new model for microsoft innovation center in see

Microsoft Innovation CenterMicrosoft Innovation Centers

New model for Microsoft Innovation

Centers New in SEE PPP Case Study: Croatia

8th SEEITA Conference, October 14-15 2010, Ohrid

http://www.seeita.org

Tomislav BronzinSenior Advisor

Microsoft Innovation Centers


Excellence/Innovation Centres Initiative

What: Offering a comprehensive set of programs and services to foster innovation and grow sustainable local software economies.

Why: To connect people and organizations in the innovation ecosystem and give them access to resources, experts and facilities for collaboration and skills development.

Who: Students, entrepreneurs, academics, professional software developers, start-ups, IT professionals, industry/international organizations and local governments.

Outcome: Local centers around the world foster skills and intellectual capital, industry partnerships and innovation and cooperate with other similar regional Centers.

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Microsoft Innovation Center (MIC)

Varaždin, Croatia, founded in November 2005

Public-Private Partnership

Project initiated by USAID and

Microsoft, under the support of the

Prime Minister of Croatia

Investment totals is 2mil.$ in period of

2,5 years (30 months)

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Hewlett Packard, Cisco, T-Com,

City of Varaždin

Partners

Foundation model


Mission

To provide the infrastructure and resourcesto help small and medium sized enterprises to:

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Create innovative new products and services

Bring those products and services to market

Build well-managed competitive businesses


Expected results for 2.5 years (for Croatia)• Center will directly assist a minimum of 100

independent software vendor companies with formal training and technical assistance in process of software development

Assist

• Center will help to train a minimum of 200 new employees that will be hired by assisted companies

Help

• Center will help in establishment of at least 20 start-upsEstablish

• Center will provide help to companies that will develop minimum 50 new software products and solutions, registered and brought to market

Develop

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Education Center

Lower cost of employee training

Oportunity for companies to

deliver training to

others

Promotion Center

Opportunity to promote

company or product

MICInnovative IT Product Logo

Networking Center

Development of new

business opportunities

Partnering on projects with

other companies

Information Center

Access to information about EU

Funds

Partner programs with Microsoft and

partners


Education Center

1/3 Technology

1/3 Soft Skills

1/3 Business

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What to measure?

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Measuring the success (in 3 years)

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0 50 100 150 200 250 300 350

New products

Start-ups

New employees

Companies assisted

50

20

200

100

59

21

210

315

Results Planed


Oportunity/challanges

Opportunities:

• ICT major driver for building innovation capacity and

productivity in all vertical industries

• ICT has high value-added

Challenges:

• Weak educational system

• Below potential ICT market growth

• Ineffective private-public dialog

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How to address

Weak educational system?

Complimentary (added) education

• Enable access to knowledge, training, consultancy

and certification based on world recognized models,

standards and certification schemes

Train-the-Trainer for teaching staff

Partnership with Academic institutions

• Cooperation with private programs like Microsoft

Partners in Learning or CISCO NET Academy

• Providing framework for Internship’s and helping

with updating/complimenting curriculums

Support for life-long education

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Education Center

Lower cost of employee

training

Oportunity for

companies to deliver training to

others


How to address

Below potential ICT market growth

Low awareness about the business

efficiency and effectiveness

• Provide training in methods to achieve high

competitiveness

Fragmented market focused on the

“domestic” opportunities

• Provide regional networking oportunities

„Open” closed public tenders to all

• providing workshops and grouping support

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Networking Center

New business opportunities

Partneringwith other companies

Information Center

Access to information about funds

Large tenders participation

Promotion Center

Opportunity to promote

company or product

EIC Logo


How to address

Ineffective private-public dialog

Enable participation of ICT companies

• Policy making decisions

• Helping to establish development of e-Government

tools for all sectors

• Corporate Social Responsibility

Promote local ICT companies as suppliers of ICT

solutions for e-Government development

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How to start?

First create Excellence Center in ICT Training

and Certification

Than, add Innovation Center to create one

Excellence/Innovation Center

Promote regional cooperation by building a

sustainable Regional ICT Training and

Certification Network

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New Approach for SEE

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Excellence/

Innovation

Center

HP Soft

Skills

Program

Microsoft

Programs

Cisco

Enterprise

Program

ADD

START


Phase 1: Establish Excellence/Innovation Center

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Private-Public Partnership(USAID & other donnors-Microsoft/HP/CISCO)

First establish Excellence Center as non-profit (foundation, association or any other form),

Leverage existing scenario from European Software Institute (ESI) in Bulgaria

Add Innovation Center „component” and form one Excellence/Innovation Center

Leverage existing scenario from Microsoft Innovation Center in Croatia


Phase 2: Involve other interested partners

Government on national and local level

Professional Associations and Communities /User Groups

Academic Institutions - Universities, Schools …

Technology Parks / Science Parks / Incubators

Business Development Institutions

Investment/Fund Raising Organizations - Donators, EU Funds, Venture Capital…

Other vendors - like HP, CISCO, Telecom Companies …

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What is expected from donnors?

Provide funds for

• Venue

• Stuff (EIC team) payrolls

• Marketing and publishing expenses

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What is expected from private partners like

Microsoft, Hewlett Packard and Cisco? (1)

Their product (software/computers/network eqip.)

• For classrooms and demo rooms

Curriculums

• Technical and Soft Skills / Business oriented

• Classroom & e-Learning

Methodology

• HP Global Method (PM)

• Microsoft Solution Framework

• Microsoft Operation Framework

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What is expected from private partners like

Microsoft, Hewlett Packard and Cisco? (2)

Programs

• Microsoft Bizspark/Webspark for start-ups

• Microsoft Partners in Learning (K12)

• Microsoft Academic Allaince (University)

• Microsoft IT Academy

• Microsoft Unlimited Potentional

• Cisco Networking Academy

• Cisco Learning Network

• Hewlett Packard Academy

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Clustering of Excellence/Innovation Centers (EIC)

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Region

Technology

Industry


Summary - Requirements

Successful adoption of EIC model requires:

• Careful evaluation of local market needs

• including Government and Professional Association’s priorities

• Don’t start from scratch; Use the momentum and

experiences from MIC Croatia working model

• Alliances with International Institutions/Organizations

• Facilitate Public-Private partnerships

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Summary - Results

Excellence/Innovation Center can help to:

• Stimulate the development of ICT industry across region

• By doing that support all other vertical industries

• Deliver knowledge transfer

• In technology and business

• By delivering classes, workshops, testing and demonstration

• Boost new initiatives through Centers - Regional ICT

Training and Certification Network

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Armenia: http://www.micarmenia.am

Croatia: http://www.miccroatia.com

Slovenia: http://www.microsoft.com/slovenija/mic

European MIC: http://www.microsoft.com/emic

Tomislav BronzinInnovation Center Senior Advisor

[email protected]

+385 91 2019 443

http://www.micarmenia.am/

http://www.miccroatia.com/

http://www.microsoft.com/slovenija/mic

http://www.microsoft.com/emic

mailto:[email protected]



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