#mwf2014 workshop1 people, places, things - how to create connections with audiences, part ii

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Case Studies | Methods | Best Practices Dr. Martha Ladly 21/02/2014 Martha Ladly, Professor, OCAD University, Toronto, Canada, Visiting Fellow, European University Institute, Florence

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Page 1: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

Case Studies | Methods | Best Practices

Dr. Martha Ladly

21/02/2014Martha Ladly, Professor, OCAD University, Toronto, Canada,Visiting Fellow, European University Institute, Florence

Page 2: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

THE GUARDIAN: VOICE YOUR VIEW

http://voiceyourview.guardiannews.com/

Page 3: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

TWITTER VIDEO #FOLLOWME

Lights, camera, Twitter The microblogging service launches a video tool that allows users to create more traction by instantly creating shareable movies. in partnership with Rumblefish, the world’s largest catalogue of sound and music for social media.

Page 4: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

INSTAGRAM & VINE VIDEOS

Instagram and Vine both allow users to see and share life in motion. Both create short, beautiful, looping videos for friends and family to see and share.

http://instagram.com/# https://vine.co/

Page 5: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

HASHTAG-KILLER: #FIRSTWORLDPROBLEMS

HashtagKiller uses uncompromising irony and critique to raise awareness about real world problems -- and gives participants the ability to join in campaigns to support international aid and cultural efforts, using social media.

http://showcasedwork.com/hashtagKillerCampaign/

Page 6: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

GOOGLE ZEITGEIST

http://www.google.com/trends/

Page 7: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

GOOGLE EARTH

http://www.google.com/earth/

Page 8: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

GOOGLE EARTH / MAPS OUTREACH

http://www.google.com/earth/outreach/

Page 9: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

GOOGLE EARTH TOOLS: 3D TOURS

http://www.google.com/intl/en/earth/index.html

Page 10: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

GOOGLE EARTH TOOLS: 3D BUILDINGS

http://www.google.com/intl/en/earth/index.html

Page 11: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

GOOGLE CULTURAL INSTITUTE

http://www.google.com/culturalinstitute

Page 12: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

GOOGLE CULTURAL INSTITUTE

http://www.google.com/culturalinstitute

Page 13: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

GOOGLE CULTURAL INSTITUTE

http://www.google.com/culturalinstitute

Page 14: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

EUROPEANA: EXHIBITIONS

http://exhibitions.europeana.eu/

Page 15: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

INTEL MUSEUM OF ME

Allows users to create and explore a visual archive of their social and cultural life, in a museum-like setting.http://www.intel.com/museumofme/

Page 16: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

INTEL MUSEUM OF ME

http://www.intel.com/museumofme/

Page 17: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

PARK WALK PUBLIC ART PROJECT

Park Walk: http://mobilelab.ca/parkwalk/

Page 18: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

[MURMUR] PUBLIC ART PROJECT

[murmur]: http://murmurtoronto.ca/

Page 19: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

RT (RETWEET) DRILLER PROJECT

Page 20: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

CBC NEWSWORLD PROJECT

http://www.ocadu.ca

Page 21: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

ELDERS AND MEMORY PROJECT

http://www.ocadu.ca

Page 22: #Mwf2014 workshop1  people, places, things - how to create connections with audiences, part ii

THANK YOU!

DR. MARTHA LADLY

www.ocadu.ca

[email protected]

Twitter@marthaladly