Group 2 3310Virginia Antoniucci 761110Gabriele Clemente 763342Marta Ombri 746733Dario Pigato 761869

>> Group 2 3310 Virginia Antoniucci 761110 Gabriele Clemente 763342 Marta Ombri 746733 Dario Pigato 761869

PROBLEMS TO SOLVEMUSIC 360

TARGET: people interested in live music.

PLACE:where concerts and gigs usually take place.

AIMS: share dierent points of view, talk about the experience, upgrade the experience of a music event.

>> Group 2 3310 Virginia Antoniucci 761110 Gabriele Clemente 763342 Marta Ombri 746733 Dario Pigato 761869

MAP OF THE PLACEWHERE TO JOIN THE EXPERIENCE

TARGET: people interested in live music.

PLACE: the Arena Civica Gianni Brera, situa-ted in Parco Sempione, Milan.

WHY: it is an historical monument that belongs to the city of Milan and carry an historical background.

Arena Civica Gianni Brera

>> Group 2 3310 Virginia Antoniucci 761110 Gabriele Clemente 763342 Marta Ombri 746733 Dario Pigato 761869

zona 2

zona 3zona 4

backstage

zona 1

zona 8

zona 5

zona 6

zona 7

MAP OF THE PLACEWHERE TO PLACE THE QR CODES

HOW IT WORKS: 9 dierent QR codes placed in 9 dierent zones of the Arena.

PLACE: the Arena Civica Gianni Brera, situa-ted in Parco Sempione, Milan.

AIM: oer a clear and fast way to share dierent points of view of a music event.

HOW IT WORKS: the belonging QR code will be applied on the ticket by a sticker.

>> Group 2 3310 Virginia Antoniucci 761110 Gabriele Clemente 763342 Marta Ombri 746733 Dario Pigato 761869

THE EXPERIENCEAUDIENCE

HOW IT WORKS: 9 dierent QR codes placed in 9 dierent zones of the Arena.

MAP: big map placed at the entrance of the Arena, with all the dierent QR codes.

AIM: oer a clear and fast way to share dierent points of view of a music event.

>> Group 2 3310 Virginia Antoniucci 761110 Gabriele Clemente 763342 Marta Ombri 746733 Dario Pigato 761869

THE EXPERIENCEBACKSTAGE

HOW IT WORKS: the videos taken in the backstage will be available in streaming.

MAP: a QR code will belong to the backstage.

HOW IT WORKS: people will be able to use the application during the concert and also once at home.

MAP: a sticker with the QR code of the zone will be applied on tickets.

>> Group 2 3310 Virginia Antoniucci 761110 Gabriele Clemente 763342 Marta Ombri 746733 Dario Pigato 761869>> Group 2 3310 Virginia Antoniucci 761110 Gabriele Clemente 763342 Marta Ombri 746733 Dario Pigato 761869

THE EXPERIENCESHARING

HOW IT WORKS: the QR codes that belong to the dierent zones lead to a selection of videos taken from that zone.

HOW IT WORKS: the backstage QR lead to extra content and videos from the backsta-ge.

>> Group 2 3310 Virginia Antoniucci 761110 Gabriele Clemente 763342 Marta Ombri 746733 Dario Pigato 761869

THE EXPERIENCESHARING

HOW IT WORKS: people will be able to use the application during the concert or once at home.

HOW IT WORKS: the videos taken in the backstage will be available in streaming.

>> Group 2 3310 Virginia Antoniucci 761110 Gabriele Clemente 763342 Marta Ombri 746733 Dario Pigato 761869

QR CODESAPPLICATIONS