and other health concerns – cut out wheat. Cut out all grains from your diet and you could see results in as few as three days, he advises.

After going through examples of how he says wheat can harm the human body, he ties his findings to weight loss. He says he feels that “whole wheat bread increases blood sugar to a higher level than sucrose.” And that “wheat is an appetite stimulant: It makes you want more – more cookies, cupcakes.”

Davis’ solution: “Understanding that wheat, specifically exorphins from gluten, have the potential to generate euphoria, addictive behaviour and appetite stimulation means that we have a potential means of weight control: Lose the wheat, lose the weight.”

He concludes his book by stating, “Perhaps we can recover from this catastrophe called agriculture, but a big first step is to recognize what we’ve done to this thing called ‘wheat.’”

�� What wheat industry experts sayAs one might imagine, Davis and his book are not too popular with the wheat industry and some doctors and nutritionists. Here are a few of the points wheat experts make in rebuttal.

No crop plant in the developed world is the same as it was 5,000 years ago.

And Adams with the Wheat Foods Council explains that, “All autoimmune diseases have increased over the years (autism, celiac, diabetes, etc.).”

Ames from Agriculture and Agri-Food Canada cites clinical trial evidence to defend that whole-grain wheat and wheat bran actually reduce adipose tissue (fat tissue), and a diet high in dietary fibre from wheat bran can result in lower calorie intake.

“The soluble fibre is good for your heart and important for blood-glucose control,” she says. “The insoluble fibre is good for your gut. As unsexy as gut bacteria is, it is important. Studies show that gluten improves gut bacteria. Things such as antibiotics, antacids and our compulsive need for clean have harmed our gut bacteria, which may be a significant contributing factor in the increase of autoimmune diseases.”

Adams says that gluten-free diets can tend to have more calories than a wheat diet because of the added sugars and fats that are used to replace wheat in many products. Therefore, for members of the general public who do not suffer from celiac disease or other gluten sensitivity, a balanced diet including all of the food groups is the best.

“The gluten-free movement is a fad,” says Adams. “Cutting out an entire food group (as Davis recommends) will decrease your calorie intake, but most people will replace those calories with something else.”

And most agree on the healthiest course of action: decrease your caloric intake and increase exercise to reduce disease conditions, improve your health and lose weight.

The National Wheat Improvement Committee has compiled peer-reviewed research and garnered input from U.S. and international wheat scientists to prepare scientific rebuttals to Davis’ book. You can find the NWIC paper “Wheat Improvement: The Truth Unveiled” as well as the comprehensive analysis “Wheat Is Not Unhealthy: A Rebuttal to Recent Claims” by A.D. Bettge, ADB Wheat Consulting, in the science section of the Washington’s Best Grains website, www.thebestgrains.com. Julie Miller Jones, an internationally-known cereal scientist at St. Catherine University in St. Paul, published “‘Wheat Belly’ – An analysis of selected statements and basic theses from the book” in the July/August 2012 issue, Vol. 57, No. 4, of the AACC journal “Cereal Foods World.” It is online at http://tinyurl.com/bvjkmd9. ❦

Left: Testing spaghetti pasta made from durum semolina, red lentil, green lentil and chickpea flours at the Canadian International Grains Institute, Winnipeg.

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When it’s time to control grassy weeds in peas, flax, canola and other broadleaf crops, keep it simple. Use

the herbicide that works the first time, every time – SELECT® Herbicide. Made with Genuine Clethodim

and packaged with AMIGO®, the optimized adjuvant to work with SELECT, you know SELECT is the

trusted herbicide you can count on. To learn more, see your retailer or visit arystalifescience.ca/select.

Life is complicated.Your herbicide shouldn’t be.

Always read and follow label directions. Amigo, SELECT and the SELECT logo are registered trademarks of Arysta LifeScience North America, LLC. Arysta LifeScience and the Arysta LifeScience logo are registered trademarks of Arysta LifeScience Corporation. ©2013 Arysta LifeScience North America, LLC. SEL-047

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double-barrelled burndoWn New Inferno Duo is ready to

turn weeds to toast this spring.

Why an intimidating, futuristic robot as the symbol for new inferno duo herbicide from arysta lifescience?

“Because new Inferno Duo goes to work with both barrels blazing,” says Craig Brekkas, Arysta LifeScience Marketing Manager, Herbicides. “One barrel is control of tough broadleaf weeds at burndown, and the other is longer-lasting residual control of grassy weeds. Firing both at once with two active ingredients along with glyphosate delivers wide-spectrum control, and as we say, ‘broadleaves and grassy weeds are toast.’”

Inferno Duo combines the enhanced broadleaf activity of tribenuron (the same active ingredient in Express® SG) with the broadleaf control and longer-lasting soil activity on grasses of flucarbazone.

��

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“In the past, spring wheat growers had to choose between investing in either the residual grassy weed control of a product like Pre-Pare™ Herbicide or sticking with a broadleaf-only product like Express Pro or PrePass™ with their glyphosate burndown. Now, they don’t have to choose,” Brekkas says. “With Inferno Duo and glyphosate, growers control tough broadleaf weeds and at the same time take out foxtail barley as well as flushing wild oats and green foxtail.”

�� 1+1 > 2Brekkas says it is important to note that by putting the two active ingredients together, growers will see even better results on hard-to-kill broadleaves than they might expect.

“Growers who have in the past upgraded to Express Pro and PrePass to give them better control of tough broadleaf weeds than just Express SG will be pleased with the performance of Inferno Duo,” he says. That’s because the broadleaf activity of flucarbazone makes the resulting control of broadleaf weeds better than that achieved by Express SG alone.

Brian Schilling, Arysta LifeScience Development Manager, Herbicides, says, “Per our research, Inferno Duo with glyphosate is getting multiple modes of action on broadleaf and grassy weeds. We saw an added benefit in consistent control of dandelion, narrow-leaved hawk’s beard and flixweed while getting extended control of wild oat and green foxtail.”

Combining tribenuron and flucarbazone in one convenient package for both broadleaf and grass weed control in combination with glyphosate at burndown also adds the benefit of helping manage resistant weeds, he says.

“You’re putting two modes of action down on grassy weeds like wild oat and green foxtail and broadleaf weeds like shepherd’s purse, stinkweed, flixweed and wild buckwheat. Inferno Duo is a tool that can be considered a resistance fighter when mixed with your favourite brand of glyphosate.”

Arysta LifeScience is also offering a new alternative burndown product to Express SG. New Inferno™ WDG Herbicide, with its high-quality WDG formulation, delivers the same broadleaf control benefit over glyphosate alone at burndown, including hard-to-control weeds like volunteer Roundup Ready® canola.

inFerno duo has two active ingredients that work together to deliver added benefi t on key target broadleaf and grass weeds better than tribenuron (express sg).

Control*900 gae/ha rate of glyphosate Suppressed Added Benefi tC S

inFerno duoadded benefi t

inFerno duo+ glyphosate

dandelion

C

stinkweed

C

narrow-leavedhawk’s beard

C

shepherd’spurse

C

Flixweed

C

Wild buckwheat

C

Foxtailbarley*

C

FlushinggreenFoxtail

C

roundupreadycanola

C

FlushingWild oats

S

�� Excitement in the fieldRick Janzen, Cargill sales and consultant manager at Elva, Man., says he is looking forward to working with Inferno Duo, after seeing the results of using its two active ingredients together with glyphosate for burndown last year.

“I’m excited that it’s coming out, because we used a bit of Pre-Pare with glyphosate last year, and mixed with Express actually, too, and saw season-long control on our green foxtail,” he says. “In some cases we had to spray (in-crop) for wild oats; in some cases we didn’t. We also did see some activity on foxtail barley, which is a real problem weed for us.”

Janzen says conditions were dry in the fall of 2012, coming off a wet spring. Very little winter wheat was seeded, and there was not a lot of post-harvest spraying. Weed seeds “won’t have gone away,” he says.

“We had a fair bit of snow this winter, so I would imagine if things warm up and melt on time, we’ll probably have a fair bit growing in the spring.

“That’s what I like about the Inferno Duo. You don’t have to even see the weeds growing, because of the flushing control. And you get early weed removal. The earlier you can get weeds out, the better it is for the crop.”

Having the two active ingredients in one burndown product with Inferno Duo will be a plus, Janzen says.

“The less mixing and the easier something is to use, the better.” And you can’t beat the value.

“If it was worth it to spray the Pre-Pare last year, now spraying Pre-Pare and tribenuron together for the same price as Pre-Pare? It just makes sense.”

Right, says Brekkas, and the real pay-off comes at harvest time.

“What Inferno Duo delivers better than anybody is the best return on investment,” he says. “Our trial data shows that by eliminating the yield-robbing early competition from grassy weeds like wild oat or green foxtail with the residual control of Inferno Duo, you can gain up to 7 bushels of wheat per acre vs. glyphosate alone.

“At $7.50/bushel wheat, that’s an ROI of more than $40 an acre. We believe no other product can deliver that.” ❦

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prairie groWers approve everest 2.0 debut in 2012

�� eastern prairie growers talk with Newground about their first time using everest 2.0 herbicide last season.

Based on their results, all three say they are looking forward to using Everest 2.0 this spring on several thousand acres of spring wheat. Here’s why:

�� Hargreaves farm, ManitobaWheat, and Everest Herbicide for weed control, go back to early memories for Aaron Hargreaves. Now a partner in a large multi-family farm southwest of Brandon, Man., Hargreaves has been farming full-time for about 10 years and farms with four other cousins.

“Everest has been used here as long as I can remember, probably since the first year it came out,” he says.

The Hargreaves tried the new-formulation Everest 2.0 on about half their wheat in 2012. The other half got a treatment with the original formulation of Everest Herbicide. They were targeting wild oats (including Group 1-resistant wild oats), volunteer LibertyLink® canola, wild buckwheat, cleavers and round-leaved mallow.

“We had great growing conditions. It was the first spring in a few years where we haven’t been fighting mud,” he recalls.

To set the stage, the Hargreaves always do a pre-seeding burnoff with glyphosate. They like to hit the weed flush that follows at the two- to four-leaf stage.

Their past practice, with original Everest, was to mix a small amount of another product (usually Puma® Super or 2,4-D) into the tank to make it easier on the crop.

“As long as you are in early with the old stuff, it doesn’t seem to be important, but if you ever get a little late and don’t have that safener, you can see it (the effect) on the crop. So, I’d throw in a very small amount of Puma or 2,4-D, just for a bit of safener,” he says.

The improved formulation of new Everest 2.0 turned that picture around.

“It was definitely safer. I was happy with the results,” Hargreaves says. “And, to be honest, it’s nice because you can go in at a later timing. If something happens, if you get

a big rain or something, you can always go in there after and clean it up.”

Everest 2.0 has two benefits that give it a place in his 2013 weed control lineup, he says. “No. 1, you don’t have to add the safener anymore. No. 2, you can go back safely, if you need to, at the later crop stage. I still like the old Everest, but with this stuff, you don’t have to worry at all about crop safety.”

�� Humphries farm, SaskatchewanThe combination offer of a two-week residual for control of flushing weeds and extended crop safety for his wheat got Jeff Humphries’ attention at a grower breakfast in January 2012. The Carlyle, Sask. grower and president of H5 Farms decided to try out Everest 2.0 on his spring wheat.

Humphries has narrowed his rotations to canola and wheat over the past few years. Wild oats are his leading weed problem. His routine includes a glyphosate burnoff before seeding and a second in-crop weed treatment, including wild oat products, but he had no previous experience with Everest.

After his 2012 trial, Humphries reported that: “Everest 2.0 worked excellent, no wild oats when I harvested my wheat, unlike in the past when using other products. Easy to use.”

He says, “I used Everest 2.0 with Octane®, and I was happy with the combination. I liked the fact of the two-week residual, so you can spray earlier and get the crop on its way.”

It was early when he applied the new product. He estimates the wheat was in the two- to three-leaf stage. Growing conditions were good, and it was time to shut down the weed pressure when he came back for the in-crop treatment with the sprayer.

“You could start seeing results on weeds within three days, but it was pretty easy on the crop. After that, my field was very clean all year long. I was very happy with it,” Humphries says. “It’s a nice product to use. There’s very little chemical per tank. It comes in a small container and it’s not a very big little jug, I’ll tell you that much.”

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prairie groWers approve everest 2.0 debut in 2012

The small packaging and the Flush-after-flush™ control made a big difference. He sprayed early to take out the first competition to his crop, and found that nothing else of significance emerged later.

“I’m keeping everything the same for 2013, and using it on all my wheat. It worked out very well for me last year,” Humphries says. “I never had such a nice wheat crop before.”

�� Roulston farm, SaskatchewanArden Roulston started rotating herbicide groups in 1996 and, shortly after, started using Everest Herbicide when it came out. He wondered a bit about the recent makeover to Everest 2.0, but tried it.

“It’s the most consistent chemical here we’ve ever used for wild oat control,” Roulston says of the original Everest formulation.

He farms near Langenburg, along the Manitoba-Saskatchewan border, in pothole country with many production challenges. Wild oats are the main weed issue in his wheat. He also battles with foxtail barley, cleavers and, recently, kochia.

“I always used the higher recommended rate, because I feel it gets better wild oat control,” Roulston says. With that in mind, he tried Everest 2.0 in his early spring wheat in 2012.

“It was 99-percent control, excellent control, I’m sure,” he says. “I don’t think there was any crop response. It didn’t set it (the crop) back, whereas the previous one could have; I’ve seen it do that. I’d say it is much safer at the later crop stages. In the past I would often add a bit of safener, but I didn’t need to worry about it last year.”

Roulston sums up his take on Everest 2.0: “I can’t say the weed control is any better, because it was always good, but the crop safety is better, there’s better flushing control and it’s more concentrated. If you can spray it early, it still controls later flushes. In the end, it’s always working. I can’t say that about other products.” ❦

Clockwise from top: Arden Roulston, Aaron Hargreaves and Jeff Humphries.

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today’s crop farmers can operate with incredible speed, compared to even the recent past. they can work through the night. they can plant drought-resistant seed. they can choose stacked genetic traits to improve pest management and grow healthier, stronger crops.

not only do these advances help increase production and productivity, they have helped reduce losses from one of the biggest variables they can’t control – the weather.

a sharp saskatchewan farmer and an indiana ag research consultant recently shared their perspectives about the role advanced technology and practices play in taking some of the risk out of the equation.

technologY advanceMents help Manage ag riskGenetics, equipment, new practices and new technology help lessen the impact of weather variables for today’s growers.

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�� Progress on the PrairiesPrecision-farming technology is the most important single change in the past 10 years, says Langenburg, Sask. grower Arden Roulston.

“We hire a consultant to make prescription maps now so that we just put fertilizer where it’s needed, and we cut back in other areas. That cuts our risks,” he says. “We sometimes spend a little less or a little more, but it’s going where we want it. The blanket approach is gone, and that’s a great thing.”

Roulston gets satellite images and uses them to break his fields into five or six production zones. Each zone is soil-tested and prescribed an individual fertility treatment.

Some farms are starting to use variable seeding rates to make the best possible use of seed supplies and production potential. Roulston tried a variable-rate fungicide treatment in 2012 and sees merit in continuing. He also began using micronutrients – copper and zinc – on wheat in 2012.

“As we grow bigger crops and do continuous cropping, some of our micronutrients are starting to need help in certain zones. We have the technology now to capture that need and do that application. It’s not a blanket approach; we put it where we need it.”

When he comes back to apply crop protection products, Roulston uses section controls on the sprayer to minimize overlap. It reduces injury to crops and natural sloughs from over-application and minimizes the amount of product he requires.

Technology has changed Prairie harvesting, too, because “you can desiccate a crop and straight combine now. That’s a game-changer for us,” he says. “You don’t have to swath and have crops lying on the ground, at risk of rain.”

Weather risk seems higher these days on the Prairies, as in the Corn Belt. A dozen years ago, the Saskatchewan farmer equipped his farm for a 30-day seeding window.

“Now, you’re lucky to get 15 days of seeding. We need to equip a little heavier to get the same job done, and I insure myself a little better because of the unknowns,” he says.

One of the most important, but smallest, pieces of risk-reducing technology is the smartphone that he carries, Roulston adds.

“I use it all the time. If you’re spraying, you can check Environment Canada radar right when you’re driving. It cuts my risk for getting my chemical washed off. And, the commodity market cycles seem more dramatic, but on the smartphone you can watch the markets all day and just make a call at the right time.”

�� U.S. – Lessening the blowAt a conference this winter, consultant and researcher Fritz Koppatschek noted that the Midwestern U.S. drought of 2012 was the worst in 30 years. Despite that, due to a number of innovations that weren’t around 30 years ago, the potential impact was less than expected.

Koppatschek is the managing partner for an agricultural consulting and contract research farm, ABG Ag Services, in Sheridan, Ind. He’s been working in the ag research business for more than 25 years, mostly in the eastern Corn Belt. Recently, he’s opened a branch office that will serve farmers in eastern South Dakota and western Minnesota.

A couple of things are going on with risk mitigation, he says.

“One, biotechnology has simplified things. Another thing is, we’re starting to push the population. There’s just more plants out there.”

On the biotech side, “Roundup Ready crops have really simplified weed control. We also have insect-protected crops that have simplified insect control. Now we’re starting to see a third trait, drought-resistance, stacked into our seed supply,” he says.

The broad, unpredictable risks of weeds, insects and drought have all been mitigated in roughly the past 15 years by gene technology that works with crop protection products that allow good pest management in-season. And, there are side benefits.

“You have healthier plants,” he says. Root systems are staying intact because insects haven’t been feeding on them, and roots have the ability to keep functioning in drier conditions. It’s a form of insurance that a crop can withstand a little stress better than ever before and, if conditions are favourable, produce a higher yield than ever.

Machinery technology also has come a long way in reducing risk by increasing precision and real-time monitoring when planting, mapping field needs and matching inputs to needs with variable rate technology.

While recent weather trends have often shortened the window for seeding or planting, growers are able to harness technology to plant more in less time.

Koppatschek says 3- and 4-inch rains happen more frequently.

“That’s truly a game-changer for access to ground. So I think it really means better management, being more efficient in shorter periods and being able to hit windows of opportunity when you can. Having good equipment, having equipment ready, having employees knowing what they’re doing is all part of reducing risk.”

Above ground, the 24-row planter has emerged from mirage into commonplace reality on Corn Belt farms in the past decade, he says. Under the surface, farms have been investing in drainage systems as never before.

“Tile drainage is really important here. If you can get planting even 12 hours earlier, that makes a difference in yield potential. Spending money on drainage really does help guys get back in fields. Even a little surface drainage will pay off,” he says.

Koppatschek concludes, “I can’t predict what the next essential technology will be, but it’s cool to see how technology has been adopted. How did I ever get by without autosteer? How did we ever get by without cell phones?” ❦

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neW inFerno Wdg and deploY Wdg noW available�� Choice without compromising quality.

Inferno is an alternative to Express SG, with a high-quality WDG formulation that delivers broadleaf weed control benefit over glyphosate alone at burndown, including hard-to-kill weeds like Roundup Ready canola.

Deploy Herbicide is an alternative to Refine® SG, with the same high-quality WDG formulation as Inferno that delivers broad-spectrum control of 21 broadleaf weeds, the compatibility of 18 tank-mix options, no re-cropping restrictions and a wide window of application from 2-leaf to flag-leaf stage.

Inferno is tribenuron; Deploy is tribenuron and thifensulfuron. Both products deliver easy mixing, optimum solubility and fast, complete clean-out due to their high-quality WDG formulations.

When you invest in crop protection for your fi elds, you deserve to know what you’re getting.

since 2003, arysta lifescience has been marketing the select® brand clethodim herbicide in canada, and growers have grown to trust the quality and performance on their farms. now we are bringing you new inferno Wdg and deploy® Wdg herbicides.

�� Our high-quality alternatives also include:

Select Herbicide is the best-in-class, premium-formulation clethodim from Arysta LifeScience, the original manufacturer and leading global supplier of clethodim. Select is packaged with best-in-class Amigo® Adjuvant for proven post-emergent, selective grass control in broadleaf crops.

NextStep® NG Herbicide is a single-pass liquid post-emergent product with built-in adjuvant for use in spring and durum wheat to control wild oats, green foxtail, barnyardgrass, Persian darnel, volunteer oats and volunteer canary seed. Like Horizon® NG, the NG formulation of NextStep has advantages over the 240 EC formulation of clodinafop generics in the marketplace, and comes pre-mixed, so you won’t have to measure and mix adjuvant into your tank. The benefits? Quality, efficiency and increased value.

You want products that work the first time and every time. All four of these weed-management solutions have outstanding formulations that make them quality alternatives you’ll reach for time and again.

You don’t have to sacrifice quality to benefit from the pricing of a second brand. You can have affordability with the peace of mind that comes with making the right choice for your fields. And that’s priceless. ❦

Craig BrekkasArysta LifeScience Marketing Manager, Herbicides

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Always read and follow label directions. INFERNO and the INFERNO DUO logo are trademarks of Arysta LifeScience North America, LLC. Arysta LifeScience and the Arysta LifeScience logo are registered trademarks of Arysta LifeScience Corporation. All other products mentioned herein are trademarks of their respective companies. ©2013 Arysta LifeScience North America, LLC. INF-002

Tough broadleaves and � ushing grassy weeds have met their match. No burndown product is more ruthless against problem weeds in spring wheat than new INFERNO™ DUO. Two active ingredients working together with glyphosate get hard-to-kill weeds like dandelion, hawk’s beard, foxtail barley and Roundup Ready® canola, while giving you longer lasting residual control

of grassy weeds like green foxtail and up to two weeks for wild oats. INFERNO DUO. It takes burndown to the next level.