mytalk mobilebeat 2010 startup competition presentation
DESCRIPTION
TRANSCRIPT
1
mytalk.mobi
“Nearby and Available”
Mytalk, Inc
11717 Bowman Green Drive
Reston, Va. 20190
703-879-8688
2
who we are
location based services aggregator
developed and is launching this summer the mytalk® “location aware” commercial and social networking service
Mytalk® allows individuals on their mobile device to identify, view the profiles of, and communicate with other mytalk individuals and business members based upon their physical proximity and filtered by preferences
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
3
how it works
Mytalk consists of a launch application on the mobile device which integrates with the Mytalk web portal (www.mytalk.mobi)
Members register at mytalk portal or directly from device
Profiles render to mobile device ranked closest to furthest
Click on profile for further details and or to Communicate via text, email
System provides the ability to Search member and business profiles by individual particulars, interests and keywords
QuickTime™ and a decompressor
are needed to see this picture.
4
how it works (continued)
Broken into business and individual services
Clustering capability to web mapping. Account level location tracking on
commercial side. (no individual member location tracking)
Contact directly business members in the field
example search queries “females 25-30” nearby available “taxi” nearby and available “tow truck” nearby “happy hour” nearby and available “plumber” Nearby “49 ers “Fans”
5
who we are not
Not a buddy finder Tool - not a game Not “check in” application. Not just social networking,
designed for individual and business networking and communication
Do not reveal “individual” location but rank closest to furthest
Mobile business - social groups members however can be tracked
6
benefits/value of mytalk
Free service with genuine usefulness with ”nearby and available” approach for individuals or businesses
Unlimited segmentation (keyword searchable)
No more missed encounters
Free fleet and employee tracking capability for small businesses
Emergency response applications
Significant built in privacy and security aspects for membership protection
Launch ApplicationLaunch Application
Mytalk Individual
Preferences
mytalk individual
preferences mytalk individual
preferences
ProfileProfile PicturesPicturesDetails of LifestyleDetails of Lifestyle
Emergency ContactsEmergency
Contacts
OtherApplications
OtherApplications
7
stage of development
Mytalk Portal (www.mytalk.mobi) and initial mobile device application development complete
Scheduled launch In Washington DC area on iPhone and iPad August 15, 2010
Contemporaneous development of Android, Blackberry and Windows Mobile platforms permitting scheduled release September 15, 2010. Other mobile operating platforms to follow
Geographically based expansion thereafter
QuickTime™ and a decompressor
are needed to see this picture.
8
how we make money
Location based Pay Per Click Advertising
Strategic Partnerships (several in place)
mytalk Network services “Powered by mytalk”
Enhanced Member services
QuickTime™ and a decompressor
are needed to see this picture.
9
marketing approach
Aggressive but fiscally prudent “energy drink” marketing approach to get mytalk application in public hands.
– Point of Presence/Events – College Campuses– Sporting Events– “Sponsored by mytalk” events
Viral Ecommerce Broadcast partnerships (radio) Strategic Partnerships
QuickTime™ and a decompressor
are needed to see this picture.