new media ethics_bogea,baican _newmedialit_bratislava, slovakia
TRANSCRIPT
Diana Bogea/Cristina Baican
Diana Bogea/Cristina Baican
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship
NEW MEDIA ETHICS
A visi
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship
• Accessible• Usable • Transparent???• Not restricted???• Cheaper
New Media is ...
A recent Case Study
A recent Case Study
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Effects of ‘democratization’of media
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
• Technology allows citizens to engage in journalism and publication of many kinds • Blurs the identity of journalists
• Changes the paradigm media-consumer/citizen
• Blurs the definition of journalism.
New kids on the block: Bloggers and microbloggers
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Top 10 Most Popular Blogs | May 2014*
Blogs Unique Monthly Visitors
1 | Huffington Post 110,000,000
2 | TMZ 30,000,000
3 | Business Insider4 | LifeHacker5 | Mashable
23,500,000 23,250,000 23,000,000
6 | Gawker7 | Gizmodo8 | The Daily Beast9 | Perez Hilton10 | Tech Crunch
22,000,000 21,500,000 14,000,000 13,500,000 12,500,000
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
The recent past...
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
In the previous century, journalists were usually a clearly defined group
They were professionals who wrote for major mainstream newspapers and broadcasters
Today, citizens without journalistic training and who do not work for mainstream media often calls themselves journalists
Many of them write in ways that fall under the general description of a journalists
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
PRINT AND ONLINE JOURNALISM COMPARED
NEW MEDIA CHARACTERISTICS
A visi
.
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
New Media –New Ethics?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
New Media – New Ethics?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
WHO IS A
JOURNALIST ONLINE?
(When) is blogger a journalist?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Criterion 1 – Intent to act as media
Self-labelling as mediaWorking methods which are typical for mediaCommitment to professional media standardsPractical arrangements for mass communication
(When) is blogger a journalist?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
With underlying media objective(s) (animate and provide a space for public debate and political dialogue, shape and influence public opinion, promote values, facilitate scrutiny and increase transparency and accountability, provide education, entertainment, cultural and artistic expression, create jobs, generate income – or most frequently, a combination of the above)
(When) is blogger a journalist?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Criterion 4 – Professional standards
Commitment
Compliance procedures
Complaints procedures
Asserting prerogatives, rights or privileges
(When) is blogger a journalist?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Criterion 5 – Outreach and dissemination
Indicators
Actual dissemination
Mass-communication in aggregate
Resources for outreach
(When) is blogger a journalist?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Criterion 6 – Public expectation
Indicators
Availability
Pluralism and diversity
Reliability
Respect of professional and ethical standards
Accountability and transparency
New Media –New Ethics?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free to
use under condition of acknowledging autorship
DO WE NEED A NEW
ONLINE ETHICS?
WHY DO WE NEED ETHICS ?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship
2.0Ethics is a discipline dealing with what is good or bad, as well as with moral duty and obligation *
Virtually all professions have their own code of ethics. An ethical code can be translated as a sort of moral rule to follow.
For journalists a primary duty is – usually - to tell the truth.
Citizen journalism:
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship
: :
Citizen journalism:
Ethical reasoning is about how people interpret,balance and modify their principles in light of new facts, new technology and new social conditions
New Media journalists do have a different take on ethics
Old Media vs. New Media
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free
to use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free
to use under condition of acknowledging autorship
2.0: :
: :
Citizen journalism:
TRUTH & ACCURACY
Traditional journalists know that mistakes are sometimes made,but the ultimate value is – in theory at least – to print or broadcast what is true
‘New media journalists’ are much more likely to have a ‘publish first – correct later’ approach to truth and accuracy. In an interactive medium readers are also writers and sources
Journalism ethics sets a higher standard?
A visi
i
The impact of new media bring a whole lot of new people into this ‘bussiness’. These newcomers are getting access to the rights and privileges of journalists
But are the newcomers also sharing the responsibilities?Are they obeying the rules, and are they taking part in the work of protecting media freedom?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free
to use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free
to use under condition of acknowledging autorship
A visi
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free
to use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free
to use under condition of acknowledging autorship
Are ‘old’ and ‘citizen’ journalists following the same set of rules?
A visi
Ask a working journalist and she will say no. Bloggers have none of the burden of double sourcing, conflict of interest codes, source protection, professional ‘ethics’, and as a result they are running away with the story and sparking a ‘race to the bottom.’
WHY?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free
to use under condition of acknowledging autorship
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media ProfessionalsPartners: SKAMBA (SK), Media21Foundation
(BG), FOPSIM (MT) and Videovest (RO).This presentation was prepared by VIDEOVEST and is free
to use under condition of acknowledging autorship
New regulations needed
A visi
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship
In 2007, Tim O’Reilly proposed
The Blogger's Code of Conduct, hoping that bloggers will agree to enforce
civility on their blogs by being civil themselves and moderating comments on their blogs
Rules of bloggosphere
A visi
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship
• Take responsibility not just for your own words, but for the comments you allow on your blog• Label your tolerance level for eliminating anonymous
comments• Don't feed the trolls.• Take the conversation offline, and talk directly,or find an intermediary who can you do so.• If you know someone who is behaving badly, tell them so.• Don't say anything online that you wouldn't say in personReactions to te Bloggoshere Code: excessive, unworkable, open
the door to censoship
A visi
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship
The most common errors of bloggers
•They think they have absolute freedom
•They think that a code of good practice is an attempt to censorship
•Those who made the propose of such a code want to take control
Romanian Case
The Court of Appeal of Targu-Mures ruled in 2013 that Facebook is not a private space but a public one
• The officer argued that this is a privae message because it was posted on his FB•The Justice Court rejected his defence: ”Using the affirmation Arbeit macht frei in a public or publicly accessible space on the occasion of expressing an opinion on a certain category of people (protesters) cause undoubtedly association with feelings of contempt, repudiation, intolerance, so that the applicant cannot argue that he acted without guilt. On the other hand, we cannot trust the assertion that by posting message he has not intended the violation of human dignity as long as noted above, the use of this slogan associated in popular consciousness with the horrors of Nazism, its intolerance turns to the civilian rights of the protesters, causing them damage of dignity “ *
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship
A court in Romania has determined that Facebook page is public space, not private
A court in Romania has determined
NETIQUETTE
A visi
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship
Rule 1: Remember the HumanRule 2: Adhere to the same standards of behavior online that you follow in real lifeRule 3: Know where you are in cyberspaceRule 4: Respect other people's time and bandwidthRule 5: Make yourself look good onlineRule 6: Share expert knowledgeRule 7: Help keep flame wars under controlRule 8: Respect other people's privacyRule 9: Don't abuse your powerRule 10: Be forgiving of other people's mistakes
QUESTIONS:
A visi
Are Facebook, Twitter, Blogs public or private spaces?Do these networks apply the rules of privacy or not ?How to deal with messages of authorities/politicians/public officers etc. posted on Facebook or blogs?Is mass-media more relaxed in following ethical rules online in your country?If journalism has global impact, what are its global responsibilities? Should media ethics reformulate its aims and norms so as to guide a journalism that is now global in reach and impact? What would that look like?
Leonardo da Vinci Project 2012-2014:New Media Literacy for Media Professionals
Partners: SKAMBA (SK), Media21Foundation (BG), FOPSIM (MT) and Videovest (RO).
This presentation was prepared by VIDEOVEST and is free to use under condition of acknowledging autorship