Music Data Journalism

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Post on 05-Dec-2014



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<ul><li> 1. Music Data Journalism:Redefine Industry Coverage </li> <li> 2. Using sales figures as an indicator of the state of the industryor an artists popularity is nothing new in music journalism. Butas more and more people are sharing, enjoying and learningabout new music across social media sites, through streamingservices and in digital outlets, a wealth of data on artists andfan behavior is being gathered that can be highly useful tomusic press trying to understand and cover the industry. </li> <li> 3. What Data Sources are PotentiallyUseful to a Music Journalist? Social Media e.g. Facebook, Twitter Streaming Services e.g. Spotify, Rdio, Video Sites e.g. Vevo, YouTube, Vimeo Digital Sales Data e.g. iTunes, Amazon </li> <li> 4. Why?Music Journalists can glean informationfrom the data gathered from thesesources. </li> <li> 5. Identify trends </li> <li> 6. Verify assumptions about artists. </li> <li> 7. Show how artists aregrowing their fan base. </li> <li> 8. With all of this data available to us, thequestion becomes whether we, asmusic journalists, can afford to ignore it?Numbers should not be the center of thestory, they are however an integral partof it.Big data is changing the face ofjournalism everywhere, the same is truefor the music journalism industry. </li> </ul>