ncb show 2016 - 5 marketing tools to boost roi

Download NCB Show 2016 - 5 Marketing Tools to Boost ROI

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  • 5 Marketing Tools to Boost ROI

    Whitney Johnson President, BookBottles

    @wnjohnson

  • PART 1 Why were having this conversation

  • TECHNOLOGICAL REVOLUION

  • Source: Contently Marketing

  • PART 2 Marketing keys to success

  • KEYS TO SUCCESS

    1. Know Your Audience

    2. Define Your Objectives & Goals

    3. Be Consistent

    4. Provide Expectations

    5. Measure

  • PART 3 Putting it into action through tools

  • CRM/SEGMENTATION1

  • CRM/SEGMENTATION1

  • Email/Text Message Marketing2

  • SOCIAL MEDIA3

  • BUILD A PRESENCE

    1. Create your pages

    2. Invite people to like/follow you

    3. Like and follow others

    4. Consistently post relevant content

    5. Listen/engage with your audience

  • Source: Hubspot Blog

  • Source: Hubspot Blog

  • 4 QUICK TIPS

    1. Use organic posts to engage

    2. Use ads to boost awareness

    3. Use custom audiences

    4. Use strong CTAs

    5. Use visuals

  • STREAMING4

  • Published Feb 27, 2016

  • Published Feb 27, 2016

  • AFFILIATE LINKS5

  • MARKETING TOOLS

    1. CRM/Segmentation

    2. Personalized Email/Text

    3. Social Media

    4. Live Streaming

    5. Affiliate Links

  • Q & A

  • Thank You

    Whitney Johnson President, BookBottles

    @wnjohnson