mto summit 10:45am panel: putting yourself at the center of conversation with bob roan, brian...
DESCRIPTION
How are you putting yourself at the center of the conversation? With your clients, your attendees and your market? Why should you? What are the benefits to you of being more social and actively involved in these discussions? What does it take in terms of time and attention? Learn specific strategies and practical examples for becoming a trusted advisor, an expert in your field, so that people will get to know you and your event much better.TRANSCRIPT
Putting Yourself at the Center of the Conversation
Putting Yourself at the Center of the Conversation
Escape the Technology MazeOctober 21-22, 2009Hyatt Fisherman’s Wharf
What’s Most Important To You, Today?
1.Identifying Goals2.Mapping the Conversational Terrain3.Prioritizing the Conversation4.Joining the Conversation5.Seeding Conversations6.Bringing People into the Conversation7.Closing the Deal8.How Community Fits9.Finding the ROI
1.Identifying Goals2.Mapping the Conversational Terrain3.Prioritizing the Conversation4.Joining the Conversation5.Seeding Conversations6.Bringing People into the Conversation7.Closing the Deal8.How Community Fits9.Finding the ROI
Identifying GoalsIdentifying Goals11
Mapping the Conversational Terrain22
Prioritizing the Conversation33
Joining the Conversation44
Seeding ConversationsSeeding Conversations55
Bringing People into the ConversationBringing People into the Conversation66
Closing the Deal77
88 How Community Fits
Finding the ROI99
What Ended Up Being Most Important, Really?
1.Identifying Goals2.Mapping the Conversational Terrain3.Prioritizing the Conversation4.Joining the Conversation5.Seeding Conversations6.Bringing People into the Conversation7.Closing the Deal8.How Community Fits9.Finding the ROI
1.Identifying Goals2.Mapping the Conversational Terrain3.Prioritizing the Conversation4.Joining the Conversation5.Seeding Conversations6.Bringing People into the Conversation7.Closing the Deal8.How Community Fits9.Finding the ROI