multiple choice research - advanis
TRANSCRIPT
May 27-30, 2014 Congress Plaza Hotel & Convention Center #MRMW
Organized by
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Silver Sponsors
MRMW Chicago May 27-30, 2014 #MRMW
Workshop Sponsors
Association & Education Partners
Networking Reception
Sponsor
Event App
Partner
Media Partners
MRMW Chicago May 27-30, 2014 #MRMW
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78%
61%
44%
34%
14%
16%
27% 36%
40%
69%
6%11%
20%27% 18%
13 to 17 18 to 24 25 to 44 45 to 64 65+
SMS
IVR
Web
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1. Preferred response methods vary
considerably across respondents;
2. The Choice approach results in higher
response rates; and
3. The Choice approach ensures that results
are representative.
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N = ~7,000 per month
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Title Sponsor Gold Sponsors
Silver Sponsors
MRMW Chicago May 27-30, 2014 #MRMW
Workshop Sponsors
Association & Education Partners
Networking Reception
Sponsor
Event App
Partner
Media Partners
MRMW Chicago May 27-30, 2014 #MRMW
May 27-30, 2014 Congress Plaza Hotel & Convention Center #MRMW
Organized by