networking and linkedin tutorial for preparing to join the dickinson career community group on...
TRANSCRIPT
Networking and LinkedInTutorial for preparing to join the
Dickinson Career Community group on LinkedIn
Dickinson Career Center
Discussion TopicsNetworking
• Definition• Benefits• Who• How
Using LinkedIn & connecting with Dickinsonians
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What is Networking?
Developing relationships to get
Information Advice Referrals
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Why Should You Network?
• Finding internships• Learning about grad schools• Researching an employer
Career networking is for:
• Career and job exploration
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Networking Benefits
• Get insider’s view• Learn trends and vocabulary• Improve communications skills
Benefits for you:
• Meet professionals
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Whom Should You Network With?
• Friends• Family• Friends of family, family of friends• Dickinson faculty and staff• People you’ve worked, interned or volunteered
with• Alumni you know
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Networking Opportunities
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How to Prepare
1. Know yourself2. Research your areas of interest3. Determine what you want to learn now – formulate
questions4. Articulate information about yourself and what you
hope to learn
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Check for Understanding 1Correct answers are on the next page.
1. Networking is (choose one answer) _ Making connections and developing relationships to obtain information, advice and referrals _ Contacting alumni and asking if they have a job or internship for you 2. For students, the benefits of networking are (choose at least one answer) _ Learning about a career field from an insider’s perspective _ Learning the issues and vocabulary of your career field _ Meeting professionals in your area of interest _ Improving your communications skills 3. Preparation for networking should include (choose all that apply) _ Registering with an executive search company _ Researching people and industries _ Thinking about your interests, skills and experience _ Formulating a question that will move you towards your next career goal
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Correct Answers to Check for Understanding 1
1. Networking is ✓ Making connections and developing relationships to obtain information, advice and referrals _ Contacting alumni and asking if they have a job or internship for you 2. For students, the benefits of networking are ✓ Learning about a career field from an insider’s perspective ✓ Learning the issues and vocabulary of your career field ✓ Meeting professionals in your area of interest ✓ Improving your communications skills 3. Preparation for networking should include _ Registering with an executive search company ✓ Researching people and industries ✓ Thinking about your interests, skills and experience ✓ Formulating a question that will move you towards your next career goal
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Why alums like to network with students
Why would an alum whodoesn’t know me wantto network with me?
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o People like sharing and advising
o People enjoy “giving back”
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Alumni Expectations
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What will the alumexpect of me?
LADY FACE WORLD LABEL OUTLINE CLIP ART at clker.com
• Be prepared• Don’t ask for a job• Respect their time• Thank them after meeting• Promptly follow up on referrals• Tell them the end of your story
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To Find Alumni, Join LinkedIn
• LinkedIn Profile = Public Resume• Research Career Paths• Apply for Jobs• Join Groups
• Network
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Finding Dickinsonians on LinkedIn – Step 1 Connections / Find Alumni
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Finding Dickinsonians on LinkedIn – Step 2 Do Search
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Finding Dickinsonians on LinkedIn – Step 3Check Search Results. Title or Employer Look Interesting?
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Finding Dickinsonians on LinkedIn – Step 4Analyze Interesting Profiles – Select Alum
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Check for Understanding 2Correct answers are on the next page.4. Alumni expect that students networking with them will (choose all that apply)
_ Be prepared_ Not ask them for a job_ Respect their time_ Thank them after networking_ Promptly follow up with their referrals_ Email them later when the student has decided their next step, to thank the alum for helping
5. The best tool for searching for alumni on LinkedIn is (choose one)_ The Advanced Search function_ The search function in the Dickinson Career Community group_ The search function under Connections/Find Alumni
6. I can find the warmest networking partners on LinkedIn (choose one)_ In the official Dickinson Career Community group on LinkedIn_ In the general LinkedIn population_ In the unofficial Dickinson group
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Answers to Check for Understanding 24. Alumni expect that students networking with them will
✓ Be prepared✓ Not ask them for a job✓ Respect their time✓ Thank them after networking✓ Promptly follow up with their referrals✓ Email them later when the student has decided their next step, to thank the alum for helping
5. The best tool for searching for alumni on LinkedIn is _ The Advanced Search function_ The search function in the Dickinson Career Community group✓ The search function under Connections/Find Alumni
6. I can find the warmest networking partners on LinkedIn ✓ In the official Dickinson Career Community group on LinkedIn_ In the general LinkedIn population_ In the unofficial Dickinson group
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Contacting Dickinsonians through LinkedIn-Step 1 Join the Dickinson Career Community
1. Search for and select the Dickinson Career Community group
2. Click Join to request to become a member of the group
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Contacting Dickinsonians through LinkedIn-Step 2 Go Into the Dickinson Career Community
1. Select Groups from within Interests
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2. Click on the Dickinson Career Community group
Contacting Dickinsonians through LinkedIn-Step 3 Contacting Alum Through Group
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Connect when you know the person
Send Message when you don’t know the person
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What Should Your Message Say?Clear subject lineBriefly say:
• How you got their name• Something about yourself• Why you want to talk to them and what you want them to do• How they can reach you• Thank you• Include your name and contact information
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Sample Email
Dear Ms. Eggers,
I am a Dickinson College student interested in social media marketing and found your profile on LinkedIn. I see that you had several internships in social media marketing and presently work for a communications agency. Would you be willing to tell me how you obtained your internships and the job at the agency and give me some advice based on your experience? I would appreciate talking with you in a short phone call or over email. I can be reached through LinkedIn or at [email protected]. Thank you for considering my request.
Yours truly,
Your name and contact information
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What if They Don’t Answer?• Wait 7 – 10 days
• Forward them same email with note on top
Dear Ms. Smith, I’m reaching out again to ask if you would be willing to answer some questions about your career in finance. I realize that you may have been traveling or are very busy at work, but wanted to try again to see if you would be able to help me. Thank you, Your Name
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Dickinson Career Community Discussions
Post should be general and ask for career-related information, advice or referrals.
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Sample of Appropriate Group Post
I’m interested in learning about careers in international education and cultural exchange. Does anyone have a contact at a related organization in the Washington DC area?
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Group Posting RemindersDon’t just ask for a Job
Hello Dickinsonians. I am a recent graduate in Geology. I am looking for jobs in the energy sector (oil, gas). I am also open to Environmental Consulting. If anyone has any connections or contacts I would greatly appreciate it.
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Hello Dickinsonians. I am a recent graduate in Geology. I am looking for jobs in the energy sector (oil, gas) or in environmental consulting. If anyone has any advice about how to land a first job in those fields, I would greatly appreciate it.
But you could say…
Check for Understanding 3Correct answers are on the next page.
7. If I don’t know an alum, my first LinkedIn outreach should be (choose one)_ Request to Connect_ Send a message directly, from the Dickinson Career Community group
8. Your email or phone outreach should include (choose all that apply) _ How you got the person’s name (what is your connection) _ A strong pitch about your talents and experience and request for a job _ What you want them to do (your request) _ A thank you _ Your contact information
9. Which is an appropriate Discussion post in the Dickinson Career Community group on LinkedIn (choose one)_ Looking for a summer internship or job in the Boston area involving finance or marketing. If you
know anything, please let me know._ I am actively seeking a job in public relations or event planning in the NYC area. If anyone has
any advice on how to break into this industry, I would appreciate talking with you.
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Answers to Check for Understanding 37. If I don’t know an alum, my first LinkedIn outreach should be
_ Request to Connect✓ Send a message directly, from the Dickinson Career Community group
8. Your email or phone outreach should include ✓ How you got the person’s name (what is your connection) _ A strong pitch about your talents and experience and request for a job
✓ What you want them to do (your request)✓ A thank you✓ Your contact information
9. Which is an appropriate Discussion post in the Dickinson Career Community group on LinkedIn _ Looking for a summer internship or job in the Boston area involving finance or marketing. If you
know anything, please let me know.✓ I am actively seeking a job in public relations or event planning in the NYC area. If anyone has
any advice on how to break into this industry, I would appreciate talking with you.
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