mr duesseldorf media kit 09012020 · target group with a daily reach of +200.000 uniques, mr....
TRANSCRIPT
media kit
aboutaboutO r g a n i c a l l y G r o w n C o m m u n i t yMr. Düsseldorf was established in 2013 and has grown the largest influencer channel & online magazine for
lifestyle, food, travel and shopping in the metropolitan region of Düsseldorf. With a daily reach of +200.000 followers, the Mr. Düsseldorf team publishes high-quality content on numerous channels such as Instagram, Facebook, online magazine and the „rheingeredet“ podcast.
C o n t e n t C r e a t o r x M e d i a O u t l e tMr. Düsseldorf is a hybrid of an influencer/content creator, who curates locations, products and services
and a media outlet, that covers high-quality editorial content, events, news and recommendations on various channels. A VIP card program that offers 60+ benefits in Düsseldorf is also part of Mr. Düsseldorf.
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teamteam3 D i f f e r e n t C h a r a c t e r sThe Mr. Düsseldorf team consists of 3 friends: Paula, Timo and Robert (right to left).
Timo, founder and editor in-chef, is all about food & wine, luxury travel, high-end products, sports and lifestyle. Robert, the creative brain who takes care of editorial planning, marketing and graphic design, is all about art, fashion, party and an individual lifestyle.
Paula, who is a professional model and semi-professional photographer, helps the team to make Mr. Düsseldorf more beautiful and fashionable - behind the scenes or as model.
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audienceaudienceC l e a r l y D e f i n e d Ta r g e t G r o u pWith a daily reach of +200.000 uniques, Mr. Düsseldorf's core audience comprises of lifestyle, food, gastronomy, travel and shopping enthusiasts from Düsseldorf and surroundings, 60% female, mainly in the age of 25 to 45. The largest share of followers are young professionals
with a high income. For travel related content, the team curates the additional Instagram channel @earthportrayal with an international, travel-oriented target group.
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touchpoints/ M i s t e r . D u e s s e l d o r f
@ m r _ d u e s s e l d o r f
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@ e a r t h p o r t r a y a ln e w s l e t t e r
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+ 7 1 . 0 0 0 f o l l o w e r s o n
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instagraminstagramM
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+ 3 0 . 0 0 0 f o l l o w e r s o n
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+ 1 0 0 . 0 0 0 f o l l o w e r s o n
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online magazineonline magazineM
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+ 1 2 5 . 0 0 0 p a g e i m p r e s s i o n s / m o n t h
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podcastpodcastM
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D ü s s e l d o r f ' s l e a d i n g l i f e s t y l e p o d c a s t „ r h e i n g e r e d e t “ + 1 . 2 0 0 w e e k l y l i s t e n e r s
w w w . m r d u e s s e l d o r f . d e / r h e i n g e r e d e t -d e r - p o d c a s t - v o n - m r - d u e s s e l d o r f
newsletternewsletterM
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N e w s l e t t e r m a i l i n g l i s t + 1 0 k f r o m D ü s s e l d o r f a n d s u r r o u n d i n g s
w w w . m r d u e s s e l d o r f . d e / n e w s l e t t e r /
black cardblack cardM r . D ü s s e l d o r f V I P b l a c k c a r d 1 . 5 0 0 j o u r n a l i s t s , i n f l u e n c e r s a n d V I P s o w n a c a r d a n d c a n b e r e a c h e d v i a a s e p a r a t e m a i l i n g l i s t a n d F a c e b o o k g r o u p .
w w w . m r d u e s s e l d o r f . d e / u e b e r - d i e - k a r t e
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ratingratingM
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Mr. Düsseldorf's account is ranked with the highest possible quality score "A" for follower quality and engagement on InfluencerDB, one of Europe's leading social analysis tools.
Source: InfluencerDB, https://influencerdb.com
clientsclientss o m e o f o u r h a p p y c u s t o m e r s a n d p a r t n e r s
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contactM r . D ü s s e l d o r f - T i m o B e c k
Hammer Straße 24 40219 Düsseldorf
Tel.: +49 (0) 211 74077091 E-Mail: [email protected] Website: www.mrduesseldorf.de
C O N T A C T
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