netsuite suitecommerce-ponziano ciampi
TRANSCRIPT
TRASFORMA LA TUA AZIENDA IN UN #1Countdown per accelerare il tuo business con il Cloud ERP NetSuite
#CD4T16 // 14 Aprile 2016 // Assago Milanofiori
Ponziano Ciampi
NetSuite Suitecommerce, un’unica piattaforma che supporta multipli marketplaces, country, linguaggi, tassazioni e valute
Relevant and Continuous Conversations
Online and In-Store Experiences
Buy Anywhere, Get Anywhere,
Return Anywhere
Can’t return in storeBought online
OUT OFSTOCK ONLINE
But available at local storeItem out of stock online
Discovers item isn’t available in storeSees item online
Some Other Time
Customer leavesIn store, but doesn’t purchase
Receive email promotion for same itemPurchased an item in store
No follow-up emails to close saleAbandoned cart items
What’s nextis anyone’s guess
Multiple business models is the norm
Customer experience is king
Today’s Commerce Challenges
Systems redesigned around the customer, not channels
Foundational orientation around the customer
The WayForward
Innovative Experiences
360° Customer View
Intelligent Order Orchestration
Unlimited Expansion
Single CloudPlatform
Omnichannel customer view
Integrated customer service
Personalization and segmentation
SuiteCommerce Delivers
Full transaction history
One truth across all channels
Lifetime profit measurement
Business Driver
360o Customer View
Innovative Experiences
SuiteCommerce Delivers
Business Driver
Responsive design starter store
Future-proof architecture
B2C caliber experience
Consistent and compelling experiences
Differentiation
Performance and scalability
Support multiple devices
Industry-standard technology
SuiteCommerce Delivers
Business DriverManage orders from multiple channelsReal-time inventory visibility for business and customerConnect global supply and distribution chains
Centralized order & inventory management
Continuity and subscription orders
Countless inventory locations
Customizable order routing rules
Unification of supply chain and customer demand
Intelligent Order Orchestration
SuiteCommerce Delivers
Business DriverUnlock global opportunity Complexities of multi-language, -currency, and -taxSeparate systems make expansion cost-prohibitiveMultiple business models and brands
Multi-language, -currency, -tax
B2C and B2B on same platform
Multi-site capability speeds growth
Unlimited subsidiary reporting
Native translation of UI
Unlimited Expansion
SuiteCommerce Delivers
Business DriverMaintaining separate systems Fragmented development expertise Real-time, company-wide data visibilityImplement and enforce business logic once, everywhere
Unified ecommerce and in store with backend business systemsNo integration costsSeamless upgrades, always on latest releaseEnterprise-wide data visibility
Single Cloud-Based Platform
SuiteCommerce
Design the Experience
You Want for Your Brand
Mobile
SuiteCommerce InStore Unifying Online and In-Store Experiences
Stores Are Not Just Showrooms
ReturnLocations
TestingLabs
Instantaneous Pickup Places
HelpDesks
Digitally-Enabled Inspiration Sites
PurchasePoints
ShippingCenters
The Value of the Physical Store Evolves
of shoppers want access to reviews and ratings in store78% of shoppers want
to return items toa nearby store42%of retailers accept
returns of online orders in store49%
Deliver a unified shopping experience
Build strong customer loyalty
Omnichannel servicing
Intuitive, efficient, full featured point of sale
Digital selling tool
Mobile ready
Customer 360
Enterprise wide inventory visibility
SuiteCommerce InStore:
Transform the Store
Designed for Mobility
Full-featured, intuitive Point of Sale
UI designed for touch tablet screens
Omnichannel Servicing
Full visibility of orders started or finished in any channel
Carts and product lists available in all channels
Endless aisle
Digital Selling
Upsell and cross sell context-aware recommendations
Dynamic merchandising
360-degree customer view
The Clustin Omnichannel Platform
ERP - 3PL - ePay Marketplaces Price Comparison Repricing Webstores
Connectors
BRANDED MANUFACTURES RETAILERS
Selling ChannelsRetailers Channel Partners Resellers
Order Management Enables the Ultimate Omnichannel Goal
Continuity
Save the Sale
Ship
from
DC
Ship from
Store
Digital / ServiceFulfillment
Home Delivery
Cros
s-ch
anne
lRe
turn
s
Drop Ship
StorePick-up
Ship to Store
Buy Anywhere
Fulfill Anywhere
Return Anywhere
Omnichannel Order Management Provides Significant Business Value and ROI
Satisfied omnichannel shoppers buy more
Higher customer satisfaction, retention, re-order/ renewal
Avoid lost sales due to stock-outs
Expand assortment without expanding store footprint
Store fulfillment drives incremental store purchases
More effective cross-sell and up-sell
Happy customers advocate your brand
React quickly to changing market demands
Increase Revenue
Thank You