nakedgoldfish coventry sp

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Goldfish version for the Coventry Partnership comms team.

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Page 1: Nakedgoldfish Coventry Sp
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Nick Booth0777 9095692 [email protected]

Naked in a Goldfish Bowl

Why Social Media Matters

Coventry Partnership

January 16th 2009

Page 3: Nakedgoldfish Coventry Sp
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TaggingNicheCommentsEmbed-ableTrackbackGeotagOpen sourceMashableHyperlink

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CreatePublishRe-workMapLinkOrganiseCollaborateCampaignTell Stories…..

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CreatePublishRe-workMapLinkOrganiseCollaborateCampaignTell Stories…..

Conversation

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MappingListeningStory TellingCollaboratingConnecting EmpoweringConsulting

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Permission

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17.8 million active users of the social web in the UK

source Universal McCann, April 2008

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Publishing to the web

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Bloggers

Source Universal McCann - April 2008

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Upload Video:

Source Universal McCann - April 2008

32% or 5.7 million people

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Consuming from the Web

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Subscribe to RSS feeds:

Source Universal McCann - April 2008

4.4 million in the UK

Global rise from 15% to 38% since June 2007

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Podcast:

Source Universal McCann - April 2008

42% or 7.4 million people

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Conflicting Figures ?

NIACE - last week.

36% Adults lacks computer access42% lack internet access80% “no interest in publishing to the web”

http://www.niace.org.uk/news/current.htm#net

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Who are the bloggers?

source Technorati October 2008

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Nick Booth0777 9095692 [email protected]

Naked in a Goldfish Bowl

Why Social Media Matters

Coventry Partnership

January 16th 2009