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    At the beginning of the 21st century, the worlds largestfood and beveragecompany, Nestl,

    decided to standardize their operations. This project named GLOBE (Global BusinessExcellence) Program implements a single set of procurement, distribution and sales

    management systemsand processes worldwide. It aims at increasing consistency and

    efficiency on its business operation so that profit will increase. It sounds very tempting.

    However, because this program requires involvement and cooperation from every aspect of thecompany, the implementation of the GLOBE has encountered numerous challenges.The firm has 500 facilities in 200 countries. Each of them is allowed to conduct business in away that suitable for the local situation. That means in order to choice a standard for even onlyone business process, they need to go through different types of methods. Along with different

    cultural and political differences, it is extremely time consuming for the standardizationconsidering the amount of processes for the largest company in this field. Chris Johnson whowas in charge of this program was given a deadline ending within three years. Moreover, thereis a cap on how much the project can cost each year. The CEO needs to be realistic to spendmoney strategically on this project without affecting cash shortages on other program. This is

    going to slow down the implementation progress. Also, because after the standardization ofbusiness process and systems, every organization has to adopt the same way of doing their

    jobs, no matter where it is, what culture they have, and what methods they used for dailyoperation. The adjustment requires time and efforts, and the planning process needs to be verycareful and thorough as one mistake might leads to very serious consequences.The other aspect that Nestl faced challenges during the standardization process is on themanagement. In order to standardize everything, market heads lost some of their power oncontrolling...

    Nestls objectives are to be recognised as the world leader in Nutrition, Health and Wellness, trusted byall its stakeholders, and to be the reference for financial performance in its industry.

    We believe that leadership is not just about size; it is also about behaviour. Trust, too, is about behaviour;and we recognise that trust is earned only over a long period of time by consistently delivering on ourpromises. These objectives and behaviours are encapsulated in the simple phrase, Good Food, GoodLife, a phrase that sums up our corporate ambition.

    TheNestl Roadmap (pdf, 58 Kb)is intended to create alignment for our people behind a cohesive set ofstrategic priorities that will accelerate the achievement of our objectives. These objectives demand fromour people a blend of long-term inspiration needed to build for the future and short-term entrepreneurialactions, delivering the necessary level of performance.

    Watch a short animation highlighting the companys performance over the past year and outlining

    Nestls ambitions for thefuture:Nestl 2012 in 3 minutes

    Competitive advantages

    Unmatched product and

    brand portfolio

    True competitive advantage comes from a combination of hard-to-copy

    advantages throughout the value chain, built up over decades.There are inherent links between great products and strong R&D, between the

    http://www.nestle.com/asset-library/documents/about_us/nestle-roadmap.pdfhttp://www.nestle.com/asset-library/documents/about_us/nestle-roadmap.pdfhttp://www.nestle.com/asset-library/documents/about_us/nestle-roadmap.pdfhttp://www.nestle.com/aboutus/strategyhttp://www.nestle.com/aboutus/strategyhttp://www.nestle.com/aboutus/strategyhttp://www.nestle.com/aboutus/strategyhttp://www.nestle.com/asset-library/documents/about_us/nestle-roadmap.pdf
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    Unmatched R&Dcapability

    Unmatched geographic

    presence

    People, culture, values

    and attitude

    broadest geographic presence and an entrepreneurial spirit, between greatpeople and strong values.

    Growth drivers

    Nutrition, Health and

    Wellness

    Emerging markets and

    Popularly

    Positioned Products

    Out-of-home

    Premiumisation

    These four areas provide particularly exciting prospects for growth. They areapplicable across all our categories and around the world.

    Everything we do is driven by our Nutrition, Health and Wellness agenda,Good Food, Good Life, which seeks to offer consumers products with the bestnutritional profile in their categories

    Operational pillars

    Innovation & Renovation

    Wherever, whenever, however

    Consumer engagement

    Operational efficiency

    Nestl must excel at each of these four inter-relatedcore competences. They drive product development,renewal and quality, operational performance,interactive relationships with consumers and otherstakeholders and differentiation from our competitors.

    If we excel in these areas we will be consumer-centric,we will accelerate our performance in all key areas andwe will achieve excellence in execution.

    We are seeking to achieve leadership and earn that trust by satisfying the expectations of consumers,whose daily choices drive our performance, of shareholders, of the communities in which we operate andof society as a whole. We believe that it is only possible to create long- term sustainable value for ourshareholders if our behaviour, strategies and operations are also creating value for the communities

    where we operate, for our business partners and, of course, for our consumers. We call this CreatingShared Value.

    We are investing for the future to ensure the financial and environmental sustainability of our actions andoperations: in capacity, in technologies, in capabilities, in people, in brands, in R&D. Our aim is to meettodays needs without compromising the ability of future generations to meet their needs, and to do so in

    a way which will ensure profitable growth year after year and a high level of returns for our shareholdersand society at large over the long-term.

    Most people know us through our brands. Our portfolio covers almost every food and beverage categorygiving consumers tastier and healthier products to enjoy at every eating occasion and throughout lifesstages including times of special nutritional need. Here is a sample of some of our brands. For more

    information, visit ourBrandssection.

    Baby foods

    Cerelac,Gerber,Gerber Graduates,NaturNes,Nestum

    Bottled water

    Nestl Pure Life,Perrier,Poland Spring,S.Pellegrino

    Cereals

    http://www.nestle.com/csv/homepagehttp://www.nestle.com/csv/homepagehttp://www.nestle.com/csv/homepagehttp://www.nestle.com/csv/homepagehttp://www.nestle.com/brandshttp://www.nestle.com/brandshttp://www.nestle.com/brandshttp://www.nestle.com/brands/baby-foodshttp://www.nestle.com/brands/baby-foodshttp://www.nestle.com/brands/allbrands/cerelachttp://www.nestle.com/brands/allbrands/cerelachttp://www.nestle.com/brands/allbrands/gerberhttp://www.nestle.com/brands/allbrands/gerberhttp://www.nestle.com/brands/allbrands/gerberhttp://www.nestle.com/brands/allbrands/gerber-graduateshttp://www.nestle.com/brands/allbrands/gerber-graduateshttp://www.nestle.com/brands/allbrands/gerber-graduateshttp://www.nestle.com/brands/allbrands/naturneshttp://www.nestle.com/brands/allbrands/naturneshttp://www.nestle.com/brands/allbrands/naturneshttp://www.nestle.com/brands/allbrands/nestumhttp://www.nestle.com/brands/allbrands/nestumhttp://www.nestle.com/brands/allbrands/nestumhttp://www.nestle.com/brands/bottledwaterhttp://www.nestle.com/brands/bottledwaterhttp://www.nestle.com/brands/allbrands/nestle-pure-lifehttp://www.nestle.com/brands/allbrands/nestle-pure-lifehttp://www.nestle.com/brands/allbrands/perrierhttp://www.nestle.com/brands/allbrands/perrierhttp://www.nestle.com/brands/allbrands/perrierhttp://www.nestle.com/brands/allbrands/poland-springhttp://www.nestle.com/brands/allbrands/poland-springhttp://www.nestle.com/brands/allbrands/poland-springhttp://www.nestle.com/brands/allbrands/spellegrinohttp://www.nestle.com/brands/allbrands/spellegrinohttp://www.nestle.com/brands/allbrands/spellegrinohttp://www.nestle.com/brands/cerealshttp://www.nestle.com/brands/cerealshttp://www.nestle.com/brands/cerealshttp://www.nestle.com/brands/allbrands/spellegrinohttp://www.nestle.com/brands/allbrands/poland-springhttp://www.nestle.com/brands/allbrands/perrierhttp://www.nestle.com/brands/allbrands/nestle-pure-lifehttp://www.nestle.com/brands/bottledwaterhttp://www.nestle.com/brands/allbrands/nestumhttp://www.nestle.com/brands/allbrands/naturneshttp://www.nestle.com/brands/allbrands/gerber-graduateshttp://www.nestle.com/brands/allbrands/gerberhttp://www.nestle.com/brands/allbrands/cerelachttp://www.nestle.com/brands/baby-foodshttp://www.nestle.com/brandshttp://www.nestle.com/csv/homepagehttp://www.nestle.com/csv/homepage
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    Chocapic,Cini Minis,Cookie Crisp,Estrelitas,Fitness,Nesquik Cereal

    Chocolate & confectionery

    Aero,Butterfinger,Cailler,Crunch,KitKat,Orion,Smarties,Wonka

    Coffee

    Nescaf,Nescaf 3 in 1,Nescaf Cappuccino,Nescaf Classic,Nescaf Decaff,Nescaf DolceGusto,Nescaf Gold,Nespresso

    Culinary, chilled and frozen food

    Buitoni,Herta,Hot Pockets,Lean Cuisine,Maggi,Stouffer's,Thomy

    Dairy

    Carnation,Coffee-Mate,La Laitire,Nido

    Drinks

    Juicy Juice,Milo,Nesquik,Nestea

    Food service

    Chef,Chef-Mate,Maggi,Milo,Minors,Nescaf,Nestea,Sjora,Lean Cuisine,Stouffer's

    Healthcare nutrition

    Boost,Nutren Junior,Peptamen,Resource

    Ice cream

    Dreyers,Extrme,Hagen-Dazs,Mvenpick,Nestl Ice Cream

    Petcare

    Alpo,Bakers Complete,Beneful,Cat Chow,Chef Michaels Canine Creations,Dog Chow,FancyFeast,Felix,Friskies,Gourmet,Purina,Purina ONE,Pro Plan

    Sports nutrition

    PowerBar

    Weight management

    Jenny CraigThe Nestl Corporate Business Principles are at the basis of our companys culture, which has developed

    over the span of 140 years.Download the fully revised new version of theNestl Corporate Business Principles (pdf, 2Mb) Alsoavailable in more than50 languages.Since Henri Nestl first developed his successful infant cereal Farine Lacte,we have built our businesson the conviction that to have long-term success for our shareholders, we not only have to comply with allapplicable legal requirements and ensure that all our activities are sustainable, but additionally we have tocreate significant value for society.

    At Nestl we call thisCreating Shared Value.

    The latest version of our Corporate Business Principles, updated in June 2010, has been handed over toour employees around the world and accompanied by basic learning and training tools.Since 2011, a systematic and comprehensive modular training programme is being rolled out on thevarious components of the Corporate Business Principles. The depth and focus of the trainings isestablished in accordance with the materiality for the different functions within the company. For example,in 2011 the first step of the training on the human rights components focused on managers andemployees in countries of higher human rights risks as a priority. In 2012, major efforts will be on trainingprograms related to Management and Leadership, Conditions of Work and Employment and Compliance.

    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  • 8/13/2019 Nestl describes itself as a food

    5/35

    Our Corporate Business Principles will continue to evolve and adapt to a changing world, our basicfoundation is unchanged from the time of the origins of our Company, and reflects the basic ideas offairness, honesty, and a general concern for people.Nestl is committed to the following Business Principles in all countries, taking into account locallegislation, cultural and religious practices:

    1. Nutrition, Health and Wellness

    Our core aim is to enhance the quality of consumers lives every day, everywhere by offering tastier andhealthier food and beverage choices and encouraging a healthy lifestyle. We express this via ourcorporate proposition 'Good Food, Good Life'.Nestl Nutritional Profiling System (pdf, 524 Kb)

    2. Quality Assurance and product safety

    Everywhere in the world, the Nestl name represents a promise to the consumer that the product is safeand of high standard.Nestl Quality Policy (pdf, 85 Kb)

    3. Consumer Communication

    We are committed to responsible, reliable consumer communication that empowers consumers toexercise their right to informed choice and promotes healthier diets. We respect consumerprivacy.Nestl Consumer Communications Principles (pdf, 2 Mb)

    Nestl Policy and Instructions for Implementation of the WHO International Code of Marketing of Breast-milk Substitutes (pdf, 2 Mb)

    4. Human rights in our business activities

    We fully support the United Nations Global Compacts (UNGC) guiding principles on human rights and

    labour and aim to provide an example of good human rights and labour practices throughout our

    business activities.International Labour Organisation 5. Leadership and personal responsibility

    Our success is based on our people. We treat each other with respect and dignity and expect everyoneto promote a sense of personal responsibility. We recruit competent and motivated people who respectour values, provide equal opportunities for their development and advancement, protect their privacy

    and do not tolerate any form of harassment or discrimination.Nestl Management and LeadershipPrinciples (pdf, 533 Kb)andNestl Code of Business Conduct (pdf, 76 Kb) 6. Safety and health at work

    We are committed to preventing accidents, injuries and illness related to work, and to protectemployees, contractors and others involved along the value chain.Nestl Policy on Health and Safetyat Work (pdf, 2 Mb)

    7. Supplier and customer relations

    We require our suppliers, agents, subcontractors and their employees to demonstrate honesty, integrityand fairness, and to adhere to our non-negotiable standards. In the same way, we are committedtowards our own customers.Nestl Supplier Code (pdf, 1 Mb)

    8. Agriculture and rural development

    We contribute to improvements in agricultural production, the social and economic status of farmers,rural communities and in production systems to make them more environmentally sustainable.NestlPolicy on Environmental Sustainability (pdf, 349 Kb)

    9. Environmental sustainability

    We commit ourselves to environmentally sustainable business practices. At all stages of the product lifecycle we strive to use natural resources efficiently, favour the use of sustainably-managed renewableresources, and target zero waste.Nestl Policy on Environmental Sustainability (pdf, 349 Kb)

    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    10. Water

    We are committed to the sustainable use of water and continuous improvement in water management.We recognise that the world faces a growing water challenge and that responsible management of theworlds resources by all water users is an absolute necessity. Nestls commitment to Water, CreatingShared Value.

    Nestl continues to maintain its commitment to follow and respect all applicable local laws in each of itsmarkets.

    Nestl S.A.(French pronunciation:[nsle];English/nsle/,/nsli/)is a Swissmultinationalfood and beverage

    company headquartered inVevey,Switzerland. It is the largest food company in the world measured by

    revenues.[3][4]

    Nestl's products includebaby food,bottled water,breakfast cereals,coffee, confectionery,dairy products,ice

    cream,pet foods,and snacks. 29 of Nestl's brands have annual sales of over 1 billion Swiss francs (about

    $1.1 billion),[3][5]includingNespresso,Nescaf,Kit Kat,Smarties,Nesquik,Stouffer's,Vittel,andMaggi.Nestl

    has around 450 factories, operates in 86 countries, and employs around 328,000 people. It is one of the main

    shareholders ofL'Oral,the world's largestcosmeticscompany.[6]On 4 September 2013, software and search-

    engine giantGoogleannounced that they would be naming the nextAndroidrelease, version 4.4, after theever-popular chocolate wafer "KitKat" with Nestle's legal permission. Nestl, confirming the team-up,

    announced the distribution of around 50 million KitKats worldwide, featuring the Android mascot in the covers.[7]

    Nestl was formed in 1905 by the merger of the Anglo-Swiss Milk Company, established in 1866 by brothers

    George Page and Charles Page, and Farine Lacte Henri Nestl, founded in 1866 byHenri Nestl.The

    company grew significantly during the First World War and again following the Second World War, expanding

    its offerings beyond its early condensed milk and infant formula products. The company has made a number of

    corporate acquisitions, includingCrosse & Blackwellin 1950,Findusin 1963,Libby'sin 1971,Rowntree

    Mackintoshin 1988, andGerberin 2007.

    Nestl has a primary listing on theSIX Swiss Exchangeand is a constituent of theSwiss Market Index.It has a

    secondary listing onEuronext.In 2011, Nestl was listed No. 1 in theFortune Global 500as the world's mostprofitable corporation.[8]With a market capitalization of $233 billion, Nestl ranked No. 9 in theFT Global 500

    2013.[9]

    Contents

    [hide]

    1 History

    2 Products

    3 Joint ventures

    4 Corporate affairs

    o 4.1 Senior management

    o 4.2 Financial data

    5 Major competitors

    6 Controversy and criticism

    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    o 6.1 Chocolate price fixing

    o 6.2 Marketing of formula

    o 6.3 Ethiopian debt

    o 6.4 Melamine in Chinese milk

    o 6.5 Greenwashing

    o 6.6 Zimbabwe farms

    o 6.7 Palm oil use

    o 6.8 E. coli

    o 6.9 Child labour

    o 6.10 Bottled Life

    o 6.11 Horsemeat scandal

    o 6.12 We Feed The World

    7 Corporate social responsibility

    o 7.1 World Cocoa Foundation

    o 7.2 Sustainable Agriculture Initiative

    o 7.3 Creating Shared Value

    o 7.4 Ecolaboration

    o 7.5 Expanding Business in Health Care Nutrition

    o 7.6 Member of Fair Labour Association

    8 Sponsorships

    o 8.1 Good Food, Good Life

    o 8.2 Animation

    o 8.3 Music Festivals

    o 8.4 Sports

    9 Selected awards, certifications and rankings

    10 Bibliography

    11 See also

    12 Footnotes

    13 External links

    http://en.wikipedia.org/wiki/Nestl%C3%A9#Chocolate_price_fixinghttp://en.wikipedia.org/wiki/Nestl%C3%A9#Chocolate_price_fixinghttp://en.wikipedia.org/wiki/Nestl%C3%A9#Marketing_of_formulahttp://en.wikipedia.org/wiki/Nestl%C3%A9#Marketing_of_formulahttp://en.wikipedia.org/wiki/Nestl%C3%A9#Ethiopian_debthttp://en.wikipedia.org/wiki/Nestl%C3%A9#Ethiopian_debthttp://en.wikipedia.org/wiki/Nestl%C3%A9#Melamine_in_Chinese_milkhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Melamine_in_Chinese_milkhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Greenwashinghttp://en.wikipedia.org/wiki/Nestl%C3%A9#Greenwashinghttp://en.wikipedia.org/wiki/Nestl%C3%A9#Zimbabwe_farmshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Zimbabwe_farmshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Palm_oil_usehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Palm_oil_usehttp://en.wikipedia.org/wiki/Nestl%C3%A9#E._colihttp://en.wikipedia.org/wiki/Nestl%C3%A9#E._colihttp://en.wikipedia.org/wiki/Nestl%C3%A9#Child_labourhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Child_labourhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Bottled_Lifehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Bottled_Lifehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Bottled_Lifehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Horsemeat_scandalhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Horsemeat_scandalhttp://en.wikipedia.org/wiki/Nestl%C3%A9#We_Feed_The_Worldhttp://en.wikipedia.org/wiki/Nestl%C3%A9#We_Feed_The_Worldhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Corporate_social_responsibilityhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Corporate_social_responsibilityhttp://en.wikipedia.org/wiki/Nestl%C3%A9#World_Cocoa_Foundationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#World_Cocoa_Foundationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Sustainable_Agriculture_Initiativehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Sustainable_Agriculture_Initiativehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Creating_Shared_Valuehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Creating_Shared_Valuehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Ecolaborationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Ecolaborationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Expanding_Business_in_Health_Care_Nutritionhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Expanding_Business_in_Health_Care_Nutritionhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Member_of_Fair_Labour_Associationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Member_of_Fair_Labour_Associationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Sponsorshipshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Sponsorshipshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Good_Food.2C_Good_Lifehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Good_Food.2C_Good_Lifehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Animationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Animationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Music_Festivalshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Music_Festivalshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Sportshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Sportshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Selected_awards.2C_certifications_and_rankingshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Selected_awards.2C_certifications_and_rankingshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Bibliographyhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Bibliographyhttp://en.wikipedia.org/wiki/Nestl%C3%A9#See_alsohttp://en.wikipedia.org/wiki/Nestl%C3%A9#See_alsohttp://en.wikipedia.org/wiki/Nestl%C3%A9#Footnoteshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Footnoteshttp://en.wikipedia.org/wiki/Nestl%C3%A9#External_linkshttp://en.wikipedia.org/wiki/Nestl%C3%A9#External_linkshttp://en.wikipedia.org/wiki/Nestl%C3%A9#External_linkshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Footnoteshttp://en.wikipedia.org/wiki/Nestl%C3%A9#See_alsohttp://en.wikipedia.org/wiki/Nestl%C3%A9#Bibliographyhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Selected_awards.2C_certifications_and_rankingshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Sportshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Music_Festivalshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Animationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Good_Food.2C_Good_Lifehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Sponsorshipshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Member_of_Fair_Labour_Associationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Expanding_Business_in_Health_Care_Nutritionhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Ecolaborationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Creating_Shared_Valuehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Sustainable_Agriculture_Initiativehttp://en.wikipedia.org/wiki/Nestl%C3%A9#World_Cocoa_Foundationhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Corporate_social_responsibilityhttp://en.wikipedia.org/wiki/Nestl%C3%A9#We_Feed_The_Worldhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Horsemeat_scandalhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Bottled_Lifehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Child_labourhttp://en.wikipedia.org/wiki/Nestl%C3%A9#E._colihttp://en.wikipedia.org/wiki/Nestl%C3%A9#Palm_oil_usehttp://en.wikipedia.org/wiki/Nestl%C3%A9#Zimbabwe_farmshttp://en.wikipedia.org/wiki/Nestl%C3%A9#Greenwashinghttp://en.wikipedia.org/wiki/Nestl%C3%A9#Melamine_in_Chinese_milkhttp://en.wikipedia.org/wiki/Nestl%C3%A9#Ethiopian_debthttp://en.wikipedia.org/wiki/Nestl%C3%A9#Marketing_of_formulahttp://en.wikipedia.org/wiki/Nestl%C3%A9#Chocolate_price_fixing
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    History[edit]

    Henri Nestl

    Nestl's origins date back to 1866, when two separate Swiss enterprises were founded that would later formthe core of Nestl. In the succeeding decades, the two competing enterprises aggressively expanded their

    businesses throughout Europe and the United States.

    In August 1867, Charles (US consul in Switzerland) and George Page, two brothers fromLee County, Illinois,

    USA, established the Anglo-Swiss Condensed Milk Company inCham,Switzerland. Their first British operation

    was opened atChippenham,Wiltshire, in 1873.[10]

    A 1915 advertisement for "Nestls Food", an earlyinfant formula.

    http://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=1http://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=1http://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=1http://en.wikipedia.org/wiki/Henri_Nestl%C3%A9http://en.wikipedia.org/wiki/Henri_Nestl%C3%A9http://en.wikipedia.org/wiki/Lee_County,_Illinoishttp://en.wikipedia.org/wiki/Lee_County,_Illinoishttp://en.wikipedia.org/wiki/Lee_County,_Illinoishttp://en.wikipedia.org/wiki/Cham,_Switzerlandhttp://en.wikipedia.org/wiki/Cham,_Switzerlandhttp://en.wikipedia.org/wiki/Cham,_Switzerlandhttp://en.wikipedia.org/wiki/Chippenhamhttp://en.wikipedia.org/wiki/Chippenhamhttp://en.wikipedia.org/wiki/Chippenhamhttp://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-10http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-10http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-10http://en.wikipedia.org/wiki/Infant_formulahttp://en.wikipedia.org/wiki/Infant_formulahttp://en.wikipedia.org/wiki/Infant_formulahttp://en.wikipedia.org/wiki/File:Nestl%C3%A9_Food_advertisement,_1915.jpghttp://en.wikipedia.org/wiki/File:Nestl%C3%A9_Food_advertisement,_1915.jpghttp://en.wikipedia.org/wiki/File:Henry_Nestle.jpghttp://en.wikipedia.org/wiki/File:Henry_Nestle.jpghttp://en.wikipedia.org/wiki/File:Nestl%C3%A9_Food_advertisement,_1915.jpghttp://en.wikipedia.org/wiki/File:Nestl%C3%A9_Food_advertisement,_1915.jpghttp://en.wikipedia.org/wiki/File:Henry_Nestle.jpghttp://en.wikipedia.org/wiki/File:Henry_Nestle.jpghttp://en.wikipedia.org/wiki/File:Nestl%C3%A9_Food_advertisement,_1915.jpghttp://en.wikipedia.org/wiki/File:Nestl%C3%A9_Food_advertisement,_1915.jpghttp://en.wikipedia.org/wiki/File:Henry_Nestle.jpghttp://en.wikipedia.org/wiki/File:Henry_Nestle.jpghttp://en.wikipedia.org/wiki/File:Nestl%C3%A9_Food_advertisement,_1915.jpghttp://en.wikipedia.org/wiki/File:Nestl%C3%A9_Food_advertisement,_1915.jpghttp://en.wikipedia.org/wiki/File:Henry_Nestle.jpghttp://en.wikipedia.org/wiki/File:Henry_Nestle.jpghttp://en.wikipedia.org/wiki/Infant_formulahttp://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-10http://en.wikipedia.org/wiki/Chippenhamhttp://en.wikipedia.org/wiki/Cham,_Switzerlandhttp://en.wikipedia.org/wiki/Lee_County,_Illinoishttp://en.wikipedia.org/wiki/Henri_Nestl%C3%A9http://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=1
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    In September 1866, in Vevey,Henri Nestldeveloped a milk-based baby food, and soon began marketing it.

    The following year sawDaniel Peterbegin seven years of work perfecting his invention, themilk

    chocolatemanufacturing process. Nestl's was the crucial cooperation that Peter needed to solve the problem

    of removing all the water from the milk added to his chocolate and thus preventing the product from developing

    mildew. Henri Nestl retired in 1875 but the company under new ownership retained his name as Socit

    Farine Lacte Henri Nestl.

    In 1877, Anglo-Swiss added milk-based baby foods to their products and in the following year the Nestl

    Company addedcondensed milkso that the firms became direct and fierce rivals.

    In 1905, the companies merged to become the Nestl and Anglo-Swiss Condensed Milk Company, retaining

    that name until 1947 when the name Nestl Alimentana SA was taken as a result of the acquisition of Fabrique

    de ProduitsMaggiSA (founded 1884) and its holding company Alimentana SA of Kempttal, Switzerland. Maggi

    was a major manufacturer of soup mixes and related foodstuffs. The companys current name was adopted in

    1977. By the early 1900s, the company was operating factories in the United States, United Kingdom,

    Germany, and Spain. The First World War created demand for dairy products in the form of government

    contracts, and, by the end of the war, Nestl's production had more than doubled.

    Nestl felt the effects of the Second World War immediately. Profits dropped from US$20 million in 1938, to

    US$6 million in 1939. Factories were established in developing countries, particularly in Latin America.

    Ironically, the war helped with the introduction of the company's newest product,Nescaf("Nestl's Coffee"),

    which became a staple drink of the US military. Nestl's production and sales rose in the wartime economy.

    The logo that Nestl used until 1966.

    After the war, government contracts dried up, and consumers switched back to fresh milk. However, Nestl's

    management responded quickly, streamlining operations and reducing debt. The 1920s saw Nestl's first

    expansion into new products, with chocolate-manufacture becoming the company's second most important

    activity. Louis Dapples was CEO till 1937, when succeeded bydouard Mullertill his death in 1948.

    The end of World War II was the beginning of a dynamic phase for Nestl. Growth accelerated and numerous

    companies were acquired. In 1947 Nestl merged withMaggi,a manufacturer of seasonings and

    soups.Crosse & Blackwellfollowed in 1950, as didFindus(1963),Libby's(1971) andStouffer's(1973).

    Diversification came with a shareholding inL'Oralin 1974. In 1977, Nestl made its second venture outsidethe food industry, by acquiringAlcon Laboratories Inc.

    In 1984, Nestl's improved bottom line allowed the company to launch a new round of acquisitions, notably

    American food giantCarnationand the British confectionery companyRowntree Mackintoshin 1988, which

    brought theWilly Wonkabrandamong othersto Nestl.

    http://en.wikipedia.org/wiki/Henri_Nestl%C3%A9http://en.wikipedia.org/wiki/Henri_Nestl%C3%A9http://en.wikipedia.org/wiki/Henri_Nestl%C3%A9http://en.wikipedia.org/wiki/Daniel_Peterhttp://en.wikipedia.org/wiki/Daniel_Peterhttp://en.wikipedia.org/wiki/Daniel_Peterhttp://en.wikipedia.org/wiki/Types_of_chocolatehttp://en.wikipedia.org/wiki/Types_of_chocolatehttp://en.wikipedia.org/wiki/Types_of_chocolatehttp://en.wikipedia.org/wiki/Types_of_chocolatehttp://en.wikipedia.org/wiki/Condensed_milkhttp://en.wikipedia.org/wiki/Condensed_milkhttp://en.wikipedia.org/wiki/Condensed_milkhttp://en.wikipedia.org/wiki/Maggihttp://en.wikipedia.org/wiki/Maggihttp://en.wikipedia.org/wiki/Maggihttp://en.wikipedia.org/wiki/Nescaf%C3%A9http://en.wikipedia.org/wiki/Nescaf%C3%A9http://en.wikipedia.org/wiki/Nescaf%C3%A9http://en.wikipedia.org/wiki/%C3%89douard_Muller_(Nestl%C3%A9)http://en.wikipedia.org/wiki/%C3%89douard_Muller_(Nestl%C3%A9)http://en.wikipedia.org/wiki/%C3%89douard_Muller_(Nestl%C3%A9)http://en.wikipedia.org/wiki/Maggihttp://en.wikipedia.org/wiki/Maggihttp://en.wikipedia.org/wiki/Maggihttp://en.wikipedia.org/wiki/Crosse_%26_Blackwellhttp://en.wikipedia.org/wiki/Crosse_%26_Blackwellhttp://en.wikipedia.org/wiki/Crosse_%26_Blackwellhttp://en.wikipedia.org/wiki/Findushttp://en.wikipedia.org/wiki/Findushttp://en.wikipedia.org/wiki/Findushttp://en.wikipedia.org/wiki/Libby%27shttp://en.wikipedia.org/wiki/Libby%27shttp://en.wikipedia.org/wiki/Libby%27shttp://en.wikipedia.org/wiki/Stouffer%27shttp://en.wikipedia.org/wiki/Stouffer%27shttp://en.wikipedia.org/wiki/Stouffer%27shttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/Alconhttp://en.wikipedia.org/wiki/Alconhttp://en.wikipedia.org/wiki/Alconhttp://en.wikipedia.org/wiki/Carnation_(trademark)http://en.wikipedia.org/wiki/Carnation_(trademark)http://en.wikipedia.org/wiki/Carnation_(trademark)http://en.wikipedia.org/wiki/Rowntree%27shttp://en.wikipedia.org/wiki/Rowntree%27shttp://en.wikipedia.org/wiki/Rowntree%27shttp://en.wikipedia.org/wiki/The_Willy_Wonka_Candy_Companyhttp://en.wikipedia.org/wiki/The_Willy_Wonka_Candy_Companyhttp://en.wikipedia.org/wiki/The_Willy_Wonka_Candy_Companyhttp://en.wikipedia.org/wiki/File:Nestle's_old_logo.pnghttp://en.wikipedia.org/wiki/File:Nestle's_old_logo.pnghttp://en.wikipedia.org/wiki/File:Nestle's_old_logo.pnghttp://en.wikipedia.org/wiki/File:Nestle's_old_logo.pnghttp://en.wikipedia.org/wiki/The_Willy_Wonka_Candy_Companyhttp://en.wikipedia.org/wiki/Rowntree%27shttp://en.wikipedia.org/wiki/Carnation_(trademark)http://en.wikipedia.org/wiki/Alconhttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/Stouffer%27shttp://en.wikipedia.org/wiki/Libby%27shttp://en.wikipedia.org/wiki/Findushttp://en.wikipedia.org/wiki/Crosse_%26_Blackwellhttp://en.wikipedia.org/wiki/Maggihttp://en.wikipedia.org/wiki/%C3%89douard_Muller_(Nestl%C3%A9)http://en.wikipedia.org/wiki/Nescaf%C3%A9http://en.wikipedia.org/wiki/Maggihttp://en.wikipedia.org/wiki/Condensed_milkhttp://en.wikipedia.org/wiki/Types_of_chocolatehttp://en.wikipedia.org/wiki/Types_of_chocolatehttp://en.wikipedia.org/wiki/Daniel_Peterhttp://en.wikipedia.org/wiki/Henri_Nestl%C3%A9
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    Products[edit]

    Main article:List of Nestl brands

    Nestl has some8,000 brands,[23]with a wide range of products across a number of markets,

    includingcoffee,bottled water,milkshakesand otherbeverages,breakfast cereals,infant foods,performance

    and healthcare nutrition,seasonings,soupsandsauces,frozen and refrigerated foods, andpet

    food.[24]Nestl's brands include:

    Coffee and tea

    Coffee mate

    Dolce Gusto

    Nescaf

    Nespresso

    NesteaandEnviga(controlled

    by the joint venture withThe

    Coca-Cola Company,

    calledBeverage Partners

    Worldwide)

    Ricor

    Special.T

    Sweet Leaf Tea

    t

    t

    l

    t

    r

    (

    Dreyer's

    Drumstick

    Extrme

    Hagen-Dazs(brand owned by General Mills. Nestl has a

    licence to use the brand in the USA and Canada)

    Kimy (Philippines only)

    Maxibon

    Mega

    Mvenpick Ice Cream

    Parlour(acquired fromAult Foodsand rebranded

    fromSealtest)

    http://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=2http://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=2http://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=2http://en.wikipedia.org/wiki/List_of_Nestl%C3%A9_brandshttp://en.wikipedia.org/wiki/List_of_Nestl%C3%A9_brandshttp://en.wikipedia.org/wiki/List_of_Nestl%C3%A9_brandshttp://en.wikipedia.org/wiki/List_of_Nestl%C3%A9_brandshttp://en.wikipedia.org/wiki/List_of_Nestl%C3%A9_brandshttp://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-23http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-23http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-23http://en.wikipedia.org/wiki/Coffeehttp://en.wikipedia.org/wiki/Coffeehttp://en.wikipedia.org/wiki/Coffeehttp://en.wikipedia.org/wiki/Bottled_waterhttp://en.wikipedia.org/wiki/Bottled_waterhttp://en.wikipedia.org/wiki/Bottled_waterhttp://en.wikipedia.org/wiki/Milkshakehttp://en.wikipedia.org/wiki/Milkshakehttp://en.wikipedia.org/wiki/Milkshakehttp://en.wikipedia.org/wiki/Beverageshttp://en.wikipedia.org/wiki/Beverageshttp://en.wikipedia.org/wiki/Beverageshttp://en.wikipedia.org/wiki/Breakfast_cerealshttp://en.wikipedia.org/wiki/Breakfast_cerealshttp://en.wikipedia.org/wiki/Breakfast_cerealshttp://en.wikipedia.org/wiki/Baby_foodhttp://en.wikipedia.org/wiki/Baby_foodhttp://en.wikipedia.org/wiki/Baby_foodhttp://en.wikipedia.org/wiki/Sports_nutritionhttp://en.wikipedia.org/wiki/Sports_nutritionhttp://en.wikipedia.org/wiki/Sports_nutritionhttp://en.wikipedia.org/wiki/Sports_nutritionhttp://en.wikipedia.org/wiki/Seasoninghttp://en.wikipedia.org/wiki/Seasoninghttp://en.wikipedia.org/wiki/Seasoninghttp://en.wikipedia.org/wiki/Souphttp://en.wikipedia.org/wiki/Souphttp://en.wikipedia.org/wiki/Souphttp://en.wikipedia.org/wiki/Sauceshttp://en.wikipedia.org/wiki/Sauceshttp://en.wikipedia.org/wiki/Sauceshttp://en.wikipedia.org/wiki/Pet_foodhttp://en.wikipedia.org/wiki/Pet_foodhttp://en.wikipedia.org/wiki/Pet_foodhttp://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-24http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-24http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-24http://en.wikipedia.org/wiki/Coffee_matehttp://en.wikipedia.org/wiki/Coffee_matehttp://en.wikipedia.org/wiki/Dolce_Gustohttp://en.wikipedia.org/wiki/Dolce_Gustohttp://en.wikipedia.org/wiki/Nescaf%C3%A9http://en.wikipedia.org/wiki/Nescaf%C3%A9http://en.wikipedia.org/wiki/Nespressohttp://en.wikipedia.org/wiki/Nespressohttp://en.wikipedia.org/wiki/Nesteahttp://en.wikipedia.org/wiki/Nesteahttp://en.wikipedia.org/wiki/Envigahttp://en.wikipedia.org/wiki/Envigahttp://en.wikipedia.org/wiki/Envigahttp://en.wikipedia.org/wiki/The_Coca-Cola_Companyhttp://en.wikipedia.org/wiki/The_Coca-Cola_Companyhttp://en.wikipedia.org/wiki/The_Coca-Cola_Companyhttp://en.wikipedia.org/wiki/The_Coca-Cola_Companyhttp://en.wikipedia.org/wiki/Beverage_Partners_Worldwidehttp://en.wikipedia.org/wiki/Beverage_Partners_Worldwidehttp://en.wikipedia.org/wiki/Beverage_Partners_Worldwidehttp://en.wikipedia.org/wiki/Beverage_Partners_Worldwidehttp://en.wikipedia.org/wiki/Ricor%C3%A9http://en.wikipedia.org/wiki/Ricor%C3%A9http://en.wikipedia.org/w/index.php?title=Special.T&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Special.T&action=edit&redlink=1http://en.wikipedia.org/wiki/Sweet_Leaf_Tea_Companyhttp://en.wikipedia.org/wiki/Sweet_Leaf_Tea_Companyhttp://en.wikipedia.org/wiki/Dreyer%27shttp://en.wikipedia.org/wiki/Dreyer%27shttp://en.wikipedia.org/wiki/Drumstick_(ice_cream)http://en.wikipedia.org/wiki/Drumstick_(ice_cream)http://en.wikipedia.org/w/index.php?title=Extr%C3%AAme&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Extr%C3%AAme&action=edit&redlink=1http://en.wikipedia.org/wiki/H%C3%A4agen-Dazshttp://en.wikipedia.org/wiki/H%C3%A4agen-Dazshttp://en.wikipedia.org/wiki/Maxibonhttp://en.wikipedia.org/wiki/Maxibonhttp://en.wikipedia.org/wiki/M%C3%B6venpick_Ice_Creamhttp://en.wikipedia.org/wiki/M%C3%B6venpick_Ice_Creamhttp://en.wikipedia.org/wiki/Parlour_(ice_cream)http://en.wikipedia.org/wiki/Parlour_(ice_cream)http://en.wikipedia.org/wiki/Ault_Foodshttp://en.wikipedia.org/wiki/Ault_Foodshttp://en.wikipedia.org/wiki/Ault_Foodshttp://en.wikipedia.org/wiki/Sealtesthttp://en.wikipedia.org/wiki/Sealtesthttp://en.wikipedia.org/wiki/Sealtesthttp://en.wikipedia.org/wiki/Sealtesthttp://en.wikipedia.org/wiki/Ault_Foodshttp://en.wikipedia.org/wiki/Parlour_(ice_cream)http://en.wikipedia.org/wiki/M%C3%B6venpick_Ice_Creamhttp://en.wikipedia.org/wiki/Maxibonhttp://en.wikipedia.org/wiki/H%C3%A4agen-Dazshttp://en.wikipedia.org/w/index.php?title=Extr%C3%AAme&action=edit&redlink=1http://en.wikipedia.org/wiki/Drumstick_(ice_cream)http://en.wikipedia.org/wiki/Dreyer%27shttp://en.wikipedia.org/wiki/Sweet_Leaf_Tea_Companyhttp://en.wikipedia.org/w/index.php?title=Special.T&action=edit&redlink=1http://en.wikipedia.org/wiki/Ricor%C3%A9http://en.wikipedia.org/wiki/Beverage_Partners_Worldwidehttp://en.wikipedia.org/wiki/Beverage_Partners_Worldwidehttp://en.wikipedia.org/wiki/The_Coca-Cola_Companyhttp://en.wikipedia.org/wiki/The_Coca-Cola_Companyhttp://en.wikipedia.org/wiki/Envigahttp://en.wikipedia.org/wiki/Nesteahttp://en.wikipedia.org/wiki/Nespressohttp://en.wikipedia.org/wiki/Nescaf%C3%A9http://en.wikipedia.org/wiki/Dolce_Gustohttp://en.wikipedia.org/wiki/Coffee_matehttp://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-24http://en.wikipedia.org/wiki/Pet_foodhttp://en.wikipedia.org/wiki/Pet_foodhttp://en.wikipedia.org/wiki/Sauceshttp://en.wikipedia.org/wiki/Souphttp://en.wikipedia.org/wiki/Seasoninghttp://en.wikipedia.org/wiki/Sports_nutritionhttp://en.wikipedia.org/wiki/Sports_nutritionhttp://en.wikipedia.org/wiki/Baby_foodhttp://en.wikipedia.org/wiki/Breakfast_cerealshttp://en.wikipedia.org/wiki/Beverageshttp://en.wikipedia.org/wiki/Milkshakehttp://en.wikipedia.org/wiki/Bottled_waterhttp://en.wikipedia.org/wiki/Coffeehttp://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-23http://en.wikipedia.org/wiki/List_of_Nestl%C3%A9_brandshttp://en.wikipedia.org/wiki/List_of_Nestl%C3%A9_brandshttp://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=2
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    Carnation(now part of Alaska

    Milk Corporation in the

    Philippines, but under a long-

    term license agreement with

    Nestl)

    Caro

    Juicy Juice

    La Laitire(controlled by the

    joint venture withLactalis)[25]

    Milo

    Nesquik

    Ovaltine

    http://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Carnation_(brand)http://en.wikipedia.org/wiki/Carnation_(brand)http://en.wikipedia.org/wiki/Caro_(beverage)http://en.wikipedia.org/wiki/Caro_(beverage)http://en.wikipedia.org/wiki/Juicy_Juicehttp://en.wikipedia.org/wiki/Juicy_Juicehttp://en.wikipedia.org/w/index.php?title=La_Laiti%C3%A8re&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=La_Laiti%C3%A8re&action=edit&redlink=1http://en.wikipedia.org/wiki/Lactalishttp://en.wikipedia.org/wiki/Lactalishttp://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-25http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-25http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-25http://en.wikipedia.org/wiki/Milo_(drink)http://en.wikipedia.org/wiki/Milo_(drink)http://en.wikipedia.org/wiki/Nesquikhttp://en.wikipedia.org/wiki/Nesquikhttp://en.wikipedia.org/wiki/Ovaltinehttp://en.wikipedia.org/wiki/Ovaltinehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Ovaltinehttp://en.wikipedia.org/wiki/Nesquikhttp://en.wikipedia.org/wiki/Milo_(drink)http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-25http://en.wikipedia.org/wiki/Lactalishttp://en.wikipedia.org/w/index.php?title=La_Laiti%C3%A8re&action=edit&redlink=1http://en.wikipedia.org/wiki/Juicy_Juicehttp://en.wikipedia.org/wiki/Caro_(beverage)http://en.wikipedia.org/wiki/Carnation_(brand)
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    Aero

    After Eight

    Baby Ruth

    Big Turk

    Butterfinger

    Butter-Menthol

    Caramac

    Coffee Crisp

    Galak/Milky Bar

    Cheerios

    Chocapic

    Golden Nuggets

    Nesquik

    Nestl Fitness

    Shreddies

    Trix

    http://en.wikipedia.org/wiki/Aero_(chocolate)http://en.wikipedia.org/wiki/Aero_(chocolate)http://en.wikipedia.org/wiki/After_Eighthttp://en.wikipedia.org/wiki/After_Eighthttp://en.wikipedia.org/wiki/Baby_Ruthhttp://en.wikipedia.org/wiki/Baby_Ruthhttp://en.wikipedia.org/wiki/Big_Turkhttp://en.wikipedia.org/wiki/Big_Turkhttp://en.wikipedia.org/wiki/Butterfingerhttp://en.wikipedia.org/wiki/Butterfingerhttp://en.wikipedia.org/w/index.php?title=Butter-Menthol&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Butter-Menthol&action=edit&redlink=1http://en.wikipedia.org/wiki/Caramachttp://en.wikipedia.org/wiki/Caramachttp://en.wikipedia.org/wiki/Coffee_Crisphttp://en.wikipedia.org/wiki/Coffee_Crisphttp://en.wikipedia.org/wiki/Galakhttp://en.wikipedia.org/wiki/Milky_Barhttp://en.wikipedia.org/wiki/Milky_Barhttp://en.wikipedia.org/wiki/Milky_Barhttp://en.wikipedia.org/wiki/Cheerioshttp://en.wikipedia.org/wiki/Cheerioshttp://en.wikipedia.org/wiki/Chocapichttp://en.wikipedia.org/wiki/Chocapichttp://en.wikipedia.org/wiki/Golden_Nuggetshttp://en.wikipedia.org/wiki/Golden_Nuggetshttp://en.wikipedia.org/wiki/Nesquikhttp://en.wikipedia.org/wiki/Nesquikhttp://en.wikipedia.org/wiki/Shreddieshttp://en.wikipedia.org/wiki/Shreddieshttp://en.wikipedia.org/wiki/Trix_(cereal)http://en.wikipedia.org/wiki/Trix_(cereal)http://en.wikipedia.org/wiki/Trix_(cereal)http://en.wikipedia.org/wiki/Shreddieshttp://en.wikipedia.org/wiki/Nesquikhttp://en.wikipedia.org/wiki/Golden_Nuggetshttp://en.wikipedia.org/wiki/Chocapichttp://en.wikipedia.org/wiki/Cheerioshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/Milky_Barhttp://en.wikipedia.org/wiki/Galakhttp://en.wikipedia.org/wiki/Coffee_Crisphttp://en.wikipedia.org/wiki/Caramachttp://en.wikipedia.org/w/index.php?title=Butter-Menthol&action=edit&redlink=1http://en.wikipedia.org/wiki/Butterfingerhttp://en.wikipedia.org/wiki/Big_Turkhttp://en.wikipedia.org/wiki/Baby_Ruthhttp://en.wikipedia.org/wiki/After_Eighthttp://en.wikipedia.org/wiki/Aero_(chocolate)
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    KitKat(licensed toThe Hershey

    Companyin U.S.)

    Lion Bar

    Nestl Crunch

    PowerBar

    Quality Street

    Rolo(licensed toThe Hershey

    Companyin U.S.)

    Rowntreeproducts

    Smarties

    Toffee Crisp

    Wonkaproducts

    Cerelac

    Gerber

    Nido

    S-26 Gold, SMA and Promil (acquired fromPfizer Inc.)

    http://en.wikipedia.org/wiki/KitKathttp://en.wikipedia.org/wiki/KitKathttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/Lion_Barhttp://en.wikipedia.org/wiki/Lion_Barhttp://en.wikipedia.org/wiki/Nestl%C3%A9_Crunchhttp://en.wikipedia.org/wiki/Nestl%C3%A9_Crunchhttp://en.wikipedia.org/wiki/PowerBarhttp://en.wikipedia.org/wiki/PowerBarhttp://en.wikipedia.org/wiki/Quality_Street_(confection)http://en.wikipedia.org/wiki/Quality_Street_(confection)http://en.wikipedia.org/wiki/Rolohttp://en.wikipedia.org/wiki/Rolohttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/Rowntree%27shttp://en.wikipedia.org/wiki/Rowntree%27shttp://en.wikipedia.org/wiki/Smartieshttp://en.wikipedia.org/wiki/Smartieshttp://en.wikipedia.org/wiki/Toffee_Crisphttp://en.wikipedia.org/wiki/Toffee_Crisphttp://en.wikipedia.org/wiki/The_Willy_Wonka_Candy_Companyhttp://en.wikipedia.org/wiki/The_Willy_Wonka_Candy_Companyhttp://en.wikipedia.org/wiki/Cerelachttp://en.wikipedia.org/wiki/Cerelachttp://en.wikipedia.org/wiki/Gerber_Products_Companyhttp://en.wikipedia.org/wiki/Gerber_Products_Companyhttp://en.wikipedia.org/wiki/Nidohttp://en.wikipedia.org/wiki/Nidohttp://en.wikipedia.org/wiki/Pfizer_Inc.http://en.wikipedia.org/wiki/Pfizer_Inc.http://en.wikipedia.org/wiki/Pfizer_Inc.http://en.wikipedia.org/wiki/Pfizer_Inc.http://en.wikipedia.org/wiki/Nidohttp://en.wikipedia.org/wiki/Gerber_Products_Companyhttp://en.wikipedia.org/wiki/Cerelachttp://en.wikipedia.org/wiki/The_Willy_Wonka_Candy_Companyhttp://en.wikipedia.org/wiki/Toffee_Crisphttp://en.wikipedia.org/wiki/Smartieshttp://en.wikipedia.org/wiki/Rowntree%27shttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/Rolohttp://en.wikipedia.org/wiki/Quality_Street_(confection)http://en.wikipedia.org/wiki/PowerBarhttp://en.wikipedia.org/wiki/Nestl%C3%A9_Crunchhttp://en.wikipedia.org/wiki/Lion_Barhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/KitKat
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    Boost

    PowerBar

    Buitoni

    CHEF

    Davigel

    Maggi

    Minor's (soup base)

    http://en.wikipedia.org/wiki/Boost_(beverage)http://en.wikipedia.org/wiki/Boost_(beverage)http://en.wikipedia.org/wiki/PowerBarhttp://en.wikipedia.org/wiki/PowerBarhttp://en.wikipedia.org/wiki/Buitonihttp://en.wikipedia.org/wiki/Buitonihttp://en.wikipedia.org/wiki/Chef_America_Inc.http://en.wikipedia.org/wiki/Chef_America_Inc.http://en.wikipedia.org/wiki/Maggihttp://en.wikipedia.org/wiki/Maggihttp://en.wikipedia.org/wiki/Maggihttp://en.wikipedia.org/wiki/Chef_America_Inc.http://en.wikipedia.org/wiki/Buitonihttp://en.wikipedia.org/wiki/PowerBarhttp://en.wikipedia.org/wiki/Boost_(beverage)
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    Delissio

    DiGiorno(pizza)

    Herta

    Hot Pockets

    Lean Cuisine

    Stouffer's

    http://en.wikipedia.org/wiki/Delissiohttp://en.wikipedia.org/wiki/Delissiohttp://en.wikipedia.org/wiki/DiGiornohttp://en.wikipedia.org/wiki/DiGiornohttp://en.wikipedia.org/wiki/Herta_Foodshttp://en.wikipedia.org/wiki/Herta_Foodshttp://en.wikipedia.org/wiki/Hot_Pocketshttp://en.wikipedia.org/wiki/Hot_Pocketshttp://en.wikipedia.org/wiki/Lean_Cuisinehttp://en.wikipedia.org/wiki/Lean_Cuisinehttp://en.wikipedia.org/wiki/Stouffer%27shttp://en.wikipedia.org/wiki/Stouffer%27shttp://en.wikipedia.org/wiki/Stouffer%27shttp://en.wikipedia.org/wiki/Lean_Cuisinehttp://en.wikipedia.org/wiki/Hot_Pocketshttp://en.wikipedia.org/wiki/Herta_Foodshttp://en.wikipedia.org/wiki/DiGiornohttp://en.wikipedia.org/wiki/Delissio
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    Dog Chow

    Felix

    Friskies

    http://en.wikipedia.org/wiki/Dog_Chowhttp://en.wikipedia.org/wiki/Dog_Chowhttp://en.wikipedia.org/wiki/Felix_(pet_food)http://en.wikipedia.org/wiki/Felix_(pet_food)http://en.wikipedia.org/wiki/Friskieshttp://en.wikipedia.org/wiki/Friskieshttp://en.wikipedia.org/wiki/Friskieshttp://en.wikipedia.org/wiki/Felix_(pet_food)http://en.wikipedia.org/wiki/Dog_Chowhttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Carehttp://en.wikipedia.org/wiki/Nestl%C3%A9_Purina_Pet_Care
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    Purina ONE

    Winalot

    http://en.wikipedia.org/wiki/Purina_ONEhttp://en.wikipedia.org/wiki/Purina_ONEhttp://en.wikipedia.org/wiki/Winalothttp://en.wikipedia.org/wiki/Winalothttp://en.wikipedia.org/wiki/Winalothttp://en.wikipedia.org/wiki/Purina_ONE
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    Biotherm

    Galderma

    Innov

    Gerber Life Insurance Company

    As of year end 2010, Nestl held 29.7% of the shares ofL'Oral,the world's largest company

    incosmeticsandbeauty.Its brands includingGarnier,Maybelline,andLancmeas well asThe Body

    Shopstores. LOral holds 10.41% of the shares ofSanofi-Aventis,the world's number 3 and Europe's number1 pharmaceutical company.[1]

    Joint ventures[edit]

    The Laboratoires Inneovis ajoint venturein nutritional cosmetics between Nestl and L'Oral,

    whileGaldermais a joint venture in dermatology with L'Oral. Other joint ventures include:

    Cereal Partners WorldwidewithGeneral Mills

    http://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/Galdermahttp://en.wikipedia.org/wiki/Galdermahttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/Gerber_Life_Insurance_Companyhttp://en.wikipedia.org/wiki/Gerber_Life_Insurance_Companyhttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/Make-uphttp://en.wikipedia.org/wiki/Make-uphttp://en.wikipedia.org/wiki/Make-uphttp://en.wikipedia.org/wiki/Beautyhttp://en.wikipedia.org/wiki/Beautyhttp://en.wikipedia.org/wiki/Beautyhttp://en.wikipedia.org/wiki/Garnierhttp://en.wikipedia.org/wiki/Garnierhttp://en.wikipedia.org/wiki/Garnierhttp://en.wikipedia.org/wiki/Maybellinehttp://en.wikipedia.org/wiki/Maybellinehttp://en.wikipedia.org/wiki/Maybellinehttp://en.wikipedia.org/wiki/Lanc%C3%B4mehttp://en.wikipedia.org/wiki/Lanc%C3%B4mehttp://en.wikipedia.org/wiki/Lanc%C3%B4mehttp://en.wikipedia.org/wiki/The_Body_Shophttp://en.wikipedia.org/wiki/The_Body_Shophttp://en.wikipedia.org/wiki/The_Body_Shophttp://en.wikipedia.org/wiki/The_Body_Shophttp://en.wikipedia.org/wiki/Sanofi-Aventishttp://en.wikipedia.org/wiki/Sanofi-Aventishttp://en.wikipedia.org/wiki/Sanofi-Aventishttp://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-AR2010-1http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-AR2010-1http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-AR2010-1http://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=3http://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=3http://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=3http://en.wikipedia.org/wiki/Joint_venturehttp://en.wikipedia.org/wiki/Joint_venturehttp://en.wikipedia.org/wiki/Joint_venturehttp://en.wikipedia.org/wiki/Galdermahttp://en.wikipedia.org/wiki/Galdermahttp://en.wikipedia.org/wiki/Galdermahttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/General_Millshttp://en.wikipedia.org/wiki/Cereal_Partners_Worldwidehttp://en.wikipedia.org/wiki/Galdermahttp://en.wikipedia.org/wiki/Joint_venturehttp://en.wikipedia.org/w/index.php?title=Nestl%C3%A9&action=edit&section=3http://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-AR2010-1http://en.wikipedia.org/wiki/Sanofi-Aventishttp://en.wikipedia.org/wiki/The_Body_Shophttp://en.wikipedia.org/wiki/The_Body_Shophttp://en.wikipedia.org/wiki/Lanc%C3%B4mehttp://en.wikipedia.org/wiki/Maybellinehttp://en.wikipedia.org/wiki/Garnierhttp://en.wikipedia.org/wiki/Beautyhttp://en.wikipedia.org/wiki/Make-uphttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/Gerber_Life_Insurance_Companyhttp://en.wikipedia.org/wiki/L%27Or%C3%A9alhttp://en.wikipedia.org/wiki/Galdermahttp://en.wikipedia.org/wiki/L%27Or%C3%A9al
  • 8/13/2019 Nestl describes itself as a food

    22/35

    Beverage Partners WorldwidewithThe Coca-Cola Company

    Lactalis Nestl Produits FraiswithLactalis(40%/60%)[26]

    Nestl Colgate-Palmolive withColgate-Palmolive(50%/50%)[27]

    Nestl Indofood Citarasa IndonesiawithIndofood(50%/50%)[28]

    Dairy Partners Americas(DPA) withFonterra(50%/50%)[29]

    Nestl SnowwithSnow Brand Milk Products(50%/50%)[30]

    Nestl ModelowithGrupo Modelo

    Corporate affairs[edit]

    Nestl headquarters inVevey.

    Japan headquarters

    Senior management[edit]

    The executive board, a distinct entity from the board of directors, includes:

    http://en.wikipedia.org/wiki/Beverage_Partners_Worldwidehttp://en.wikipedia.org/wiki/Beverage_Partners_Worldwidehttp://en.wikipedia.org/wiki/The_Coca-Cola_Companyhttp://en.wikipedia.org/wiki/The_Coca-Cola_Companyhttp://en.wikipedia.org/wiki/The_Coca-Cola_Companyhttp://en.wikipedia.org/wiki/Lactalishttp://en.wikipedia.org/wiki/Lactalishttp://en.wikipedia.org/wiki/Lactalishttp://en.wikipedia.org/wiki/Nestl%C3%A9#cite_note-26http://en.wikipedia.org/wiki/Nestl%C3%A9#