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    Organization and technology interventions

    to improve Safe and Eco driving

    1

    Organization and technology interventions

    to improve safe and eco driving

    P. D. Davis & I. S. Poonaji

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    Organization and technology interventions

    to improve Safe and Eco driving

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    Contents

    Contents Page

    Nestle Global

    Safety Overview3

    Nestle USA Private

    Fleet4

    Cultural & Risk

    Mgmt The Hu

    manElement

    5

    Technology & KPIs,

    Driver Impact6- 9

    Using

    Technology to

    change driver

    behaviour

    10-11

    Poland

    Telematics

    Project

    12-13

    Conclusion 14

    Q & A Session

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    Organization and technology interventions

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    Nestle Global Safety

    Over-view Goal: To Become Industry

    Leader in WorkplaceSafety & Health

    Global Safe DrivingProgram & Committee

    Creating Shared Value Responsible Behaviour Safe Driving

    Efficient Use Of Fuel

    Care for the Environment

    Global BenchmarkingPlatform & Forum

    Global Emphasis -

    Technology & Metrics Safety KPI Alignment

    Best Practice SharingRelated to injury & vehiclecollision prevention

    Risk Assessment Priority

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    Organization and technology interventions

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    McDonough,

    Ga.

    Allentown,

    Pa.

    Dekalb,

    Ill.Streetsboro,

    Oh.

    Mira Loma,

    Calif.

    27

    15 million US miles

    48 thousand loads

    1.7 billion pounds

    Company & Owner Oprs

    317mi Average length of Haul

    Nestl USA Private Fleet Network

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    Safety Culture & Risk Mgmt.

    The Human Element

    Strong Localized Networks

    Safety, Health & EnvironmentFunctions

    Priority Focus & Balance Sky can bethe Limit

    Safety, Family, General Public,Consumers, Risk Mgmt, Business &Regulatory Requirements,

    Environmental Impacts Maximize Potential

    Country Specific Programs

    Defensive & Eco Driver training tomaximize performance

    Internal Audits Corporate Safety,Logistics & Zurich

    Developing Self Audit program

    Individual Risk Indexing Progress & Successes Monitored &Published

    Multi-Faceted & layered RecognitionPrograms

    Pro-Active Culture of Risk Identification &Prevention

    Best In Class & Industry Culture

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    Organization and technology interventions

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    Technology, KPIs & Driver

    Behavioural Impacts & Results

    Multi-Layered Support Network

    World Head Quarters

    Corporate & Logistics Safety - USA

    Private Fleet Field Operations

    Driver Level

    Regulatory Compliance Embedded

    Virtual Risk Safety Training

    ECO Driving Module Jan 09

    Technology, Data Metrics Mgmt

    can/does Impact Performance &

    Driving Behaviour

    Equipment Specifications

    Aero-Dynamics & ErgonomicsFocus

    Smart way Blue Print

    Driver is Key Element to Success

    Safety, Fuel Efficiency &

    Environmental Impact Performance

    & Metrics

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    Fleet Safety & Efficiency Performance

    8

    8

    8%

    %

    %

    %

    %

    %

    8

    8 8

    MPGTrend Engine Idle % Trend

    OSHAAccident Frequency

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    ionandtechnologyinterventions

    eSafean

    dEcodriving

    NestleUSA

    PrivateFle

    etMPGTrend

    200

    2/5

    2/12

    2/19

    2/26

    3/4

    3/11

    3/18

    3/25

    4/1

    4/8

    4/15

    4/22

    4/29

    5/6

    5/13

    5/20

    5/27

    6/3

    6/10

    6/17

    6/24

    7/1

    7/8

    7/15

    7/22

    7/29

    8/5

    8/12

    8/19

    8/269/2

    9/9

    9/16

    9/23

    9/30

    10/7

    10/14

    10/21

    10/28

    11/4

    11/11

    11/18

    11/25

    12/2

    12/9

    12/16

    12/23

    12/30

    08Fleet

    YTD08Average

    07Average

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    32% 31%

    39%

    17%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45%

    2005 2006 2007 2008

    Nestle USA Private Fleet Driver Turnover Rate

    TruckingIndustryStandard 2008Turnover Rate: 124%

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    Using Technology to

    change driver behavior

    Primary Safety - avoiding theincident

    Poor Driving Behaviour hasan impact, an importanteconomical part

    Intervention: significantchange in driver behaviour

    that clearly implies saferdriving

    Use of innovative solutions -Telematics

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    Changing behaviour

    3 step process

    1. Turning an unconscious,risky habit into a conscious,self-directed, risky behaviour.

    2. Changing a conscious, self-directed, risky behaviourinto a conscious, safe, self-directed behaviour.

    3. Changing a conscious, safe,self-directed behaviour intoan unconscious safe habit

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    Poland Telematic

    Project Aims

    The project aimed to

    examine whether new

    technological advances in

    Telematics are actually

    able to change driver

    behaviour for improving

    driving safety and

    environment KPIs.

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    Poland Telematic some key results

    May 08; 21.8 l per 100 KM

    Sept 08: 18.8l per100 KM

    - 14

    FUEL ECONOMY L/100KM SWEET SPOT DISTANCE (%)

    May 08; Average 39,1%

    Sept 08: Average 87,9%

    + 125

    HARSH BREAKING

    May 08; Average 5

    Sept 08: Average 2

    - 60

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    Conclusion

    Facts

    Reduction in fuel costs

    Reduction in emissions

    Safer and more intelligentdriving

    Operational efficiency

    Recognise need for constantmonitoring + sustained training

    Behaviour Change

    Assumptions

    Lower vehicle servicing costs

    Longer vehicle-life expectancy Improved overall driving

    standards

    Improved vehicle security

    Reduction in risk of accidents /insurance claims