How did you attract/address your audience?

AudienceMy two minute film opening is called ‘Wide Awake’

and the target audience is young adults (15 to 26)

who have similar backgrounds and experiences like

the characters in my movie opening.

Some people in reality have similar problems or

may want to know how young teenagers are

coping and how their life style is, this movie

opening deals with issues that the youth face

today. The audience can relate to Raihan’s

character in ‘Wide Awake’ because Raihan gets

arrested and lives the street life.

My secondary audience maybe able to change

things in society in real life in order to tackle

issues raised in the film, for example audience

such as youth workers may take interest in this

movie because they may want to change the

youths and show that whatever was shown in the

film, this is actually happening in reality and show

the positive and negative things in life.

My two minute film opening is an urban, British social realism genre movie as it is similar to ‘Attack The Block’ which was released in 2011. Attack The Block is an urban genre movie that depicts the lively hood of teenagers in London. Moreover, the highest percentage of all the age groups was 48% in (15 to 24).

This show that 48% of the audience are from 15-24.

How did you attract your audience? I have attracted my audience in many ways for

example through:

• Dialogue

•Costume

• Music

• Similar lifestyles of other Movies e.g. Kidulthood, Attack the block

• Story Line

• Urban area setting

Dialogue of the characters

Dialogue is important in all movies. Our Target audience is teenagers and young adults from 15-24 living in London, we chose an appropriate language for these age groups, as this movie is based in East London and is an Urban/British social realism Genre, The Dialogue used by characters is slang. The Dialogue style attracts the audience as most young people within East London speak this way. In reality, teenagers want to watch something that is similar to their lifestyles, and by speaking ‘slang’ it makes the movie look realistic, and makes them feel like the film is real and this engages the audience.

Young teenagers can relate to slang and I have used slang in my film opening through Raihan (actor). Raihan speaks to his friends when they come to pick him up from prison. This may attract my audience in watching this film as one of the Reasons I went to watch ‘Anuvahood’ in the cinemas is because they have slang words and portray the British youth culture. I was interested in this type of film because I, as a youth living in London can relates to this type of movie.

Costume of the characters The clothing that is worn by the actors in ‘Wide Awake’ is street wear generally worn by the average teenagers living in East London, you can identify what an teenager wears and the clothing and understand the ideology underpinning the text. For example, Raihan wears tracksuit and a hoody which signifies that he is a Street boy and hangs around the streets, and another character is Moshin who wears a suit which is Mysterious and looks rich and seems powerful. Youths aspire to this, because they want to be wealthy and Moshin is like a ‘Boss’ because he was like Raihan before and now has changed in to a wealthy man.

Other clothing's are tracksuits, trainers, jeans and jackets which typically youths wear. This will attract the audience because it’ll make the audience see the realism of the movie through the clothing of the actors.

This is a picture from the film ‘Anuvahood’ which was also based in London. There was a lot of audience who watched that film who where the age from 15-25. Due to the costume which the actor Adam Deacon wore (tracksuit bottoms and Track top) and the way he spoke (slang) attracts the audience of that age group. As previously i went to watch this film because it was an film that interests because it makes me feel like they are like me. This is why I have made my character Raihan wear Track suit bottoms and a jacket which makes him look like a young teenager, and it will attract audience who are teenagers.

Music of the MovieThe music that I have used for my movie opening falls into the

genre of grime, attracting the target audience as it has fast beats which the youth are into. It also builds up tension which the youths may find is an adventure in East London and may want to watch it. The music creates an atmosphere which brings a real sense of London and makes the audience feel like they are living the movie.

The Music seems like something curious is going to happen and makes the audience keep wanting to carry on watching the Movie to find out what happens next.

‘Attack the block’ has got similar conventions for example, the costumes such as Hoods, Tracksuits and the Slang and its set in Urban London, so this is why I think that I will have similar audience to ‘Attack the block’. They use the same dialect as the dialect that we used in our movie opening which is slang. Attack the block has audience which the age groups are from 15-24 as its got young teenagers who are acting in the Film and makes the audience may want to watch it. This is why I think I will have more audience from the range 15-24 because the Actors which are young teenagers and its about Urban crime and this is what Young teenagers like watching for example, wealth, and crime issues.

Attack The Block

The Film ‘Attack the Block’ has more Males watching it rather than Females as females may not want to watch ‘Violent’ words or not may not want to watch crime.

Narrative of the Movie

The Narrative of this Movie is that Raihan comes out of Prison after being sentenced for 6years for being framed and came out thinking to change his life, but before he can get into a new life, he gets a phone call to meet a Boss who knows who has framed Raihan and he has all the information. This attracts and address's our audience because its about Crime and the audience like watching like this stuff because it could happen in reality and makes it seem realistic.

SettingThe setting for this movie is in East London which is an Urban area which is similar to other Urban films such as Kidulthood, Adulthood, Another Hood and Also Attack the Block. This may interest audience because they’ll think that its in London and may want to know what is happening. Other people who don’t live in London and who may live outside of London may want to watch a film which is based in London and this may attract the audience. One of scene that I recorded was on the Millennium Bridge, this gave a great depictions of London and made a mysterious scene because one of the characters was in Dockland and one character near River Thames. This makes it interesting as the settings are different

Titles/Editing

I had to chose an effective Title for my Movie because the audience that I thought in mind was from 15 to 25 and it had to have an serious look to the film because it was an Film which there was going to have crime and make the titles go along with the music and have a tense look. The Title that I have used had a ‘Lighting effect’ which goes with my name of the film ‘Wide Awake’ as being awake which is bright so I gave a bright title. The Black signifies something bad is about to happen in the movie, so this is why I have used that colour and made it look mysterious and tense because straight after the title the scene of Raihan getting arrested comes so this is why it will attract the audience.