Gender:

Male [ ] Female [ ]

Age:

Do you watch music videos?

Yes [ ] No [ ]

Which music channel do you use the most?

Viva [ ] MTV [ ] 4Music [ ] Other [ ]

What do you use to view music videos?

Youtube [ ] Television [ ] Vevo [ ] Other [ ]

What is your favourite music genre?

Pop [ ] R’N’B [ ] Rock [ ] Alternative [ ] Rap [ ] Classical [ ] Hip Hop [ ] Other [ ]

In your opinion, what makes a successful music video?

Music Video Questionnaire

What devices do you use to access music videos?

Television [ ] Ipod [ ] Computer [ ] Mobile Phone [ ]

Do you enjoy music videos with SFX (Special Effects)?

Yes [ ] No [ ] Why?

Do you prefer a narrative, performance or concept based music video?

Narrative [ ] Performance [ ] Concept [ ] All Three [ ]

What do you prefer?

Energetic/rapid music videos [ ] Slow/quiet music videos [ ]

What aspects of a music video make it more interesting for you to watch?

(Tick Two)

Special effects [ ] Mise En Scene (Costumes, props, etc.) [ ] Editing [ ] Music artists [ ]