MUSIC VIDEO, MAGAZINE ADVERT & DIGI-PAK ANALYSIS

ANALYSIS OF PULP’S ‘MIS-SHAPES’ MUSIC VIDEO:

• Throughout the video is a fake live performance of the band. This is used often by pulp in many music videos and is used to give the idea of going and seeing the band and referencing their indie feel across the genre.

• Intertextuality has been featured in this video through the use of a visual reference to the film ‘Billy Liar’.  This was a kitchen sink drama a film for a new generation. Pulp knew you could live this life, experience it first hand. You recognised the characters, and understood the feelings. So they referenced it in their songs

ANALYSIS OF PULP’S ‘MIS-SHAPES’ MUSIC VIDEO:

• Intertextuality has been featured in this video through the use of a visual reference to the film ‘Billy Liar’.  This feature shows that the band is confident about its knowledge of its listeners, almost expecting them to understand the film reference.

• The use of 1980’s style costumes relates back to Pulp’s musical inspirations and the fact that the 80’s was when the band started to become popular until it really found it’s feet in the 90’s.

ANALYSIS OF PULP’S ‘MIS-SHAPES’ MUSIC VIDEO:

• The clothing choice would have been to represent the working class lack of money and the fact they couldn’t afford new clothes and keep up with modern trends and also not fitting in with modern times.

• Social realism is shown in this video by being partly set in a bar with a live badn and people getting drunk with the confrontation scene . This sticks very much to the conventions of pulp and British pop bands of the time.

ANALYSIS OF BLUR’S ‘PARK LIFE’ MUSIC VIDEO:

• The video follows one central character as he drivers around which is intercut with the band playing around in front of a working class attached houses. Showing a very working class vibe in the music video.

• The choice of having them break the fourth wall during the car scenes give a very good opportunity to appiling the lyrics on screen something that we should do in our music video.

• The scenes outside the houses have the band being very active and playing around which creates a sense of the audience being on level terms with the band with gives the audience a feel like there with the band in the video

ANALYSIS OF BLUR’S ‘PARK LIFE’ MUSIC VIDEO:

• The editing of the video is very engaging with the quick cuts between the housing estates and car keeps the audience engaged.

• Camera has the use of lots of different angels and movements which agains helps break the sense of segments in the video.

• The music video also references a famous Beatles scene in abbey road on the zeba crossing which is scene in many brit pop video’s

This album advertisement follows the convention of using the album artwork as the image featured on the poster, a good use of synergy

It works well that the advert Isn't full of information and if feel there is a good balance of text and picture

The date realise at the bottom shows clearly when the album is realised as well as featured singles which I feel works well as a base of the advert

I like the idea of having theMain artist on the front of the Magazine I feel it gives a Clear message on the brandAnd who the product is aboutMaybe this is something weCan do with our JarvisAnd I like the referenceTo an early wonder song“superstition” with the Writing on the wall behindHim. It plays well with the Convention of intertextualityBetween media productsThe colour of browns is followedThroughout the advert

The pulp logo is very noticeable in the pulp font and the name of the album above and bellow the logo draws the reader to the products name and the band hover you see at the bottom this is very much about selling the products and I feel the bright sun shine yellow price labels draw attention away from the products. And the choice of the person asleep listening to the music to me gives the impression that the music and boring and something I wouldn’t use in a advert

I feel like this is an example of A very late 90’s advert with The contrasting colours with theBright yellows against the blueWith the bright red logo at The top which clearly showsWho is adverting the album Rather than the band it’s the Shop selling the album. However its worth looking intoThe fact the lead singer said “I would urge anybody not to buy it. Please, I find it embarrassing to be honest. And also the way it's packaged to look a bit modern. For me this is an example of how you can favour selling over the look of the product

This is a AC/DC digi-Pak Highway to Hell’. They are an Australian hard rock band so the colours compliment this. With the red and blacks being the main colours and the fire being a reference to hell itself and the dark heavy metal feel Pictures of the band inside the Digipack shows the self focus on the band and there image. Included in their Digipack is a booklet appearing to show information about the band and may also feature lyrics for the songs on the album. As well as a good choice of gifts for the fans such as badges, a pick, a patch all things that a typical heavy metal fan would wear and use increasing there Intertextuality and appeal to fans to buy this.