New gTLD Program Reviews Karen Lentz | GAC Session | 20 October 2015

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Competition, Consumer Trust, & Consumer Choice

Review

Trademark Clearinghouse Independent

Review

Root Stability Study GNSO Activities Timelines

1 2

3 4 5

New gTLD Program Reviews & Related Activities

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Evaluation based on Affirmation of Commitments https://www.icann.org/resources/pages/affirmation-of-commitments-2009

-09-30-en

Dimensions:

Extent to which new gTLDs have promoted competition, consumer trust and consumer choice

Effectiveness of application and evaluation processes Safeguards put in place to mitigate issues

As provided in the Affirmation of Commitments, review will be performed by a volunteer Review Team

Call for Volunteers published on 1 October 2015 https://www.icann.org/news/announcement-2-2015-10-01-en

Review: Competition, Consumer Trust and Consumer Choice (CCT)

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CCT Review Timeline

Call for volunteers published 1 October 2015

Deadline to apply 30 October 2015

Publication of applicants 2 November 2015

Deadline for SO/AC endorsements 2 November 2015

Review Team members announced December 2015

1st Review Team meeting January 2016

Final report issued December 2016

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Preparation Work for CCT Review

CCT Metrics

• Consumer / Registrant Survey

• Economic Study• Metrics portal

Program Impl

• Draft Program Implementation report open for comment

Rights Protection

• Draft report published for comment

• Revised report published incorporating comment

CCT Review Team

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Study conducted by Nielsen on behalf of ICANN is intended to measure: Awareness of new gTLDs Perceived sense of choice Experience and trust related to the current gTLD landscape and DNS Establish baseline measurements

A total of 6144 consumers surveyed from 24 countries and 18 languages Global consumer survey findings published on 29 May 2015

https://www.icann.org/news/announcement-2015-05-29-en

A total of 3357 registrants surveyed from 24 countries and 17 languages Global registrant survey findings published on 25 September 2015

https://www.icann.org/news/announcement-2015-09-25-en

Next steps: Global consumer survey second comparison wave to be conducted in Q4 2015 Global registrant survey second comparison wave to be conducted in Q1 2016

Preparation for CCT Review – Global Consumer/Registrant Survey

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Study conducted by Analysis Group on behalf of ICANN is intended to:

Asses the competitive effects associated with the New gTLD Program on the marketplace for domain name

Establish baseline measurements

Results from phase 1 economic study released 28 September 2015 https://www.icann.org/news/announcement-2-2015-09-28-en

Public comment opened on study’s release date, and will close on 7 November 2015

Next steps:

Phase II assessment will allow for a deeper analysis of the potential competitive effects and will be conducted in Q2 2016

It will include an examination of changes in prices and registration volumes for TLDs in our existing sample and of gTLDs introduced over the next year

Preparation for CCT Review – Economic Study

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IAG-CCT recommended metrics by category:

Metrics largely gathered from various publicly available sources (e.g. IANA and ICANN databases)

Data will be used to support CCT Review Team

CCT data page now available: https://www.icann.org/resources/reviews/cct/metrics

Preparation for CCT Review - Metrics Webpage

Compliance Registries Registrars

Domain Name Registrations

Domain Name Navigation

Rights Protection

Mechanisms

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ICANN staff’s assessment of the execution of New gTLD Program processes is intended to:

Help inform the Review Team’s assessment of the effectiveness of the application and evaluation process

Capture lessons learned as considerations for future application rounds

Main areas considered in the review include:

Metrics collected from application processing Feedback submitted throughout the Program from participants Staff observations

Draft published on 23 September 2015: https://www.icann.org/news/announcement-2-2015-09-23-en

Public comment period open until 7 December 2015

Review: Program Implementation

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Areas of review:

Revised RPM Report published on 11 September 2015 https://www.icann.org/news/announcement-2015-09-11-en

Report updated based on: Community feedback Most recent data

Revised Report to support: CCT Review Trademark Clearinghouse Independent Review GNSO Issue Report (all RPMs)

Review: Rights Protection Mechanisms

Trademark Clearinghouse

Uniform Rapid Suspension

Post-Delegation Dispute Resolution

Procedure

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GAC-recommended review intended to:

Assess Clearinghouse processes + GAC specified areas Outline issues for evaluation Identify issues with most impact Further clarify issues for policy development work Informational study to support related reviews

Request for Proposals published on 7 August 2015 https://www.icann.org/news/announcement-2015-08-07-en

Completing the procurement process

Next steps:

Project estimated to begin: Q4 2015

Independent Review of the Trademark Clearinghouse

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Using data from root server operators and historically available data, the study should provide an understanding of the impact of adding new gTLDs to the root, including:

Consideration of the rate of change and coordination Monitoring measures for the 2012 round of gTLD delegations Identifying whether any new considerations should be applied to support

root stability

Request for Proposals published on 5 June 2015 https://www.icann.org/news/announcement-2-2015-06-05-en

Contracting with qualified provider in process

Next steps:

Project estimated to begin: October 2015 Draft report: May 2016 Public comment period: June-July 2016 Final report published: April 2017

Review: Root Stability

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GNSO Policy Activities New gTLD Subsequent Rounds – open for comment until 30 October 2015 Rights Protection Mechanisms for All gTLDs – open for comment until 30

November 2015

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Program Reviews: Estimated TimelineEstimated Timeline

2014 2015 2016 2017Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4

Program Implementation Reviews

Security and Stability Reviews

Consumer Survey 1

Competition, Consumer Choice and Consumer Trust (CCT) Review

Economic Study 1

Consumer Survey 2Economic Study

2

Trademark Clearinghouse Review

Rights Protection Mechanisms Reviews

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Reach us at:Email: engagement@icann.orgWebsite: icann.org

Thank You and Questions

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Engage with ICANN

Appendix: Key Findings from Global Consumer/Registrant Survey and Economic Study

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The majority of domain name registrations are accounted for by legacy TLDs

Wholesale price dispersion is greater in new gTLDs than among gTLDs that existed prior to the New gTLD Program's expansion

When add-on products offered by registrars are considered, the cost of registering a domain name is a relatively small part of the total cost of creating a website

Among add-on products, some display very little price dispersion across registrars (e.g., forwarding services) while others have much more variation (e.g., services designed to assist customers in building websites)

Economic Study: Key Findings from Phase 1

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Awareness continues to be high for well-known legacy TLDs COM, .NET and .ORG lead awareness with nearly 79 percent of respondents

reporting knowledge of these domains, on average

Consumer trust in the Domain Name Industry is high 72 percent of respondents reported high levels of trust with entities that offer

domain names

Users aware and fearful of abusive Internet behavior, but taking precautions

74 percent are familiar with malware, phishing or stolen credentials

Additional highlights include: 64 percent of respondents report using a search engine as their preferred way to

find a website Registering a domain is not hard, but could be easier

Consumer Survey: Key Findings from First Wave

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Awareness of new gTLDs high among registrants, particularly in Asia 65 percent of registrants reported awareness of at least one new gTLD versus 46

percent of general Internet users

Registrants generally trust the Domain Name Industry 70 percent of registrants versus 73 percent of general Internet users trust that

entities will take precautions regarding who gets a domain name

Registrants are aware and cautious of abusive online Across the board, registrants report more personal experience with abusive

behaviors than general Internet users

Additional highlights include: 61 percent of registrants find it very or somewhat easy to register a domain name About half of registrants would prefer a cheaper, quicker, less complicated

experience when purchasing a domain name

Registrant Survey: Key Findings from First Wave