natralock presentation

Think Smarter. Package Better.

©2009 MeadWestvaco Corporation

Product overview & consumer study



Natralock® At A Glance

A laminated, tear-resistant rigid paperboard, SBS or CNK

Total plastic usage is 50-80% less on average than clamshells!

An APET or RPET plastic blister securely holds product

An extrusion coating process seals and sandwiches two sheets of paperboard around thermoform




Renewable & recyclable security packaging solution

Less plastic than clamshell

Less packaging weight than clamshell

Improved billboard space, less glare

Cost reduction, improved manufacturing efficiencies

Global availability, strategic resources in China

Safer for consumers to open

Secure package, supports loss prevention




Natralock® is offered in the following paperboard substrates:

SBS ~ solid bleached sulfate paperboard CNK ~ coated natural kraft paperboard

Both paperboard substrates are offered with the following levels of security:

ETR ~ tear resistance remains constant after initiation of a cut using a tool or scissors

GTR ~ difficult to initiate tear without using a tool or scissors

NTR ~ No tear resistance

All Natralock® products seal on existing clamshell sealing equipment




Natralock® paperboard packaging is a renewable solution that enables:

Cost savings for both material and production efficiencies

Significant improvement on retailer scorecards due to reduction of plastic

A crystal-clear view of your product

Durability in shipping and beyond

Widespread retailer knowledge and acceptance of the “Natralock® solution

Reduces energy consumption by 55% on RF- sealing equipment

Can be easily recycled by 57% of U.S. households




Saves Up To 15-20% On Materials, Labor & Shipping:

Reduces weight and offers dimensional advantages

Runs on existing clamshell sealing machinery

Requires fewer material components

Increases production rates and efficiencies- Seals up to 50-60% faster on average

Requires less manual labor by eliminating time-consuming insert sheets

Achieves superior price stability- Relies less on petroleum-based PET and PVC plastic- Those costs rose 35% and 90% from ‘01-’06*- In comparison, Natralock’s paperboard costs rose just 6%!

*Sources: U.S. DOR and futures market tracking sources; Polymers - Plastic News Magazine; Board - RSI



Natralock® SanDisk Direct Comparison (SDHC Card 80-56-06800-004G):



Marketing Update –

Consumer Insights:



Natralock®

In-store consumer testing:



Natralock® commercial examples

natralock presentation

Business

secure package

natralock solution

reduction of plastic

pvc plastic

natralocks paperboard

store consumer testing

cnk total plastic usage

packaging weight