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Introduction to Crowdsourcing and Chaordix

For

February 2010

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The Wisdom of Crowds

“Under the right circumstances, groups are remarkably intelligent, and are often smarter than the smartest people in them..”

“Even if most of the people within a group are not especially well-informed or rational, it can still reach a collectively wise decision.”

James Suroweicki

The Wisdom of Crowds, 2004

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About Us - Crowdsourcing Leadership

Chaordix – Crowdsourcing Engine for Innovation

Chaordix delivers:• SaaS Technology• Expert Services• Thought Leadership

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Chaordix Brief History

A Cambrian House business:• Founded in 2005 as “pure play” crowdsourcing company • Created technology and managed 50,000 member

crowdsourcing community for software ideas• Several crowdsourcing businesses spun off • 2008 began offering Chaordix• Recognized thought leader

“Cambrian House “shaking the world””

Mob4Hire

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Original Cambrian House Crowdsource Community

Business Purpose:Crowdsource promisingNew online business ideas

50,000+ members, over 7,000 business ideas

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Intuitive and Rich Idea Submission

Guided Submit

Idea Enhancement andRefinement

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Easy edit

Promote through major social networks

Idea Promotion and Voting

Multi -dimension voting – also support thumbs up/down, prioritization etc.

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Profiles w/taggingIncentives

And Awards

Community

Flexible community capabilities to build “persistent crowds”

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Messaging

Threaded Commenting/Comment Rating

Comment Rating

Flag inappropriate to moderator

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Chaordix supports Multiple –tier voting with ‘showdown rounds”

Limited-time, vote only sites, drive higher participation

Rich mediacommenting

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At a glanceActivity monitoring

Statistics

Rich Reporting/Community Management Console

MemberManagement

Showdown RoundManagement

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Other Example: Crowd Production SiteAnalysis of US Healthcare Legislation

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