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© 2010 IBM Corporation © 2010 IBM Corporation Smarter Systems & New Era in Storage Efficiency Ace Lopez Ace Lopez Ace Lopez Ace Lopez , Chief Strategy Officer Storage Solutions GMU IBM Systems and Technology Group

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Page 1: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation© 2010 IBM Corporation

Smarter Systems & New Era in Storage Efficiency

Ace LopezAce LopezAce LopezAce Lopez , Chief Strategy OfficerStorage Solutions GMUIBM Systems and Technology Group

Page 2: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

1 IBM Confidential

Welcome to the decade of Smart Welcome to the decade of Smart Welcome to the decade of Smart Welcome to the decade of Smart

We are in that phase of redefinition now

Every decade or so in computing, Every decade or so in computing, Every decade or so in computing, Every decade or so in computing, there is a chance to redefine the there is a chance to redefine the there is a chance to redefine the there is a chance to redefine the playing field.playing field.playing field.playing field.

Page 3: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

2 IBM Confidential

1956 1993 2003 2010Storage network Storage network Storage network Storage network virtualization virtualization virtualization virtualization IBM SAN Volume Controller provides single, centralized point of control over data in heterogeneous storage environments.

First magnetic hard First magnetic hard First magnetic hard First magnetic hard disk drivedisk drivedisk drivedisk driveIBM 305 RAMAC (Random Access Method of Accounting and Control). Capacity of the 305's 50 two-foot diameter disks was 5 megabytes.

First distributed storageFirst distributed storageFirst distributed storageFirst distributed storageIBM 9337 Disk Array Subsystem is first reliable storage system using multiple, low-cost disk drives as single logical unit.

First Intelligent data First Intelligent data First Intelligent data First Intelligent data placement placement placement placement IBM System Storage Easy Tier first to automatically move most active data to faster solid-state drives for real-time analysis and less urgent data to tape.

Builds on IBM heritage of innovation and leadership in storage

Page 4: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

3 IBM Confidential

Welcome to the decade of smart

Data is changing the gameData is changing the gameData is changing the gameData is changing the game

Scale and complexity bring new challengeScale and complexity bring new challengeScale and complexity bring new challengeScale and complexity bring new challenge

Smarter systems for a smarter planetSmarter systems for a smarter planetSmarter systems for a smarter planetSmarter systems for a smarter planet

Page 5: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

4 IBM Confidential

Today’s data center is under pressure

7 out of 10 companies 7 out of 10 companies 7 out of 10 companies 7 out of 10 companies in the Global 1000 will need to modify their data centers to meet increased power and cooling requirements.

78% of CIOs 78% of CIOs 78% of CIOs 78% of CIOs want to improve the way they use and manage their data.

70 cents per dollar 70 cents per dollar 70 cents per dollar 70 cents per dollar is spent maintaining current IT infrastructures rather than adding new capabilities.

Page 6: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

5 IBM Confidential

Scale and complexity bring new challengesA smarter planet requires real-time data analytics and security for unprecedented scale and complexity

Terabytes of structured online data

Petabytes of unstructured data including real-time streams

Simple onlinetransactions with back end processing

Complex transactions integrated with real time analytics

Online data security and intrusion detection

Security analytics for intrusion prediction and prevention

DataDataDataData

Security Security Security Security

TransactionsTransactionsTransactionsTransactions

Page 7: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

6 © 2010 IBM Corporation

Smarter Systems are creating a storage efficiency challenge

� Storage budgets up 1%-5% in 2010Storage budgets up 1%-5% in 2010Storage budgets up 1%-5% in 2010Storage budgets up 1%-5% in 2010

The information growth explosionThe information growth explosionThe information growth explosionThe information growth explosion meets budget reality meets budget reality meets budget reality meets budget reality

� Storage requirements growing 20-40% per yearStorage requirements growing 20-40% per yearStorage requirements growing 20-40% per yearStorage requirements growing 20-40% per year

� Information doubling every 18-24 monthsInformation doubling every 18-24 monthsInformation doubling every 18-24 monthsInformation doubling every 18-24 months

2000200020002000 2005200520052005 2010201020102010 2015201520152015

TerabytesTerabytesTerabytesTerabytes

PetabytesPetabytesPetabytesPetabytes

ExabytesExabytesExabytesExabytes

ZettabytesZettabytesZettabytesZettabytes

GigabytesGigabytesGigabytesGigabytes

Page 8: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

7 IBM Confidential

Korean credit card company BC Card has 40M cardholders 40M cardholders 40M cardholders 40M cardholders generating 3B 3B 3B 3B transactions a year transactions a year transactions a year transactions a year –––– and processes 10M authorizations a day. 10M authorizations a day. 10M authorizations a day. 10M authorizations a day.

40 million40 million40 million40 millioncardholderscardholderscardholderscardholders

3 billion3 billion3 billion3 billiontransactions per yeartransactions per yeartransactions per yeartransactions per year

Traditional workloads are changing

Page 9: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

8 IBM Confidential

Two catalysts will dramatically change workload:Real-time fraud analytics and the addition of billions of mobile devices.

Real-timeReal-timeReal-timeReal-timefraud analyticsfraud analyticsfraud analyticsfraud analytics

Mobile devices as Mobile devices as Mobile devices as Mobile devices as credit cardscredit cardscredit cardscredit cards

BC Card needs to extract more value from data:BC Card needs to extract more value from data:BC Card needs to extract more value from data:BC Card needs to extract more value from data:

� Predict and prevent fraud

� Improve customer loyalty

� Lower cost per transaction by an order of magnitude

Traditional workloads are changing

Page 10: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

9 IBM Confidential

CenterPoint, a Houston-based utility, is ramping up to read 2.4 2.4 2.4 2.4 million smart meters million smart meters million smart meters million smart meters at 15-minute intervals15-minute intervals15-minute intervals15-minute intervals....

New workloads are emerging

Page 11: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

10 IBM Confidential

Using Tivoli & WebSphere on BladeCenter, CenterPoint is migrating to Power Power Power Power SystemsSystemsSystemsSystems to handle operational analytics and scale.

85 billion85 billion85 billion85 billionmeter reads per yearmeter reads per yearmeter reads per yearmeter reads per year

8 terabytes8 terabytes8 terabytes8 terabytesof dataof dataof dataof data

The insights generated will:The insights generated will:The insights generated will:The insights generated will:

� Immediately detect outages

� Lower operational costs

� Allow consumers to adjust consumption for optimum rates

New workloads are emerging

Page 12: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

11 IBM Confidential

McGill University Health Centre today announced a five-year contract with IBM to implement a private storage cloud to secure and store a growing amount of patient data

Centre estimates clinical images and electronic files from nearly 1M patients will consume 500 terabytes of data – that must be available 24/7 across multiple sites

Delivery models are expanding

Page 13: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

12 IBM Confidential

IBM will centralize and virtualize data into single storage environment.

The centre can:The centre can:The centre can:The centre can:

� Give doctors a comprehensive view of all patient data stored in multiple repositories and in many formats

� Centrally manage and consolidate storage resources

� Scale storage capacity easily and efficiently to meet future demands

Delivery models are expanding

Page 14: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

13 IBM Confidential

VirtualizationVirtualizationVirtualizationVirtualization� Integration of servers, storage

and networking

Management Management Management Management � Intelligent workload placement

and mobility

SecuritySecuritySecuritySecurity� Trusted cloud and secure

virtual infrastructure

AvailabilityAvailabilityAvailabilityAvailability� High availability across data

center

Performance Performance Performance Performance • Integration and optimization • System accelerators• In memory and flash

Scaling Scaling Scaling Scaling • Dynamically adjust capacity at

sustained performance

Data EfficiencyData EfficiencyData EfficiencyData Efficiency• Analytics• Encryption• Compression • De-duplication• Archive

Managed Services Managed Services Managed Services Managed Services � Managed Resiliency� Server Managed

Outsourcing Outsourcing Outsourcing Outsourcing � Data Center � End User Support

Cloud Cloud Cloud Cloud � Storage � Development and Test

Pre-integratedPre-integratedPre-integratedPre-integrated� Smart Analytics System� PureScale Application System

Organizations need to rethink technology strategies

Page 15: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

14 IBM Confidential

Data is changing the game Data is changing the game Data is changing the game Data is changing the game

Scale and complexity bring new challengesScale and complexity bring new challengesScale and complexity bring new challengesScale and complexity bring new challenges

Smarter systems for a smarter planetSmarter systems for a smarter planetSmarter systems for a smarter planetSmarter systems for a smarter planet

Page 16: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

15 IBM Confidential

IBM Smarter Systems

February March July October zEnterprise zEnterprise zEnterprise zEnterprise Highly virtualized, inherently resilient, secure environment and industry ’s first multi-architecture platform

Power SystemsPower SystemsPower SystemsPower SystemsDeep integration and optimization at every level for 5X performance and 7X power efficiency with Power7

System xSystem xSystem xSystem xSystem level innovation for x86 computing through 5th generation of Enterprise X-Architecture

Broadest systems portfolio with leadership offerings in every segment

System Storage System Storage System Storage System Storage Extensive block, file and tape capabilities for smart movement and management of data

Page 17: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

16 IBM Confidential

Today’s most complete line up of storage offerings

High End High End High End High End Tape StorageTape StorageTape StorageTape Storage Entry / Mid-rangeEntry / Mid-rangeEntry / Mid-rangeEntry / Mid-range Appliances Appliances Appliances Appliances Library Systems

Media and Drives

Virtualization

Encryption

ProtecTIER Deduplication

Real Time Compression

SAN Volume Controller

Easy Tier

DS8000

XIV

SONAS

DS5000

DS3000

N Series

Underpinned by continuous investments and innovation

Page 18: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

17 IBM Confidential

IBM investments in capabilities that unlock vast potential of data

Analytics Analytics Analytics Analytics De-duplication De-duplication De-duplication De-duplication Compression Compression Compression Compression Encryption Encryption Encryption Encryption Archive Archive Archive Archive Largest commercial math department

$12B since 2005 on 20 acquisitions

IBM Smart Analytics System-all platforms

Tivoli Key Lifecycle Manager

IBM Institute for Advanced Security

Homomorphic encryption

Real-time data compression from Storwize acquisition

Deep Compression for DB2

Intelligent Archive integrated system appliance

Global Archive Solutions Center

ProtecTIER from Diligent acquisition

HyperFactor algorithms and in-line processing

Storage AcquisitionsStorage AcquisitionsStorage AcquisitionsStorage Acquisitions: 2007 Softek, Princeton Softech and Novus Consulting Group 2008 XIV, FilesX and Diligent

2010 Storwize, Inc.

Page 19: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

18 IBM Confidential

Easy Tier Demo

Page 20: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

19 IBM Confidential

Footnotes

1 Internal IBM performance measurements.2 Rolling four quarters from IDC Worldwide Storage SW Tracker 2Q10.3 Rolling four quarters from IDC Worldwide Storage SW Tracker 2Q10.4 Rolling four quarters from IDC Worldwide Tape Tracker 1Q10.5 Rolling four quarters from IDC Worldwide Storage SW Tracker 2Q10.6 Gartner MarketScope for Storage Services, North America, 2010.

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20 © 2010 IBM Corporation

Move data to the right place

Store more with what’s on the floor

Stop storing so much

Storage efficiency strategies and best practices

Page 22: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

21 © 2010 IBM Corporation

�Storage Virtualization�Thin Provisioning

�Data Compression�Data Deduplication

�Automated Tiering�Automated Data Migration

A set of essential technologies enables storage efficiency

Move data to the right place

Store more with what’s on the floor

Stop storing so much

Page 23: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

22 © 2010 IBM Corporation

Companies store 12121212 copies of every email and its attachments

Weekly andmonthly backups

can generate

10x10x10x10x more copies

Stop storing so much

1 email sent = 120 copies stored

Page 24: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

23 © 2010 IBM Corporation

Compression and Deduplication use less physical storageStop storing so much

�Store data more efficiently�Lower Operating Expenses: Power, cooling, floor space�Keep more data online for analytics and fast restores

Page 25: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

24 © 2010 IBM Corporation

IBM Real-time Compression Appliances shrink active data

�Shrinks active data up to 80% without degrading performance

�Supports active data, unlike other storage compression solutions

� Improve performance of I/O-bound applications

�Helps keep more data online for improved analytics and decision making

� IBM Real-time Compression Appliances

• 35 Patents granted or pending

Stop storing so much

Page 26: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

25 © 2010 IBM Corporation

“Our backup window shrank immediatelybackup window shrank immediatelybackup window shrank immediatelybackup window shrank immediately. Now, the typical restore request takes five minutes.” Karl Barth, Director of Systems and Operations

�Unmatched Efficiency: Shrink backup data on disk up to 25 to 1

�Unmatched Performance: Up to 1000MB/sec

IBM ProtecTIERTM TS7610 Appliance priced and packaged for mid-sized environments

IBM ProtecTIER Deduplication optimizes backups and restoresStop storing so much

Page 27: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

26 © 2010 IBM Corporation

Solid-State StorageSolid-State StorageSolid-State StorageSolid-State Storage

Hard Disks Hard Disks Hard Disks Hard Disks

Move data to the right place

Improve performance up to 3x

… using as little as 2% solid-state storage*

IBM Easy Tier automates storage tiering and data movement

* Audited Storage Performance Council benchmark using IBM DS8700

Page 28: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

27 © 2010 IBM Corporation

Lowest cost per TBLowest cost per TBLowest cost per TBLowest cost per TB

Hard DiskHard DiskHard DiskHard Disk

Solid-stateSolid-stateSolid-stateSolid-statestoragestoragestoragestorage

Tape &Tape &Tape &Tape &Virtual TapeVirtual TapeVirtual TapeVirtual Tape

IBM Real-time Compression

IBM Easy Tier

Optimize price/performance for all workloadsMove data to the right place

IBM ProtecTIER Deduplication

Highest costHighest costHighest costHighest costper TBper TBper TBper TB

Innovative IBM solutions fill the gaps

Page 29: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

28 © 2010 IBM Corporation

Lowest cost per TBLowest cost per TBLowest cost per TBLowest cost per TB

Hard DiskHard DiskHard DiskHard Disk

Solid-stateSolid-stateSolid-stateSolid-statestoragestoragestoragestorage

Tape &Tape &Tape &Tape &Virtual TapeVirtual TapeVirtual TapeVirtual Tape

IBM Scale-out NAS

Optimize price/performance for all workloadsMove data to the right place

IBM Information Archive

Highest costHighest costHighest costHighest costper TBper TBper TBper TB

IBM pre-integrated solutions can reduce costs� Data migration between tiers� Automated and policy driven

Page 30: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

29 © 2010 IBM Corporation

� Increase the effective capacity of your storage� Increase data density in your data centers�Control both Operating and Capital Expenses

Increase storage utilization. Shrink floor space requirementsStore more with what’s on the floor

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30 © 2010 IBM Corporation

� Performance scales with capacity

� Designed to perform well at >90% capacity

� Up to 63% lower 3-year TCO than competitors

“If we need to add a new application, we can provision the storage very easily without worrying about the technical side of things. That’s really the ‘‘‘‘wow factorwow factorwow factorwow factor’’’’…” Uli Müller IT Director EURONICS Deutschland eG

IBM XIVIBM XIVIBM XIVIBM XIVTM

Storage SystemStorage SystemStorage SystemStorage System

IBM XIV builds virtualization into the storage systemStore more with what’s on the floor

Page 32: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

31 © 2010 IBM Corporation

� Improve utilization up to 30% by pooling storage

�Extend advanced functionality to your existing storage

�Online data migration virtually eliminates downtime

� IBM System Storage™ SAN Volume Controller has an updated Graphical User Interface and support for up to 256 storage systems.

IBMIBMIBMIBM EMCEMCEMCEMCHPHPHPHP

IBM SAN IBM SAN IBM SAN IBM SAN Volume ControllerVolume ControllerVolume ControllerVolume Controller

IBM builds virtualization into the storage infrastructure

“As a managed service provider, we can take advantage of the IBM System Storage SAN Volume Controller’s ability to cater to each customer’s requirements individually, according to SLAs”

Markus Peltz, Configuration Manager, IDS Scheer

Store more with what’s on the floor

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32 © 2010 IBM Corporation

DS8800 Benefits�Up to 40% better performance� Save floor space with nearly twice the drive density�Reduce costs with up to 36% less energy consumed

Management Management Management Management ConsoleConsoleConsoleConsole

High Density High Density High Density High Density Enclosures,Enclosures,Enclosures,Enclosures,2.5 in. Drives 2.5 in. Drives 2.5 in. Drives 2.5 in. Drives

Front viewFront viewFront viewFront view(cover removed)

Bat

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atte

ries

Bat

terie

sB

atte

ries

POWER 6+ POWER 6+ POWER 6+ POWER 6+ ControllersControllersControllersControllers

I/O drawersI/O drawersI/O drawersI/O drawers

Prim

ary

Pow

er S

uppl

ies

Prim

ary

Pow

er S

uppl

ies

Prim

ary

Pow

er S

uppl

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Prim

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Pow

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uppl

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Host over 1,000 drives on up to 40% less floor space than IBM DS8700 with 3.5 in. disks

IBM System Storage™ DS8800

DS8800 Enhancements�New 2.5” small form factor drives� 50% more drives per enclosure� IBM POWER6+ processors� 8Gb/sec host and device adapters

Store more with what’s on the floor

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33 © 2010 IBM Corporation

IBM’s own experience: IBM cut block storage costs by 50%

IBM increased storage utilization from 50%50%50%50% up to 90%90%90%90%

… with storage virtualization, thin provisioning, and pooling

Store more with what’s on the floor

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34 © 2010 IBM Corporation

Storage efficiency is about making money, not just saving

Oil and gas companies can analyze up to 2x more information online than competitors who have to wait for data to come off of tapes …

… using Landmark Petrostor® powered by IBM Real-time

Compression Appliances

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35 © 2010 IBM Corporation

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36 © 2010 IBM Corporation

� ModularModularModularModular midrange storage that grows with you– 1 to 10 (2U) Enclosures

� High performance High performance High performance High performance storage that is EasyEasyEasyEasy to set up

and manage– Awesome GUIAwesome GUIAwesome GUIAwesome GUI

� AdvancedAdvancedAdvancedAdvanced storage efficiencies– EasyTier– Thin Provisioning– FlashCopy– Transparent Data Migration– External Virtualization (Optional)– Mirroring – Metro & Global (Optional)

IBM Storwize V7000 A new era in midrange storage begins today…

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37 © 2010 IBM Corporation

IBM Storwize V7000

Available for the first time in a midrange offering

Solid-State StorageSolid-State StorageSolid-State StorageSolid-State Storage

Hard Disks Hard Disks Hard Disks Hard Disks

Incredible Ease Incredible Ease Incredible Ease Incredible Ease of Useof Useof Useof Use

Storage Storage Storage Storage Virtualization Virtualization Virtualization Virtualization

Easy TierEasy TierEasy TierEasy Tier

SAN

Page 39: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

38 © 2010 IBM Corporation

Hard DiskHard DiskHard DiskHard DiskSolid-stateSolid-stateSolid-stateSolid-statestoragestoragestoragestorage

Real-time CompressionStorwize V7000

Optimized Storage for all workloadsStorage Efficiency at Every Level

ProtecTIER Deduplication

IBM Easy Tier

1) Stop storing so much

2) Move your data to the right place

3) Use more with what you have on the floor� Storage Virtualization� Thin Provisioning

Page 40: New Era in Storage - IBM · space than IBM DS8700 with 3.5 in. disks IBM System Storage ™ DS8800 DS8800 Enhancements New 2.5 ” small form factor drives 50% more drives per enclosure

© 2010 IBM Corporation

Smarter Systems for a Smarter Planet

39 IBM Confidential

Summary

� The data center is being transformed by explosive growth of data, number of transactions and increasing concerns about security.

� IBM offers a full line of Smarter Systems that address client’s immediate needs and future demands.

� IBM’s investments in storage innovation provide the technologies to help businesses efficiently and effectively manage data for competitive advantage.

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40 © 2010 IBM Corporation

IBM Helps You Improve Storage Efficiency at Every Level

�Storage Virtualization�Thin Provisioning

� Data Compression� Data Deduplication

� Automated Tiering� Automated Data Migration

Move your data to the right place

Store more with what you have on the floor

Stop storing so much

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© 2010 IBM Corporation© 2010 IBM Corporation

Josh MortonJosh MortonJosh MortonJosh MortonSprint, Vice President, IT Enterprise Services

Gaining Efficiency with Storage Virtualization and Thin Provisioning

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42 © 2010 IBM Corporation

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43 © 2010 IBM Corporation43

Legal Information and TrademarksThe following terms are trademarks of International Business Machines Corporation in the United States, other countries, or both:IBM, IBM Logo, on demand business logo, Enterprise Storage Server, xSeries, BladeCenter, eServer, ServeRAID andFlashCopy, System Storage, Tivoli, Easy TierThe following are trademarks or registered trademarks of other companies.Intel is a trademark of the Intel Corporation in the United States and other countries.Java and all Java-related trademarks and logos are trademarks or registered trademarks of Sun Microsystems, Inc., in the United States and other countries.Lotus, Notes, and Domino are trademarks or registered trademarks of Lotus Development Corporation.Linux is a registered trademark of Linus Torvalds.Microsoft, Windows and Windows NT are registered trademarks of Microsoft Corporation.SET and Secure Electronic Transaction are trademarks owned by SET Secure Electronic Transaction LLC.UNIX is a registered trademark of The Open Group in the United States and other countries.Storwize is a trademark of Storwize Inc., an IBM company, and used under license by IBM.Storwize is a trademark of Storwize Inc., an IBM company, and used under license by IBM.Storwize is a trademark of Storwize Inc., an IBM company, and used under license by IBM.Storwize is a trademark of Storwize Inc., an IBM company, and used under license by IBM.

* All other products may be trademarks or registered trademarks of their respective companies.

Notes:Performance is in Internal Throughput Rate (ITR) ratio based on measurements and projections using standard IBM benchmarks in a controlled environment. The actual throughput that any user will experience will vary depending upon considerations such as the amount of multiprogramming in the user's job stream, the I/O configuration, the storage configuration, and the workload processed. Therefore, no assurance can be given that an individual user will achieve throughput improvements equivalent to the performance ratios stated here.

IBM hardware products are manufactured from new parts, or new and serviceable used parts. Regardless, our warranty terms apply.

All customer examples cited or described in this presentation are presented as illustrations of the manner in which some customers have used IBM products and the results they may have achieved. Actual environmental costs and performance characteristics will vary depending on individual customer configurations and conditions.

This publication was produced in the United States. IBM may not offer the products, services or features discussed in this document in other countries, and the information may be subject to change without notice. Consult your local IBM business contact for information on the product or services available in your area.

All statements regarding IBM's future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only.

Information about non-IBM products is obtained from the manufacturers of those products or their published announcements. IBM has not tested those products and cannot confirm the performance, compatibility, or any other claims related to non-IBM products. Questions on the capabilities of non-IBM products should be addressed to the suppliers of those products.

Prices subject to change without notice. Contact your IBM representative or Business Partner for the most current pricing in your geography.

This presentation and the claims outlined in it were reviewed for compliance with US law. Adaptations of these claims for use in other geographies must be reviewed by the local country counsel for compliance with local laws.

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NOTICES AND DISCLAIMERSCopyright © 2010 by International Business Machines Corporation. All rights reserved.

No part of this document may be reproduced or transmitted in any form without written permission from IBM Corporation.

Product data has been reviewed for accuracy as of the date of initial publication. Product data is subject to change without notice. This document could include technical inaccuracies or typographical errors. IBM may make improvements and/or changes in the product(s) and/or program(s) described herein at any time without notice. Any statements regarding IBM's future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only. References in this document to IBM products, programs, or services does not imply that IBM intends to make such products, programs or services available in all countries in which IBM operates or does business. Any reference to an IBM Program Product in this document is not intended to state or imply that only that program product may be used. Any functionally equivalent program, that does not infringe IBM's intellectually property rights, may be used instead.

THE INFORMATION PROVIDED IN THIS DOCUMENT IS DISTRIBUTED "AS IS" WITHOUT ANY WARRANTY, EITHER OR IMPLIED. IBM LY DISCLAIMS ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE OR NONINFRINGEMENT. IBM shall have no responsibility to update this information. IBM products are warranted, if at all, according to the terms and conditions of the agreements (e.g., IBM Customer Agreement, Statement of Limited Warranty, International Program License Agreement, etc.) under which they are provided. Information concerning non-IBM products was obtained from the suppliers of those products, their published announcements or other publicly available sources. IBM has not tested those products in connection with this publication and cannot confirm the accuracy of performance, compatibility or any other claims related to non-IBM products. IBM makes no representations or warranties, ed or implied, regarding non-IBM products and services.

The provision of the information contained herein is not intended to, and does not, grant any right or license under any IBM patents or copyrights. Inquiries regarding patent or copyright licenses should be made, in writing, to:

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� This document was developed for IBM offerings in the United States as of the date of publication. IBM may not make these offerings available in other countries, and the information is subject to change without notice. Consult your local IBM business contact for information on the IBM offerings available in your area.

� Information in this document concerning non-IBM products was obtained from the suppliers of these products or other public sources. Questions on the capabilities of non-IBM products should be addressed to the suppliers of those products.

� IBM may have patents or pending patent applications covering subject matter in this document. The furnishing of this document does not give you any license to these patents. Send license inquires, in writing, to IBM Director of Licensing, IBM Corporation, New Castle Drive, Armonk, NY 10504-1785 USA.

� All statements regarding IBM future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only.

� The information contained in this document has not been submitted to any formal IBM test and is provided "AS IS" with no warranties or guarantees either expressed or implied.

� All examples cited or described in this document are presented as illustrations of the manner in which some IBM products can be used and the results that may be achieved. Actual environmental costs and performance characteristics will vary depending on individual client configurations and conditions.

� IBM Global Financing offerings are provided through IBM Credit Corporation in the United States and other IBM subsidiaries and divisions worldwide to qualified commercial and government clients. Rates are based on a client's credit rating, financing terms, offering type, equipment type and options, and may vary by country. Other restrictions may apply. Rates and offerings are subject to change, extension or withdrawal without notice.

� IBM is not responsible for printing errors in this document that result in pricing or information inaccuracies.

� All prices shown are IBM's United States suggested list prices and are subject to change without notice; reseller prices may vary.

� IBM hardware products are manufactured from new parts, or new and serviceable used parts. Regardless, our warranty terms apply.

� Any performance data contained in this document was determined in a controlled environment. Actual results may vary significantly and are dependent on many factors including system hardware configuration and software design and configuration. Some measurements quoted in this document may have been made on development-level systems. There is no guarantee these measurements will be the same on generally-available systems. Some measurements quoted in this document may have been estimated through extrapolation. Users of this document should verify the applicable data for their specific environment.

Special notices

Revised September 26, 2006