nestle company
TRANSCRIPT
PRESENTED BY:Avinash & Dayanand
GUIDANCE BY: Prof.Miss I.T.Longani
INTRODUCTION“Nestlé” is a Swiss-German word which means “Little Nest” which is its trademark
Nestlé is the worlds’ number one food company
5th largest company of the world according to its turn over
2 million 31 thousand people employed from all over the world
Present in 81 countries of the globe having 522 factories
Over 700 products renovated or innovated in the past five years, with wellness in mind
HISTORYHenri Nestlé established Nestlé in 1867 in Switzerland (Vevey HQ)
His first product was lactogen formula for infants by the name “Farine Lacteé”
OBJECTIVE NESTLE’S
Objective is to be the recognized leader in Nutrition, Health &Wellness, and the industry reference for financial performance
MISSION STATEMENT
"Nestlé is the largest food company in the world. But, more important to
them is to be the world's leading food company”.
BUSINESS VISION
“ Respected, Trustworthy Food, Nutrition, Health and Wellness Company”
ORGANIZATIONAL STRUCTURE Organizational chart clearly indicates the, responsibilities, authorities and accountability for each function.
Employees in the organization has clearly written job description according to the designation.
When delegations occurs, agreement is written with the mutual understanding.
CEO
MANAGEMENT DIECTOR
FINANCE MANAGER MARKETING MANAGER PRODUCTION MANAGER
NATIONAL SALES MAANGER
ZONAL SALES MANAGER ZONAL SALESMANAGER ZONAL SALES MANEGERNORTH CENTER SOUTH
SALES DEPT
A/C DEPT
SALES PROMOTION DEPT
REGONAL SALES MAANGER
SALES DEPT A/C DEPT
AREA SLAES SUPERVISOR
SALES FORCE
BORD OF DIRECTOR
Geographical Footprint
Geographical FootprintBangladeshChinaHong KongIndiaIndonesiaIranIsrael Japan Jordan Kazakhstan Kuwait Lebanon Malaysia
Pakistan Philippines Republic of KoreaSaudi Arabia SingaporeSri LankaSyriaTaiwan Thailand United Arab Emirates Uzbekistan Vietnam
FACTORIESNestle has two factories in India for the production of different food items.
One in Guragaon near Delhi and other in Kolkata near Kolkata
SEGMENTATIONSegmentation of world in three zones
US Asia Oceania & Africa
Nestle has divided the whole India in to three zones:
Northern Zone Central Zone Southern Zone
HEADQUARTER IN SWITZERLAND
Corporate Office Nestle’s Switzerlanad Ltd.Rue Entre-deux-Villes 10
1814 La Tour-De-PeilzSwitzerlanad
Tel.+41 12 42 38 93 00Fax.+41 12 42 38 93 99
Cunsumer Service Tel.+41 21 92 45 43 8
HEADQUARTER IN INDIACorporate Office Nestle’s India Ltd.Nestle’s House, jacaranda Marg M Block, DLF City Phase ||National Highway 8 Gurgaon 122 002-5India
Tel.+91 12 42 38 93 00Fax.+91 12 42 38 93 99
Cunsumer Service Tel.+91 124 412 12 12
GENERAL INFORMATIONName of the Company: Nestle’s Ltd.
Postal address: Satellite Town Market, Pet-dock, Switzerland.
Postal code and City: 52250.
Country:Switzerland.
Phone: +44-055-3733415, +44-055-3733243
COMPANY LISTED CODE
BSE Code : 500790 Group : A
NSE Code : NESTLEIND
SOCIAL RESPONSIBILITYCurrent CSR activity with their execution modalities and implementation schedules are appended as Annexure. The company may also undertake other CSR activities as may be appropriate from time to time The company would implement.the CSR programmes through company personnel and partnerships with expert agencies.NGOs and Government.In cases where the implementation is through external implementing agencies the company would monitor the implementation
PRODUCT DEFINITION
Nestle, a multinational company has acquired & merged with various companies.
Factors behind its success are multifarious, quality, improved technology, innovation which have created brand loyalty amongst its customers.
SBU’s like Pharmacy, Breakfast Cereals and Cosmetics, Ice cream, Frozen Foods, Sauces.
BRANDSQuality and nutritional value are the essential ingredients in all of its brands.
Millions of people prefer Nestlé products every day, happy with the addition to their wellness that they bring.
Today Nestlé is present in different markets with the following main brands:-
Baby FoodsBreakfast CerealsBeveragesBottled WaterChocolate & ConfectioneryDairy ProductsFood ServicesIce CreamPrepared FoodsPetcarePharmaceuticalsCosmetics
BABY FOODSInfant nutrition Nestlé,Lactogen, Nestogen, Cerelac, Neslac, PowerBar, Pria etc..
BREAKFAST CEREALSChocapicShreddiesCheeriosCookie CrispLucky Charms,Cinnamon Toast etc..
BEVERAGESCoffee NescaféRicoréRicoffyNespresso BonkaLoumidis Fruity fruitsNestlé fruit juices
NesteaNesquik MiloCarnationNidoNestlé Omega PlusCoffee-Mate etc..
BOTTLED WATERNestlé Pure LifeNestlé AquarelContrexAcqua PannaArrowheadPoland SpringDeer Park, Ice Mountain etc..
CHOCOLATE & CONFECTIONERY
Chocolate confectionery and biscuits NestléCrunchGalak/MilkybarKit KatSmartiesButterfingerAeroPolo
DAIRY PRODUCTS
NidoNespray CarnationLa Lechera etc..
FOOD SERVICESFood Services and professional products Chef DavigelMinor’s Petcare PurinaFriskiesFancy Feast, Alpo, Gourmet etc..
ICE CREAMAntica Gelateria del CorsoDreyer's/Edy'sDrumstick/ExtrêmeMaxibon/TandemMega MövenpickSin Parar/Sem Parar/Non Stop
PREPARED FOODLean CuisineHot Pockets Maggi Refrigerated products (cold meat products, dough, pasta, pizzas, sauces, snacks) etc..
PET CAREFriskiesFancy FeastDog ChowCat ChowTidy cats etc..
PHARMACEUTICALSAlconPharmaceutical and cosmetic joint ventures GaldermaLaboratoires innéov Patanol
COSMETICS
L'Oreal
CUSTOMERS Every person, of any age group,
gender etc is the target customer of Nestle
Nestle target its customers by knowing customer needs & demands. For this purpose it made customer profile.
Customer profile based on two criteria:
COMMITMENT
The continuous progress and leadership is made possible through the collective commitment of the tens of thousands of individual Nestlé employees who, on a daily basis, work to make this a better planet on which to live.
MOTIVATIONEmployees get Motivation by:-
Immediate job satisfaction Long-term career development Superior pay and benefits The personal growth that comes from
experience and training Materialistic as well as internal motivation
HUMAN RESOURCE MANAGEMENT
Evaluation of the employee is done quarterly in a year.
Wages, salaries and fringe benefits increases with the working duration of employees in the organization.
Training programs are offered primarily and frequently to improve the skills of employees. Company’s policies and procedures are displayed as a chart in every office of Nestle and they are also accessible at net
COMPANY SLOGNE
CERTIFICATION IN NASTLE’S
ISO 9001-2008 Certification ISO 22000 Certification AS9100 HACCP TL 9000
