muscat press & publishing house (saoc) mpph presentation

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Muscat Press & Publishing House (SAOC) MPPH Presentation MPPH Presentation

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Page 1: Muscat Press & Publishing House (SAOC) MPPH Presentation

Muscat Press & Publishing House (SAOC)

MPPH Presentation MPPH Presentation

Page 2: Muscat Press & Publishing House (SAOC) MPPH Presentation

The Print medium is the most dominant in the country, with an

annual spend of RO. 31 million which constitutes over 60% of

the total spend.

Changing Media Trends in Oman

Page 3: Muscat Press & Publishing House (SAOC) MPPH Presentation

Today

TV TV

SATELLITE

CABLE

VIDEOS

OutdoorOutdoorCinemaCinemaCinemaCinema

CINEMA HALL

COMMERCIAL

REGIONAL

LOCAL

COLOR PAGES

CONSUMER

MAGAZINES

WOMEN

MEN

GOVERNMENT

REGIONAL

2009200920092009

UNIPOLE

SIGNS

MUPIS

PRINTPRINTPRINTPRINT

RadioRadioRadioRadio

ENCRYPTEDCHANNELS

NEW MEDIANEW MEDIA

HomeShopping

BILLBOARDS

COLOR PAGES

SUPPLEMENTS

MOBILE

SMS

LAMPPOSTS

MMS

MOBILEVANSELECTRONIC SIGNS

CINEPLEX

NEWSPAPERS

LOCAL

Internet WEB

BUSINESS

Page 4: Muscat Press & Publishing House (SAOC) MPPH Presentation

Started in 1974, Muscat Press & Publishing House has grown to be the

single largest and only integrated Publishing Group in the country.

The dominant Media Player in the country

Page 5: Muscat Press & Publishing House (SAOC) MPPH Presentation

Muscat Press & Publishing House (SAOC)

Has made a landmark achievement in the field of print journalism in the past three decades.

Has established itself as a trusted household name in the Sultanate.

MPPH has now diversified and gained impetus in more than one field like publishing, printing, distribution, events, advertising & IT.

Page 6: Muscat Press & Publishing House (SAOC) MPPH Presentation

Muscat Press & Publishing House

IndependentProfit Centre

CommercialPrinting

Printing solutions formost of the newspapers

Times of OmanAl ShabibaThe WeekAl EsbouahAZZAMN

Thursday, H!Al Youm AL Sabe

FACES

Special publications for Ministries

Page 7: Muscat Press & Publishing House (SAOC) MPPH Presentation

BlueCode Technologies

Digital Media Company

News feedsat BankMuscat ATMs & kiosks

Khabar Mobile Value Added Services

IT Publishing

Page 8: Muscat Press & Publishing House (SAOC) MPPH Presentation

Our

Products

.

Page 9: Muscat Press & Publishing House (SAOC) MPPH Presentation

Daily Newspapers

Page 10: Muscat Press & Publishing House (SAOC) MPPH Presentation

• Established in 1975, Times of Oman is a leading publication, which has pioneered its way to being a quality newspaper and an integral part of the Omani media.

• Target - Widely read by all decision makers, and the target audience comprises of Expatriates, Omani Executives and the Business Community of Oman.

• It comes out with regular supplements covering issues from various fields.

• Times Business (Daily)

• Times Sports (Daily)

• Times Leisure (Daily)

• Daily Guide - Tabloid Classified (Daily)

• ICE Times - every Monday

• ET - every Wednesday

• Thursday Magazine - every Thursday

No. 1 English Daily in the Country

Page 11: Muscat Press & Publishing House (SAOC) MPPH Presentation

• Established in 1993, Al Shabiba is the fastest growing Arabic Daily in the Sultanate, bringing to you the latest every morning, breaking news & views in and around in the country as well as International stories making headlines.

• Target - Positioned as a newspaper for Tomorrow’s Generation, thus focusing on the major population of the youth in Oman, in an age group of 15-39. It also focuses on the Arab expatriates staying in the Sultanate.

• Special Supplements include the following topics which are covered extensively -

• Education

• IT & Telecom

• Art & Poetry

• Entertainment and Families.

• Conducts and covers College & Youth Based Development Programmes as well.

The Newspaper for tomorrow’s Leaders

Page 12: Muscat Press & Publishing House (SAOC) MPPH Presentation

Weekly Newspapers/Magazines

Page 13: Muscat Press & Publishing House (SAOC) MPPH Presentation

• Freely circulated weekend newspaper in tabloid format.

• Launched in March 2007, with the aim of redefining

reading habits, distributed every FridayFriday.

• Target - Expatriates & Omani executives.

• Its main focus is on Community based issues, latest

happenings and news in and around your neighborhood.

• In-depth editorial coverage on local news, international

news, sports, interactive sessions, daily guide, leisure reading.

A combination of a Tabloid and Daily newspaper in one!

H! – Redefining Reading Habits

Page 14: Muscat Press & Publishing House (SAOC) MPPH Presentation

• Freely circulated Arabic weekly in tabloid format.

• Target - its main focus is on the local Omanis & Arab expats.

A good read for both Omani business executives as well as

for housewives.

• Strong editorial contents on both local and regional issues.

• In depth coverage on politics, relationships, fashion, food and

much more…with famous columnists from around the world.

Al Youm Al Sabe – Weekend Reading at its Best

Page 15: Muscat Press & Publishing House (SAOC) MPPH Presentation

• A weekend family magazine, which comes out with the main

edition of Times of Oman every ThursdayThursday.

• Target - this magazine serves as a platform for expatriate adults as well as kids to express their thoughts, wishes and opinions.

• Widely read by expatriate and Omani working females as well as housewives, as this magazine contains stories and issues about lifestyle and fashion.

• The magazine is packed with all that you should know and do right about cooking, healthcare, beauty tips and much more.

Page 16: Muscat Press & Publishing House (SAOC) MPPH Presentation

• Monthly magazine of Times of Oman.

• Target - Business expatriates, working professionals and the local Omanis that fall in the age group between 20 - 35.

• Packed with news and views. Features and stories on Local personalities.

• Reviews on movies, books, restaurants. In depth editorial content on international news, health, fashion, relationship, food, travel gizmos and more….

FACES – Perfect Family Magazine

Page 17: Muscat Press & Publishing House (SAOC) MPPH Presentation

We want to be your complete media solutions partner.

Page 18: Muscat Press & Publishing House (SAOC) MPPH Presentation

Thank You