motorola mobility intern video contest
DESCRIPTION
A guide for a intern video contestTRANSCRIPT
“A Day in the Life”2012 Motorola Mobility Intern Video Contest
What:Over the course of your 12 week internship, create a 2-5 minute video featuring you in the “Day in the Life of My Motorola Mobility Internship”. The video should be fun, creative and focused on your experience as a Motorolan.
2012 Motorola Mobility Intern Video Contest
Who:The intern and his/her extended team.* Anyone featured in the video must sign the release form prior to video appearance.
2012 Motorola Mobility Intern Video Contest
Where:Footage will be in your work environment and wherever you see fit to document your experience. We want to portray your intern experience both in a professional aspect as well as a social. Keep in mind that viewers from the east coast may not know what a west coast environment is like and vice versa. Film footage of your intern social outings and networking events. We want to experi-ence your internship through your eyes by using the eye of the camera lens.
2012 Motorola Mobility Intern Video Contest
QUESTIONS TO ASK:Which people use our services in the most unusual way?
Who uses our service in unsurprisingly large quantities or in ways we never expected?
Who else is dealing with the same generic problems we're facing?
Who meets our challenges best in all the world, and what can we learn from them?
3C Model
company competitor
customer
rivalries customers
new entrants
suppliers
substitutes
3v modelvalue customer
value proposition
value network
How:Record and edit footage that depicts a typical (or not so typical) day of your internship. After you have the unedited footage, upload to the Window Movie Maker and edit your video. If you don’t have access to a decent video camera, contact us about the possibility of borrowing one of our flip cams.
Reach out to Amber Kostik for more details: [email protected]
2012 Motorola Mobility Intern Video Contest
Video Essentials:Every video needs:
2012 Motorola Mobility Intern Video Contest
1. An Intro - who are you?
who am i?..
2. A purpose and outcome - why should I be watching this video?
3. The ability to grab viewers attention within the first 5 seconds
5. A Call-to-Action - tell people what to do next and why
4. Content - Deliver the content you promised
Timeline:We will finish accepting entries early August to be fair to those interns starting in June/July. Top video winners will be announced by the end of August and prizes distributed.
*The winner’s video will be featured on MMI’s company website!
2012 Motorola Mobility Intern Video Contest
August
Length:Max 1:30
Creativity:Please get as creative as you wish with this project! This is some-thing you can take back to school and show-off to your professors and classmates. Although we want you to have fun with this con-test, please be mindful of the larger audience; you can be as humorous as you want, but with appropriate taste.
*Please only use music that’s instrumental and non copy written.
2012 Motorola Mobility Intern Video Contest
Usage:Note that Motorola may choose to use the videos and/or edited versions on MMI’s careers website, Facebook page or other social media/online locations.
Contacts:Amber Kostik, University Relations Account ManagerShelley Karpaty, University Relations Manager
2012 Motorola Mobility Intern Video Contest