new doors to the library

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Page 1: New Doors To The Library

www.fau.edu/library

Page 2: New Doors To The Library

NEW DOORS TO THE LIBRARY

Engaging library communities through Facebook and blogs

Jane StrudwickElectronic ResourcesFAU Wimberly Library

Page 3: New Doors To The Library

Static

Monologue

Walks away and doesn’t look back

The Old Message

Page 4: New Doors To The Library

Web 2.0

Democratic creation

Dynamic Delivery

Conversation!

The New Message

Page 5: New Doors To The Library

Editorial - The Day After the Health Care Bill - NYTimes.comhttp://www.nytimes.com/2010/03/24/opinion/24wed1.html?ref=todayspaperScreen clipping taken: 3/25/2010, 9:03 AM

Share/Community

Talk Back

Keep Track

Page 6: New Doors To The Library

Blogs are a type of web page

Success wasn’t only in content but in delivery & management◦ Easy to design and maintain◦ Users can subscribe and get immediate delivery (email,

readers, Favorites)

Focus on an aspect of a webpage

Comments from users

Blogging

Page 7: New Doors To The Library

On and Off the Shelfhttp://libweb.fau.edu/blog/

Page 8: New Doors To The Library

Supplement traditional library services

Things change quickly at a library – updates on new books, hours, classes, etc.

Things change quickly, so librarians should too – professional blogs

Cheap, fast and easy

Information resource

Libraries in the blogosphere

Page 9: New Doors To The Library

School Library – CGHS Library Public Library-Galway Library Public Library System - NYPL Blogs Academic Library - On & Off the Shelf Special Library – As a Matter of Fact

Library Experts – British Library Blogs Professional Blogs – Top 50 Librarian Blogs As Reference– Mystery books blogs (

PBCLibrary)

Library Blogs

Page 10: New Doors To The Library

"How on earth did we stalk our exes, remember our co-workers' birthdays, bug our friends, and play a rousing game of

Scrabulous before Facebook?”

Geier, Thom; Jensen, Jeff; Jordan, Tina; Lyons, Margaret; Markovitz, Adam; Nashawaty, Chris; Pastorek, Whitney; Rice, Lynette; Rottenberg, Josh; Schwartz, Missy; Slezak, Michael; Snierson, Dan; Stack, Tim; Stroup, Kate; Tucker, Ken; Vary, Adam B.; Vozick-Levinson, Simon; Ward, Kate (December 11, 2009)). "THE 100 Greatest Movies, TV Shows, Albums, Books, Characters, Scenes, Episodes, Songs, Dresses, Music Videos, and Trends that entertained us over the 10 Years". Entertainment Weekly.

Facebook

Page 11: New Doors To The Library

The never ending yearbook

Named after a “getting to know you” manual published by universities

Launched in 2004, opened to all over 13 in 2006.

400 million active users world wide (Facebook)

Page 12: New Doors To The Library

Only where the kids are◦ 35-54% of users are 35-54 (358% growth)◦ 55+ are 9.5% of users (923% growth!)(istrartegy Labs)

Privacy issues◦ Control Security Settings

Kids and Students don’t want institutions on their turf◦ Pages changed how Facebook is being used

Misconceptions

Page 13: New Doors To The Library

Pages now allow institutions to have their own profile – “more than 20 million people become fans of Facebook each day”

Library community is already there

Allows library users to communicate directly with library

Integrate other social media forums and web pages

Pages & Libraries

Page 14: New Doors To The Library

http://www.facebook.com/FAULibraries

http://www.facebook.com/westpalmbeachpubliclibrary

http://www.facebook.com/sitesExhibitions

http://www.facebook.com/folgershakespearelibrary

http://www.facebook.com/libraryofcongress

Library Facebook Pages