NEW ZENITH GREENS

WIN INDUSTRY'S PRAISE

FOR QUALITY AND PERFORMANCE

As predicted, RCI's new Zenith Greens are not only solving the shortage of lead chrome greens—they are winning a great reputation a s an important advance­ment in chemical colors. Formulators are finding them equal to l ead chrome greens in soft texture, perma­nence and hiding qualities, light permanence and cleanness. The quality is right, the price is right and

unlimited quantities are available for immediate shipment in the following shades: No. 3900 C.P. Zenith Green Extra Light · No. 3905 C.P. Zenith Green Light · No. 3910 C.P. Zenith Green Medium · No. 3920 C.P. Zenith Green Dark · No. 3930 C.P. Zenith Green Extra Dark For further facts write direct to the Sales Department at 105 Bedford Avenue, Brooklyn 11, New York.

C H E M I C A L C O L O R D I V I S I O N

REICHHOLD CHEMICALS, INC.

412 C H E M I C A L A N D E N G I N E E R I N G N E W S

General Offices and Main Plant, Detroit 20, Michigan Other Plants: Brooklyn, New York · Elizabeth, New Jersey · South San Francisco, California · Seattle, Washington · Tuscaloosa, Alabama · Liverpool, England · Paris, France · Sydney, Australia · Zurich. Switzerland · Milan, Italy · Rio de Janeiro, Brazil CHEMICAL· COLORS · SYNTHETIC R E S I N S · PHENOLIC PLASTICS · INDUSTRIAL CHEMICALS