Networks and online journalism

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First lecture on the Online Journalism module at City University


<ul><li>1.Online Journalism#cityOJPaul Bradshaw,, 27 September 2011</li></ul> <p>2. Why are you here?..Martin Belam (, 27 September 2011 3. Tuesday, 27 September 2011 4., 27 September 2011 5., 27 September 2011 6. source: Ofcom ( and, 27 September 2011 7. Internet ad growth 2000-2008 source: IABTuesday, 27 September 2011 8. "Magazine publisher Future is to cut around 100 jobs based in the UK and worldwide in a move favouring digital over print.", 27 September 2011 9. Source: Magazines &amp; Their Websites, CJR study (2010)Tuesday, 27 September 2011 10. Tuesday, 27 September 2011 11. "This job is just as likely to attract people whove set up community websites or blogs and have a passion for their locality." Sarah Hartley -, 27 September 2011 12. "I want to see social media become a part of the fabric of the day-to-day work." Julian March, Sky News -;aid=179903Tuesday, 27 September 2011 13. "Im afraid youre not doing your job if you cant do those things. Its not discretionary."Peter Horrocks, Director, BBC Global News -, 27 September 2011 14. Tuesday, 27 September 2011 15. Being a good writer is no longerenough.Tuesday, 27 September 2011 16. (corporate machinery)Tuesday, 27 September 2011 17. (your new networks)Tuesday, 27 September 2011 18. Go to interviews with more thana clippings file. "A URL is an obvious asset. The site you build at your URL should become your greatest business asset, but youll need to build many smaller assets within that site first.Tuesday, 27 September 2011 19. "An active reader community is an asset. That takes time to develop." Robert Niles -, 27 September 2011 20. Tuesday, 27 September 2011 21. What this module is about: Journalism across all media orgs: broadcast, print, magazine and online-only A developing medium: learning how to keep up Building assets: networks and URLsTuesday, 27 September 2011 22. What this module is not about: Teaching web design: useful but not essential Learning by rote: technology will change - so must you Sitting behind a computer all day: get mobile, report the unreportedTuesday, 27 September 2011 23. Its not about the mark. Assignment: Group blog Covering an under-reported network Journalism as spotlight, forum, watermark Scoops, networks, asset URL Community, multimedia, data Newsgathering, Production, StrategyTuesday, 27 September 2011 24. Live - in 4 weeks Judged by a panel of industry experts in 3 months Editorial roles Best journalism showcased on central site (Ill tweet it too!)Tuesday, 27 September 2011 25. See Moodle. Briefs, guidance documents, readings, links, FAQTuesday, 27 September 2011 26. (break)Tuesday, 27 September 2011 27. 1: NetworksJOM800 Online JournalismTuesday, 27 September 2011 28. This week in 3 bullets: Networks are the key structurejournalists need to operate across online Mutual benefit should be the guide Make product out of processTuesday, 27 September 2011 29. You do not control the platform..Tuesday, 27 September 2011 30. 4 reasons why networks are vital Finding contacts Being findable by contacts Distribution Building trust and relationshipsTuesday, 27 September 2011 31. Case studies..Tuesday, 27 September 2011 32. Print: Paul Lewis, The Guardian A networked journalistTuesday, 27 September 2011 33. Magazines: Farmers Weekly "Within 20 minutes Farmers Weekly journalist Isobel David was on the forum to confirm the story and provide more information plus links to the MAFF web site. Over the weekend the journalist posted whatever information she had on the site and collected reader feedback.", 27 September 2011 34. Broadcast: Robert Peston "Comments left by readers contain useful insights - and they help me understand what really matters to people. That is not to say that I give them only what they want ... Sharing information - some of it hugely important, some of it less so - with a big and interested audience delivers [ownership] and creates that committed community.", 27 September 2011 35. Online: BirminghamRiots2011On Monday evening the site published an image of a rioterkicking a policeman said to have been taken in Birminghamthat night. Within an hour it had already been correctlyidentified as being taken in London in March. The next day,however, the same image was incorrectly captioned on thefront page of the Birmingham Mail and the centre spread ofThe Guardian, along with many other newspapers., 27 September 2011 36. "Authority, trust and persuasivenessplay an important role ... Connections areanother important factor, along with timingand a dash of pure luck.", 27 September 2011 37. How to create adecentralised newsoperation..Tuesday, 27 September 2011 38. The internet hates amiddleman.Tuesday, 27 September 2011 39. (before)Tuesday, 27 September 2011 40. (after)Tuesday, 27 September 2011 41. Tuesday, 27 September 2011 42. Tuesday, 27 September 2011 43. Tuesday, 27 September 2011 44. Tuesday, 27 September 2011 45. Tuesday, 27 September 2011 46. Tuesday, 27 September 2011 47. Tuesday, 27 September 2011 48. Tuesday, 27 September 2011 49. 5 things to do on Twitter1.Sign up to Twitter and follow anyone you know,plus 10 people from your field (use Twellow,Tweepsearch, wefollow) or area (use Twitterlocalor Twitter Grader)2.Tweet what youre working on (just try it)3.Tweet a useful link4.Tweet an @ message to someone you dontknow5.Try using Pingvine or Twitterfeed to send aDelicious RSS feed to your Twitter account (soanything you bookmark will be tweeted)Tuesday, 27 September 2011 50. What is journalismnow for? Things change.Tuesday, 27 September 2011 51. Nodocentrism "A network is quite incapable of recognizing things that are not nodes. If something is available in the network, it is perceived as part of reality, but if it is not available it might as well not exist." Ulises Mejias: The Limits of Social Networks for organising the socialTuesday, 27 September 2011 52. The role of a journalist in anetworked age Making the hidden findable A voice to the voiceless Connecting communities Verifying and debunkingTuesday, 27 September 2011 53. Guest Q&amp;A:Neal Mann, @fieldproducerA networked journalistTuesday, 27 September 2011 54. This weeks lab. Choosing a network - &amp; listening to it. Setting up Twitter, Delicious, RSS Populating them Linking them using RSSTuesday, 27 September 2011 55. Further reading. Bradshaw* &amp; Rohumaa: Online Journalism Handbook (password student) Benkler: The Power of Networks *I have a financial interest (but only for biscuit money)Tuesday, 27 September 2011 </p>