new york metro - carl a r weir's blog · 25-06-2012 · ecosystem report | new york metro area...

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ECOSYSTEM REPORT

NEW YORK METRO

2ECOSYSTEM REPORT | NEW YORK METRO AREA | FINANCIAL ECOSYSTEM OVERVIEW

Platform Equinix provides a neutral technology infrastructure solution to a wide range of industries, based on THREE key elements:

•Neutral Business Ecosystems Whereconnectivityandcompetitiondrivebest-of-breedsolutions

•Global Footprint 31globalmetrosincludingthetop16worldfinancialcenters

•Data Centers 95+state-of-the-artfacilitieswithindustry-leading99.999%uptimein2011

InsideEquinixfacilities,financialservices,cloud,content,mobileandotherindustriesinterconnectandinnovatetodelivercutting-edgesolutionsforbusinessesandconsumersaroundtheglobe.

FINANCIAL ECOSYSTEM OVERVIEWN

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Equinix operates additional financial services ecosystems in: ChicagoTorontoNewYorkBostonSaoPauloLondonAmsterdamParis

FrankfurtGenevaZurichSingaporeHongKongShanghaiTokyoSydney

ClearingFirms

BrokerDeals

FIX NetworkProviders

AssetManagers

NewsFeeds

Exchange

Market DataProviders

Data AnalyticsProviders

FinancialExtranets

Carriers

PARIS SYDNEY TOKYO ZURICH

CHICAGO GENEVA LONDON

NEW YORKHONG KONG FRANKFURTSINGAPORE

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Liquidity HubsTheNewYorkMetropolitanareaishometotheworld’slargestarrayoftradingvenues,assetclassesandconnectivityandserviceproviders.PlayersinthesemarketsgainsignificantcompetitiveadvantagewhentheyplacetheirtradingsystemsincloseproximitytooneanotherinsideliquidityhubsliketheEquinixcampusinSecaucus,NJ.ParticipantsinsideEquinixaccessmarkets,dataandcounterpartiesviaefficientcross-connectsthatscalebandwidthataflatmonthlyrate.

Rich Financial EcosystemSincetheearly2000’s,Equinixhasfocusedonbuildingrichfinancialecosystemsinkeyfinancialcentersaroundtheworld.TheEquinixNewYorkcampuseshouseoneofthelargestoftheseecosystems.HereEquinixhostsmorethan260+marketparticipants,30+executionvenuesand60+specializedfinancialservicesvendors.

OperatingwithinEquinix’sNewYorkMetroInternationalBusinessExchange®(IBX®)campusesputsyourtradingplatformsinthemiddleofarobustcommunityoftradingcounterparties,executionvenues,marketdataproviders,orderroutingnetworksandotherfinancialtechnologyservices.

NEW YORK ECOSYSTEM MARKET PARTICIPANTS

AssetManagers,InvestmentAdvisors,WealthManagers

Exchanges,ECNs,ATSs(matchingenginesand/oraccessnodes)

Brokersandinvestmentbanks

Liquidityproviders,hedgefunds,proprietarytradingfirmsandprivateequity

Marketdataprovidersandaggregatorsincludinglow-latencydirectandaggregatedfeeds,newsfeeds,fundamentaldata,pricing,corporateactionsandreferencedata

Marketaccessgateways,orderrouting,FIXgatewaysandextranets

Managedservicesandhostingprovidersofferinghostedtradingsystems,riskmanagementandtradinginfrastructure

Tradingworkstationsandplatformsincludingtradingterminals,marketdatadistributionplatformsandtradingsystemsforallassetclasses

Riskmanagementspecialistsprovidingriskandcompliancesolutionsacrossassetclasses

ECOSYSTEM REPORT | NEW YORK METRO AREA | FINANCIAL ECOSYSTEM OVERVIEW

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NEW YORK METRO FINANCIAL ECOSYSTEMTheEquinixNewYorkMetroFinancialEcosystemishometomatchingenginesoraccessnodesfor30+exchanges,ECNsanddarkpools.ClientscolocatingintheNewYorkEquinixIBXscandirectlyaccessexecutionvenuesinallexchangetradedassetclassesplustheECNstradingFX.


Equinix NY5 335k sq ft

Equinix NY2 183K sq ft + 150k sq ft option

Currenex

ICAP BrokerTec(Primary)

ICAP EBS(Primary)

ICE Futures US

Lava FX

LavaFlow

• 300+ Financial Service customers

• 60+ Network Providers on campus, including:

• Market Data Providers, including:

• 200 more network providers available via Equinix Metro Connect

Equinix Secaucus Campus

Legend

Equinix NY4 338k sq ft

Boston Options Exchange(Primary)

Chicago Board Options Exchange (Command & C2) (Primary)

DirectEdge(Primary)

Fortex

Fxall

Gain Capital

Hotspot FX

International Securities Exchange (Primary)

Knight BondPoint

Knight Direct EMS

NASDAQ(Disaster Recovery/B Feed)

National Stock Exchange

Abovenet AT&T BT Radianz Hibernia AtlanticLevel3 Optimum Lightpath

SAVVIS SideraSpread TNS Verizon

Activ Financial Bloomberg ConnectEdge Essex Radez

Fixnetix Interactive Data Quanthouse

Equinix IBX

Available via Cross-Connect

Available via Equinix Metro Connect

Customer Space within Equinix

Customer Space in Other Data Center Provider

Matching Engine

Network Access Node

Fixed Income Platform

Equities Exchange/Platform

Derivatives Exchange/Platform

Foreign Currency Platform

Equinix NY7North Bergen, NJ

Montreal Exchange

Equinix NYXNew York, NY

Equinix NY1Newark, NJ

NYSE Euronext (SFTI)


Equinix NY9 New York, NY


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MARKET DATA FEEDSEquinixhasfocusedonattractinganextensivelistofdatafeedsfromglobalmarketsinallassetclasses.ClientsintheEquinixNewYorkcampuscanchoosefromawidevarietyofdataproviderstoaccessthefollowingmarketdatafeeds:

Alpha

AthensStockExchange

AustralianSecuritiesExchange

BourseBerlinAG

BourseDusseldorf

BourseHamburg

BourseHannover

BourseMunchen

BarcelonaStockExchange

BATSEurope

BelgradeStockExchange

BerneeXchange

BestAlternativeTradingSystem(BATS)

BGCPartners

BilbaoStockExchange

BolsadeMadrid

BolsadeValencia

BombayStockExchange

BorseItaliana

BostonOptionsExchange

BostonStockExchange

BratislavaStockExchange

BrazilianMercandFuturesExchange

BucharestStockExchange

BudapestStockExchange

BuenosAiresStockExchange

BulgarianStockExchange

Burgundy

BursaMalaysia

CBOEFuturesExchange

CBOEStockExchange

CBX

CHI-XCanada

CHI-XEurope

CMEGroup

ConsolidatedTapeAssociation

Currenex

CyprusStockExchange

DalianCommodityExchange

DeutscheBörse

DirectEdgeECN

DowJones

DubaiGold&CommoditiesExchange

DubaiMercantileExchange

EquiductTrading

Eurex

Euronext

EuronextBrussels

EuronextCashMarket

EuropeanEnergyExchange

FrankfurtStockExchange(FWBFrankfurter)

FukuokaStockExchange

FXall

GoldmanSachsElectronicTrading

GreTaiSecuritiesMarket

HanoiSecuritiesTradingCenter

HongKongFuturesExchange

HongKongStockExchange

HotspotFX

HotspotFXi

HotspotFXr

ICAPBrokerTec

ICAPEBS

ICEFuturesCanada

ICEFuturesEurope

ICEFuturesUS

IndonesiaStockExchange

Instinet

Integral

IntercontinentalExchange

InternationalSecuritiesExchange

IrishStockExchange

IstanbulStockExchange

JASDAQSecuritiesExchange

JohannesburgStockExchange

JSELimited

KansasCityBoardofTrade

KarachiStockExchange

KoreaExchange

KOSDAQ

LavaFX

LimaStockExchange

Ljubljana

LondonMetalsExchange

LondonStockExchange

LuxembourgStockExchange(BoursedeLuxembourg)

MarkitBOAT

MercadoEspanoldeFuturosFinancieros

MexicanDerivativesExchange

MexicanStockExchange(BolsaMexicana)

MinneapolisGrainExchange

MontrealClimateExchange

MontrealExchange

MoscowInterbankCurrencyExchange

MultiCommodityExchangeofIndiaLtd.

NagoyaStockExchange

NASDAQ

NASDAQOMXBX

NASDAQOMXGroup

NationalCommodityandDerivativesExchange

NationalStockExchange

NationalStockExchangeofIndia

NewYorkCommoditiesExchange

NewYorkMercantileExchange

NewYorkStockExchange

NewZealandExchangeLimited

NYMEXHoldings

NYSEAlternextUS

NYSEAmexOptions

NYSEARCA

NYSEArcaEurope

NYSEEuronext

NYSELiffe

OMXNordicExchange

OneChicago

OptionsClearingCorporation

OptionsPriceReportingAuthority(OPRA)

OsakaSecuritiesExchange

OsloStockExchange

PhiladelphiaBoardofTrade

PhiladelphiaStockExchange

PhilippineStockExchange

PinkSheets

PLUSMarketsplc

POSIT

PragueStockExchange

PureTrading

QuoteMTF

RussianTradingSystem

SãoPauloStockExchange(Bovespa)

SantiagoStockExchange

SecureFinancialTransactionInfrastructure(SFTI)

ShanghaiStockExchange

ShenzhenStockExchange

SingaporeExchange

SIXSwissExchange

StockExchangeofThailand

SydneyFuturesExchange

TaiwanFuturesExchange

TaiwanStockExchange

TelAvivStockExchange

TMXGroup

TokyoCommodityExchange

TokyoFinancialExchange

TokyoGrainExchange

TokyoStockExchange

TorontoStockExchange

TSXVentureExchange

TullettPrebon

Turquoise

ULLINK

WarsawStockExchange

WienerBörse-ViennaStockExchange

Xetra

ZagrebStockExchange


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Internal ConnectivityConnectivityisakeydriverforselectingadatacenter.Mostfinancialservicesclientsselectadatacenterlocationbasedonproximitytoexecutionvenuesandmarketdatasources.TheEquinixNewYorkCampusishometooneofthelargestfinancialecosystemsintheworld.Here,Equinixhousesmorethan260+marketparticipants,30+executionvenuesand60+specializedfinancialservicesvendors.Allofthesecompaniesarejustacross-connectionawayforanyonewithserverslocatedintheEquinixNewYorkMetroIBXs.Cross-connectionscanbebroughtlivein24-48hours,givingyoufastaccesstoscalablebandwidthconnectivityatafixedmonthlycost.

External Connectivity Whileinternalconnectivityisakeydriver,morethan80%oftheconnectionsestablishedbyEquinixfinancialcustomersterminateoff-premise.BroadnetworkdiversityensuresEquinixclientshavethebroadestchoiceofoptionswhenconnectingtocustomersandcounterpartieslocatedoutsidethedatacenter.

Focus on Network Diversity and DensityIn2000,severalmajorIPbackbonesestablishedstrategicinterconnectionhubsinEquinix’snetwork-neutraldatacenters.Sincethen,Equinixhascontinuedtoattractthetopnetworks,carriers,InternetservicesandextranetprovidersinEquinixlocationsaroundtheglobe.Today,Equinixcustomershaveaccesstothelargestnumberofnetworksandcarriersamonganycompetingdatacenterprovider.

Robust and Diverse OptionsTheNewYorkMetroCampusboastsmorethan125differentnetworks,carriers,darkfiberprovidersandextranets.ThisdiversitycreatesopportunityforEquinixclientstodesignnetworksandselectcarriersbasedontheirspecificbusinessdriverssuchashighbandwidth,low-latency,globalconnectivity,costcontroloramixofthesepriorities.

CarriersintheNewYorkMetrodatacentersconnecttoallthemajorfinancialcentersinNorthAmerica,Europe,AsiaandLatinAmerica.Byinterconnectingwithinternationalcarriersdirectly,clientscanbypassthird-partynetworkstoimproveperformanceandreducelatency.

Cost ControlBecauseofthecarrierdensityinsideEquinixfacilities,ourclientsdonotincurlocalloopchargestoestablishconnections.Allthatisneededisacross-connectcostingaflatmonthlyrate.Cross-connectsallowamaximumcapacityof10Gbpsforonelowmonthlyfee.Thisrepresentssubstantialsavingsandincreasedcapacitycomparedtolocalloopconnections.Asaresult,firmsneedinghighbandwidthand/orconnectivitytoanumberofproviderswillcapturesignificantcostsavingsbytakingadvantageofconnectivitywithinEquinix.

CARRIERS AND CONNECTIVITY OVERVIEW

ECOSYSTEM REPORT | NEW YORK METRO AREA | CARRIERS AND CONNECTIVITY OVERVIEW

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Time-to-MarketEquinixinstallscross-connectionswithin1-2businessdays,enablingfirmstoquicklyconnecttoclientsandcaptureorderflow.Comparedtothetimeframerequiredfororderingaprivateline,thiscanmeanthatfirmsestablishconnectionstoclientsinamuchshortertimeframe,deliveringafastertimetorevenueatalowercostperconnection.

High Speed Fiber Connections between IBX Data CentersTheEquinixNewYorkMetroIBXdatacentersarehousedinmultiplebuildingswhicharedirectlyconnectedbyfiberbetweenthecampuses.Thisprovidesclientswithverylow-latencyconnectivitytoclients,dataprovidersandexecutionvenueshousedinotherEquinixIBXs.

EXTRANET PROVIDERS Equinixhostsninefinancialextranetproviderswhichplayimportantrolesinequities,options,futures,fixedincome,foreignexchangeandderivativesdatadistributionandtrading.

NETWORK PROVIDER

Cable&WirelessWorldwide

BTRadianz

CFNServices

FXecosystem

OptimumLightpath

Tinet

TNS–TransactionNetworkServices

IPC

VFN–VerizonFinancialNetwork


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CARRIERSEquinixhostsawiderangeofcarriersintheNewYorkIBXsincludinghighbandwidthopticalnetworksandspecialistsinultra-low-latencyconnectivity.

NETWORK PROVIDER NY1 NY2 NY4 NY7 NY9 NYX

Cable&WirelessWorldwide I I IAboveNet F F I F F FAlgoSpan I I IAT&T F I I F F FBOBBusinessOnlyBroadband I I FCFNServices F F F F

Cogent F F I F F FDataNetworkSolutions F I IElectricLightwave F I IExponential-e I I FFiberNet F I I F FGlobalCrossing F F I F FHiberniaAtlantic FHudsonFiberNetwork F F F F IIntellifiber F I IInternap F FKMCTelecom F I ILightowerFiberNetworks,LLC I I FOptimumLightpath I F IQwest F I I F FRelianceGlobalcomServices I F I F FSprint I F I F FTinet I I I IUniversalNetworkServices I I FVerizonBusiness F I F F F FXOCommunications F I I F F F

F=AvailableinFacilityI=Availableviacross-connecttoanotherlocalIBX


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Best-In-Class Data CentersEquinixisabest-in-classdatacenterproviderwith95+facilitiesthatspantheglobe.Wedeliveroperationalexpertise,standardscompliance,world-classphysicalsecurity–andhigh-performanceecosystems–soyoucanfocusonwhatyoudobest.And,unlikedatacenterprovidersthathaveacompetingtelecommunicationsorextranetbusiness,Equinixisaneutralproviderofcorefacilities.Ourneutralityensuresweattractthebroadest,mostdiverserangeoffirmsinallareasofexpertise–anditallowsustofocusourcapitalandresourcesonwhatwedobest.

Continued Capital InvestmentEquinixcurrentlyhaseightstrategicallylocatedfacilitiesintheNewYorkmetroareawithmorethan824,000squarefeetofspace.EquinixrecentlyexpandedcapacityinitsNY4IBXandisnowdevelopingPhase1ofNY5whichwillopeninthesecondquarterof2012.TheNewYorkMetroareacontinuestoreceivesubstantialcapitalinvestment.

SECURITYBuilding SecurityAllpointsofentryandexitaremonitoredwithintrusiondetectionsystems,videosurveillance,andanaccesscontrolsubsystemthatuseshandgeometryreaders.Amantrapseparatesthelobbyfromthedatacenterareaandissealedbyinterlocked,automaticdoorsmadewithbulletproofLexan.Onlyonedoorcanbeopenedatatimetopreventunauthorizedintrusion.Customersmustpassthroughfiveseparatecheckpointstoaccessacustomercage.Inaddition,everyvisitorisdigitallyphotographedastheyenterthefacility,andallbuildingaccesseventsareloggedandarchived.Securitypersonnelareonstaff24x7.Theymonitortheentranceguardstation,routinelywalkthefacility,andmonitorhundredsofsurveillancecameras.

Cage SecurityAccesstocagesiscontrolledbyakeyedcagedoorlockthatiscontrolledbyahandgeometryreaderatthecageentrance.Cabinetsinsharedenvironmentsincludeself-poweredkeypadactivatedlocks.Cagesaremonitoredbycamerasdirectedatthecagedoorway.

Monitoring Equinixsecuritypersonnelmonitormorethan17,000differentpointsofinterestinthebuildings,includingsuchthingsasairpressurethroughoutthefiresuppressionsystem,airflowintheairhandlingunits,temperatureintheairhandlersandinhundredsofspotswithintheIBXfacilitytodetecthotspots,fuellevelsinthestoragetanks,batterycapacity,etc.

FACILITIES OVERVIEW

ECOSYSTEM REPORT | NEW YORK METRO AREA | FACILITIES OVERVIEW

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CABINETS AND CONNECTIVITYCages and CabinetsCagesareavailableeitherwithopen2-postracks,4-postcabinets,orenclosedcabinetswithlockingdoors.Thestandardcabinetoffers19”standardEIArackwidthasanopen4-postcabinet.Otheroptionsareavailable,includingcabinetswith23”standardEIArackwidthcabinets.

Cable ManagementCablesareheldinoverheadtamper-proofcabletraysystems.Thismakescablingvisibleforsecuritymonitoringandalsosimplifiesinstallationandmanagement.Cablingisdroppedfromthetraysintothecabinets.Interconnectionsbetweencustomersareprovidedwithphysicalfiber,CAT-5orcoaxialcables.

INFRASTRUCTURE EquinixIBXinfrastructureistheindustrystandardforpremiumcolocationfacilities.OurIBXcolocationareasprovidetheoptimaloperatingconditionsforyourequipment.

PowerPowerisoverwhelminglythemostpressingdatacenterconcernforfinancialmarketsparticipants.Powerdensitymustbehighenoughtosupporttheserversusedwithoutleavinghundredsofsquarefeetempty.TheNewYorkIBXcentersaredesignedtoprovidetheinfrastructureandpowerdensityneededbythemostsophisticatedtechnologyandhigh-endservers.

Powerentersthefacilityviatwo26kVthree-phaseutilityfeedsfollowingdiversepaths.PowerenterstheMainSwitchRoomwheretheswitchgearfeedssixtransformers.Thesetransformerstransformthepowerinto480volt,three-phasepower.Thenthesixtransformersfeedsix2,500ampmainswitchboards(MSB)housedineachElectricalRoom.EachMSBincludestwouninterruptiblepowersupply(UPS)systems(eachanindependent)thatfeedpowertoremotepowerpanelsintothecustomercolocationspace.

ResilienceTheEquinixIBXcentersdeliverthemostreliableuptimeavailabilityintheindustry.WebuildourdatacenterswithfullUPSpower,backupsystems,andN+1(orgreater)redundancywithaprovenindustry-leading99.999%uptimerecordin2011.OurUninterruptiblePowerSupply(UPS)systemspreventpowerspikes,surgesandbrownoutswhileredundantbackupdieselgeneratorsprovideadditionalfueltokeepthedatacenterpoweredupintheeventthatpublicutilityfails.

Generators–Thereareatotalofsevendiesel-poweredgeneratorsratedat2500kW/3125kVAeachandoperateinanN+2configuration.Thegeneratorsareexercisedandtestedunderfullloadconditionsonabiweeklybasis.Fuelforthegeneratorsisstoredin500gallondaytanksandalsointwoaboveground30,000fuelstoragetanks.On-sitefuelcapacity(60,000gallons)providesupto48hoursofemergencypower.

Intheeventofapowerinterruption,criticalcustomerloadsaresupportedviaUPSsystems,withnointerruptioninpower,byusingthebackupbatteriesasamomentarysourceofelectricityuntilthegeneratorsareonline.Whenvoltagesensingequipmentandthelogiccontrolsystemsenseapowerinterruption,thegeneratorsarebroughtonlinewithineightseconds.Theelectricalloadisthentransferredtothegeneratorsforthedurationoftheutilitypoweroutage.


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CoolingHigherpowerbladeserversandotherequipmentroutinelydeployedbyfinancialservicesparticipantscreatedemandingandsophisticatedcoolingrequirements.Equinix’srobustHeating/Ventilation/AirConditioning(HVAC)systemisakeydifferentiatingfeatureofthepremiuminfrastructureatourIBXcenters.EachIBXiscompletelyfittedforprecisionHVACsystemstoprovideoptimumconditionsforequipmentoperationandtominimizedowntimeduetoequipmentfailure.TheHVACsystemprovidesappropriateairflow,temperatureandhumidityrequiredtoprovideoptimalconditionsforyourequipment.Thereare21airhandlersremovingandfilteringallhotairfromthecolocationfloor.TheseairhandlersN+4redundantdesign,meaningtherearefourseparatebackupsystemstopreventfailure.

Thecoolingsystemutilizeselectricwater-cooledcentrifugal-compressorchillersinanN+1configuration.Chilledwaterisdeliveredtomultiplecentralstationair-handlingunitsviatwoclosedloopsthatrunhorizontallyoutsideofeachsideofthecolocationfloor.Coolingsystemcomponentsandsubsystemsaredistributedacrosstheindependentbusessothatanindividualbusfailuredoesnotimpairfullcoolingcapacityandoperation.Reservewaterisstoredinanabovegroundreservestoragetank.

Fire Detection and SuppressionEquinixIBXcentersareconstructedwithcutting-edgefiredetectionandsuppressionsystemsthatlimitthepotentialfordamageintheeventofafire.Keyfeaturesofthefiredetectionandsuppressionsystemincludemulti-zoned,drypipe,water-basedfiresuppressionsystemswithsensorymechanisms(sniffers)anddualalarms(heatand/orsmokeactivation).Inorderforthesystemtotrip,multiplecross-linkedeventsmustoccur.Theseincludedetectionbyceilingmountedsmoke-headsandsmoke“sniffers”locatedthroughoutthefacility.Lastlyasprinklerheadvalvemustopeninorderforthedry-pipesystemtoactivate.Thisrequiresatemperatureof165degreesFattheheadlocation.

Waterentersthefiresuppressionsystemonlyintheeventoftwocross-zonealarms,andwillonlydisperseintheeventofabrokenormeltedsprinkler-head.Anywaterdischargeissprinkler-headspecific,limitingthepotentialfordamagecausedbyover-spray.

AdditionallytheIBXhasaveryearlysmokedetectionalarmsystem(VESDA).Thissystemmeasuresasampleofairatadjustableperiodsoftime.Ifthissampleisdifferentfromthereferencesamplethatthemachinehastaken,itwilltriggeranalarm.

Flood ControlEquinixIBXcentershavethefollowingfloodcontrolfeaturestoensurethat,intheeventofaflood,equipmentdamageisminimizedand/orprevented:

• Tightlysealedconduits• Moisturebarriersonexteriorwalls• Dedicatedpumprooms• Drainage/evacuationsystems• Moisturedetectionsensors

EarthquakeStructuralsystemsatEquinixIBXcentersmeetorexceedseismicdesignrequirementsoflocalbuildingcodesforlateralseismicdesignforces.Equipmentandnonstructuralcomponents,includingcabinets,areanchoredandbraced.


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SSAE 16 CERTIFIEDTheprimaryNewYorkareaIBXdatacentersservingthefinancialservicesindustryareSSAE16TypeIIcompliant.Thismeansthatanindependentthirdpartyhasevaluatedthecontrolsandtesting,andthattheauditorhasverifiedboththatthecontrolsaresuitablydesignedtomeettheircontrolobjectivesandhavebeenimplementedeffectivelyforaperiodoftime.

BUSINESS CONTINUITYUsingourIBXflexspacefamilyofproducts,ourcustomershavedeveloped“branchoffice”businesscontinuitysolutionstomonitortheiroperations.

Sharedordedicatedfacilitiesprovidebusinesscontinuityfortradingroomsandotherfrontandbackofficefunctions.Thefacilitiesinclude:

• Tradingworkstationswithmultiplemonitors,tradingturretsandvoicerecorders

• Back-officeworkstations

• Low-latencyconnectionstomarketdataproviders

• Desktopscustomizedtomirrorusers’existingproprietaryenvironments

• Datacanberecoveredfromremotestorageorbemanagedinahot/hotconfiguration


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Therearearangeofconsiderationsthataffectyourabilitytoscaleandadapttocontinuingmarketevolutionefficiently,bothnowandinthefuture.Thefollowingsteppedprocesswillhelpyoumakemoreinformeddecisionsregardingthetotalcostandbenefitofyourcriticaltradinginfrastructuredeployment.

1. Determine Trading Targets• Transaction/executionvenues:Includeallassetclasses• Actionabledatasources

2. Establish Providers of the “Spokes”• Listallmetroorregionalprovidersforeachfeedorservice• Highlightprovidersthatcanlinkmultipleendpoints(toreducethenumberofvendors)• Researchmessagingbandwidthandassociatedpeaksforeachfeed(TheSIIA’sFISDInternationallyorFIFisagoodsourceforUScapacityprojections)

3. Identify Backbone Providers Between Cities• Establishcandidateprovidersbetweenregionsormarkets• Checkroutediversitybetweenredundantprovidersoflong-haulservices(rememberrecentsubmarinecablecuts)

• Lookforofferingsthatmatchtechnicalandbudgetaryrequirements• Besuretochecklatency(measuredversusSLA)foreachvendorandoffering

4. Determine Adjacency Requirements• Criticalvendorlistisoftendeterminedby:

• Mostsensitivetolatency• Executionspeedofthevenue• Outboundbandwidthandprotocol

• Remembervendorsthatareonyourcriticalpath:• Inboundaggregatefeedproviders• Outboundreal-timeorpre-traderiskanalytics

• Therewillbemultiplecriticalvendorsineachcity(atmultiplelocations)

5. Hubs or Datacenters• Tallythespokeandbackboneconnectivityprovidersandlookforthegreatestoverlapwithinthedatacenter(notjustthebuilding)• Looktoconsolidatevendorstoachieveeconomiesofscaleandscope

• Hubswillactaspivotpointsforpresentandfutureconnectivityrequirements• Rememberthe80/20rule:

• 80%ofcrossconnectswilllinktonetworksprovidingoff-premiseconnectivity• Yourdatacenterselectionwilldetermineyournetworkexpensetrajectoryorcosttoscale

GUIDE Planning ToolEquinixmaintainsaproprietarydatabaseofdatacenters,networkandconnectivityproviders,tradingvenues,serviceproviders,andotherimportantendpointsinaneasytouseonlineplanningtool.GUIDEcansavehoursinthedeploymentassessmentandplanningprocess.

Contact Equinix for a demonstration and to request a login.

ECOSYSTEM REPORT | NEW YORK METRO AREA | DEPLOYMENT CONSIDERATIONS

DEPLOYMENT CONSIDERATIONS

14© 2013 Equinix, Inc.RP-EN Metro-New-York-Report 1F9 DD-CL 1302

www.equinix.com

MORE INFORMATIONEquinixisconsistentlyrecognizedasabest-in-classdatacenterprovider.Wefocusonprovidingtheoperationalexpertise,standardscompliance,world-classphysicalsecurity,andhigh-performanceecosystemssoyoucanfocusonyourbusiness.

TolearnmoreabouttheFinancialEcosysteminNewYorkorinmarketsaroundtheworldemailusatfinancial@equinix.comandvisitwww.equinix.com.

Worldwide Corporate HQEquinix, IncOneLagoonDrive4thFloorRedwoodCity,CA94065

Main:+1.650.598.6000Fax:+1.650.598.6900Email:[email protected]

EuropeEquinix Group Ltd. 80CheapsideLondonEC2V6EEUnitedKingdom

Main:+44.845.373.2900Fax:+44.845.373.2976Email:[email protected]

Asia-PacificEquinix Hong Kong Limited Suite6504-0765/FCentralPlaza18HarbourRoadWanchai,HongKong

Main:+852.2970.7788Fax:+852.2511.3309Email:[email protected]

CONTACT INFORMATION

About EquinixEquinix,Inc.(Nasdaq:EQIX),connectsmorethan4,000companiesdirectlytotheircustomersandpartnersinsidetheworld’smostnetworkeddatacenters.Today,enterprise,cloud,networking,digitalmediaandfinancialservicescompaniesleveragetheEquinixinterconnectionplatformin31strategicmarketsacrosstheAmericas,EMEAandAsia-Pacific.

Byconnectingdirectlytotheirstrategicpartnersandendusers,customersareformingdynamicecosystemsinsideEquinix.Theseinterconnectedecosystemsenablecompaniestooptimizetheperformanceoftheircontentandapplicationsandprotecttheirvitaldigitalassets.

new york metro - carl a r weir's blog · 25-06-2012 · ecosystem report | new york metro area...

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