my 3 favourite iphone apps
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My 3 favourite
iPhone Apps
Elena Ibáñez MDMK2010 February’10
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What has an iPhone app got to have to be successful?
Elena Ibáñez MDMK2010 February’10
Does it solve an unique problem?
Does it serve a specific niche?
Does it make people laugh?
Is it improving other iPhone apps?
Is it highly interactive?
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Elena Ibáñez MDMK2010 February’10
Problem: sms’s cost
Niche: iPhone users
Improvement: push notifications
Interaction: total
DISTRIBUTION MODEL: free through the store
FEATURES: real time messaging with push notifications for free
WHY DID I CHOSE IT: it is a revolution within the free mobile communication and it creates a huge engagement among iPhone users
Click!
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Flight Track
Elena Ibáñez MDMK2010 February’10
Problem: updates on flight information
Niche: travellers or travellers’ relatives
Improvement: complete information
Interaction: total
DISTRIBUTION MODEL: free in his basic model and a reasonable price in his pro model
FEATURES: real time information of all the flights in the world
WHY DID I CHOSE IT: it really adds a huge value since before this application it was very difficult to get this infoClick!
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CoPilot Iberia
Elena Ibáñez MDMK2010 February’10
Problem: be constantly located
Niche: car drivers
Improvement: equal performance that a non mobile gps
Interaction: total
DISTRIBUTION MODEL: it costs money but much less that compared to a non mobile gps
FEATURES: the same as a conventional gps but linked with your mobile content (contacs…)
WHY DID I CHOSE IT: it is the first time that the gps goes with the user and not the user who has to go in his/her car to use the gps
Click!